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Pendapatan dan Kerentanan Petani Komoditas Kopi Robusta Sekitar Kawasan Taman Nasional Bukit Barisan Selatan Abu Hasan As-Sadili; Yusman Syaukat; Faroby Falatehan
Jurnal Agribisnis Indonesia Vol. 11 No. 2 (2023): Desember 2023 (Jurnal Agribisnis Indonesia)
Publisher : Departmen of Agribusiness, Economics and Management Faculty, Bogor Agricultural University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/jai.2023.11.2.220-235

Abstract

Kopi robusta merupakan komoditas perkebunan yang memiliki potensi tinggi mengingat trend konsumsi dan produksi yang besar di beberapa provinsi di Indonesia salah satunya Provinsi Lampung, namun peningkatan produksi tersebut berdampak pada penggunaan lahan di kawasan hutan Taman Nasional Bukit Barisan Selatan Nasional (TNBBS) untuk kegiatan pertanian kopi, terlebih lagi pandemi yang melanda dunia membuat tantangan baru dalam bisnis pertanian kopi ini. Tujuan dari penelitian ini adalah menganalisis dan membandingkan tingkat pendapatan usaha tani kopi dan kerentanan keluarga petani kopi disebabkan pandemi Covid-19 di sekitar TNBBS, baik di dalam maupun di luar TNBBS. Analisis data menggunakan analisis pendapatan usaha tani dan analisis indeks kerentanan mata pencaharian (LVI). Hasil penelitian ini menunjukkan bahwa pendapatan petani di kawasan TNBBS lebih kecil yaitu Rp. 9.833.453,57 sedangkan di luar kawasan TNBBS sebesar Rp. 12.571.781,31, rasio R/C juga menunjukkan bahwa bertani di luar daerah adalah yang paling menguntungkan. Perbedaan jarak lahan petani dalam kawasan dan luar kawasan memberikan kontribusi besar terhadap perbedaan jumlah ini. Kerentanan keluarga petani di dalam TNBBS dan di luar TNBBS tergolong rendah hingga sedang baik dalam perhitungan LVI maupun LVI yang mempertimbangkan definisi IPCC. Strategi mata pencaharian dan jaringan sosial yang tidak memadai di beberapa rumah tangga petani berkontribusi pada angka LVI yang dihasilkan dari analisis.
Strategi Pemasaran Kopi Lokal: Peran Brand Experience, Gaya Hidup, dan Value for Money dalam Membentuk Perilaku Konsumen Mahasiswa Lampung (Pendekatan SEM-PLS) As-Sadili, Abu Hasan; Tambunan, Varingan Prianando; Oktaviani, Anggita Dwi; Marbudi
Jurnal Ekonomi Pertanian dan Agribisnis Vol. 10 No. 1 (2026)
Publisher : Department of Agricultural Social Economics, Faculty of Agriculture, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

Coffee has transformed into a part of lifestyle and social identity among university students. This study aims to analyze the determinants of students’ coffee-purchasing decisions by focusing on the influence of Brand Experience, Trend-Based Lifestyle, and Value for Money. A quantitative approach was employed using Structural Equation Modeling–Partial Least Squares (SEM-PLS) to examine the relationships among variables. Primary data were collected through questionnaires distributed to students in Lampung Province. The results indicate that collectively, the three variables significantly influence purchasing decisions. Among them, Brand Experience emerges as the most dominant driving factor, followed by Trend-Based Lifestyle. Meanwhile, Value for Money also contributes to purchasing power, although its effect is not as strong as the first two variables. The findings conclude that students’ decisions to purchase coffee are shaped by an integration of emotional like experiential appeal, social–trend pressure, and rational value considerations. The study’s implications highlight the importance of holistic marketing strategies for local coffee businesses, not only offering products but also creating strong brand experiences that align with young consumers’ lifestyles
The uncertainty of the Social Forestry Program in ensuring environmental sustainability in upstream watersheds: a case study of the Sekampung Watershed in Lampung, Indonesia Fitriani; Arifin, Bustanul; Rosanti, Novi; Somura, Hiroaki; Kazuto, Shima; Yuwono, Slamet Budi; Dermiyati, Dermiyati; Rahmalina, Dian; Lestari, Fitri Yuni; As-Sadili, Abu Hasan
Journal of Degraded and Mining Lands Management Vol. 13 No. 2 (2026)
Publisher : Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15243/jdmlm.2026.132.10099

