Claim Missing Document
Check
Articles

Found 6 Documents
Search

Analisis Pengaruh Kualitas Layanan Pembuatan Perijinan Terhadap Citra Kantor Pelayanan Perijinan Terpadu (KPPT) Kota Palembang (Kepuasan Pelanggan Sebagai Variabel Intervening) Zein Ghozali; Munyati; Tutik Pebrianti; Indah Mawarni; Arubina Bangsawan
JURNAL EKOBIS Kajian Ekonomi dan Bisnis Vol. 1 No. 2 (2018): Jurnal EKOBIS Kajian Ekonomi dan Bisnis Vol 1 No 2 (Juni 2018)
Publisher : JURNAL EKOBIS Kajian Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to determine the effect of the quality of licensing service in the Integrated Licensing Service Office (KPPT) of Palembang City simultaneously and partially on community satisfaction and the indirect effect of the quality of licensing service on the image of the Palembang Integrated Licensing Service Office (KPPT) through community satisfaction. This research was conducted at the Integrated Licensing Service Office (KPPT) of Palembang City, with a sample of 100 service users who were taken through purposive sampling method because they were selected based on the community who took care of the SITU, SIUP and IMB permits at the Palembang City KPPT. The data analysis techniqueused is path analysis method. The results showed that simultaneous quality of licensing service at the Palembang City KPPT consisting of tangibles (X1), reliability (X2), responsiveness (X3), assurance (X4), and emphaty (X5) had a significant influence oncommunity satisfaction ( Y) at 58.2%. Partially the quality of tangibles service has a significant effect of 13%, reliability has a significant effect of 36.7%, responsiveness has a significant effect of 5.6%, assurance has a significant effect of 37.2%, and emphaty has a significant effect of 10%. Besides that, the quality of licensing service has an indirect influence on the image of KPPT Palembang City through community satisfaction, namely tangibles dimensions of 8.8%, reliability of 16.3%, responsiveness of 1.8%, assurance of 23.1%, and emphaty have an indirect effect of 7.7%. The results also showed that the image of the Integrated Licensing Service Office (KPPT) of Palembang City was positive.
Pengaruh Bauran Pemasaran (Marketing Mix) Terhadap Kinerja Penjualan Jasa Tour Pada Biro Perjalanan Mega Wisata Palembang Zein Ghozali; Munyati; Tutik Pebrianti; Indah Mawarni; Vivin Afini
JURNAL EKOBIS Kajian Ekonomi dan Bisnis Vol. 3 No. 2 (2020): Jurnal EKOBIS Kajian Ekonomi dan Bisnis Vol 3 No 2 (Juni 2020)
Publisher : JURNAL EKOBIS Kajian Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research was conducted to find an overview of the influence of the marketing mix on the sales performance of the Palembang Mega Wisata Travel Bureau. The method used in this study is causal. The number of samples in this study were 50 customers who used the services of the Palembang Mega Wisata Travel Bureau. Data collection techniques by distributing questionnaires.In this study there are two groups of variables. The group is an independent variable consisting of product (X1), price (X2), promotion (X3), place (X4), people (X5), process (X6) and physical facilities (X7) variables. While the dependent variable is the sales performance of the Mega Wisata Palembang Travel Bureau. This study aims to see the influence of the marketing mix on the sales performance of the Palembang Mega Wisata Travel Bureau To measure the relationship between variables used multiple linear regression analysis. In accordance with the results of the regression analysis, it turns out that together all marketing mix variables have an influence on the sales performance of the Mega Wisata Palembang Travel Bureau. Partially the process variable has the most dominant influence on the sales performance of the Palembang Mega Wisata Travel Bureau
Pengaruh Disiplin Kerja Dan Gaya Kepemimpinan Partisipatif Terhadap Kinerja Pegawai Pada UPBJJ-UT Palembang Zein Ghozali; Munyati; Indah Mawarni; Tutik Pebrianti; Vivin Afini
JURNAL EKOBIS Kajian Ekonomi dan Bisnis Vol. 2 No. 1 (2018): Jurnal EKOBIS Kajian Ekonomi dan Bisnis Vol 2 No 1 (Desember 2018)
Publisher : JURNAL EKOBIS Kajian Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The aim of this study is to test the effect of Discipline Of Work And Participative Leadership Style on the Employee Performance Of Distance Learning Program Unit of Universitas Terbuka Palembang (UPBJJ-UT Palembang). By using 2 independent variables, and Employee Performance as dependent variable. The use of independent variables based on Prijodarminto's theory (1994) and Husain (2011) and dependent variables based on Rao's theory (1992) The Study is conducted in UPBJJ-UT Palembang. The data used are primary data in the form of questionnaires to 61 respondents who are all employees of UPBJJ-UT Palembang. Multiple Regression analysis using SPSS for Windows Ver 22,0 is used to analyse the data. The results shows that, in partial test, Work Discipline and Style of Participatory Leadership have significant effect on Employee Performance. Furthermore, in simultaneous test, Work Discipline and Participatory Leadership Style are significantly affecting Employee Performance.
