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All Journal Judikatif: Jurnal Desain Komunikasi Kreatif Jurnal Visi Pengabdian Kepada Masyarakat Jurnal Pengabdian Kepada Masyarakat
Muhammad Rivan Hakim
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Intepretasi Simbolisme Visual Nuansa Black Pink dan pada Kampanye Fitrianti-Nandriani Yulius, Yosef; Mukhsin Patriansah; Aji Windu Viatra; Muhammad Rivan Hakim; Noor Faiza Febrianti
Judikatif: Jurnal Desain Komunikasi Kreatif Vol. 6 No. 2 (2024): Vol. 6 (2024) No. 2
Publisher : fakultas Desain Koomunikasi visual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35134/judikatif.v6i2.224

Abstract

Penelitian ini menganalisis interpretasi simbolisme visual dalam kampanye politik Fitrianti-Nandriani yang menggunakan nuansa warna hitam dan pink, terinspirasi dari estetika budaya pop K-pop, khususnya grup musik Black Pink. Studi ini mengkaji persepsi audiens terhadap simbolisme warna dalam konteks politik lokal di Palembang, serta bagaimana elemen visual ini memengaruhi citra kandidat di mata pemilih, terutama generasi muda. Penelitian menggunakan metode deskriptif kualitatif dengan pendekatan hermeneutik Gadamer, yang melibatkan konsep-konsep seperti prasangka, lingkaran hermeneutik, dan kesatuan perspektif (fusion of horizons). Fokus utama adalah memahami bagaimana audiens menginterpretasikan warna-warna ini dalam ranah politik, menghubungkannya dengan nilai-nilai modernitas dan pemberdayaan yang umumnya dikaitkan dengan budaya K-pop. Hasil penelitian menunjukkan bahwa penggunaan warna hitam dan pink tidak hanya berfungsi sebagai estetika, tetapi juga berperan sebagai simbol budaya yang menghubungkan nilai-nilai global dengan kepentingan lokal. Warna hitam mencerminkan kekuatan dan kepercayaan diri, sementara warna pink memberikan kesan segar dan modern yang sesuai dengan selera pemilih muda. Kombinasi warna ini memperkuat citra kandidat sebagai sosok progresif dan inovatif, sehingga meningkatkan daya tariknya di kalangan audiens muda. Pendekatan hermeneutik Gadamer membantu mengungkap keterkaitan emosional antara elemen visual dalam kampanye politik ini dengan persepsi audiens, serta bagaimana elemen-elemen tersebut berperan dalam membentuk pemahaman politik lokal. Identitas visual dengan elemen Black Pink memberikan nuansa kontemporer yang signifikan dalam membentuk koneksi emosional antara kandidat dan pemilih dalam konteks budaya pop yang semakin populer.
Pelatihan Desain Grafis Media Publikasi Komunitas BPKPKK KAPal berbasis Vektor dan Kecerdasan Buatan Yulius, Yosef; Bobby Halim; Hestia Rachmat Nunciata Lubis; Yosef Yulius Noor Faiza Febrianti; Muhammad Rivan Hakim
Jurnal Visi Pengabdian Kepada Masyarakat Vol. 6 No. 1 (2025): Jurnal Visi Pengabdian Kepada Masyarakat : Edisi Februari 2025
Publisher : LPPM Universitas HKBP Nommensen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51622/pengabdian.v6i1.2611

Abstract

This community service activity aims to enhance vector-based graphic design skills and the use of Artificial Intelligence (AI) for publication media among BPKPKK KAPal Community members. In the digital era, the demand for engaging visual content is increasing. However, many communities lack the necessary knowledge of graphic design to support their publications. This training uses a participatory and hands-on approach. Participants learn vector graphic principles using Adobe Illustrator and are introduced to AI technologies like generative AI and AI-assisted tools. The curriculum covers basic illustration, typography, color theory, layout design, and AI-assisted design automation. Results show significant improvement in participants' understanding and skills. They can now create professional posters, brochures, and social media content. Most participants found the training relevant and beneficial. This initiative empowers the community to independently produce quality publication materials and fosters digital literacy and creativity.  
Pelatihan Video Editing di SMK Muhammadiyah 1 Palembang Bobby Halim; Husni Mubarat; Herdy Kurniawan; Muhammad Rivan Hakim
PaKMas: Jurnal Pengabdian Kepada Masyarakat Vol 5 No 2 (2025): November 2025
Publisher : Yayasan Pendidikan Penelitian Pengabdian Algero

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54259/pakmas.v5i2.4079

Abstract

The Video Editing Training at SMK Muhammadiyah 1 Palembang is a community service program aimed at enhancing students' skills in video editing using Adobe Premiere Pro. This training was conducted in response to the rapid development of digital technology and the increasing demand for creative industry professionals in the Industry 5.0 era. The methods applied in this training included observation, interviews, teaching, demonstrations, technology-based learning, and evaluation. The results indicate an improvement in participants' understanding and technical skills in video editing, including selecting appropriate software and implementing digital marketing strategies through video content. Additionally, participants gained entrepreneurial insights relevant to current creative industry trends. This program is expected to equip SMK Muhammadiyah 1 Palembang graduates with competitive skills in the workforce, particularly in multimedia and digital content production. Training evaluations show that the applied learning methods effectively enhance participants' competencies. In the future, similar programs should be expanded with broader coverage and collaboration with various stakeholders to support the advancement of the creative industry ecosystem.
Co-Authors Aji Windu Viatra Bobby Halim Herdy Kurniawan Hestia Rachmat Nunciata Lubis Husni Mubarat Mukhsin Patriansah Noor Faiza Febrianti Yosef Yulius Noor Faiza Febrianti Yulius, Yosef