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Agus Yuniawan Isyanto
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Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis
Published by Universitas Galuh
ISSN : 24604321     EISSN : 25798340     DOI : 10.25157/ma
Core Subject : Agriculture,
Agriculture, Biological Sciences & Forestry
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis adalah jurnal ilmiah yang menerbitkan hasil-hasil penelitian sosial ekonomi pertanian. Jurnal ini bertujuan untuk memperluas dan menciptakan inovasi dalam konsep, teori, paradigma, perspektif dan metodologi dalam ilmu sosial ekonomi pertanian. Ruang lingkup Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis meliputi: Ekonomi Pertanian Sosiologi pertanian Kebijakan pertanian Pembangunan pertanian Penyuluhan pertanian Komunikasi pertanian Kelembagaan pertanian Usahatani dan pascapanen Agroindustri Perdagangan internasional Ketahanan pangan Manajemen agribisnis Manajemen produksi Manajemen operasi Manajemen pemasaran Pembiayaan agribisnis Rantai pasok Perencanaan wilayah pertanian Ekonomi sumberdaya alam.
Arjuna Subject : Ilmu Pertanian dan Biologi (Semua) - Ilmu Pertanian dan Biologi (Lain-Lain)
Articles 1,668 Documents
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PREFERENSI KONSUMEN TERHADAP “PRIVATE LABEL” RITEL MODERN DIKAITKAN DENGAN KARAKTERISTIK KONSUMEN: STUDI KASUS PADA PRODUK GULA DI LOTTE MART BANDUNG Elly Rasmikayati; Siti Tari Syamsiah; Agriani Hermita Sadeli; Bobby Rachmat Saefudin
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 7, No 1 (2021): Januari 2021
Publisher : Universitas Galuh Ciamis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v7i1.4780

Abstract

PT Lotte Mart Shopping Indonesia Bandung, as one of the modern retailers in Bandung, has a number of products with private label, including sugar products. This study aims to analyze the relationship between consumer characteristics and consumer preferences for "private label" of sugar products at modern retailers Lotte Mart Shopping Indonesia Bandung. There were 42 research respondents who were private label consumers of sugar products at Lotte Mart who were determined using systematic random sampling technique. The data analysis tool used is cross tabulation. The results of the consumer preference research show that the most ideal size attribute according to the respondents is a sugar size of 1 kg, the private label sugar packaging design has been said to be attractive for the Choice L brand, the clarity of the information is still unclear because the information about the product is not shown clearly. so you have to really pay attention to the packaging of these products. The price attribute and the ease of obtaining sugar products are the main factors for consumers buying sugar products with this private label. Consumers who have a good preference for private label sugar are generally female, aged 36-50 years, have high school education, work as housewives with an income of Rp. 2,000,000-Rp. 4,000,000 per month.
PANDEMI COVID-19: KETERPURUKAN DAN KEBANGKITAN PERTANIAN STRATEGI MEMPERTAHANKAN KETERSEDIAAN PANGAN POKOK RUMAH TANGGA PETANI PADI PADA MASA PANDEMI COVID-19 (Studi Kasus: Desa Pelem, Kecamatan Gabus, Kabupaten Grobogan, Jawa Tengah) Faatihah A'dani; Yayat Sukayat; Iwan Setiawan; M. Gunardi Judawinata
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 7, No 1 (2021): Januari 2021
Publisher : Universitas Galuh Ciamis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v7i1.4529

Abstract

Food security in a household can be measured with stability and security of an availability household staple food. COVID-19 has an impact on the agricultural sector and farmers, thus affecting their income and automatically affecting their household food availability. To avoid the crisis caused by this pandemic, small farmers must carry out unusual strategies to maintain food availability in their households. The aim of this study is to determine how Covid-19 impacted rice farmer’s household food availability and their strategies to cope with this uncertain situation. This research is using qualitative research with a case study approach at Pelem Village, Grobogan, Central Java. The sample selection using purposive and snowball sampling method. The results of this research showed contradicting responses based on the farmer’s status (agriculture as the main job or just a side job) and their access to another source of income that affected how Covid-19 Impacted their activities and rejected that Covid-19 Impacted their activities. In this study, it is shown that the cultural factors of farmers who live simply and who plant food commodities are more resistant than the other farmers who plant  other types of commodity and lower class income society in the city.  Their strategies include selling a larger proportion of their yields because the harvest prices decreased, taking side jobs outside the agriculture sector, taking more from their own stocks and local granary and also received assistance from the government such as (BST,BPNT,JPS).
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI PERMINTAAN DAGING SAPI DI PROVINSI LAMPUNG Rino Hadiwijaya Puradireja; Herlina L.; Arief H.
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 7, No 2 (2021): Juli 2021
Publisher : Universitas Galuh Ciamis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v7i2.5444

