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All Journal Indonesian Journal of Society Development (IJSD) Journal of Sustainable Economic and Business
Harisnanda, Adriatik
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Agriculture, Biological Sciences & Forestry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences

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Conceptualizing of Green Products on Sustainability Green Repurchase Intention Beauty Products in The Premium Market Harisnanda, Adriatik; Djumarno, Djumarno
Journal of Sustainable Economic and Business Vol. 2 No. 2 (2025): Journal of Sustainable Economic and Business (JOSEB)
Publisher : ARE Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70550/joseb.v2i2.54

Abstract

Objectives: This research aims to analyze the influence of Environmental Concern, Green Trust, Green Price on Sustainability Green Repurchase Intention moderated by Social on L'occitane Products in JABODETABEK - Indonesia. Methodology: The data collection technique is in the form of a questionnaire using an ordinal scale. This research was conducted on 200 L'occitane product users using a quantitative descriptive approach and hypothesis testing. The sampling technique uses random sampling techniques, with data analysis using the Structural Equation Method (Partial least square). Finding: An interesting finding from this research is that Green Price has no effect on Sustainability Green Repurchase Intention among consumers of L'occitane Products in Indonesia, meaning that the level of high or low product prices does not influence high or low sustainability green repurchase intention. Consumers don't mind this, in their minds, green products are imprinted in the minds of L'occitane product users in JABODETABEK - Indonesia. Conclusion: The research results show that Environment Concern has a significant positive effect on Sustainability Green Repurchase Intention, Green Positioning has a significant positive effect on Sustainability Green Repurchase Intention, Green Trust has a significant positive effect on Sustainability Green Repurchase Intention, Social Influence is able to moderate all influences of Green Trust on Sustainability Green Repurchase Intention
Financial Literacy and Sustainable Entrepreneurial Competitiveness: North Meruya Community Service Implementation Apriadi, Intan; Karyatun, Subur; Soelton, Mochamad; Thoullon, Muhammad Shirhan; Harisnanda, Adriatik; Sudiro, Achmad; Anah, Sri
Indonesian Journal of Society Development Vol. 3 No. 4 (2024): August 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijsd.v3i4.10369

Abstract

This community service aims to help the Financial Literacy Assistance Program to Create Entrepreneurial Competitiveness for Beginners and gain benefits from their presence in the family environment in utilizing used goods (trash). Micro, small and medium enterprises are an important element in supporting the national economy as a whole. Micro businesses are the driving force of the economic system in Indonesia which can survive during an economic crisis. This type of business helps the government in creating jobs and reducing poverty levels, through micro businesses creating new work units that use new workers who can support household income so that they remain productive in unstable economic times. Continuing the previous program, in 2024 Community Service activities will again be carried out for MSMEs in the North Meruya sub-district environment. This learning activity is related to mentoring MSME activists in North Meruya (also known as Meruya Ilir). North Meruya Village is one of the sub-districts located in Kembangan sub-district, West Jakarta City, Special Capital Region of Jakarta Province, Indonesia. One way to assist MSMEs is to provide education on financial literacy
Co-Authors Achmad Sudiro Anah, Sri Apriadi, Intan Djumarno, Djumarno Karyatun, Subur Mochamad Soelton Thoullon, Muhammad Shirhan