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OPINI PUBLIK DI MEDIA SOSIAL TWITTER PADA SOMASI YANG DILAKUKAN OLEH ES TEH INDONESIA Yogie Alontari; Leti Karmila; Asep Ahmad Siddiq; Neni Yulianita
Jurnal Visi Komunikasi Vol 21, No 02 (2022): November 2022
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/visikom.v21i02.18698

In the current digital era, social media has become a new public space (public sphere) that is used by the public to communicate and interact, including being used to form a public opinion. On September 24, 2022, PT Esteh Indonesia Makmur, as the company that owns the Indonesian Es Tea brand, made a subpoena to the Twitter account owner who criticized one of its beverage products because it was considered a violation of the ITE Law. This became an issue and generated public opinion on social media Twitter. This study intends to find out and analyze the public opinion that is formed from the community of Twitter users towards subpoenas conducted by Es Teh Indonesia, using a qualitative approach, in the form of the Virtual Communication Ethnographic research method. The results of the study generally stated that a negative public opinion was formed from the public towards the summons made by Indonesian Es Teh. The public considered that what was done was inappropriate and unnecessary, this was reflected in the various insults and ridicule that arose as a result of the subpoena. Although on the other hand there is public opinion which states that the criticism made is considered not good because it uses harsh and impolite language or words.

Pola Komunikasi Dakwah pada Instagram Badan Amil Zakat Nasional Provinsi Jawa Barat dalam Memotivasi Masyarakat Untuk Berzakat, Berinfak dan Bersedekah Pada Periode 2020-2022 Sarah Aulia Pebrian; Bambang Saiful Ma'arif; Asep Ahmad Siddiq
Bandung Conference Series: Islamic Broadcast Communication Vol. 3 No. 1 (2023): Bandung Conference Series: Islamic Broadcast Communication
Publisher : UNISBA Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/bcsibc.v3i1.6887

Abstract. Nn The da'wah communication pattern is a role contained in the Badan Amil Zakat Nasional Provinsi Jawa Barat program. On that basis, this research focuses on finding out the factors that influence da'wah communication patterns and examines more deeply how da'wah communication patterns are carried out by Badan Amil Zakat Nasional Provinsi Jawa Barat. In this study the researchers focused on "patterns of da'wah communication at Badan Amil Zakat Nasional Provinsi Jawa Barat in motivating people to give zakat, give alms and give alms in the 2020-2022 period." This study used qualitative research methods through field research with a phenomenological approach to the people of West Java who were sampled. The aim of the research is to obtain an effective da'wah communication pattern about programs organized by Badan Amil Zakat Nasional Provinsi Jawa Barat in motivating people to give zakat, donate and give alms. The results of the study found that first, the programs contained in Badan Amil Zakat Nasional Provinsi Jawa Barat consisted of education, health, social, piety and economy. Second, the da'wah technique carried out by Badan Amil Zakat Nasional Provinsi Jawa Barat is by the bi al-hikmah method, mau'izatul hasana and mujjadi billati hiya ahsan. In addition to these three methods, and softseling and hardseling methods. Third, opportunities are the high level of community generosity and access to increasingly sophisticated technology that makes it easy for people to access information related to zakat, donations and alms. The obstacles faced are the lack of public awareness of zakat, lack of public trust in institutions, lack of knowledge and understanding of the community. Fourth, the pattern of da'wah communication that is carried out provides motivation in behaving positively in tithing, infaq and alms. Abstrak. Pola komunikasi dakwah merupakan peranan yang terdapat dalam program Badan Amil Zakat Nasional Provinsi Jawa Barat. Atas dasar itu, penelitian ini berfokus pada, untuk mencari tahu faktor-faktor yang mempengaruhi pola komunikasi dakwah dan mengkaji lebih dalam bagaimana pola komunikasi dakwah yang dilakukan oleh Badan Amil Zakat Nasional Provinsi Jawa Barat. Di penelitian ini peneliti berfokus kepada “pola komunikasi dakwah pada instagram badan amil zakat nasional provinsi jawa barat dalam memotivasi masyarakat untuk berzakat, berinfak dan bersedekah pada periode 2020-2022.” Penelitian ini menggunakan metode penelitian kualitatif melalui penelitian penelitian lapangan dengan pendekatan fenomenologi terhadap mayarakat Jawa Barat yang diambil sampel. Tujuan penelitian, untuk memperoleh pola komunikasi dakwah yang efektif tentang program yang diselenggarakan oleh Badan Amil Zakat Nasional Provinsi Jawa Barat dalam memotivasi masyarakat untuk berzakat, berinfak dan bersedekah. Hasil penelian menemukan, bahwa yang pertama, program yang terdapat di Badan Amil Zakat Nasional Provinsi Jawa Barat terdiri atas, pendidikan, kesehatan, sosial, takwa dan ekonomi. Kedua, teknik dakwah yang dilakukan Badan Amil Zakat Nasional Provinsi Jawa Barat adalah dengan metode bi alhikmah, mau’izatul hasana dan mujadalah billati hiya ahsan. Selain ketiga metode tersebut, dan metode softseling dan hardseling. Ketiga, peluang adalah tingkat kedermawanan masyarakat yang tinggi dan akses teknologi yang semakin cangih ini membuat masyarakat mudah dalam mengakses informasi terkait zakat, infak dan sedekah. Adapun kendala yang dihadapi adalah kurangnya kesadaran masyarakat terhadap berzakat, kurangnya kepercayaan masyarakat terhadap lembaga, kurangnya pengetahuan dan pemahaman masyaraka. Keempat, pola komunikasi dakwah yang dilakukan memberikan motivasi dalam berperilaku positif dalam berzakat, infak dan sedekah. Kata Kunci: Pola Komunikasi, Komunikasi, Dakwah, Motivasi

