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Intercultural Communication Between Traders And Buyers In Padang Panjang Culinary Market Roem, Elva Ronaning; Istiyanto, S.Bekti; Sarmiati, Sarmiati; Vanisya, Winda
Mediator: Jurnal Komunikasi Vol. 17 No. 2 (2024): Mediator: Jurnal Komunikasi (Sinta 2)
Publisher : UPT Publikasi Ilmiah UNISBA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v17i2.3276

Abstract

The province of West Sumatra offers a variety of tourist attractions, one of which is the contemporary culinary scene in Padang Panjang. This city attracts visitors from various regions within West Sumatra as well as from outside the province. The diversity of culinary offerings, including both traditional and modern dishes, makes Padang Panjang a popular culinary destination. This research aims to explore tourists' perceptions of the night culinary market in Padang Panjang, which has become one of the city's main attractions. The study uses a qualitative approach to delve into the dynamics of communication between traders and customers at the market. Data was collected through direct observation, interviews with traders and visitors, and document analysis. The research findings show that the harmony of interactions at the culinary market is achieved through various communication strategies, including intercultural, interpersonal, and non-verbal communication. The study identifies two prominent communication patterns: the use of easily understood language and smiling as practical strategies to connect traders and customers from diverse backgrounds. Tourists' perceptions of the culinary market indicate that the food stalls offer high-quality food, which leaves them satisfied and eager to return.
Digital Marketing: Strategi Efektif dalam Meningkatkan Promosi Usaha Siswa SMKN 2 Pariaman Sari, Puti Embun; Mariyanti, Eka; Abdilla, Mohammad; Maivalinda, Maivalinda; Sukma, Tri; Vanisya, Winda; Srihasnita, Rita
Jurnal Pengabdian Masyarakat Dharma Andalas Vol 3 No 2 (2025): Jurnal Pengabdian Masyarakat Dharma Andalas
Publisher : LPPM Universitas Dharma Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jpmda.v3i2.1893

Abstract

Digital marketing activities are an important element in entrepreneurial promotion activities, considering that all forms of activities, especially in the business sector, have gone through the digitalization stage, so that understanding in the digital marketing process must be improved and not to be left behind then goals can continue to be achieved. The use of digital marketing is needed to improve entrepreneurial marketing skills in students of SMK Negeri 2 Pariaman, and students can implement digital marketing and are able to increase their business potential.Digital marketing is an effort to market products with digital media and internet networks, such as Google Business, WhatsApp Business, Instagram, Tiktok, Canva and other platforms. One of the applications of digital marketing in business is the use of Canva. This activity provides guidance on the use of digital marketing with the Canva platform, from designing to utilizing it in student business activities.
KOMUNIKASI INTERPERSONAL PEMIJAT PEREMPUAN KELILING DI YOGYAKARTA Roem, Elva Ronaning; Sarmiati, Sarmiati; Elian, Novi; Diego, Diego; Havifi, Ilham; Tifanny, Nazlya; Vanisya, Winda
Jurnal Ranah Komunikasi Vol 8 No 2 (2024): Jurnal Ranah Komunikasi (JRK)
Publisher : Departemen Ilmu Komunikasi Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/rk.8.2.151-160.2024

Abstract

The profession of mobile female masseuses has unique dynamics, particularly in their interactions with clients. Effective interpersonal communication plays a key role in building trust and comfort, which are crucial for the sustainability of their profession. This study employs a phenomenological approach to explore the subjective experiences of mobile female masseuses in Yogyakarta, focusing on their communication strategies and the reasons behind choosing this profession. Data were collected through in-depth interviews and observations. The findings reveal that they use empathetic verbal and non-verbal communication strategies to establish positive relationships with clients despite facing social stigma and physical demands. In conclusion, adaptive and empathetic communication helps them overcome challenges while ensuring the continuity of their work.
Edukasi Konsep Pariwisata Berbasis Masyarakat Untuk Meningkatkan Pemahaman Manajemen Destinasi Siswa SMKN 2 Pariaman Bidang Studi Keahlian Pariwisata Mariyanti, Eka; Maivalinda, Maivalinda; Abdilla, Mohammad; Sari, Puti Embun; Sukma, Tri; Vanisya, Winda; Caniago, Rita Sri Hasnita; Wandi, Agus; Konceta, Nesa Dela
Jurnal Pengabdian Masyarakat Dharma Andalas Vol 3 No 2 (2025): Jurnal Pengabdian Masyarakat Dharma Andalas
Publisher : LPPM Universitas Dharma Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jpmda.v3i2.1917

Abstract

Community-Based Tourism (CBT) is an approach that emphasizes active community participation in managing tourism destinations to create sustainable economic, social, and environmental benefits. This community service program aims to enhance students' understanding of CBT concepts and destination management through interactive education. Activities include socialization, workshops, and evaluations using pre-test and post-test assessments to measure the program's effectiveness. A total of 85 students from the hospitality and culinary fields participated in this program. Evaluation results showed an increase in the average understanding score from 65.4 in the pre-test to 87.2 in the post-test, indicating the effectiveness of the applied learning methods. Additionally, interviews with students and teachers revealed increased awareness of the importance of community involvement in tourism management. This education program not only improved conceptual understanding but also encouraged students' creativity in developing innovative ideas for tourism development in Pariaman City. With enhanced knowledge and awareness of CBT, students are expected to contribute to sustainable tourism management in the future.
The Communication in Mentoring Activities Victims of Sexual Violence in West Sumatera Vanisya, Winda; Roem, Elva Ronaning; Sarmiati
Komunika Vol. 21 No. 02 (2025): Mass Communication, Public Communication and Interpersonal Communication
Publisher : Talenta Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32734/komunika.v21i02.22699

Abstract

Inequality in the treatment of victims of sexual violence can be seen in those who do not have friends who talk about feelings of confusion, fear, and a lack of knowledge about what to do after an act of sexual violence occurs. This research discusses the communication activities of companions at Nurani Perempuan with victims of sexual violence in West Sumatra. This research aims to analyze communication activities by Nurani Perempuan Women’s Crisis Center as a companion to victims of sexual violence in West Sumatra. This research uses a case study research approach with research data collection methods by conducting observations, in-depth interviews with companions of victims of sexual violence at Nurani Perempuan, and documentation. The research results show that communication between one victim and another victim is very unique. In order to achieve good communication, the companion must be able to build the victim's trust so that they want to talk about their case. So that the companion who is initially active in asking questions will become a listener to the victim's story until the mentoring process is complete and the victim begins to improve.