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All Journal Mestaka: Jurnal Pengabdian Kepada Masyarakat Nanggroe: Journal Of Scholarly Service Nanggroe: Journal of Scholarly Service
Vera, Vety
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Penguatan Keuangan Sosial Syariah Dalam Mengatasi Kemiskinan Dan Krisis Kemanusiaan Di Kota Bengkulu Isnaeni, Hany Meridha; Vera, Vety; Harpepen, Andi
MESTAKA: Jurnal Pengabdian Kepada Masyarakat Vol. 3 No. 6 (2024): Desember 2024
Publisher : Pakis Journal Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58184/mestaka.v3i6.513

Abstract

Sharia social finance has an important role in efforts to overcome poverty and humanitarian crises in various regions, including Bengkulu City. Based on 2022 data, the number of poor people in Bengkulu reaches around 740,612 people or 15.73% of the total population. Strengthening sharia social finance through instruments such as zakat, infaq, and alms can be an effective solution for community economic empowerment and poverty reduction. This study aims to examine the contribution of sharia social finance in community empowerment and poverty reduction in Bengkulu, using a community-based economic model and social cooperation. With a qualitative descriptive method, this study finds that sharia social financial institutions such as cooperatives and sharia microfinance institutions have great potential in improving the welfare of the poor through access to financing and support for small and medium enterprises (SMEs). In addition, the sharia-based empowerment model has been proven to be able to reduce social and economic inequality, as well as create more sustainable economic development in Bengkulu City.
Pengaruh Kualitas Konten Influenser terhadap Minat Beli Konsumen di Salon Floom Beauty Longue Nauli, Roma Dona; Vera, Vety; Yuneri, Winda
Mestaka: Jurnal Pengabdian Kepada Masyarakat Vol. 4 No. 3 (2025): Juni 2025
Publisher : Pakis Journal Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58184/mestaka.v4i3.651

Abstract

This research aims to help increase the marketing of Floom Beauty Longue Salons through social media content and increase public interest in treatments. In the current digital era, marketing through influencers has become an effective strategy in reaching potential customers, especially in the beauty industry. The quality of content which includes visual aspects, information, and influencer credibility are important factors in building trust and attracting consumer interest. This type of research is descriptive qualitative research which aims to describe the phenomena that occur and provide a clearer understanding of how the quality of influencer content can influence consumers' decisions to make purchases at the salon. The results of this research are that influencers have a significant influence on consumer purchasing interest. Therefore, Floom Beauty Lounge Salon is advised to collaborate with influencers who have high credibility and ensure that the content produced has good aesthetic and informative value. Additionally, salons can increase engagement with customers through social media to maintain customer loyalty.
Pelatihan Merajut Sebagai Upaya Peningkatan Keterampilan dan Produktivitas Ibu-Ibu dan Remaja di Kota Bengkulu Lestari, Egi Sri; Nauli, Roma Dona; Vera, Vety
Nanggroe: Jurnal Pengabdian Cendikia Vol 4, No 2 (2025): May 2025
Publisher : Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.15537215

Abstract

This training aims to improve participants' knitting skills and economic productivity through applicable training based on relevant activities. The approach used is Participatory Action Research (PAR), which actively involves participants in the learning process from problem identification to solution development, with a combination of lectures, demonstrations, and direct practice methods. The results of the study showed that around 90% of participants were able to understand and create knitted works according to the patterns taught, and felt an increase in self-confidence and economic capabilities. High community support and participant interest in developing knitted products as a business opportunity show the potential for developing micro-businesses based on handicrafts in local communities. This activity has proven effective in improving practical skills, opening up new economic opportunities, and strengthening community empowerment in improving welfare in a sustainable manner.
Pelatihan Merajut Sebagai Upaya Peningkatan Keterampilan dan Produktivitas Ibu-Ibu dan Remaja di Kota Bengkulu Lestari, Egi Sri; Nauli, Roma Dona; Vera, Vety
Nanggroe: Jurnal Pengabdian Cendikia Vol 4, No 2 (2025): May 2025
Publisher : Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.15537215

Abstract

This training aims to improve participants' knitting skills and economic productivity through applicable training based on relevant activities. The approach used is Participatory Action Research (PAR), which actively involves participants in the learning process from problem identification to solution development, with a combination of lectures, demonstrations, and direct practice methods. The results of the study showed that around 90% of participants were able to understand and create knitted works according to the patterns taught, and felt an increase in self-confidence and economic capabilities. High community support and participant interest in developing knitted products as a business opportunity show the potential for developing micro-businesses based on handicrafts in local communities. This activity has proven effective in improving practical skills, opening up new economic opportunities, and strengthening community empowerment in improving welfare in a sustainable manner.
Co-Authors Harpepen, Andi Isnaeni, Hany Meridha Lestari, Egi Sri Nauli, Roma Dona Yuneri, Winda