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All Journal Fundamentum: Jurnal Pengabdian Multidisiplin Kesejahteraan Bersama : Jurnal Pengabdian dan Keberlanjutan Masyarakat Dinamika Sosial: Jurnal Pengabdian Masyarakat Dan Transformasi Kesejahteraan
Laras Hinda Mulia Fadjri
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Agriculture, Biological Sciences & Forestry Humanities Economics, Econometrics & Finance Education Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences

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Pendampingan Strategi Penetapan Harga Berdasarkan Perminataan Pasar Pada UMKM Dimsum Nyoo Laras Hinda Mulia Fadjri; Hafifah Aisya Putri Sabiya; Annisa Aulia Aryani; Pupung Purnamasari
Dinamika Sosial : Jurnal Pengabdian Masyarakat dan Transformasi Kesejahteraan Vol. 2 No. 3 (2025): September: Dinamika Sosial : Jurnal Pengabdian Masyarakat dan Transformasi Kese
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/dinsos.v2i3.1755

Abstract

This devotions aims to assist small and medium enterprises (MSMEs) Dimsum Nyoo in determining pricing strategies based on market demand. The methodology used is a qualitative descriptive approach, based on observations and interviews with business leaders. The results of the study indicate that pricing strategies based on cost of goods sold (COGS) and market analysis can build customer loyalty. Despite fluctuating raw material prices, Dimsum Nyoo managed to maintain stable quality and prices, thus contributing to its growth. These results highlight the importance of adaptive pricing to support the sustainability of MSMEs in a competitive market.
Sosialisasi Pembukuan Digital, Standarisasi Pelayanan (Kualitas Pelayanan) dan Strategi Pemasaran Digital pada UMKM Kedai Kopi Zulfa Zakiatul Hidayah; Erin Soleha; Fiqih Maria Rabiatul Hariroh; Rizka Estisia Pratiwi; Laras Hinda Mulia Fadjri
Kesejahteraan Bersama : Jurnal Pengabdian dan Keberlanjutan Masyarakat Vol. 3 No. 3 (2026): Juli: Kesejahteraan Bersama : Jurnal Pengabdian dan Keberlanjutan Masyarakat
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/bersama.v3i3.3438

Abstract

Zala Coffee MSMEs have great business potential because they are located in strategic areas, but still face various obstacles in business management, such as manual financial records, the absence of Standard Operating Procedures (SOP) for services, and digital marketing strategies that are not optimal. This Community Service activity aims to improve business management capabilities through socialization of digital bookkeeping, service standardization, and strengthening digital marketing strategies. The implementation method is carried out through five stages, namely socialization and preparation, training, implementation, mentoring and evaluation, and program sustainability. The implementation of activities was carried out face-to-face by involving Zala Coffee owners and staff through the delivery of materials, the practice of using digital bookkeeping applications, the preparation of service SOPs, as well as the optimization of social media and Google Business Profile. The results of the activity show that there is an increase in the understanding and skills of partners in conducting digital-based financial recording, implementing service SOPs more consistently, and utilizing digital media as a means of business promotion. This program has a positive impact on improving the professionalism of business management, operational efficiency, service quality, and expanding marketing reach. Thus, this service activity is expected to support sustainability and increase the competitiveness of Zala Coffee MSMEs in the digital era.
Pemanfaatan Sampah Plastik Menjadi Ecobrick untuk Menumbuhkan Budaya Peduli Lingkungan dan Kreativitas di Desa Karangharja Laras Hinda Mulia Fadjri; Bayhaqi Bayhaqi; Rani Indriani; Basar Maringan Hutauruk
FUNDAMENTUM : Jurnal Pengabdian Multidisiplin Vol. 4 No. 3 (2026): Agustus: FUNDAMENTUM : Jurnal Pengabdian Multidisiplin
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/fundamentum.v4i3.1910

Abstract

The problem of plastic waste is still one of the environmental issues that needs attention because it can interfere with hygiene and potentially damage the environment if not managed properly. This community service activity aims to help the community understand and master how to manage plastic waste by utilising it as an ecobrick, as well as fostering the spirit of caring for the environment and a creative sense in Karangharja Village. Activities are carried out in a way that involves participation and provides education through several stages such as observing and identifying problems, coordinating and preparing, socialising, collecting and sorting plastic waste, making and inspecting ecobricks, designing and building ecobrick monuments, evaluating, and ensuring the program remains sustainable. The results of the activity show that the public is increasingly understanding the importance of sorting and managing plastic waste, and the participants are increasingly proficient in making ecobricks. Plastic waste that has been collected and processed is successfully converted into ecobrick, then organised into an ecobrick monument as a physical result of the activity. In addition to making real things, this activity also helps to improve creative thinking skills, invite people to participate, work together, and help each other. The ecobrick monument is expected to be a means of learning and a visual reminder for the people of Karangharja Village, thus helping to form habits in managing waste in a more responsible and sustainable manner.
Co-Authors Annisa Aulia Aryani Basar Maringan Hutauruk Bayhaqi Bayhaqi Erin Soleha Fiqih Maria Rabiatul Hariroh Hafifah Aisya Putri Sabiya Pupung Purnamasari Rani Indriani Rizka Estisia Pratiwi Zulfa Zakiatul Hidayah