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Systematic Management of Business English Modules for Speaking Competence Enhancement: A Descriptive Study of Youth Entrepreneurship Development Iriani, Timur; Rosa, Ade Tutty R
Journal of Innovation and Research in Primary Education Vol. 4 No. 4 (2025)
Publisher : Papanda Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56916/jirpe.v4i4.1812

Abstract

The VUCA world and high unemployment rates present significant challenges to Indonesian youth, particularly regarding English proficiency deficits that limit global competitiveness. This study examines the management of a Business English Module designed to improve speaking competence through presentation techniques among youth organization members. A qualitative descriptive study was conducted at Karang Taruna Cijagra Village involving 55 active members aged 16-20 years with diverse educational backgrounds. Data collection employed observations, semi-structured interviews, and documentation analysis. The program implementation followed George R. Terry's management framework (Planning, Organizing, Actuating, Controlling) integrated with English for Specific Purposes (ESP) and Competence-Based Education (CBE) approaches. Data analysis utilized systematic reduction, presentation, and verification procedures. The systematic management approach yielded significant improvements in speaking competence across all participants. Pre-test results indicated 76.4% possessed basic English knowledge, while only 23.6% had business English exposure. Post-implementation assessments revealed 85% of participants achieved significant improvement in fluency, clarity, intonation, and confidence. The Personal Canvas technique demonstrated 91-100% completion rates across progressive stages. Active speaking time increased from 3 to 12 minutes per session, while business plan presentations achieved 89% success rates with average quality scores of 7.2/10. The integration of management principles with ESP and CBE approaches created an effective framework for Business English instruction. The documented improvements validate the effectiveness of presentation-based learning in developing both language skills and entrepreneurial mindset, supporting the dual objectives of reducing unemployment while enhancing global competitiveness among Indonesian youth.