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Dicky M.C Sinulingga
Universitas Negeri Medan

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Analisis Strategi Pemasaran pada PT Astra Internasional TBK Shintami Oktavia; Hasiandra Simanjuntak; Putri Sandrina Sitompul; Radhika Narwastu; Maya Martiza Sari; Cecilia Miranda Lumbangaol; Dicky M.C Sinulingga
Journal on Education Vol 7 No 1 (2024): Journal on Education: Volume 7 Nomor 1 Tahun 2024
Publisher : Departement of Mathematics Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joe.v7i1.7685

Abstract

This research aims to determine the analysis of marketing strategies at PT Astra Internasional Tbk. In this research we will carry out an analysis of the company so that we can analyze how marketing from Pt Astra Internasional Tbk. The type of research used is quantitative research using secondary data where we take existing marketing data. The result is to create statistics regarding previous marketing analysis at Pt Astra Tbk so that we can make decisions on future sales. With this research, it is hoped that it can provide motivation to employees to increase sales and support the company's existence.
Analisis Strategi Pemasaran pada PT Astra Internasional Tbk Shintami Oktavia; Hasiandra Simanjuntak; Putri Sandrina Sitompul; Radhika Narwastu; Maya Martiza Sari; Cecilia Miranda Lumbangaol; Dicky M.C Sinulingga
Journal on Education Vol 7 No 1 (2024): Journal on Education: Volume 7 Nomor 1 Tahun 2024
Publisher : Departement of Mathematics Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joe.v7i1.7687

Abstract

Information within a company is very important to support sustainability development, so there is a reason that information is really needed for a company company. One company that uses an integrated information system network to make business easier the company is PT. Telkom . Telkom demands to be even better improve the quality and quantity of its services in order to become a company the best telecommunications in Indonesia and even the world, not only that, PT Telkom too Realizing that there is the importance of human resources (HR) in helping company to achieve its main targets, and in helping the company to achieve main target, and in its implementation must take into account social interests, functional and employee.