Da'wah Strategy of West Java Nahdlatul Ulama (NU) with Health Message Content in Facing the Covid-19 Pandemic Bambang Saiful Ma'arif; Asep Ahmad Siddiq
Ilmu Dakwah: Academic Journal for Homiletic Studies Vol 17, No 1 (2023): Ilmu Dakwah: Academic Journal for Homiletic Studies
Publisher : Faculty of Da'wah and Communication, UIN Sunan Gunung Djati, Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/idajhs.v17i1.21474

This research aims to discuss the da'wah strategy of the Islamic organization Nahdlatul Ulama (NU) of West Java in dealing with the COVID-19 pandemic. A lot of information about health is received by the congregation; some are true and some are not. Unfortunately, many residents and congregations are influenced by things that are not true, making them reluctant to be vaccinated. This research method is qualitative with in-depth interview techniques. This study concludes that the PWNU (Nahdlatul Ulama Regional Boards) da'wah strategy begins with the organization's view of COVID-19 which gave birth to NU's da'wah policy and its da'wah strategy. COVID-19 is a test that needs to be addressed and overcome properly. NU policy leads to actions to overcome the pandemic, which are synergized with the government and society by utilizing organizational resources to foster jam'iyyah and congregational health. Da'wah is carried out by conveying religious messages combined with spiritual and mental health information to achieve physical health, accompanied by worship and good endeavor. In addition, reading the Qur'an can also bring happiness that affects physical endurance and health. Communication media are used to deliver da’wah messages from West Java NU, namely through mass media and social media, in which social media is more intensely used for da'wah than mass media. The implication of this research is that da'wah by Islamic organizations can still be carried out during a pandemic by using communication media, both social and mass media.