Abstract

The purpose of this study was to determine the factors that influence the demand for meat in Lampung Province. The location was chosen positively (intentionally) in Lampung Province. The method used is descriptive analytical. This study uses secondary data collected from 2014-2019. Data obtained from the Badan Pusat Statistik and other agencies related to food. Based on the research results, it shows that the factors that influence the demand for beef in Lampung are the price of beef and the price of complementary goods such as the price of chicken eggs. Apart from price, beef consumption in Indonesia and economic growth in Lampung Province are the determining factors that affect beef demand.
ANALISIS KONDISI SOSIAL EKONOMI MASYARAKAT TANI DI SEKITAR CV PROMINDO UTAMA (Studi Kasus di Dusun Panggang, Kecamatan Losari, Kabupaten Cirebon) Nada Zahrotul Jannah; Yayat Sukayat
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 7, No 1 (2021): Januari 2021
Publisher : Universitas Galuh Ciamis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v7i1.4748

Abstract

CV Promindo Utama is a food and beverage processing industry in Panggang and has been established for 24 years. The existence of an industry in the middle of the life of rural communities does not always only bring benefits to the socio economic community around it. The purpose of this research is to find out the socio economic condition of the Panggang community on the existence of CV Promindo Utama. The research method used a descriptive qualitative method. Data collection techniques used are interviews, observations, and documentation. Data analysis techniques used are data reduction, data presentation, and inference. The results showed that the social interaction between the people of Panggang and CV Promindo Utama has a good relationship. The existence of CV Promindo Utama helps the education of the community of Panggang by building and assisting the operation of Islamic Kindergarten. Waste from industry products produced by CV Promindo Utama is well managed. The income of the people of Panggang has not increased on the existence of CV Promindo Utama. There are no people from Panggang who work at CV Promindo Utama. The existence of CV Promindo Utama adds to the business opportunities of the local community.
ANALISIS FAKTOR FAKTOR YANG MEMPENGARUHI PRODUKSI TELUR PUYUH DI GAMPONG GEUNTENG KECAMATAN MEURAH DUA KABUPATEN PIDIE JAYA Safrika Safrika; Hamdani Hamdani
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 7, No 2 (2021): Juli 2021
Publisher : Universitas Galuh Ciamis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v7i2.5571

Abstract

Quail is one type of poultry that has the potential to be developed and increased production. The high market demand at this time provides an opportunity for quail egg farmers in Gampong Geunteng, Meurah Dua District, Pidie Jaya Regency to increase quail egg production. Lack of production is a problem for farmers because it has an impact on the lack of efforts to meet market demand. This study aims to determine the factors that influence the production of quail eggs in Geunteng Village, Meurah Dua District, Pidie Jaya Regency. The research design used is quantitative and qualitative. This research uses multiple linear regression analysis method. The results showed that the revenue of the quail egg business in Gampong Geunteng, Meurah Dua District, Pidie Jaya Regency was Rp. 351,920,000 per business period. Based on the results of data analysis shows that the amount of feed and labor affect the production of quail eggs.
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI ALIH LAHAN KARET MENJADI PERKEBUNAN KELAPA SAWIT DI DESA PANDU RAYA KECAMATAN PARINDU KABUPATEN SANGGAU Hengki Hengki; Dewi Kurniati; Shenny Oktoriana
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 7, No 1 (2021): Januari 2021
Publisher : Universitas Galuh Ciamis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v7i1.4479

Abstract

Indonesia support the development of oil palm cultivation, because nowadays oil palm is one important farm result, and then because oil palm plantation has the important aspect in social economic people life beside to give foreign exchange, and have many function and excellence thing of oil palm plantation and then see the condition that plantation sub sector have role or important effect such as social economic development that is give job field, give more income to the people that work in the plantation environment nor people around especially work in the oil palm plantation. The creation and expansion for the job field always have effort, especially by improvement of the development Rubber plant easy to try, but the management of rubber plantation often get the problem. Compared to rubber plant cultivation nowadaysoil palm more get interest from the farmer, while this plant can give advantage and give more income to the farmer. In the other hand, this research has purpose to know the factors that effects the farmer over of the rubber land become oil palm plantation in Parindu Raya village ParinduSanggau district. The population and sample in this study amounted of 40 farmers. Data were collected through a research questionnaire and direct interviews. The research method used is descriptive using ordinary last square (multiple linear regression) analysis. The results showed that age have positive and significant effect to over of the land. Experience, burden and price of oil palm has negative and significant effect to over of the land. Education, work time and fertilizer amount has negative and not significant effect to over of the land. Whereas, income deviation has positive and not significant effect to over of the land.
ANALISIS KEPUASAN KONSUMEN MADU LOKAL DI KOTA PONTIANAK Natalia Lelo Mali; Eva Dolorosa; Novira Kusrini
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 7, No 2 (2021): Juli 2021
Publisher : Universitas Galuh Ciamis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v7i2.5296

