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All Journal JAM : Jurnal Aplikasi Manajemen JURISMA: Jurnal Riset Bisnis & Manajemen Aptisi Transactions on Technopreneurship (ATT) Dinasti International Journal of Management Science Dinasti International Journal of Education Management and Social Science Dinasti International Journal of Digital Business Management Dinasti International Journal of Economics, Finance & Accounting (DIJEFA) Jurnal Informatika Ekonomi Bisnis IIJSE International Journal of Indonesian Business Review Journal of Sustainable Economic and Business Jurnal Pengabdian Masyarakat Multi Disiplin Ilmu Jurnal Pengabdian Kepada Masyarakat
Djumarno, Djumarno
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Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Social Sciences Other

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ANALYSIS OF THE INFLUENCE OF CULTURE, SOCIAL, PERSONAL AND PSYCHOLOGICAL FACTORS ON CONSUMER DECISIONS IN BUYING BANCASSURANCE INSURANCE PRODUCTS (CASE: BRI LIFE BRANCH OF PAMULANG BRANCH, SOUTH TANGERANG CITY) Pradhana Fadjari Putra, Arya; Djumarno
Dinasti International Journal of Education Management And Social Science Vol 1 No 5 (2020): Dinasti International Journal of Education Management and Social Science (June 20
Publisher : DINASTI PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijemss.v1i5.340

Abstract

The purpose of this study is to develop a comprehensive model by measuring the influence of cultural, social, personal and psychological on consumer decisions in purchasing decisions for bancassurance. This research applies a descriptive research design using survey methods. Sampling uses convinient sampling as a sampling technique. This study uses the structural equation modeling approach - Lisrel to test the influence of the significance of the overall model and predetermined pathway. The findings show that cultural and social factors have a positive relationship but do not have a significant effect on purchasing decisions for bancassurance. Further findings show that personal and psychological factors have a positive relationship and have a significant influence on purchasing decisions for bancassurance.
The Effect of Workload, Work Environment, Work Stress and Responsibility on Nurses' Job Satisfaction at Business Engaged in Health Service Sector Sundari*, Zelvy Emmelya; Djumarno, Djumarno; Rochbini, Didik J; Lo, Singmin Johanes
JURISMA : Jurnal Riset Bisnis & Manajemen Vol. 13 No. 1: April 2023
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Komputer Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34010/jurisma.v13i1.8449

Abstract

The purpose of this study is to determine the impact of workload on job satisfaction. The study population consisted of 212 nurses at businesses engaged in the health service sector. This research includes quantitative research using survey procedures. Collection of information by observation, interviews, and questionnaires. The sample consisted of 139 nurses. Data analysis used a simple linear regression method. The research results obtained show that workload has a negative effect on job satisfaction. The temporal demands dimension has the most substantial negative relationship with the operating procedures dimension. This indicates that the more nurses are required to work quickly, the less job satisfaction nurses will have in implementing procedures. There is an influence of the work environment on nurse job satisfaction. Keywords: Workload; Work Environment; Work Stress; Responsibility; Job Satisfaction
THE INFLUENCE OF SERVICE QUALITY AND PRODUCT QUALITY ON CUSTOMER SATISFACTION THAT IMPLICATIONS ON REPURCHASE INTEREST Hudaya, Agung; Djumarno, Djumarno; Djubaedah, Siti
Dinasti International Journal of Management Science Vol. 3 No. 1 (2021): Dinasti International Journal of Management Science (September - October 2021)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijms.v3i1.990

Abstract

The food industry is quite promising for businesses both large and small businesses, quality of service is an aspect that is often used by the business field of food and beverage, related to quality of service, must often associated more with the quality of products, it is thus an aspect that should considered by the company to get customer satisfaction and repurchase interest . This research will be more in-depth about mobile restaurants, or food trucks, because they are much in demand by novice entrepreneurs and are in great demand by fast food customers. This research is a quantitative study conducted to examine the effect of service quality and product quality from food trucks that affect customer satisfaction and repurchase interest by food truck customers. It took 120 respondents in the study who were randomly selected to answer the questionnaire.
ANALYSIS REGARDING THOSE IMPACT FROM SERVICES QUALITY AND PRODUCT QUALITY TOWARDS PURCHASE DECISIONS WHICH HAD INFLUENCE ON CUSTOMER SATISFACTION (CASE STUDY AT PT. ASTRA CREDIT COMPANIES) Nugroho Saputra, Agung; Djumarno
Dinasti International Journal of Digital Business Management Vol. 1 No. 6 (2020): Dinasti International Journal of Digital Business Management (October - Novembe
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijdbm.v1i6.586