Peran Dakwah Kelas a Letter to Allah (ALETTA) dalam Pengamalan Agama Melalui Doa Mulki B. Azkiani; Asep Ahmad Siddiq
Jurnal Riset Komunikasi Penyiaran Islam Volume 2, No.2, Desember 2022, Jurnal Riset Komunikasi Penyiaran Islam (JRKPI)
Publisher : UPT Publikasi Ilmiah Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/jrkpi.vi.1497

Abstract. a Letter to Allah (ALETTA) is an online class that explores the meaning of the 40 dua of Robbana in the Qur'an. Presented online through the website as well as Mosfeed which is equipped with a video storage feature so that users can replay ALETTA classes anywhere as long as they are connected to the internet network. This class is made by data and research so that the presentation can achieve the expected goals. Being able to present a class that is comfortable for the eyes and ears without violating sharia is a principle for the ALETTA’s class maker, namely Syameela. Based on this phenomenon, this research is limited by the following problem formulations: (1) How is the process of proselytizing the ALETTA class to the participants? (2) How do participants understand dua after attending the ALETTA class? (3) What is the impact on participants in practicing religion through dua after attending the ALETTA class? The researcher uses a qualitative method with a case study approach to examine the object of research in depth. The informants selected in this study were the director of the ALETTA class and two active participants in the class ALETTA. Data collection techniques were used in this study through observation and interviews. The data analysis technique used in this research is the inductive and descriptive analysis technique. The results of this study are: The role of ALETTA class da'wah in practicing religion through dua to participants is observed from (1) the da'wah process carried out by Syameela based on research-innovation consisting of pre-production, production, and post-production stages; (2) participants' understanding dua of Robbana and various important factors related to dua; (3) the impact of ALETTA on participants changing the meaning, experience, and practice in dua Abstrak. a Letter to Allah (ALETTA) merupakan kelas daring yang menyelami makna 40 doa Robbana di dalam Al-Qur’an. Disajikan secara daring melalui laman sekaligus aplikasi Mosfeed versi premium yang dilengkapi fitur penyimpanan video sehingga pengguna dapat memutar ulang kelas ALETTA di manapun selama terkoneksi dengan jaringan internet. Kelas ini dibuat by data and research agar penyajiannya dapat mencapai tujuan yang diharapkan. Mampu menghadirkan kelas yang nyaman bagi mata dan telinga tanpa melanggar syariat Islam adalah prinsip bagi tim pembuat kelas ALETTA yakni Syameela. Berdasarkan fenomena tersebut, maka penelitian ini dibatasi oleh rumusan permasalahan berikut: (1) Bagaimana proses dakwah kelas ALETTA kepada peserta? (2) Bagaimana pemahaman peserta mengenai doa setelah mengikuti kelas ALETTA? (3) Bagaimana dampak terhadap peserta dalam pengamalan agama melalui doa setelah mengikuti kelas ALETTA? Peneliti menggunakan metode kualitatif dengan pendekatan studi kasus guna mencermati objek penelitian secara mendalam. Informan yang dipilih dalam penelitian ini adalah director kelas ALETTA dan dua orang peserta aktif kelas ALETTA. Teknik pengumpulan data yang digunakan dalam penelitian ini melalui observasi dan wawancara. Adapun teknik analisis data yang digunakan dalam penelitian ini adalah teknis analisis induktif dan teknik analisis deskriptif. Hasil dari penelitian ini adalah: Peran dakwah kelas ALETTA dalam pengamalan agama melalui doa terhadap peserta dicermati dari (1) proses dakwah yang dilakukan Syameela berbasis riset-inovasi terdiri dari tahap pra produksi, produksi, dan pasca produksi; (2) pemahaman peserta atas doa Robbana serta berbagai faktor penting terkait doa; (3) dampak ALETTA bagi peserta mengubah pemaknaan, pengalaman, dan pengamalan dalam berdoa.

