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Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis
Published by Universitas Galuh
ISSN : 24604321     EISSN : 25798340     DOI : 10.25157/ma
Core Subject : Agriculture,
Agriculture, Biological Sciences & Forestry
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis adalah jurnal ilmiah yang menerbitkan hasil-hasil penelitian sosial ekonomi pertanian. Jurnal ini bertujuan untuk memperluas dan menciptakan inovasi dalam konsep, teori, paradigma, perspektif dan metodologi dalam ilmu sosial ekonomi pertanian. Ruang lingkup Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis meliputi: Ekonomi Pertanian Sosiologi pertanian Kebijakan pertanian Pembangunan pertanian Penyuluhan pertanian Komunikasi pertanian Kelembagaan pertanian Usahatani dan pascapanen Agroindustri Perdagangan internasional Ketahanan pangan Manajemen agribisnis Manajemen produksi Manajemen operasi Manajemen pemasaran Pembiayaan agribisnis Rantai pasok Perencanaan wilayah pertanian Ekonomi sumberdaya alam.
Arjuna Subject : Ilmu Pertanian dan Biologi (Semua) - Ilmu Pertanian dan Biologi (Lain-Lain)
Articles 1,668 Documents
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KOMODITAS PADI: TELAAH KEHILANGAN HASIL SAAT PANEN DI KABUPATEN JOMBANG Syarif Imam Hidayat; Setyo Parsudi; Gerin Lingga Ayu Mustika Putri
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 7, No 1 (2021): Januari 2021
Publisher : Universitas Galuh Ciamis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v7i1.4731

Abstract

The research was conducted in Mojowarno District, Ngoro District and Peterongan District, Jombang Regency, from March to April 2020, in the rice field area. The aim of this research is to calculate the amount of yield loss and the value of the loss, to analyze the factors that influence the loss of yields, the efforts and strategic actions of farmers and the government to reduce yield losses. The missing results in this study include: harvesting, heaping, threshing, and drying activities. The research method used is descriptive quantitative method with the respondent determination technique using quota sampling of 75 people who are farmers in three sub-districts of Jombang Regency. The analysis technique used is the method of calculating the amount of loss and loss value (Riska, 2016), multiple linear regression, classical and descriptive assumption tests. The results of the study showed that the yield loss per hectare was 12.7% and the loss value was Rp.5,945,386.2, - Through the multiple linear regression method, it was found that there was a significant influence on land area, harvest age, farmer behavior, varieties, tools and the method of harvesting, thresher tools and the season for the loss of crop yields of 70.9% and the remaining 20.1% are other factors not examined. Strategic efforts that can be made for farmers are to use wholesale harvesting power, harvest on time, reduce threshing of grain at home, reduce the use of easy-to-fall rice varieties and reduce collection before threshing. For the government, this can be done by increasing the capacity and skills of farmers (capacity building), utilizing appropriate technology according to location, forming and empowering farmer groups.
DINAMIKA USAHA PENGGILINGAN PADI KECIL DI MASA PANDEMI COVID-19 : STUDI KASUS KECAMATAN PURBARATU, KOTA TASIKMALAYA Nisrina Guzmarani; Mahra Arari Heryanto; Elly Rasmikayati; Trisna Insan Noor
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 7, No 2 (2021): Juli 2021
Publisher : Universitas Galuh Ciamis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v7i2.5553

Abstract

The existence of the Covid-19 pandemic in Indonesia has had an impact on the Small Rice Milling Unit (Small RMU). With the massive assistance given at the beginning of the pandemic to help the community and to reduce the spread of Covid-19, causing RMU complain about a decline in income of more than 50%. Systems thinking approach is used to describe the dynamics. To describe the relationship, a Causal Loop Diagram (CLD) is used. While To identify problems and see behavior, one of PRA (Participatory Rural Appraisal) techniques is used, using a trend chart. A model formulation stage, content analysis is used. The results showed that the decrease in income that RMU complained about loss of a large amount of revenue from rice production activities. However, if viewed from the side of overall income, RMU is actually experiencing an increase in income caused by makloon activities and drying floor rentals due to the harvest season in that time span. The existence of these two activities allows RMU to survive during the pandemic.
ANALISIS TREN PENCARIAN INFORMASI: KASUS KEDAI KOPI RAMU Linda Ramadhanti; Sri Fatimah
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 7, No 2 (2021): Juli 2021
Publisher : Universitas Galuh Ciamis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v7i2.5214

