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All Journal Journal of Management and Creative Business Anggaran: Jurnal Publikasi Ekonomi dan Akuntansi
Dody Suhermawan
Unknown Affiliation
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Pengaruh Deskriptor Pembelian Terhadap Kebahagiaan Konsumen Muhammad Ilham; Mahjudin Mahjudin; Dody Suhermawan; Enny Istanti
Journal of Management and Creative Business Vol. 1 No. 4 (2023): Oktober : Journal of Management and Creative Business
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/jmcbus.v1i4.1617

Abstract

The research highlights the results of a multivariable study on the influence of purchase descriptors on consumer happiness. Using a well-established consumer decision-making paradigm, participants were randomly assigned to hypothetical scenarios in which purchase descriptors were experimentally manipulated. The variables consumer happiness, subjective well-being, consumer choice, and additional consumer attitudes were used as outcome variables. There is evidence that participants varied in terms of consumer happiness based on the specific purchase description conditions they were assigned. This research contributes to the scientific literature on consumer decision making by adding clarity to the role of important purchase-related variables on consumer happiness.
Apakah Perilaku Belajar Dan Kecerdasan Spiritual Berpengaruh Terhadap Stres Belajar Mahasiswa Akuntansi? Moch. Rachmandany Firmansyah; Mahjudin Mahjudin; Dody Suhermawan; Achmad Daengs GS; Enny Istanti
Journal of Management and Creative Business Vol. 1 No. 4 (2023): Oktober : Journal of Management and Creative Business
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/jmcbus.v1i4.1618

Abstract

The causes of stress in students can come from their academic life, especially from external demands and their own expectations. External demands can be in the form of coursework, course load, parents' demands to be successful in their studies, and social adjustments in the campus environment. Spiritual intelligence is able to encourage students to achieve success in their studies because spiritual intelligence is the foundation that encourages the effective functioning of intellectual intelligence and emotional intelligence. Study behavior (which consists of the habit of attending lessons, the habit of reading books, the habit of visiting the library, and the habit of taking exams) of a student greatly influences the continuity of his studies. This research is quantitative research in the form of a case study using multiple linear regression analysis methods. The results of data testing show that learning behavior can have a negative but not significant effect on college stress. The results of testing spiritual intelligence show that spiritual intelligence can have a negative but not significant effect on college stress.
Model Strategi Penguatan Resiliensi Usaha Mitigasi Burnout terhadap Kinerja Finansial dan Kinerja Psikologis Pelaku UMKM Enny Istanti; Achmad Daengs GS; Ramadhan Kurnia Iman; Mahjudin Mahjudin; Dody Suhermawan; Moch. Rachmanday Firmansyah
Anggaran : Jurnal Publikasi Ekonomi dan Akuntansi Vol. 4 No. 2 (2026): Juni: Anggaran : Jurnal Publikasi Ekonomi dan Akuntansi
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/anggaran.v4i2.2471

Abstract

Indonesian MSMEs face high work pressure due to limited capital, market competition, and daily operational demands, which have the potential to trigger burnout and threaten business continuity. This study adopted a quantitative approach with a cross-sectional survey design and employed Partial Least Squares Structural Equation Modeling (PLS-SEM) for data analysis. The findings are expected to contribute to the development of the Job Demands-Resources (JD-R) model in the context of MSMEs and provide practical insights for improving business resilience. The results indicate that burnout significantly influences business resilience. In addition, both burnout and business resilience have significant effects on the financial and psychological performance of MSMEs. Business resilience also acts as a mediating variable in the relationship between burnout and MSME performance. Thus, the success of MSMEs is not only determined by economic achievements, but also by the ability of business owners to maintain psychological health, optimize resources, build support networks, and respond to changes in the business environment in a flexible, planned, and sustainable manner in the long term more effectively.
Co-Authors Enny Istanti GS , Achmad Daengs Mahjudin Mahjudin Moch. Rachmandany Firmansyah Moch. Rachmanday Firmansyah MUHAMMAD ILHAM Ramadhan Kurnia Iman