Pengaruh Budaya Organisasi Terhadap Kinerja Pegawai Pada Sekretariat DPRD Kabupaten Ogan Ilir Zein Ghozali; Munyati; Tutik Pebrianti; Vivin Afini; Arubina Bangsawan
JURNAL EKOBIS Kajian Ekonomi dan Bisnis Vol. 6 No. 1 (2022): Jurnal EKOBIS Kajian Ekonomi dan Bisnis Vol 6 No 1 (Desember 2022)
Publisher : JURNAL EKOBIS Kajian Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to determine The Influence of Organizational Culture on Employee Performance at the DPRD Secretariat Ogan Ilir Regency. The research took samples using the Propotionate Sampling technique because employees at The DPRD Secretariat consists of Civil Servants, Non-Permanent Employees who proportionally stratified. The research method is done by testing relationship (associative hypothesis) two variables, namely variable X (Culture Organization) and variable Y (Employee Performance) with statistical tests using Product Moment Correlation. sample that used in this study were Civil Servants and Non-Civil Servants fixed as many as 65 respondents by filling out a Likert scale questionnaire. The results of Product Moment correlation calculations show that organizational culture greatly influences employee performance at the Ogan Ilir Regency DPRD Secretariat, this can be seen from the r test with 65 respondents and an error rate of 5%. Based on rtable = 0.2441 and rcount = 0.995 where rcount is in the correlation coefficient interval of 0.80 – 0.100 which indicates a very strong correlation. Then the value of rcount is greater than rtable (0.995> 0.2441) so that Ha is accepted Ho is rejected. This shows that there is a positive and significant relationship between organizational culture and employee performance. This relationship has an influence of 99% and the remaining 1% is the influence of other factors. From these results the researcher hopes that the Leaders at the DPRD Secretariat of Ogan Ilir Regency pay more attention to the organizational culture of employees so that they can improve employee performance.
Pengaruh Promosi, Kualitas Produk Dan Harga Terhadap Keputusan Pembelian Oppo Smartphone Di Palembang Square Kota Palembang Zein Ghozali; Munyati; Tutik Pebrianti; Nanda Revita; Marita Pratisila
JURNAL EKOBIS Kajian Ekonomi dan Bisnis Vol. 5 No. 2 (2022): Jurnal EKOBIS Kajian Ekonomi dan Bisnis Vol 5 No 2 (Juni 2022)
Publisher : JURNAL EKOBIS Kajian Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The aims of this study were to determine the effects of promotion, product quality and price on purchasing decisions for Oppo Smartphones in Palembang Square, Palembang City. This type of research is quantitative research. The data collection method used by researchers is purposive sampling method. Respondents in this study were 96 people. The data collection tool used in this study was a questionnaire. The data analysis tool uses the SPSS model. The conclusion from the research that can be drawn is that there is a simultaneous influence of promotion, product quality, and price on purchasing decisions for Oppo Smartphones in Palembang Square, Palembang City. The magnitude of the influence of the independent variable (Service Quality) on the dependent variable (Job Satisfaction) is 33.1%, while the remaining 66.9% is influenced by other variables, such as service quality, location and so on.
Pengaruh Budaya Organisasi Dan Gaya Kepemimpinan Transformasional Terhadap Kinerja Pegawai Bagian Humas dan Protokol Sekretariat Daerah Kabupaten Banyuasin Zein Ghozali; Munyati; Maulana Ali; Hendra Musa
JURNAL EKOBIS Kajian Ekonomi dan Bisnis Vol. 7 No. 1 (2023): Jurnal EKOBIS Kajian Ekonomi dan Bisnis Vol 7 No 1 (Desember 2023)
Publisher : JURNAL EKOBIS Kajian Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to examine the Effect of Organizational Culture and Transformational Leadership Style on Employee Performance. by using 2 independent variables in the form of Organizational Culture and Transformational Leadership Style and Employee Performance as the dependent variable. the sample was tested as many as 27 employees of the Public Relations and Protocol Section of the Banyuasin District Secretariat. The test was carried out by using multiple linear regression analysis of the CSS for Windows version 17.0 program. based on the results of the study showed that simultaneous independent variables have a positive and significant effect on employee performance. Based on the partial test, the variables of Organizational Culture and Transformational Leadership Style have a positive and significant effect on Employee Performance.