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Journal : Sosio e-kons

Determinan Indeks Pembangunan Manusia di Klaster Daerah Cepat Maju dan Cepat Tumbuh di Provinsi Jawa Timur Indah Purnama Sari; Zaeni Miftah
Sosio e-Kons Vol 13, No 2 (2021): Sosio e-Kons
Publisher : Universitas Indraprasta PGRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30998/sosioekons.v13i2.9760

Abstract

This study examines the determinants of HDI in Fast-Developing and Fast-Growing Regions. The research was carried out in 2020 in East Java Province, by previously dividing East Java into four regional categories, namely Fast Forward and Fast-Growing Areas, Fast Developing Areas, Developed But Depressed Areas, and Relatively Disadvantaged Areas. This study used a cluster analysis research design and comparative causal analysis. HDI determinants analyzed include variables: unemployment, Gini ratio, and population density. The number of samples used was 66-panel data samples from 11 districts/cities with cross-section data and 6 years of time-series data. The data used are secondary data from East Java BPS, then analyzed by panel data regression method. The findings of the study are that in the Fast-Developing and Fast-Growing Areas, unemployment, Gini ratio, and population density simultaneously have a significant effect on HDI; unemployment has a significant negative effect on HDI; Gini ratio has a significant positive effect on HDI, and population density has a significant positive effect on HDI.
Urgensi Batik Mark dalam Menjawab Permasalahan Batik Indonesia (Studi Kasus di Sentra Batik Tanjung Bumi) indah purnama sari; siswi wulandari; siska maya
Sosio e-Kons Vol 11, No 1 (2019): Sosio e-Kons
Publisher : Universitas Indraprasta PGRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30998/sosioekons.v11i1.2932

Abstract

The purpose of this study was to examine the urgency of batik mark in answering the problems of Indonesian batik. The research uses a qualitative approach with exploratory methods. Subjects in this study were entrepreneurs or batik artisans at the Tanjung Bumi, Bangkalan, Madura batik industry center. The results showed that several problems faced by Indonesian batik were: the plagiarism of motives, the emergence of printing batik, the swift import of batik into Indonesia, the low interest of the younger generation to preserve batik art, the slow development of the batik industry due to capital and marketing problems, lack of consumer knowledge about various types of batik, the low interest of batik artisans and entrepreneurs to take care of intellectual property rights for their work, and so on. The batik mark certification program assists the government in dealing with some of the Indonesian batik problems. Batik marks can protect, preserve, develop, and promote Indonesian batik throughout the world. In its implementation, batik mark is still experiencing problems, especially the lack of interest of batik UKM to file of batik mark to the Indonesian Center for Batik Crafts, for this reason the government needs to intensify the socialization program of the urgency of batik mark to batik producers.
PDRB Sektor Pariwisata Terhadap Penyerapan Tenaga Kerja Di Provinsi Jawa Tengah : Analisis Cobb Douglas Irwan Agus; Indah Purnama Sari
Sosio e-Kons Vol 13, No 3 (2021): Sosio e-Kons
Publisher : Universitas Indraprasta PGRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30998/sosioekons.v13i3.10925

Abstract

This study aims to analyze the influence of the tourism sector's GDP on employment in Central Java Province. The research method uses, Return to Scale Analysis, and Elasticity Analysis on Cobb Douglas Regression. This research data is secondary data in the form of a time series for a period of 15 (fifteen) years, starting from 2005 to 2019, which is represented in semi-annual data. The results show that there is a positive and very significant influence of the tourism sector GRDP variable on the employment of Central Java Province. The GRDP of the Tourism Sector is the dominant variable in increasing the employment of Central Java Province.
Harga dan Physical Evidence Terhadap Kepuasan Pelanggan Warung Upnormal Indah Purnama Sari; Tiara Elsya Medyani
Sosio e-Kons Vol 10, No 2 (2018): Sosio e-Kons
Publisher : Universitas Indraprasta PGRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (417.767 KB) | DOI: 10.30998/sosioekons.v10i2.2602

Abstract

Tujuan penelitian ini adalah untuk mengetahui pengaruh harga dan physical evidence terhadap kepuasan pelanggan, baik secara parsial maupun simultan. Sampel diambil sejumlah 100 orang secara acak dari pelanggan Warunk Upnormal. Data dikumpulkan menggunakan kuesioner. Data kemudian dianalisis dengan metode kuantitatif yaitu analisis regresi linier berganda. Berdasarkan hasil uji t, ditemukan bahwa variabel harga berpengaruh signifikan terhadap kepuasan pelanggan, demikian juga variabel physical evidence berpengaruh signifikan terhadap kepuasan pelanggan. Adapun hasil uji F menunjukkan kedua variabel bebas secara bersama-sama berpengaruh signifikan terhadap kepuasan pelanggan. Berdasarkan uji R2 menunjukkan kontribusi variabel harga dan physical evidence, cukup besar pada variabel kepuasan pelanggan. Rekomendasi bagi perusahaan yaitu, menentukan harga yang tepat sesuai target pasar serta melengkapi fasilitas dengan fasilitas yang unik, kreatif, dan memiliki diferensiasi dengan usaha sejenis. Untuk usaha restoran, faktor physical evidence akan mempengaruhi keputusan pelanggan untuk mengulangi kunjungan. Jika pelanggan merasa puas, maka besar kemungkinan mereka akan menjadi pelanggan yang loyal.