Abstract

Honey is a natural substance that bees produce from flower-neutral raw materials. Honey is one of the commodities of non-timber forest products that provide many benefits. The purpose of this research was to analyze the satisfaction of  the honey consumers to Syaiful in Pontianak city. In this study there were 100 key respondents to answer questionnaires. Through five dimensions namely product quality dimensions, service quality dimensions, price dimensions, emotional dimensions, and ease dimensions will be known attributes - what attributes need to be maintained, performance, improved or reduced and determine the top priority, maintain achievements, low priority and excessive priority into cartesian diagrams. Respondents with accidental sampling who happened to meet with researchers to be analyzed using Importance Performance Analysis (IPA) and Customer Satisfaction Index (CSI). IPA results showed that the dimensions of consumer satisfaction that became the main priority in improving the performance of its implementation are honey color, honey aroma, neat-looking employees, affordable prices, prices according to product quality, proud to consume local honey. CSI results showed that the contingency satisfaction level in Syaiful honey shop fell into the category of satisfied with avalue of 71.20%.
POLA KOLABORASI BISNIS CV. PROMINDO UTAMA (Studi Kasus di Desa Losari Lor, Kecamatan Losari Kabupaten Cirebon) Hafizah Putri Ramadhani; Iwan Setiawan
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 7, No 1 (2021): Januari 2021
Publisher : Universitas Galuh Ciamis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v7i1.4844

Abstract

Collaboration is a process of thinking in which the parties involved look at the different aspects of a problem and find solutions to these differences and their limited views on what can be done. Collaboration is defined as togetherness, cooperation, sharing of tasks, equality, and responsibility where the collaborating parties have the same goal, common perception, willingness to process, and provide mutual benefits. This research is motivated by the fact that the process, mechanism and benefits of collaboration between CV. Promindo Utama and its partners do not always go as desired. This condition can certainly hinder the development of the company and or correct the company to make improvements in collaboration patterns in partnerships. In general, this study aims to determine how the business collaboration patterns built by CV. Promindo Utama with its partners and know the factors that support and tend to hinder the collaboration. This research uses descriptive qualitative research. The data collection used was observation and interviews which were conducted for about 1 month. The results showed that in general the collaboration between CV. Promindo Utama and its partners have been running optimally even though there are still some obstacles. Besides the obstacles that exist, the collaboration pattern that occurs is able to run smoothly.
PERSEPSI PETANI TENTANG PERAN PENYULUH PERTANIAN DALAM PENINGKATAN PENDAPATAN PETANI JAGUNG HIBRIDA Novianda Fawaz Khairunnisa; Zumi Saidah; Hepi Hapsari; Eliana Wulandari
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 7, No 1 (2021): Januari 2021
Publisher : Universitas Galuh Ciamis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v7i1.4712

Abstract

Agricultural extension agents have a strategic role in helping farmers to increase their farming. The role of agricultural extension agents includes fostering farmers in managing their farms effectively and efficiently so that they can increase farmers' income. Nunuk Baru Village is one of the corn commodity development areas that has received more attention in agricultural extension activities because of its potential productivity and planting area for corn. This study aims to identify the role of agricultural instructors for maize farmers and to analyze the influence of the role of agricultural instructors on the income level of maize farmers. The research design used is a quantitative approach with a survey method. The respondents of this research were 80 corn farmers. Methods of data analysis in this study using descriptive analysis using a sematic differential scale and multiple linear regression analysis. The results of this study indicate that the role of agricultural extension agents in Nunuk Baru Village, Maja District, Majalengka Regency is categorized as very good in their role as a catalyst, communicator, consultant and organizer while as a motivator, educator and facilitator are categorized as good. The role of agricultural extension agents has no significant effect on the income of maize farmers in Nunuk Baru Village.
ANALISIS PENDAPATAN USAHATANI PADI DI KECAMATAN KURANJI KOTA PADANG SUMATERA BARAT Angelia Leovita; Ilham Martadona
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 7, No 2 (2021): Juli 2021
Publisher : Universitas Galuh Ciamis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v7i2.5536

Abstract

The food crops sub-sector is an important and strategic sector because it supports the life of the Indonesian people where the main staple food is rice. The purpose of the study was to determine (1) the production costs in rice farming, (2) the income of rice farming and (3) the amount of return to labor in rice farming. This study uses quantitative data analysis. Sampling technique with snowball sampling technique with the number of respondents 30 people. The results showed that (1) the total production cost of rice farming was Rp. 9,254.112.80, (2) The amount of income from rice farming was Rp. 3,694,373.38, farming is feasible and economically profitable to implement because the value of R/C of 1.40 and (3) the return to labor earned is greater than the wages paid for labor.

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