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All Journal Business and Applied Management Journal Jurnal Ilmiah Ar-Risalah: Media Ke-Islaman, Pendidikan dan Hukum Islam
Indah Aminatuz Zuhriyah
Universitas Islam Negeri Maulana Malik Ibrahim Malang, Indonesia
Religion Humanities Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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PROSES PENYUSUNAN INSTRUMEN SUPERVISI DAN ANALISIS KUALITAS PELAPORAN KINERJA PADA MADRASAH Nabil Achmad Aufani; Nurjamilatul Muhairira; Diska Firzan Nadia Fatiq; Indah Aminatuz Zuhriyah; Baharuddin Baharuddin
Ar-Risalah Media Keislaman Pendidikan dan Hukum Islam Vol. 23 No. 1 (2025): (April 2025)
Publisher : LPPM IAI IBRAHIMY GENTENG BANYUWANGI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69552/ar-risalah.v23i1.2960

Abstract

Supervision is a form of supervision or assessment carried out by school principals to improve the quality or quality of education of an institution. Therefore, an institution must really pay attention to supervision activities. To create good supervision activities, it is necessary to have supporting instruments, as in MI Islamiyah Malang has a strategy and process on how to prepare supervision instruments and analyze the quality of education reporting. The method used in this study is a qualitative method, while the data collection techniques used are observation, interviewing and documentation with the Miles and Huberman model data analysis techniques including data collection, data reduction, data reduction and drawing conclusions with the data validity technique of source triangulation. The results of the research show that the strategy used by the principal of MI Islamiyah Malang in supervision is by utilizing technology, adapting to members' needs and analyzing age levels. And for the process of preparing supervision instruments, namely by carrying out planning stages or pre-observation, observation and follow-up processes. Then finally, the reporting analysis carried out by MI Islamiyah Malang is collecting, verifying and classifying, summarizing, calculating, storing and retrieving, reproducing and finally communicating.
PENINGKATAN KOMPETENSI GURU MELALUI PENERAPAN SISTEM DAN PENGEMBANGAN KEPROFESIAN BERKELANJUTAN GURU PADA ERA DIGITAL Rizky Maulida; Ariny Tamamul Minnah; Indah Aminatuz Zuhriyah; Baharuddin Baharuddin
Ar-Risalah Media Keislaman Pendidikan dan Hukum Islam Vol. 23 No. 1 (2025): (April 2025)
Publisher : LPPM IAI IBRAHIMY GENTENG BANYUWANGI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69552/ar-risalah.v23i1.2965

Abstract

Improving the quality of education is closely linked to the development of teacher competence and professionalism, especially in facing the challenges of the digital era. This study aims to explore the implementation of a performance appraisal system and a continuous professional development (CPD) program at Madrasah Ibtidaiyah Maslakul Huda Lamongan as a strategy to enhance teacher competence. A qualitative approach was employed, using data collection techniques such as observation, interviews, and documentation. Data were analyzed using the Miles and Huberman model, which includes data reduction, data display, and conclusion drawing. Method triangulation was applied to ensure data validity. The results indicate that the performance appraisal system at MI Maslakul Huda is systematically designed, focusing on four core competencies: pedagogical, personal, social, and professional. This appraisal motivates teachers to enhance their capacity, particularly in the use of technology. The CPD program includes training, both internal and external supervision, and dissemination of training outcomes. The school has provided digital infrastructure and technology training, including artificial intelligence (AI). However, challenges such as digital competence gaps remain. Institutional support through continuous supervision and incentives has proven effective in encouraging teachers. The study concludes that a combination of targeted performance appraisal and relevant CPD is an effective strategy to improve teaching quality in the digital era.
Strategic Public Relations as a Driver of Institutional Positioning and Competitive Advantage in Higher Education Siti Aminah; Agus Maimun; Indah Aminatuz Zuhriyah
Business and Applied Management Journal Vol. 3 No. 2 (2025): July-December
Publisher : Al-Qalam Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61987/bamj.v3i2.1641

Abstract

This study aims to analyze the role of strategic public relations management in enhancing institutional positioning and competitive advantage in higher education. Employing a qualitative approach with a multi-case study design, data were collected through in-depth interviews, observation, and documentation involving institutional leaders, public relations practitioners, academics, students, and alumni. The findings indicate that strategic public relations serves as a foundational mechanism for institutional positioning through public needs analysis, identity strengthening, and integrated communication strategies. Furthermore, integrated communication encompassing media relations, digital branding, academic publications, and stakeholder engagement plays a critical role in shaping institutional image and reputation through message consistency. Strategic public relations also contributes significantly to competitive advantage by fostering public trust, increasing institutional visibility, and strengthening differentiation. The study implies that strategic public relations functions as a dynamic capability that links internal institutional quality with external public perception, transforming communication into strategic value. These findings offer theoretical contributions by integrating public relations, positioning, reputation, and competitive advantage into a unified framework, while practically providing guidance for higher education institutions in designing effective strategic communication to enhance competitiveness in a dynamic environment.
Co-Authors Agus Maimun Ariny Tamamul Minnah Baharuddin Baharuddin Diska Firzan Nadia Fatiq Nabil Achmad Aufani Nurjamilatul Muhairira Rizky Maulida Siti Aminah