Implementasi Program Majelis Taklim Nisaiyah dalam Meningkatkan Kualitas Akhlak para Anggota Majelis Taklim di Pusdai Jawa Barat Fadhila Altarans; Chairiawaty; Asep Ahmad Siddiq
Bandung Conference Series: Islamic Broadcast Communication Vol. 4 No. 1 (2024): Bandung Conference Series: Islamic Broadcast Communication
Publisher : UNISBA Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/bcsibc.v4i1.11053

Abstract. Nisaiyah taklim assembly program to improve the moral quality of taklim assembly members in Pusdai West Java. This aims to deepen the knowledge of Islamic religion as a means of religious teaching and a means of da'wah. The research object is the Nisaiyah taklim assembly using qualitative research. Data collection techniques through observation, interviews and documentation. The research results show that one of the Islamic religious education institutions is organized in non-formal education so that it has the aim of increasing istiqomah, devotion and faith in Allah SWT. Abstrak. Program majelis taklim nisaiyah dalam meningkatkan kualitas akhlak para anggota majelis taklim di Pusdai Jawa Barat. Ini bertujuan untuk memperdalam lagi tentang ilmu agama Islam sebagai sarana pengajaran agama dan sarana dakwah. Obyek penelitian yaitu majelis taklim nisaiyah menggunakan penelitian kualitatif. Teknik pengumpulan data melalui observasi,wawancara,dan dokumentasi. Hasil penelitian menunjukan salah satu lembaga pendidikan keagamaan Islam yang diselenggarakan dalam pendidikan nonformal sehingga mempunya tujuan untuk meningkatkan istiqomah, ketaqwaan dan keimanan kepada Allah SWT.

Strategi Dakwah Bil Lisan Ustadz Abiazkakia di Media Sosial Tiktok Muhammad Farhan Al Fairuz Holak; Ida Afidah; Asep Ahmad Siddiq
Bandung Conference Series: Islamic Broadcast Communication Vol. 4 No. 1 (2024): Bandung Conference Series: Islamic Broadcast Communication
Publisher : UNISBA Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/bcsibc.v4i1.11121

Abstract . Social media has become an effective tool in communicating nowadays. Messages conveyed via social media are received very quickly and have a wide reach. Tiktok is one of the social media that is currently in demand. This platform provides music video features that attract a large audience. Da'wah through Tiktok with an interesting video concept and a message that is easy to accept is important so that the audience is interested and doesn't get bored. Ustadz Abiazkakia via the account @abiazkakiaa is one of the preachers on Tiktok. Through this account, Ustadz Abiazkakia preaches in a unique and interesting way for Tiktok users. The aim of this research is the da'wah strategy used by Ustadz Abiazkakia in the Tiktok media. This research uses a qualitative approach with a descriptive research type, with Al-Bayanuni's theory of preaching strategies which includes sentimental strategies, rational strategies and sensory strategies. The data collection methods used were observation, interviews and documentation. The research results show that (1) Ustadz Abiazkakia's da'wah program is da'wah content and live streaming. The da'wah program is presented using language that is easy for the public to understand, carrying a light theme. (2) the da'wah strategy used by Ustadz Abiazkakia, namely verbal da'wah which includes sentimental strategies, rational strategies and sensory strategies. Abstrak. Media sosial menjadi alat yang efektif dalam berkomunikasi di zaman sekarang. Pesan yang disampaikan melalui media sosial sangat cepat diterima dan memiliki jangkaun yang luas. Tiktok merupakan salah satu media sosial yang diminati saat ini. Platform ini menyediakan fitur video musik yang menarik banyak khalayak. Dakwah melalui Tiktok dengan konsep video yang menarik dan pesan yang mudah diterima menjadi hal yang penting agar penonton tertarik dan tidak bosan. Ustadz Abiazkakia melalui akun @abiazkakiaa merupakan salah satu pelaku dakwah di Tiktok. Melalui akun tersebut Ustadz Abiazkakia melakukan dakwah dengan cara yang unik dan menarik bagi para pengguna Tiktok. Tujuan dari penelitian ini adalah bagaimana strategi dakwah yang digunakan oleh Ustadz Abiazkakia di media Tiktok. Penelitian ini menggunakan pendekatan kualitatif dengan jenis penelitian deskriptif, dengan teori strategi dakwah Al-Bayanuni yang mencakup strategi sentimental, strategi rasional dan strategi inderawi. Metode pengumpulan data yang digunakan adalah observasi, wawancara dan dokumentasi. Hasil penelitian menunjukkan bahwa (1) program dakwah yang dimiliki Ustadz Abiazkakia yaitu konten dakwah dan live streaming. dalam program dakwah yang disajikan menggunakan bahasa yang mudah dipahami oleh khalayak, membawa tema yang ringan. (2) strategi dakwah yang digunakan Ustadz Abiazkakia yaitu dakwah bil lisan yang mencakup strategi sentimental, strategi rasional dan strategi inderawi.

