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All Journal Jurnal Ilmu Pariwisata Hospitaliti
Helni Desty Yanice Lagarense
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Social Sciences

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INTEGRASI KEARIFAN LOKAL DAN KUALITAS LAYANAN DALAM PENGEMBANGAN HOSPITALITY BERKELANJUTAN DI HOTEL FOUR POINTS BY SHERATON MANADO Helni Desty Yanice Lagarense; Jeskrispen Lagarense; Agustinus Walansendow
Jurnal Hospitaliti Vol. 4 No. 2 (2025): Jurnal Hospitaliti
Publisher : UPT Penelitian Sekolah Tinggi Ilmu Pariwisata Manado

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This study examines the integration of local wisdom and service quality in the context of sustainable hospitality development at Four Points by Sheraton Manado. A quantitative approach was applied using assumed primary data collected through a survey of hotel guests (n = 120) selected via purposive sampling. A five-point Likert scale questionnaire was employed to assess local wisdom, service quality, and guest satisfaction. Data were analyzed using descriptive statistics and simple linear regression. Findings indicate that the incorporation of local cultural values, Minahasa hospitality, and local product utilization positively and significantly influences guests’ perceptions of service quality. These results confirm that integrating local wisdom not only enhances service quality but also supports sustainable hospitality practices in an international hotel context. This strategy contributes to competitive advantage and authentic guest experiences.
PENGARUH KUALITAS PELAYANAN, STRATEGI PEMASARAN DAN FASILITAS TERHADAP KEPUASAN TAMU DI HOTEL GRAN PURI MANADO Sony Wijanarko; Helni Desty Yanice Lagarense; Meylita Laikun; Tesalonika Kaunang
Jurnal Hospitaliti Vol. 4 No. 2 (2025): Jurnal Hospitaliti
Publisher : UPT Penelitian Sekolah Tinggi Ilmu Pariwisata Manado

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This study aims to examine the effect of service quality, marketing strategy, and facilities on guest satisfaction at Hotel Gran Puri Manado. The research employed a quantitative approach using a survey method, with data collected from 30 hotel guests as respondents. Data were obtained through a structured questionnaire measuring guests’ perceptions of service quality, marketing strategy, and facilities in relation to their overall satisfaction. The data were analyzed using multiple linear regression analysis. The results indicate that service quality, marketing strategy, and facilities have a significant effect on guest satisfaction at Hotel Gran Puri Manado. Among these variables, marketing strategy and facilities emerge as dominant factors influencing guest satisfaction. The findings of this study provide practical implications for hotel management, emphasizing that continuous improvement in service quality, effective marketing strategies, and adequate facilities is essential to enhance guest satisfaction and maintain competitiveness in the hospitality industry.
Pengembangan Pariwisata Budaya Berbasis Kearifan Lokal Mandullu’u’ Tonna Dan Pemberdayaan Masyarakat Di Kabupaten Kepulauan Talaud, Sulawesi Utara Efraim Laluas; Helni Desty Yanice Lagarense; Ruslani
Jurnal Ilmu Pariwisata Vol. 4 No. 2 (2025): Jurnal Ilmu Pariwisata
Publisher : UPT Penelitian Sekolah Tinggi Ilmu Pariwisata Manado

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This study examines the potential and development strategies of cultural tourism based on local wisdom through the Madulu’u’tonna Festival in the Talaud Islands Regency, North Sulawesi Province. Despite being classified as a less-developed region, Talaud possesses rich and distinctive cultural traditions that offer significant potential as alternative tourism attractions. This research adopts a qualitative method with an ethnographic approach, employing field observations, in-depth interviews, and Focus Group Discussions (FGDs). Data analysis is guided by the 4A framework—Attraction, Accessibility, Amenity, and Ancillary—to assess opportunities and constraints in developing the Madulu’u’tonna Festival as a cultural tourism asset. The findings indicate that the festival embodies profound spiritual, social, and economic values for the local community and demonstrates strong potential to evolve into a flagship cultural tourism event. Nevertheless, inadequate infrastructure and limited promotional capacity remain major challenges. The novelty of this study lies in its integrative and holistic approach, which links local wisdom with community-based tourism development while proposing a cultural preservation model that prioritizes local empowerment and the strengthening of regional cultural identity.
Co-Authors Agustinus Walansendow Efraim Laluas Jeskrispen Lagarense Meylita Laikun Ruslani Sony Wijanarko Tesalonika Kaunang