Abstract

The Ramu Coffee Shop is thought to have experienced a shift in function, now the coffee shop has become a place for socialization and information-seeking media. The sales of Ramu Coffee Shops are still fluctuating and even tend to decline, even though coffee consumption in Indonesia has continued to increase in the last five years. In order to increase sales, Kopi Ramu advertises on Instagram social media using the Instagram Ads feature, but it is not yet known to what extent its effectiveness. The study aims to describe the characteristics and information-seeking behavior of Kopi Ramu's followers, as well as the effectiveness of Kopi Ramu product advertisements on Instagram social media. The research method used is descriptive analysis and average score. The results showed that the followers of Kopi Ramu Instagram were dominated by students aged 20-25 years, not limited to a certain gender, and the latest education was a high school graduate or equivalent with an income of less than Rp. 1,000,000. Kopi Ramu advertisements displayed on instagram social media are in the "Effective" category with an average score of 4.05. Information seeking behavior at the Ramu Coffee Shop is "Positive" with an average score of 3.697.
FAKTOR-FAKTOR YANG MEMPENGARUHI VOLUME EKSPOR KAYU MANIS INDONESIA Fauziah Arda Humaira; Dini Rochdiani
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 7, No 1 (2021): Januari 2021
Publisher : Universitas Galuh Ciamis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v7i1.4675

Abstract

Cinnamon is one of indonesia's plantation export commodities that is quite potential and has expectations for the country's foreign exchange receipts. Cinnamon is not Indonesia's main export commodity, but cinnamon is indonesia's main plantation commodity and has great potential to be exported. There are conditions that are not in line between the production volume and the export volume of Indonesian cinnamon where the production volume shows a downward trend, while the export volume shows an increasing trend. This study aims to analyze what factors influence the export volume of Indonesian cinnamon and find out what factors have the most dominant influence on the export volume of Indonesian cinnamon. This research uses quantitative research design with literature study method. Data in this study in the form of time series data includes annual data during the period 1989 - 2018 (30 years). Data analysis techniques used are classical assumption test analysis, multiple linear regression analysis, and statistical test analysis. The results showed that the variable export price of cinnamon, the real exchange rate of rupiah against usd, indonesia's real GDP, and the area of Indonesian cinnamon land had a significant effect on the export volume of Indonesian cinnamon, while the variable amount of cinnamon production and the real GDP of the USA had an insignificant effect on the export volume of Indonesian cinnamon. The most dominant factor affecting the export volume of Indonesian cinnamon is the export price of cinnamon.
DAMPAK PANDEMI COVID-19 TERHADAP PENGELUARAN PANGAN RUMAH TANGGA MISKIN PERKOTAAN: STUDI KASUS KELUARAHAN CIROYOM, KECAMATAN ANDIR, KOTA BANDUNG Elvira Aulia Hasanah; Mahra Arari Heryanto; Hepi Hapsari; Trisna Insan Noor
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 7, No 2 (2021): Juli 2021
Publisher : Universitas Galuh Ciamis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v7i2.5492

Abstract

The impact of the pandemic has reduced the amount of food consumption expenditure for poor families due to declining incomes and delays in government social protection. Poor families are threatened with food insecurity, because their access to food becomes limited when cash availability decreases. This study aims to analyze the causes and factors of poor families becoming more food insecure and to find out how poor families manage their food expenditure during the Covid-19 pandemic. The research design was carried out using a system thinking approach. The analysis of the system uses content analysis based on the system archetype. The validation stage of the system structure uses triangulation techniques based on data collection and the PRA approach through the trend change chart technique. The results show that food insecurity for poor families occurs due to the impact of the pandemic which causes access to food for poor families to be increasingly limited, which is characterized by decreased food consumption in terms of quantity and quality. The main factor that influences it is the level of income. The strategy to maintain their family's food consumption needs is to apply for a loan and switch to cheap food sources so that food quality does not decrease as much as the food consumption budget.
HUBUNGAN PENGETAHUAN TERHADAP PERILAKU PENGGUNAAN GREEN PACKAGING DI MASYARAKAT KOTA BANDUNG, JAWA BARAT Nahda Amalia; Yosini Deliana; Erna Rachmawati; Sri Fatimah
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 7, No 1 (2021): Januari 2021
Publisher : Universitas Galuh Ciamis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v7i1.3864

Abstract

Environmental problems can occur due to human activities. Bandung City is a densely populated area and a tourist attraction that can cause environmental problems such as plastic waste. The largest volume of plastic waste in Bandung City is contributed from retail, traditional markets, and the people who use plastic bags. This study aims to determine the relationship between knowledge and behavior of using green packaging as an effort to reduce plastic waste in Bandung City. This research belongs to the type of quantitative research with survey and analysis methods using pearson correlation. The result shows that the higher level of public knowledge about green packaging does not have a good effect on the behavior of using green packaging. The dominant factor that is considered by the public in recognizing and using green packaging is social media and the surrounding social environment.  Some people have also begun to try to use green packaging by bringing their own shopping bags, using drinking bottles and lunch boxes themselves when traveling, and are willing to educate people around to use green packaging to help preserve the environment.
PENDAPATAN DAN KOMPARASI PETANI USAHATANI PADI SAWAH DENGAN MENGGUNAKAN TEKNOLOGI SISTEM TANAM JAJAR LEGOWO DAN KONVENSIONAL DI KABUPATEN KARAWANG Ray Samwal Alfariqi; Dini Rochdiani; Eti Suminartika
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 7, No 2 (2021): Juli 2021
Publisher : Universitas Galuh Ciamis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v7i2.5065