Pengaruh Teknik Komunikasi Persuasif Ikrama terhadap Kesadaran Religiusitas Masyarakat Kecamatan Cileunyi Kabupaten Bandung Nazhiifah; Khuza'i, Rodliyah; Siddiq, Asep Ahmad
Bandung Conference Series: Islamic Broadcast Communication Vol. 4 No. 1 (2024): Bandung Conference Series: Islamic Broadcast Communication
Publisher : UNISBA Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/bcsibc.v4i1.11763

Abstract. Youth mosque is a separate community in the mosque. Likewise, the youth of the mosque, should be able to be an example for the surrounding community. The purpose of this study was to determine whether there was an influence between the program of activities and the study material provided by Ikrama on the religious attitude or religiosity of the community. The type of research used is descriptive quantitative. With a sample of 33 using a Likert scale from the number of 50 congregations. Data collection techniques through observation, distributing questionnaires, documentation, and interviews. Researchers used data analysis techniques in the form of validity, reliability, normality, simple regression, f-test, and the coefficient of determination. The theory used by the author to answer the research problem is Wiryanto's influence theory, Carl Hovland's persuasive communication theory, and Glock and Stark's theory of religiosity. From the results of the study, it was found that 21.5% had an influence on the program of activities and study materials provided by Ikrama with the religious attitude or religiosity of the community. Abstrak. Remaja masjid merupakan merupakan suatu komunitas tersendiri di dalam masjid. Begitupula remaja masjid, sudah seharusnya mampu menjadi contoh bagi masyarakat sekitar. Tujuan penelitian ini adalah guna mengetahui apakah terdapat pengaruh antara program kegiatan dan materi kajian yang diberikan oleh Ikrama terhadap sikap keberagamaan atau religiusitas masyarakat. Jenis penelitian yang digunakan adalah kuantitatif deskriptif. Dengan sampel 33 dengan menggunakan skala likert dari jumlah 50 jama’ah. Teknik pengumpulan data melalui observasi, penyebaran kuesioner, dokumentasi, dan wawancara. Peneliti menggunakan teknik analisa data berupa uji validitas, reliabelitas, normalitas, regresi sederhana, uji f, serta koefisien determinasi. Teori yang digunakan oleh penulis guna menjawab permasalahan penelitian yakni teori pengaruh dari Wiryanto, teori komunikasi persuasif dari Carl Hovland, dan Teori Religiusitas dari Glock dan Stark. Dari hasil penelitian, ditemukan sebesar 21,5% adanya pengaruh terhadap program kegiatan dan materi kajian yang diberikan oleh Ikrama dengan sikap keberagamaan atau religiusitas masyarakat.