Abstract

This research aims to discovered and analyzed those variables regarding their influence over purchasing decisions such as service quality and product quality variables and their impact towards customer satisfaction. Research population was all regular customers from PT. Astra Credit Companies Bintaro branch office while the sample amounted to 92 respondents (Slovin, 10% error tolerance). Data analysis methods used SmartPLS program which had alternative model of convariance based SEM. The results showed that: 1) Services quality had significant positive impact towards purchase decisions; 2) Product quality had significant positive influence towards purchase decisions; 3) Services quality had significant positive impact against customer satisfaction; 4) Product quality had significant positive impact on customer satisfaction; 5) Purchasing decisions had significant positive influence on customer satisfaction variables; 6) Services quality indirectly impact customer satisfaction positive and significantly through purchase decisions; and 7) Product quality indirectly impact customer satisfaction positively through purchase decisions.
ANALYSIS OF CUSTOMER LOYALTY THROUGH THE FAST RESTAURANT CUSTOMER SATISFACTION FACTOR Djumarno, Djumarno; Djamaluddin, Said; Hudaya, Agung; Djoko Setyo Widodo
Dinasti International Journal of Digital Business Management Vol. 1 No. 6 (2020): Dinasti International Journal of Digital Business Management (October - Novembe
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijdbm.v1i6.588

Abstract

Economic growth and the growth of restaurant activities is very rapid, will affect many aspects of the economy, the need for staples, and other needs make distribution of merchandise will be increasingly busy. Business people will create strategies to complement the needs of the community or consumers. Nowadays, restaurant business is a solution for entrepreneurs, because the busyness of the community will make them prefer the meaning of fast food. Consumers will see the quality of products from the retail store they will buy, as well as the quality of service, whether the brand image displayed by fast food restaurants is in accordance with customer satisfaction. It is expected that loyalty will arise if satisfaction arises in the minds of these consumers. Data analysis techniques used are correlation analysis techniques and SEM (structural equation model) analysis techniques. Correlation analysis techniques to determine the relationship between variables, while SEM analysis techniques to determine how much influence the independent variable has on the dependent variable. The software used to process and analyze data from this study is Smart PLS version 3.0.
THE EFFECT OF WEBSITE QUALITYAND ELECTRONIC WORD OF MOUTH ON TRUST TO ENCOURAGE PRODUCT PURCHASE DECISION THROUGH BERRY BENKA (CASE STUDY: BERRY BENKA CONSUMER) Mirza, Muhammad; Djumarno; Permana, Dudi
Dinasti International Journal of Digital Business Management Vol. 2 No. 3 (2021): Dinasti International Journal of Digital Business Management (April - May 2021)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijdbm.v2i3.825

Abstract

ThisXstudy aims to analyze the influence of website quality, Electronic Word of Mouth, Trust,and purchasingXdecisions. The object of this study was berrybenka consumers, and the number of sempel determined was 210 respondents using a calculation method based on heir formula multiplied by 5. XPurposiveXsamplingXmethod, data collection method using questionnaire, and data analysis usingXPartialXLeast Square (PLS). The results of the study are known that Website Quality affects purchasingXdecisions, ElectronicXWord of Mouth affects purchasingXdecisions, XTrust influences purchasing decisions, TrustXinfluences purchasing decisions, XWebsite QualityXaffects Trust, Electronic WordXofXMouth affectsTrust, Trust plays a role in mediating Website Qualityto consumer decisions, Trust plays a role in mediating Electronic Word of Mouth to consumer decisions.
ANALYSIS OF FACTORS AFFECTING CUSTOMER SATISFACTION TO GET CUSTOMER LOYALTY Hudaya, Agung; Djumarno, Djumarno; Djubaedah, Siti
Dinasti International Journal of Digital Business Management Vol. 2 No. 5 (2021): Dinasti International Journal of Digital Business Management (August - Septembe
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijdbm.v2i5.964

Abstract

The digital era brings humanity into life easier, even in ordering food or drinks in the modern era is very easy. Because it is supported by sophisticated technology, it will support a more aggressive economy. However, this is an aspect that is considered by researchers, with an economy supported by sophisticated technology, there will be quite tight competition, many MSME companies feel helped but many small companies are threatened due to lack of knowledge about strategies for customer satisfaction related to product quality and price perception. The variable behind customer satisfaction is expected to bring customers into loyal customers. This study required 130 customers as respondents in the study who would be randomly selected to answer the research questionnaire
Membangun Loyalitas Melalui Realisasi Pembelian Analisis Ekuitas Merek dan Kualitas Pelayanan Djumarno; Jubaedah; Hudaya, Agung; Ikhsani, Khilyatin
Jurnal Informatika Ekonomi Bisnis Vol. 5, No. 4 (December 2023)
Publisher : SAFE-Network

