Article Per Year (5 Year)
p-Index From 2020 - 2025
0.408
P-Index
This Author published in this journals
All Journal LINIMASA: JURNAL ILMU KOMUNIKASI PLAKAT : Jurnal Pelayanan Kepada Masyarakat
Puspita Sari, Dela
Unknown Affiliation
Humanities Environmental Science Languange, Linguistic, Communication & Media Library & Information Science Social Sciences

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
ANALISIS PENGGUNAAN INSTAGRAM SEBAGAI MEDIA KOMUNIKASI PEMASARAN ONLINE (STUDI DESKRIPTIF PADA AKUN @beautyhijab.sukoharjo) Puspita Sari, Dela; Purwo Saputro, Edy; Purworini, Dian; Azaria Rahmadiva, Lelita
Linimasa : Jurnal Ilmu Komunikasi Vol. 8 No. 2 (2025): Juli 2025
Publisher : Ilmu Komunikasi, FISIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/linimasa.v8i2.26162

Abstract

This study aims to determine and describe the use of Instagram as an online marketing communication media carried out by @beautyhijab.sukoharjo, in this study using the AIDA theory (Attention, Interest, Desire, Action), this study uses a descriptive qualitative approach, with data collection through interviews, observations and documentation of 2 people and documentation of the @beautyhijab.sukoharjo account, this study uses a purposive sampling sample with the criteria of the owner and admin of Instagram @beautyhijab.sukoharjo who have an understanding and participate in the process of managing Instagram as an online marketing communication media @beautyhijab.sukoharjo. the results of this study indicate that the use of Instagram is very effective in promoting @beautyhijab.sukoharjo products by implementing marketing communication strategies and applying the AIDA theory through the stages of Attention, Interest, Desire and Action @beautyhijab.sukoharjo can attract consumer attention to products through attractive offers until consumers take action to purchase products.
Independent Cadre Training on Periodontal Disease Prevention Behavior (MP4) Purnamasari, Cicih Bhakti; Muthi’ah, Nisa; Puspita Sari, Dela; Agustin, Sylvia
Plakat : Jurnal Pelayanan Kepada Masyarakat Vol 7, No 2 (2025): Volume 7, Nomor 2, Desember Tahun 2025
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30872/plakat.v7i2.21590

Abstract

Periodontal disease is one of the ten biggest dental and oral problems in Indonesia. One of the preventive methods through habituation and independent behavior to prevent this disease. Behavior can persist if done routinely. The purpose of the community service was to provide education to cadres and increase the habituation of independent behavior in preventing the occurrence of periodontal disease starting from oneself. The methods used were counseling, simulation, examination, coaching and evaluation of cadre knowledge. Evaluation was done by pre and post test questionnaire. Pre and post examination also provide to assess the oral health status after 21 days of habituation. The results showed an increase in cadre knowledge before and after counseling by 20%. Meanwhile the examination didn’t provide any data due to zero participant were being assessed.Penyakit periodontal termasuk sepuluh masalah gigi dan mulut terbesar di Indonesia. Salah satu metode preventif dengan pembiasaan dan perilaku mandiri pencegahan penyakit periodontal. Perilaku dapat menetap apabila dilakukan secara rutin. Tujuan kegiatan pengabdian kepada masyarakat ini adalah memberikan edukasi kepada kader dan meningkatkan pembiasaan perilaku mandiri dalam mencegah kejadian penyakit periodontal dimulai dari diri sendiri. Metode yang dilakukan adalah penyuluhan, simulasi, pemeriksaan, pembinaan dan evaluasi pengetahuan kader. Evaluasi dilaksanakan melalui pengisian kuesioner pre dan post edukasi dan pembinaan. Pemeriksaan status kesehatan rongga mulut juga disediakan setelah 21 hari pembiasaan mandiri. Hasil kegiatan menunjukkan terdapat peningkatan pengetahuan kader sebelum dan sesudah edukasi sebesar 20%. Sedangkan data pemeriksaan setelah pemeriksaan tidak didapatkan karena tidak ada kader yang melakukan pemeriksaan ulang.
Co-Authors Agustin, Sylvia Azaria Rahmadiva, Lelita Dian Purworini Muthi’ah, Nisa Purnamasari, Cicih Bhakti Purwo Saputro, Edy