Pola Komunikasi Transaksional pada Edukasi Pemilahan Sampah di Masjid Salman ITB Dhiniana Shara; Bambang Saiful Ma'arif; Asep Ahmad Siddiq
Bandung Conference Series: Islamic Broadcast Communication Vol. 4 No. 1 (2024): Bandung Conference Series: Islamic Broadcast Communication
Publisher : UNISBA Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/bcsibc.v4i1.12013

Abstract. The issue of waste is often considered a taboo subject by society, leading to the accumulation of waste at final disposal sites. This research is deemed necessary due to the importance of continuous dissemination of preaching to the congregation to raise awareness of their surrounding environment. The objective of this research is to get to know the programs of Salman ITB Mosque, to understand the challenges, strategies, and communication patterns employed in waste separation socialization activities at Salman ITB Mosque. The research method employed is qualitative descriptive research. Data collection techniques include observation, documentation, and interviews. Data analysis techniques involve data reduction, presentation, and drawing conclusions. The research findings reveal that the preaching communication pattern established is a Transactional communication pattern applied in every waste separation socialization and education activity at Salman Mosque, ITB. The challenges in imparting knowledge about waste separation include a lack of human resources and facilities. In this study, the researcher focuses on the preaching communication pattern in waste separation socialization activities through the transactional communication model. Abstrak. Masalah sampah seringkali dianggap menjadi hal yang tabu oleh masyarakat, hal ini mengakibatkan terjadinya penumpukan sampah di tempat pemrosesan akhir (TPA). Penelitian ini dianggap perlu dilakukan karena adanya kesinambungan antara penyebarluasan dakwah kepada jamaah agar bisa mulai peka terhadap lingkungan sekitarnya. Tujuan dari penelitian ini adalah untuk mengetahui bagaimana tantangan, strategi dan pola komunikasi apa yang digunakan dalam kegiatan sosialisasi pemilahan sampah di Masjid Salman ITB. Metode penelitian termasuk kepada penelitian kualitatif dekskriptif. Teknik pengumpulan data melalui Observasi, dokumentasi dan wawancara. Teknik analisis data melalui Reduksi data, Penyajian dan dan penarikan kesimpulan. Hasil penelitian : Pola komunikasi dakwah yang dibangun adalah pola komunikasi Transaksional yang diterapkan pada setiap kegiatan sosialisasi dan edukasi pemilahan sampah di Masjid Salman ITB. Kendala dalam memberikan pengetahuan tentang pemilahan sampah adalah kurangnya sumberdaya manusia dan sarana pra sarana. Dalam penelitian ini peneliti memfokuskan pada pola komunikasi dakwah pada kegiatan sosialisasi pemilahan sampah melalui model komunikasi transaksional.

Analisis SWOT Strategi Dakwah Ustadz Adi Hidayat dalam Menanamkan Nilai-Nilai Islam di Channel Youtube Adi Hidayat Official Muhammad Adnan Firdaus; Malki Ahmad Nasir; Asep Ahmad Siddiq
Bandung Conference Series: Islamic Broadcast Communication Vol. 4 No. 1 (2024): Bandung Conference Series: Islamic Broadcast Communication
Publisher : UNISBA Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/bcsibc.v4i1.12280

