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Trust Based Social Commerce Price and Consumer Behavior in Jastip Indonesia Suryari Purnama; Cicilia Sriliasta Bangun; Ramiro Santiago Ikhsan
APTISI Transactions on Management (ATM) Vol 10 No 2 (2026): ATM (APTISI Transactions on Management: May)
Publisher : Pandawan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33050/adbnzj03

Abstract

The rapid growth of social commerce in Indonesia has given rise to informal digital business models such as Jastip (Jasa Titip) personal shopping service, which represents a grassroots form of digital transformation among Micro, Small, and Medium Enterprises (SMEs). Operating entirely through digital platforms such as Instagram and WhatsApp, Jastip exemplifies how technology- driven commerce is reshaping consumer behavior and SME competitiveness beyond formal marketplace structures. This study empirically examines the influence of three key digital commerce antecedents, Online Customer Review (OCR), Shopping Experience (SE), and price on Online Purchase Intention (OPI), mediated by Consumer Trust (CT), in the Jastip context. A quantitative approach was employed using Structural Equation Modeling (SEM-LISREL) with 115 respondents from Generation Y (aged 24–39 years). Results demonstrate that price is the only antecedent with a significant direct effect on consumer trust (t-value = 2.84), which in turn strongly predicts online purchase intention (t-value = 5.76). Consumer trust fully mediates the price purchase intention relationship (complete mediation), while OCR and shopping experience were not found to significantly predict trust in this informal digital commerce context. These findings offer strategic implications for Jastip operators and digital SME policymakers, emphasizing that transparent pricing and trust architecture are the primary digital levers for driving purchase intention in informal social commerce platforms.
Development of Blockchain Based System for Secure Student Data Management Ariesya Aprillia; Ana Theriana; Syaifuddin Syaifuddin; Fhia Amelia; Ramiro Santiago Ikhsan
Blockchain Frontier Technology Vol. 5 No. 2 (2026): Blockchain Frontier Technology
Publisher : IAIC Bangun Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/bfront.v5i2.922

Abstract

Student data management in Indonesian higher education institutions continues to face challenges such as data duplication, academic record manipulation, limited transparency, and weak interoperability caused by centralized databases. These issues hinder institutional credibility, administrative efficiency, and trusted academic governance. This study aims to conceptually develop a blockchain based framework to enhance data integrity, transparency, and efficiency in student data management. Using a qualitative descriptive and comparative approach, the research analyzes existing blockchain models and integrates technological and managerial perspectives to design a permissioned blockchain system supported by smart contracts. The proposed framework focuses on automating academic data validation, strengthening access control, and enabling secure inter-institutional data exchange. Comparative findings indicate that blockchain offers immutability, traceability, and accountability, positioning it as a transformative innovation for academic governance. The study provides a conceptual foundation for universities and policymakers to adopt secure and interoperable blockchain-based academic data systems aligned with Indonesia digital transformation agenda in higher education. Future research is recommended to simulate or pilot the model for practical evaluation and implementation.