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37034/infeb.v5i4.715

Abstract

Economic recovery since the Covid-19 pandemic must be carried out, the MSME sector has become the focus of researchers in research. Because MSMEs do not require large capital to start a business, it will be easier for people to start. South Jakarta is a good market share for MSMEs, apart from being densely populated, culinary consumption has great potential. Knowledge of marketing strategies makes MSMEs have to compete fiercely, brand equity and service quality are fundamental in how they make customers buy their products again, which has implications for customer loyalty. This research will be oriented towards the development of MSMEs in the South Jakarta area, in collaboration with the National Development University (UPN). TKT in this research is oriented towards the use of information technology that is developing in society, in this case the use of online must be emphasized by MSME players to increase knowledge that will support their business. Researchers will ensure that MSME players will utilize technology to increase customer loyalty in their restaurants. 105 respondents will be the sample in the research which will then be processed using statistical applications with Smart PLS with the SEM method. The results show that high service quality contributes to customer satisfaction, which in turn has a positive effect on customer loyalty.
EMPLOYEE ACHIEVEMENT IMPACT: PLACEMENT, COMPETENCY, AND MOTIVATION AS INTERVENING VARIABLES Sukardi, Sukardi; Aryanti, Wiwin; Djumarno, Djumarno; Herminingsih, Anik; Kasmir, Kasmir
Jurnal Aplikasi Manajemen Vol. 19 No. 3 (2021)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2021.019.03.17

Abstract

The purpose of this study was to determine the effect of placement and competence on work performance of permanent employees. Mediated by motivation in the welding section of the Automotive Industry in Tambun Bekasi. The research method used quantitative with a population of 125 employees. The number of samples used was 125 permanent employees in the Automotive Industry welding section in Tambun Bekasi. The sampling technique used was nonprobability sampling and the sampling method was saturated sampling. Then the analysis test was carried out using Structural Equation Modeling (SEM) and processed with the LISREL version 8.8 application. The results of this study indicate that placement and competence have a direct significant effect on work performance, while placement and competence through the intervening motivation variable have an effect on work performance, while motivation as an intervening variable has a significant effect on work performance. Subsequent research can be developed by adding variables of job design and physical conditions of work.
THE EFFECT OF GREEN HUMAN RESOURCE MANAGEMENT (GHRM) PRACTICES ON THE COMPETITIVENESS OF HIGHER EDUCATION MEDIATED BY KNOWLEDGE MANAGEMENT Sukardi, Sukardi; Djumarno, Djumarno; Herminingsih, Anik; Kasmir, Kasmir; Widayati, C. Catur; Zairil, Zairil
Jurnal Aplikasi Manajemen Vol. 21 No. 2 (2023)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2023.021.02.08

Abstract

In the global era, creating competitiveness is one of the key aspects of survival. This study aims to explain competitiveness in knowledge management-mediated green human resource management practices in Jakarta's private universities. This research is critical because green practices on campus are becoming essential due to the need for sustainable development and climate change mitigation. Furthermore, educational institutions should educate global citizens about sustainable development and provide relevant information concerning environmentally friendly practices. In this research, a total sample of 356 lecturers from 10 private tertiary institutions in Jakarta with B accreditation and more than 5,000 students. Purposive sampling was used in the sampling method to collect data, which was then analyzed using SEM-PLS. According to the study results, green human resource management has a direct and positive effect on competitiveness, while green human resource management has a direct positive impact on knowledge management. It can also be stated that knowledge management measurements' findings on competitiveness have a positive effect. Further research demonstrates a positive secondary impact of green human resource management through knowledge management on competitiveness. The results of this study may have negative effects on the campus's reputation as a green educational facility.
Co-Authors Ahmad Badawi Saluy Anik Herminingsih Aryanti, Wiwin Budiono, Nur Aktif Christina Catur Widayati Daru Asih Deden Kurniawan Djamaly, Muhammad Fadheel Dudi Permana Harisnanda, Adriatik Hudaya, Agung Ikhsani, Khilyatin Jajang Supriatna Jaya Saputra, Arfin Joko Widodo Jubaedah Kasmir Kasmir, Kasmir Lo, Singmin Johanes Mirza, Muhammad Nugroho Saputra, Agung Nur Fitriyani, Wakhidah Pradhana Fadjari Putra, Arya Retno Purwani Setyaningrum Rina Astini Rochbini, Didik J Said Djamaluddin, Said Siti Djubaedah soehari, tjiptogoro Sukardi Sukardi Sundari*, Zelvy Emmelya Tjiptogoro Dinarjo Soehari Wilestari, Median Windiari, Ilham Zairil, Zairil