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A PENGEMBANGAN PLATFORM DIGITAL HUBSPOT UNTUK MEMPERLUAS JANGKAUAN PASAR PENGRAJIN AKAR JATI DI DESA TEMPELLEMAHBANG KECAMATAN JEPON KABUPATEN BLORA Mariyani, Anna; Nurmawati, Fulusia; Munfariqoh, Aqidatul; Rofiq, Muhammad Aunur; Mahendra, Wawan Dedi; Nafiah, Khitthatun
JURNAL SINEKTIK Vol 8 No 2 (2025): JURNAL SINEKTIK:DESEMBER-2025
Publisher : FKIP, PGSD, Universitas Slamet Riyadi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33061/js.v8i2.11759

Abstract

The results of interviews show that 92% of teak root craftsmen in Tempellewebang Village, Jepon District, Blora Regency have difficulty entering the international market because they have not been able to introduce themselves outside Indonesia. When marketing domestically they usually post on Instagram, marketplaces such as Shopee, Tokopedia, Blibli, etc. However, the majority of craftsmen also do not have sufficient skills in taking good photos of their products, apart from that, there are also those who are hampered by the media used when producing effective photos for online marketing materials. The advantage of the HubSpot platform as a top marketing software provider is its marketing approach. HubSpot focuses on creating content that is informative and engaging for potential clients, such as blogs, eBooks, webinars, and courses. This research is development research. The model used is the development of a 4-D model. The 4-D (Four D) development model is a learning device development model. This model was developed by Thiagarajan, S., Semmel, D. S., & Semmel (1974). The 4D development model consists of 4 main stages, namely: Define, Design, Develop and Disseminate. The samples used in this research were 100 teak root and teak furniture craftsmen in Blora Regency. The ease of using Hubspot increases the market reach of teak root and teak furniture craftsmen in Blora Regency.
ANALISIS TINGKAT KEPUASAN DAN KEPENTINGAN STANDAR PELAYANAN ANGKUTAN UMUM DI KALANGAN PELAJAR KABUPATEN BLORA Ristiyanto, Hartono Guntur; Jatmiko, Suluh; Hariyanto, Hariyanto; Marahendra, Wawan Dedi; Nafiah, Khitthatun
(JITEK)Jurnal Ilmiah Teknosains Vol 12, No 1/Now (2026): Vol.12 No. 1 Mei 2026
Publisher : Universitas PGRI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26877/jitek.v12i1/Now.27379

Abstract

Peningkatan kepemilikan kendaraan pribadi disertai dengan minimnya kualitas pelayanan angkutan umum membuat pelajar lebih suka menggunakan kendaraan pribadi yang menyebabkan lalulintas menuju sekolah menjadi padat selama jam-jam sekolah dan berpotensi menimbulkan dampak negatif seperti kemacetan dan kecelakaan lalulintas. Kepuasan merupakan faktor penting dalam pemilihan angkutan umum, tingkat kepuasan yang rendah menyebabkan minat terhadap penggunaan angkutan umum juga rendah. Informasi terkait atribut apa saja yg menurut pelajar belum atau sudah memuaskan sedemikian sehingga bisa dijadikan dasar untuk perbaikan bahkan membuka layanan baru, seperti angkutan sekolah, perlu dilakukan. Berdasarkan hal tersebut di atas, maka pertanyaan penelitian adalah : berapa besar tingkat kepuasan dan kepentingan atribut layanan angkutan umum oleh para pelajar di Kabupaten Blora? Metode Importance Performance Analysis (IPA) digunakan untuk menganalis tingkat kepuasan dan kepentingan. Variabel yang digunakan adalah standar pelayanan minimal angkutan umum berdasar Peraturan Menteri Perhubungan Republik Indonesia Nomor PM 29 Tahun 2015. Hasil analisis IPA menunjukan bahwa prioritas utama perbaikan layanan adalah atribut keteraturan dan kenyamanan
ANALISIS STRATEGI PERLUASAN RUTE BUS RAPID TRANSPORT (BRT) TRANS JATENG KORIDOR 6 SEMARANG-GROBOGAN-BLORA Ristiyanto, Hartono Guntur; Jatmiko, Suluh; Marahendra, Wawan Dedi; Nafiah, Khitthatun
Jurnal Teknik Sipil Giratory UPGRIS Vol 7, No 1: Juni 2026
Publisher : Universitas PGRI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26877/giratory.v7i1.28128

Abstract

The number of passenger trips from Grobogan to Blora is the 1st largest passenger trip and vice versa from Blora to Grobogan is the 2nd largest compared to the number of trips from Grobogan to other regencies/cities in Central Java and vice versa. Fulfillment of the community's need for decent public transportation, such as Bus Rapid Transport (BRT), is needed to accommodate the potential number of passengers. The expansion of BRT services requires an initial analysis of what factors support and do not support the expansion and what strategies should be formulated for the purposes of the expansion. The collection of research data used the interview method via google form. Respondents were selected using the purposive sampling method. While data analysis used the SWOT (Strengths, Weaknesses, Opportunities, Threats) method and IFAS (Internal Strategic Factors Analysis) and EFAS (External Strategic Factors Analysis) analysis. The results of the analysis concluded that there were 14 factors that supported and 9 factors that did not support the expansion of BRT route services. Based on the SWOT analysis, there are 3 main factors that support route expansion, namely: availability of infrastructure, opportunities for cooperation with various parties, and public enthusiasm. While factors that do not support: route expansion has not been included in the development plan and there are differences in agglomeration. Meanwhile, the results of the calculation of the IFAS and EFAS values obtained the results of the IFAS score = 1.24 and EFAS = 0.48. By using these two values as the abscissa and ordinate axis values, the coordinates in quadrant I are obtained. The appropriate strategy in quadrant I is a progressive strategy by utilizing existing strengths to achieve opportunities.