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PLANNING TO ACCOUNTABILITY: INTEGRATION OF STRATEGIC PLAN, BALANCED SCORECARD AND GOOD GOVERNANCE IN THE GOVERNANCE OF THE NURUL QUR'AN FOUNDATION Al Wahedi, Mohammad Abdul Aziz; Hefniy, Hefniy
PROCEEDING OF INTERNATIONAL CONFERENCE ON EDUCATION, SOCIETY AND HUMANITY Vol 3, No 1 (2025): First International Conference on Education, Society and Humanity
Publisher : PROCEEDING OF INTERNATIONAL CONFERENCE ON EDUCATION, SOCIETY AND HUMANITY

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Abstract

In the era of globalization and increasingly stringent demands for transparency, Islamic educational institutions such as the Nurul Qur'an Foundation face challenges in realizing effective, accountable governance that is oriented towards improving the quality of education. These challenges include the integration of long-term strategic planning, performance measurement systems, and the application of good governance principles. This study aims to analyze in depth how the integration of the Strategic Plan (Renstra), the Balanced Scorecard (BSC), and Good Governance principles is applied in the governance of the Nurul Qur'an Foundation. The research approach used is a qualitative case study method. Data were collected through in-depth interviews with foundation administrators, participatory observation of managerial processes, and a review of the 2021–2025 Renstra document. Data analysis was conducted thematically by highlighting the relationship between strategic vision, performance indicators, and accountability mechanisms. The results show that the integration of Renstra, BSC, and Good Governance creates a more adaptive and transparent governance system, and is able to improve the effectiveness of planning and institutional accountability. This integrative model also has the potential to be applied in other Islamic educational foundations to strengthen institutional competitiveness and organizational sustainability.
Experiential Marketing Strategy In The Boarding School Education Ecosystem As An Effort To Increase The Loyalty Of Student Guardians At Islamic Boarding Schools Adzimah, Maulidatul; Rahman, Muthi’ah; Dewi, Annisa Tri Ananda; Mohlas, Moh.; Fikri, Ahmad Rausyan; Al wahedi, Mohammad Abdul Aziz; Abdullah
Educazione: Journal of Education and Learning Vol. 1 No. 2 (2024): Moderate Islamic Education and Learning Innovation
Publisher : Al-Qalam Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61987/educazione.v1i2.2218

Abstract

This study aims to explore the implementation of experiential marketing within the boarding school ecosystem and identify the key factors that enhance parental loyalty. Employing a qualitative case study approach, data were gathered through observations, in-depth interviews, and documentation, and subsequently analyzed using data reduction, presentation, and interpretive conclusion techniques. Findings indicate that experiential marketing is not formally structured but naturally embedded in students’ spiritual, social, and academic experiences. Critical success factors include firsthand student experiences, service quality, effective communication, adherence to religious values, and the positive institutional image conveyed through documentation. These elements contribute to heightened parental satisfaction, trust, engagement, and loyalty, often manifested through recommendations and continued enrollment. The study underscores that a comprehensive, experience-based marketing strategy grounded in religious and educational values is more effective for fostering long-term parental loyalty than traditional marketing approaches, offering a practical framework for boarding schools seeking sustainable relationship-building strategies while enhancing their reputation and perceived educational quality.