Abstract

Building awareness of the importance of proper land management is essential for ensuring the long-term sustainability of upstream watershed areas. This study investigated how land management practices emerge, evolve, and are adopted within the Social Forestry Program in the upstream Sekampung watershed. Exploration was focused on three key aspects: (1) the characteristics of social forestry participants as evidence of ongoing community social transformation; (2) the level of land management across different social, economic, and ecological contexts; and (3) the main factors influencing farmers’ decisions to implement sustainable land management practices. A total of 125 respondents were selected to represent program participants. Land management was categorized into biological and mechanical conservation technologies. A logistic regression model was applied to analyze the probability of farmers adopting conservation practices. Results showed that the Social Forestry Program has facilitated considerable social transformation by strengthening community participation and institutional support. It also promoted diverse land management practices adapted to local conditions. Logistic regression analysis identifies several key determinants influencing farmers’ decisions to adopt soil conservation: coffee plant age, farmer age, family size, land area, education level, and farming experience. The logistic model provides robust analytical grounding. It provides high-quality empirical evidence, interdisciplinary relevance, and policy-relevant insights, making it a valuable addition to the scientific literature on sustainable land management, community forestry, and smallholder resilience.
Posisi Daya Saing Ekspor Kelapa Indonesia dalam Persaingan Negara Eksportir Dunia Tahun 2015–2024 Marbudi; Abu Hasan As-Sadili; Varingan Prianando Tambunan; Anggita Dwi Oktaviani; Bina Unteawati
Agrifo : Jurnal Agribisnis Universitas Malikussaleh Vol. 11 No. 1 (2026): April 2026
Publisher : LPPM Universitas Malikussaleh - Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29103/ag.v11i1.26412

Abstract

The increase in the quantity of Indonesian coconut exports was not accompanied by an increase in export value. This condition indicates an indication of low competitiveness. Competitiveness is a general concept used to refer to market commitment to international competition. The purpose of this study is to analyze the trend in export volume and export value obtained by Indonesia and analyze the competitiveness of Indonesian coconut exports in the international market. The methods used in this study were descriptive analysis and RCA. The results of the study indicate that Indonesia has a high growth trend in the quantity of coconut exports but is not accompanied by an increase in export value. This condition is caused by efforts used to win the competition, namely setting low prices due to the availability of abundant raw materials and relatively cheap labor costs. Based on the results of the RCA analysis, Indonesia ranks fifth as the country with the lowest RCA index after Ivory Coast, Tanzania, Cambodia, and Vietnam. Low competitiveness is caused by weak implementation of minimum export price regulations and a lack of post-harvest technology development.
Analisis Usaha Pembibitan Kakao di Kabupaten Pesawaran Provinsi Lampung, Indonesia (Studi Kasus pada UD. Thamrin Ikhsan) Anggita Dwi Oktaviani; Marbudi Marbudi; Varingan Prianando Tambunan; Abu Hasan As-Sadili; Shinta Triadisti; Poppy Antika Sari
JIA (Jurnal Ilmiah Agribisnis) : Jurnal Agribisnis dan Ilmu Sosial Ekonomi Pertanian Vol. 10 No. 5 (2025)
Publisher : Department of Agribusiness, Halu Oleo University Jointly with Perhimpunan Ekonomi Pertanian Indonesia - Indonesian Society of Agricultural Economics (PERHEPI/ISAE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37149/jia.v10i5.2038

Abstract

Cocoa (Theobroma cacao L) is an important commodity crop widely cultivated in tropical regions, including Indonesia. In recent years, cocoa production in Pesawaran Regency, Lampung Province, has declined significantly, partly due to the use of low-quality seedlings. This study aims to analyze the cocoa nursery business in Pesawaran Regency, particularly at UD Thamrin Ikhsan, a cacao nursery that has been operating since 2012. The analytical methods used in this study include cost-benefit analysis, R/C ratio, and B/C ratio to evaluate the business feasibility. The results show that the average total cost per seedling is IDR 2,799, while the profit per cocoa seedling is IDR 4,201. The R/C ratio of 2.50 and the B/C ratio of 1.50 indicate that every IDR 1 spent generates substantial revenue and profit. Based on these ratio values, which are greater than 1, it can be concluded that the cocoa seedling business at UD Thamrin Ikhsan is feasible to continue and further develop.
DAMPAK KETERGANTUNGAN IMPOR PUPUK TERHADAP PRODUKTIVITAS SEKTOR PERTANIAN DI INDONESIA Varingan Prianando Tambunan; Abu Hasan As-Sadili; Marbudi Marbudi; Anggita Dwi Oktaviani
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol. 14 No. 1 (2026)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v14i1.12045

Abstract

This study aims to explore the impact of fertilizer imports on agricultural productivity and agricultural export performance in Indonesia. A quantitative descriptive approach utilized in this research to analyzed secondary time series data from 2014 to 2023 that obtained from reliable sources included FAO, BPS, and Indonesian Central Bank (BI). The data were calculated by using Smart-PLS software, with variables included agriculture export volume, agriculture productivity, and various fertilizer import indicators. The analysis employed Pearson correlation and PLS-SEM, along with evaluations of both the measurement and structural models. The findings indicated that fertilizer imports has no significant impact both direct or indirect on agriculture productivity or agriculture exports. Conversely, agriculture productivity was found to significantly influenced agriculture export volumes. Based on these findings, this study recommended that government policies should be focused on enhancing agriculture productivity through initiatives that support the equitable and timely distribution of subsidized fertilizers, as well as stabilizing the price of agriculture product. A similar approach aimed at boosting productivity can be applied to other commodities to achieve more effective export growth. Key words: export, fertilizer, import, productivity, SEM-PLS