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STRATEGI RESILIENSI PELAKU PARIWISATA DALAMMENGHADAPI KRISIS COVID-19 DI KAWASAN PARIWISATA UBUD Yanti, Ayu Suwita; Aditya, I Wayan Putra
Jurnal Cahaya Mandalika ISSN 2721-4796 (online) Vol. 3 No. 3 (2022)
Publisher : Institut Penelitian Dan Pengambangan Mandalika Indonesia (IP2MI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/jcm.v3i3.1388

Abstract

The emergence of the COVID-19 pandemic has paralyzed the tourism sector, especially the Ubud Tourism Area. The COVID-19 pandemic has been declared a non-natural national disaster. Ubud tourism actors carried out various strategies to survive the COVID-19 pandemic, and began to adapt to the new normal. This study analyzes the resilience strategy of tourism actors in dealing with the COVID-19 crisis in the Ubud Tourism Area. This study aims to examine the resilience strategies of Ubud tourism actors in dealing with difficult situations and the implications that arise due to the COVID-19 pandemic. This research was conducted in the Ubud tourism area with data collection locations in Ubud Central and Sayan Tourism Village. The relevant research approach used in this study is a qualitative approach with a case study research strategy. Data were collected through observation, interviews, and documentation. The results of this study concludes that the implementation of wellness tourism in Ubud greatly supports Ubud tourism, which had experienced a downturn due to the COVID-19 pandemic. The implications that arise due to the COVID-19 pandemic in the Ubud tourism area are changes in people's consumption patterns, the increasing development of wellness tourism, and the development of local businesses to support wellness tourism in Ubud.
From Hotel to Connection: Meningkatkan Komunikasi Global Karyawan Hotel Melalui Bahasa Mandarin di Platinum Hotel Jimbaran Beach Bali Agustina, Arik; Aprinica, Ini Putu Isha; Dewi, I Gusti Ayu Melistyari; Kesumayathi, Ida Ayu Gayatri; Yanti, Ayu Suwita
Abdimas Indonesian Journal Vol. 5 No. 2 (2025)
Publisher : Civiliza Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59525/aij.v5i2.1102

Abstract

Language is used as a means of communication. Through the Mandarin language training program, it is hoped that Mandarin proficiency will improve global communication among hotel employees at Platinum Hotel Jimbaran Beach, Bali. The method implemented is a preliminary study through interviews, material preparation, Mandarin language training, evaluation, and reporting. Participants numbered 30 Platinum Hotel Jimbaran Beach employees, consisting of the Housekeeping, Front Office, F&B Service, Human Resources, Engineering, and Sales & Marketing Departments. Through this program, hotel employees are equipped with foreign language skills, namely Mandarin, which can be used as a medium of communication with tourists at the hotel. The Mandarin language training conducted at Platinum Hotel Jimbaran Beach Bali, successfully improved the basic communication skills of employees in interacting with Mandarin-speaking guests.