Abstract. Ustadz Adi Hidayat is a favored preacher in Indonesian society. He possesses a communication style that can embrace various segments, especially the youth. This research aims to explore Ustadz Adi Hidayat's dakwah strategy for instilling Islamic values on the @adihidayatofficial YouTube channel using the SWOT analysis approach (Strengths, Weaknesses, Opportunities, Threats). The study identifies strengths, weaknesses, opportunities, and challenges in terms of the dakwah strategy employed by Ustadz Adi Hidayat. The research methodology is qualitative, involving data collection through dakwah videos on the @adihidayatofficial YouTube channel. The research findings indicate the strengths that are diverse dakwah contents, substantive and profound content, proficient communication skills, and responsiveness to contemporary issues. While the weaknesses that are minimal interaction, lengthy video duration. The opportunities that are significant viewer impressions. The Threat that are competition with other YouTube contents, algorithmic changes affecting video visibility, and the potential for controversy or misunderstanding in conveying dakwah messages. Abstrak. Ustadz Adi Hidayat merupakan pendakwah yang sangat disukai masyarakat Indonesia. Ia memiliki gaya komunikasi yang mampu merangkul berbagai kalangan, khususnya kalangan pemuda. Penelitian ini bertujuan untuk mengetahui strategi dakwah Ustadz Adi Hidayat dalam menanamkan nilai-nilai islam di channel youtube @adihidayatofficial dengan menggunakan pendekatan analisis SWOT (Strenghts, Weaknesses, Opportunities, Threats). Penelitian ini mengidentifikasi kekuatan, kelemahan, peluang dan tantangan dari segi strategi dakwah yang dilakukan oleh Ustadz Adi Hidayat. Metode penelitian ini bersifat kualitatif dengan pengumpulan data berupa video dakwah di channel youtube @adihidayatofficial. Hasil penelitian menyatakan bahwa kekuatan: konten dakwah yang beragam, konten substantif dan mendalam, keahliann komunikasi yang baik, serta responsive terhadap isu-isu kontemporer. Kelemahan: minim interaksi, durasi video yang Panjang. Peluang: impresi penonton yang banyak. Tantangan: persaingan konten-konten lain di youtube, perubahan algoritma yang dapat mempengaruhi tampilan video, serta adanya potensi kontroversi atau kesalahpahaman dalam penyampaian pesan dakwah.

Analisis Konsep Green Deen Ibrahim Abdul Matin dalam Mewujudkan Dakwah Ramah Lingkungan Tsaniya Salman; Afidah, Ida; Siddiq, Asep Ahmad
Bandung Conference Series: Islamic Broadcast Communication Vol. 4 No. 2 (2024): Bandung Conference Series: Islamic Broadcast Communication
Publisher : UNISBA Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/bcsibc.v4i2.13195

Abstract. Environmental friendly da'wah has a crucial role in the efforts of the current environmental crisis, demanding da'i to start prioritizing and integrating environmentally sound da'wah materials. This study aims to analyze Ibrahim Abdul Matin's Green Deen concept in realizing environmentally friendly da'wah. This concept will help people understand that Islam promotes nature conservation and harmony between humans and the environment. This research uses a qualitative method with a literature approach and Krippendorf's content analysis theory. The results show that Green Deen is a concept that integrates Islamic teachings with environmental concerns. Its six main principles include tawhid, ayat, khalifah, amanah, 'adl, and mizan, while its four focus areas are waste, energy, water, and food. In realizing environmentally friendly da'wah, Green Deen can be implemented through various programs such as Zero Waste Mosque, Eco-Taqwa: Mindful Muslim Climate Initiative, Blessed Wudhu Workshop and Urban Farming. Abstrak. Dakwah ramah lingkungan memiliki peran krusial dalam upaya krisis lingkungan hidup saat ini, menuntut para da'i untuk mulai memprioritaskan dan mengintegrasikan materi-materi dakwah yang berwawasan lingkungan. Penelitian ini bertujuan untuk menganalisis konsep Green Deen Ibrahim Abdul Matin dalam mewujudkan dakwah ramah lingkungan. Konsep ini akan membantu masyarakat memahami bahwa Islam mempromosikan konservasi alam dan keharmonisan antara manusia dan lingkungan. Penelitian ini menggunakan metode kualitatif dengan pendekatan kepustakaan dan teori analisis isi Krippendorf. Hasil penelitian menunjukkan bahwa Green Deen adalah konsep yang mengintegrasikan ajaran Islam dengan kepedulian lingkungan. Enam prinsip utamanya meliputi tauhid, ayat, khalifah, amanah, 'adl, dan mizan, sementara empat area fokusnya adalah waste, energy, water, dan food. Dalam mewujudkan dakwah ramah lingkungan, Green Deen dapat diimplementasikan melalui berbagai program seperti Zero Waste Masjid, Eco-Taqwa: Mindful Muslim Climate Initiative, Blessed Wudhu Workshop dan Urban Farming Kata Kunci: Green Deen, dakwah ramah lingkungan, Ibrahim Abdul Matin

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