Ifdah Aulia
Universitas Jambi

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Strategi Pemasaran Digital Untuk Pengembangan Usaha Kecil M. Rivaldi; Nabila Anastasya; Ifdah Aulia; Na’imahtul Zakiyah Dwi Wardhani; Muhammad Sofwan; Muhammad Sholeh
Journal on Education Vol 7 No 1 (2024): Journal on Education: Volume 7 Nomor 1 Tahun 2024
Publisher : Departement of Mathematics Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joe.v7i1.7327

Abstract

Now, people can connect with each other and with others around the world through the virtual world, in addition to using devices. Despite the current economic downturn, SMEs (Small and Medium Enterprises) are predicted to boost the economy. The implementation of digital technology-based marketing strategies, or digital marketing, offers potential for SMEs to grow into a significant economic force. To maximize profits, SME actors work with distribution and promotion channels based on digital platforms. Currently, almost all SMEs—including fast food companies and restaurants—use digital marketing-based promotional and distribution channels. Through the idea of empowering the people's economy, this research focuses on exploring the function of digital marketing as a marketing strategy for Small and Medium Enterprises (SMEs). This approach is a necessary adaptation for SMEs to thrive in the era of Industry 4.0 and ultimately become superior SMEs
ANALISIS PERKEMBANGAN BAHASA ANAK USIA SEKOLAH DASAR: KAJIAN TEORITIS DAN IMPLIKASINYA DALAM PEMBELAJARAN Eko Kuntarto; Nabila Anastasya; Na’imahtul Zakiyah Dwi Wardhani; Ifdah Aulia; Muhammad Sholeh
Didaktik : Jurnal Ilmiah PGSD STKIP Subang Vol. 10 No. 04 (2024): Volume 10 No. 04 Desember 2024 In Progress
Publisher : STKIP Subang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36989/didaktik.v10i04.5222

Abstract

This study examines the application of Lev Vygotsky's theory, particularly the concepts of Zone of Proximal Development (ZPD) and scaffolding, in language learning in early elementary school classes. Language skills are a crucial aspect of children's cognitive development, with social interaction playing a key role in the learning process. A qualitative research method was employed, involving first and second-grade students and language teachers as subjects. Data were collected through observations, interviews, document analysis, and questionnaires. The findings indicate that the implementation of ZPD and scaffolding effectively enhances children's language skills, increases motivation, and strengthens social interactions. Teachers act as scaffolders, providing appropriate support to help students learn. In conclusion, applying Vygotsky's theory in language learning in early elementary education can bolster children's language abilities, build confidence, and support social development.