Article Per Year (5 Year)
p-Index From 2021 - 2026
0.444
P-Index
This Author published in this journals
All Journal Jurnal Simki Economic Jurnal Abdimas Bina Bangsa
Mahmudah, Sofia Maqom Al
Unknown Affiliation
Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
PENANAMAN NILAI-NILAI PLURALISME DALAM MITIGASI BENCANA SOSIAL DI DESA SIDADADI, HAURGEULIS, INDRAMAYU Rahim, Abdur; Mahmudah, Sofia Maqom Al; Riyadi, Sugeng; Nisrina, Risa; Sugino, Sugino; Isu, Mutimah Nursabilah; Sabillah, Miftah; Akmal, Najmuddin; khoirunnisa, Siti; Otistaviany, Heluny
Jurnal Abdimas Bina Bangsa Vol. 6 No. 1 (2025): Jurnal Abdimas Bina Bangsa
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jabb.v6i1.1685

Abstract

Diversity in Indonesia can be seen from the many ethnic groups that exist, while social disasters are a very complex phenomenon and have a broad impact on society. Social disaster mitigation is very important to create community resilience. The aim of this Community Service is to instill pluralism values ​​that are relevant to be applied in the context of social disaster mitigation in Sidadadi Village. The results of this Community Service activity show that instilling pluralist values ​​in Sidadadi Village is very important in efforts to mitigate social disasters. In diverse social contexts, the values ​​of pluralism function as a bridge to create harmony between citizens. Data from the Central Statistics Agency shows that Sidadadi Village has significant religious and cultural diversity, with the majority of the population being Muslim. This creates challenges as well as opportunities in handling social disasters. Community Service also found that communities that are more pluralist tend to be more resilient to social disasters, because they have stronger social networks and support each other in crisis situations.
Eksplorasi Target Pasar dan Strategi Pemasaran Home Industri Sandal Teplek di Ciomas, Bogor Mahmudah, Sofia Maqom Al; Sukemi, Sukemi; Suniyati, Suniyati; Mariah, Siti; Sobirin, Sobirin
Jurnal Simki Economic Vol 9 No 1 (2026): Volume 9 Nomor 1 Tahun 2026
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/jse.v9i1.1425

Abstract

This study aims to determine the characteristics and behavior of the target market and the marketing strategies implemented by the home industry of flat sandals in Ciomas, Bogor. The research method used was qualitative, with data collection techniques through direct interviews with flat sandal producers. The results show that this home industry has been established since 1992 and produces sandals that are popular with various groups, from teenagers to adults. Consumers choose these products for their comfort, diverse designs, and affordable prices. The marketing strategy implemented is still traditional, namely through direct sales and collaboration with partner stores. However, product quality is a key factor in retaining existing customers and attracting new buyers. The obstacle faced by producers is limited customer data, so market analysis cannot be carried out optimally. This study recommends that producers begin implementing digital marketing strategies and recording consumer data to expand market reach and increase business competitiveness in the future.
Co-Authors Abdur Rahim, Abdur Akmal, Najmuddin Isu, Mutimah Nursabilah Nisrina, Risa Otistaviany, Heluny Sabillah, Miftah Siti Khoirunnisa, Siti Siti Mariah, Siti Sobirin Sobirin Sugeng Riyadi Sugino Sugino Sukemi Sukemi Suniyati, Suniyati