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Dampak Atraksi dan Aksesibilitas terhadap Minat Kunjungan Wisatawan di Desa Wisata Sembungan Kabupaten Wonosobo Ernes Septina Azizi; Anggi Fitria Cahyaningsih; Gigieh Henggar Jaya; Faishal Permana
Tamasya : Jurnal Pariwisata Indonesia Vol. 2 No. 2 (2025): Juni : Tamasya : Jurnal Pariwisata Indonesia
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/tamasya.v2i2.484

Abstract

This study aims to analyze the impact of attractions and accessibility on tourist visitation interest in Sembungan Tourism Village, Wonosobo Regency. Sembungan Tourism Village is the highest village in Java Island with an altitude of 2,300 meters above sea level, featuring tourist attractions such as Sikunir Hill, Cebong Lake, Sikarim Waterfall, and the traditional Gimbal Hair Cutting ceremony. The research employed a quantitative approach with accidental sampling technique involving 100 respondents. Data analysis used multiple linear regression. The results show that attractions positively and significantly influence visitation interest with t-value 3.613 > t-table 1.985 (significance 0.000). Accessibility also has a positive and significant influence with t-value 2.760 > t-table 1.985 (significance 0.007). Simultaneously, attractions and accessibility significantly influence visitation interest with F-value 18.886 > F-table 3.09 (significance 0.000) and a determination coefficient of 0.280. The management of Sembungan Tourism Village needs to improve the quality of attractions and accessibility to increase tourist visitation interest through diversification of attractions and improvement of transportation infrastructure.
Digitalisasi dan Komunikasi Pertanian terhadap Pertumbuhan UMKM di Kecamatan Cipari Kabupaten Cilacap Ernes Septina Azizi; Anggi Fitria Cahyaningsih; Faishal Permana; M. Aris Pujiyanto; Dwi Putriana N Kinding; Muhamad Solekan
Jurnal Riset Rumpun Ilmu Tanaman Vol. 5 No. 1 (2026): April: JURRIT: Jurnal Riset Rumpun Ilmu Tanaman
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jurrit.v5i1.9328

Abstract

The growth of agribusiness enterprises in Indonesia, particularly regarding digital technology access, barriers to technology adoption, operational efficiency, and business sustainability. The research employed a quantitative approach using a survey method through questionnaires distributed to agribusiness actors. Data were analyzed using descriptive quantitative analysis and ordinal logistic regression. The results indicate that digitalization positively influences the development of agribusiness enterprises in Indonesia. The use of digital technologies such as social media, agricultural marketplaces, digital farming applications, and the Internet of Things (IoT) has improved business communication effectiveness, expanded marketing access, accelerated market information access, and enhanced operational efficiency. The variable of digital technology access and utilization obtained an average score of 36.36, categorized as high, while the impact of digital utilization on business growth obtained an average score of 35.90, indicating positive benefits for most respondents. However, barriers such as limited internet infrastructure, low digital literacy, limited capital, and lack of technological assistance remain major challenges, with an average score of 31.20. The ordinal logistic regression analysis showed a probability value of 0.0135, indicating that the research model is statistically significant.