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Syarah, Amalia
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Pemberdayaan Masyarakat dalam Pengembangan Industri Rumah Tangga Buntea di Kelurahan Air Dingin Hermita, Neni; Putra, Zetra Hainul; Alpusari, Mahmud; Alim, Jesi Alexander; Joleha, Joleha; Dahnilsyah, Dahnilsyah; Isjoni, Muhammad Yogi Ryantama; Gaurifa, Debi F Putra; Ningsih, Septiara; Anggraini, Fadhila; Diva, Nisrina Nazhifah; Tussa’diah, Halimah; Wahab, Abdul; Agustian, Fadhlan Hatta; Iskandar, Dina Nur; Syarah, Amalia; Agustin, Agustin
Journal of Community Engagement Research for Sustainability Vol. 2 No. 5 (2022): September
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Universitas Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31258/cers.2.5.245-252

Abstract

The Riau University student community service team empowers the community by developing products that can be used as souvenirs of cold water. Cold water itself is a village located in Pekanbaru. The purpose of this community empowerment is to develop the potential of the cold water community, increase community income, and is expected to open up job opportunities for the surrounding community. In addition, the community service team also informs business actors to provide appropriate packaging, starting from packaging and product design. This is so that the product can compete with existing commodities. With an attractive packaging supported by a contemporary design, it will be the main attraction but it can also add to the selling value of a product. Of course, this is also accompanied by marketing through social networks such as Facebook, Instagram, and Whatsapp.
Co-Authors Abdul Wahab Agustian, Fadhlan Hatta Agustin Agustin Anggraini, Fadhila Dahnilsyah, Dahnilsyah Diva, Nisrina Nazhifah Gaurifa, Debi F Putra Isjoni, Muhammad Yogi Ryantama Iskandar, Dina Nur Jesi Alexander Alim Joleha, Joleha Mahmud Alpusari Neni Hermita Ningsih, Septiara Tussa’diah, Halimah Zetra Hainul Putra