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Journal : J-CEKI

Customer Engagement as an Intervening Variable of the Influence of Social Media Adoption and Compliance with Islamic Business Ethics on Business Performance Prawira, Anggun Wida
J-CEKI : Jurnal Cendekia Ilmiah Vol. 4 No. 4: Juni 2025
Publisher : CV. ULIL ALBAB CORP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/jceki.v4i4.10186

Abstract

This study aims to broaden the understanding of the influence of social media adoption on the performance of MSMEs in the city of Surabaya. In 2023, several MSME sectors in the city of Surabaya experienced a decline in sales. MSME sales fell by 25% in October-December 2023 due to lack of promotion and increasing competition for similar products. In the digital era, the use of social media is a way that can be utilized optimally for digital marketing strategies, but many MSMEs do not have sufficient skills and knowledge to implement this strategy. This is an interesting problem to be studied further, regarding how to use social media effectively to drive business performance. The data source used is a primary data source for selected samples. Based on data processing using SmartPLS, the results obtained are that 1) Social Media Adoption is proven to have a significant influence on Business Performance, 2) Islamic Business Ethics Compliance is proven to have a significant influence on Business Performance, 3) Customer Engagement is proven to have a significant influence and relationship with Business Performance, 4) Social Media Adoption has a positive and significant influence on Business Performance through Customer Engagement, 5) Islamic Business Ethics Compliance has a positive and significant influence on Business Performance through Customer Engagement.
Analisis Kesehatan Bank BCA Menggunakan Metode CAMELS Prawira, Anggun Wida
J-CEKI : Jurnal Cendekia Ilmiah Vol. 4 No. 5: Agustus 2025
Publisher : CV. ULIL ALBAB CORP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/jceki.v4i5.10833

Abstract

Penelitian ini bertujuan untuk menganalisis tingkat Kesehatan PT Bank Central Asia Tbk (BCA) selama periode 2020–2023 dengan menggunakan metode CAMELS yang mencakup enam indicator Utama: Capital Adequacy Ratio (CAR), Non-Performing Loan (NPL), Return on Assets (ROA), Net Interest Margin (NIM), Loan to Deposit Ratio (LDR), dan efisiensi operasional (BOPO). Data yang digunakan merupakan data sekunder yang diperoleh dari laporan tahunan Bank BCA. Hasil analisis menunjukkan bahwa BCA berada dalam kondisi sangat sehat berdasarkan rasio CAMELS. Rasio CAR terus meningkat dan berada jauh di atas standar minimum OJK, NPL berada dalam kisaran aman, ROA dan NIM menunjukkan kinerja profitabilitas yang baik, serta rasio LDR dan BOPO dalam kategori sehat. Dengan demikian, Bank BCA mampu menjaga stabilitas kinerja keuangannya di tengah tantangan ekonomi.
Pengaruh Green Accounting, Struktur Modal Dan Sales Growth Terhadap Financial Performance Prawira, Anggun Wida
J-CEKI : Jurnal Cendekia Ilmiah Vol. 5 No. 1: Desember 2025
Publisher : CV. ULIL ALBAB CORP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/jceki.v5i1.12675

Abstract

This research aims to analyze the influence of Green Accounting, Capital Structure, and Sales Growth on Financial Performance measured by Return on Assets (ROA) in energy sector companies, particularly in the oil, gas, and coal subsector listed on the Indonesia Stock Exchange for the period 2021–2024. The research method used is quantitative with secondary data in the form of annual reports and sustainability reports of the companies. The sample was selected using purposive sampling technique with specific criteria, resulting in 10 companies as the research subjects. Data analysis was conducted using multiple linear regression to determine the effect of each independent variable on the dependent variable. The results of the study indicate that Green Accounting has a significant positive effect on ROA, Sales Growth has a significant positive effect, while Capital Structure does not have a significant effect on ROA. This research provides practical implications for company management to strengthen sustainability strategies and capital efficiency in order to improve financial performance. In addition, this research can serve as an academic reference for the development of studies related to green accounting and financial performance in the energy sector, particularly in the oil, gas, and coal subsector.