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All Journal Communicative : Jurnal Komunikasi dan Penyiaran Islam
Muhammad Syarif Harefah
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Religion Education

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UNRAVELING THE COMPLEXITY OF POLITICAL COMMUNICATION AMID THE TIDE OF DISINFORMATION AND DIGITAL POLARIZATION Ahmad Sampurna; Nanda Risani Raqiqah; Dwi Asyila Sabrina Br. Saragih; Muammar Dzaki Ihsani; Muqtada Ibrahim; Muhammad Syarif Harefah
Communicative : Jurnal Komunikasi dan Penyiaran Islam Vol. 6 No. 1 (2025): Communicative : Jurnal Komunikasi dan Penyiaran Islam
Publisher : Program Studi Komunikasi dan Penyiaran Islam, Fakultas Dakwah dan Komunikasi, Universitas Islam Bunga Bangsa Cirebon

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Political communication serves as a crucial foundation for democratic governance, enabling governments, the media, and the public to engage in open dialogue and information exchange. In the digital era, political communication is increasingly shaped by issues such as disinformation, social media algorithms, and the dissemination of propaganda. This study adopts a qualitative approach through literature review and content analysis to explore key topics in political communication, including media framing, smear campaigns, and technical effects such as deepfakes and political influencers. Elitist political communication characterized by inefficiency, misinformation, and a lack of transparency can negatively impact public trust and escalate polarization. Adaptive communication strategies, strong problem-solving skills, and robust digital capabilities are essential to uphold democratic integrity. For political communication to be effective, transparency, integration, and interactivity are vital to fostering public participation, navigating the complexities of new media, and maintaining political stability.
THE ROLE OF MEDIA IN PROMOTING TRANSPARENCY OF HAJJ FUNDS: A PUBLIC RELATIONS STRATEGY ANALYSIS OF THE MINISTRY OF RELIGIOUS AFFAIRS IN CONSTRUCTING PUBLIC COMMUNICATION Raysa Finarik Rambe; Rifqi Prayogi Hidayat; Muhammad Syarif Harefah
Communicative : Jurnal Komunikasi dan Penyiaran Islam Vol. 6 No. 1 (2025): Communicative : Jurnal Komunikasi dan Penyiaran Islam
Publisher : Program Studi Komunikasi dan Penyiaran Islam, Fakultas Dakwah dan Komunikasi, Universitas Islam Bunga Bangsa Cirebon

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This study explores the media relations strategies employed by the Ministry of Religious Affairs in managing the transparency of public information related to Hajj funds. In the context of increasing demands for openness highlighted by recent audit findings from the Supreme Audit Agency (BPK), which revealed weaknesses in the internal control system concerning the management of Hajj funds amounting to IDR 613.51 billion public communication has become a crucial aspect in maintaining public trust. The objective of this research is to analyze the Ministry’s strategic public relations approaches in disseminating Hajj financial information effectively and accountably through various media channels. Using a qualitative approach with a descriptive-analytical method, data were collected through literature review, documentation, and scholarly sources. The findings indicate that the Ministry of Religious Affairs has adopted a multichannel communication strategy integrating conventional media, social media, and digital platforms to address the growing demand for public transparency. This strategy also marks a shift from reactive to proactive communication in response to issues such as adjustments in the Hajj Pilgrimage Operational Costs (BPIH). The study further reveals that media serve a strategic role as partners in disseminating transparent and educational information. However, key challenges remain, including the complexity of financial information, low levels of digital literacy, and the spread of inaccurate information via social media. As a solution, this study proposes an integrated communication model based on five key elements: proactive communication, two-way digital interaction, strategic media partnerships, community education, and feedback systems. Through an interpretive approach, the research provides both theoretical and practical contributions to the enhancement of government public communication, particularly on sensitive issues such as the management of Hajj funds, which involves broad public trust and interest.
FRAMING ANALYSIS USING ROBERT ENTMAN’S MODEL IN NEWS COVERAGE OF SEXUAL VIOLENCE CASES AT THE STATE ISLAMIC UNIVERSITY OF NORTH SUMATRA ON ONLINE MEDIA KOMPAS.COM AND DETIK.COM Winda Kustiawan; Nursamsiah Pasya Hasibuan; Defi Nurfajaria; Muhammad Syarif Harefah
Communicative : Jurnal Komunikasi dan Penyiaran Islam Vol. 6 No. 1 (2025): Communicative : Jurnal Komunikasi dan Penyiaran Islam
Publisher : Program Studi Komunikasi dan Penyiaran Islam, Fakultas Dakwah dan Komunikasi, Universitas Islam Bunga Bangsa Cirebon

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This study examines how the online media outlets Kompas.com and Detik.com frame the news coverage of a sexual violence case at the State Islamic University of North Sumatra (UINSU), using Robert Entman’s framing analysis model. In the context of reporting on sensitive issues such as sexual violence, the media do more than convey information they also shape public perception and influence the direction of social discourse. This research employs a descriptive qualitative approach with framing analysis to explore four key elements in media narratives: problem definition, causal interpretation, moral evaluation, and treatment recommendation. The findings reveal that Kompas.com adopts a more humanistic and structural approach, emphasizing the victim’s suffering, the role of patriarchal culture, and the need for educational reform. In contrast, Detik.com takes a more legalistic stance, highlighting legal processes and institutional responses to the perpetrator. These differing approaches reflect distinct editorial perspectives and significantly impact how society perceives and responds to sexual violence on campus. Kompas.com constructs a narrative that fosters collective awareness of the need for systemic change, whereas Detik.com reinforces confidence in legal resolutions. These findings demonstrate the influential role of mass media in determining the focus and values of news coverage. The framing employed by media outlets can shape public opinion, influence policy directions, and affect support for victims. Thus, the media are expected to take greater responsibility in crafting narratives that are fair, balanced, and victim-centered, in order to promote more progressive social transformation within higher education environments.
Co-Authors Ahmad Sampurna Defi Nurfajaria Dwi Asyila Sabrina Br. Saragih Muammar Dzaki Ihsani Muqtada Ibrahim Nanda Risani Raqiqah Nursamsiah Pasya Hasibuan Raysa Finarik Rambe Rifqi Prayogi Hidayat Winda Kustiawan