Abstract

Increasing rice production through improvements on the production side is important to be implemented to achieve food sovereignty, resilience and self-sufficiency. Several government efforts to increase national rice production have been carried out. The research objective was to analyze the comparative income of farmers in lowland rice farming using the legowo row and conventional cropping system technology in Karawang district. The research design used a quantitative approach. This research was conducted in Karawang Regency, the sample of farmers in the legowo row and conventional cropping system technology was 110 farmers consisting of 50 farmers who used the jarwo planting system, and 60 farmers who used the conventional planting system. Cost analysis is done by grouping the costs used which consist of fixed costs and variable costs and different tests. The results of the research were farmers' income in lowland rice farming using the legowo row cropping system with an average value (Rp. 38,026,916.41 / ha / MT) from the conventional planting system (Rp. 28,118,602 / ha / MT). The comparison of lowland rice farming farmers' income based on different test analysis shows that there is a difference between the income of farmers in lowland rice farming that applies the legowo row planting system technology which is greater than conventional.
PERANCANGAN STRATEGI PEMASARAN IRT KERIPIK UBI CILEMBU CIHUY CHIPS MENGGUNAKAN SOAR STRATEGIC Rizky Fitria Hartuti; Dini Rochdiani
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 7, No 1 (2021): Januari 2021
Publisher : Universitas Galuh Ciamis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v7i1.4530

Abstract

Sweet potatoes are one of the leading food crop commodities in Indonesia with a total production of 1,914,244 tons. Sumedang Regency is one of the sweet potato production centers in West Java with a productivity of 244.84 quintals per hectare with cilembu sweet potatoes as the main variety. The growth rate of cilembu sweet potato production and productivity shows that cilembu sweet potato has the potential to be developed by reprocessing it, one of which is into chips. One of the home industries that process cilembu sweet potato into chips product is Cihuy Chips Home Industry. This study aims to determine the marketing strategies that can be applied to Cihuy Chips Home Industry. Data collection was carried out from July to August 2020 through observations and interviews with informants using the SOAR analysis stage. The analysis tools that used are the SOAR diagram and the SOAR matrix. The marketing strategy formulated from the SOAR matrix so that the Cihuy Chips Home Industry can survive and thrive is to provide discounts on the flavor variants that are not best-sellers, procure limited edition greentea and salt chilies flavors in online store Shopee, renew the design packaging, logo and addition of zip locks, launching of cheesestick and eggroll products with free shipping fee at Shopee's online store, and buy 1 get 1 promotions on products that are nearing expiration date.
MOTIVASI PETANI DALAM USAHATANI PADI SAWAH MASA KINI (Studi Kasus di Desa Sukaharja dan Desa Sukamulih Kecamatan Sariwangi Kabupaten Tasikmalaya) Yayat Sukayat; Ganjar Kurnia; Iwan Setiawan; Ukas Suarfaputra
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 7, No 2 (2021): Juli 2021
Publisher : Universitas Galuh Ciamis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v7i2.5445

Abstract

Historically, Tasikmalaya Regency is the embryo of the development of lowland rice in eastern Indonesia. Since the 7th century, rice culture has been institutionalized in the lake community, strengthened by the printing of the first rice fields in Sukapura in the 17th century by Regent Wiradadahan. In its development (at the present time), paddy fields continue to decrease, most recently in 2018 an area of 4023 hectares has been converted. However, the number of farmer households using agricultural land, increased by 3.02% and RTP Gurem increased by 3.88%, even the number of farmers increased by 49.60%. This phenomenon indicates the dependence of the Tasikmalaya community on the rice field farming sector. The question is what is the motivation of farmers in lowland rice farming. The purpose of this study was to determine the motivation of farmers in lowland rice farming. This research used a qualitative method with a case study technique. The technique of determining informants was carried out deliberately. Data collection techniques were carried out by in-depth interviews, observation and FGD. Data analysis was carried out by means of data reduction, data display, and conclusions. The result of their research on their motivation to do business is social motivation to maintain self-existence, without neglecting economic motivation.
ANALISIS PREFERENSI RUMAH TANGGA TERHADAP PRODUK JAMU SELAMA MASA PANDEMI COVID-19 DI RUMAH TANGGA, KELURAHAN BAKTIJAYA KECAMATAN SUKMAJAYA DEPOK Asma Hasanah; Trisna Insan Noor
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 7, No 2 (2021): Juli 2021
Publisher : Universitas Galuh Ciamis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v7i2.4961

Abstract

Corona Virus Disease 2019 (Covid-19) or commonly referred to as the Corona Virus is a disease outbreak that is currently a concern all over the world, one of which is Indonesia. Covid-19 is a disease that comes from a virus, when the virus enters the body it will be detected by the body's immune system. If the body's immune system is strong enough, the virus can be resisted by the body's antibodies by itself. Therefore, the right way while waiting for an antiviral is to increase the body's immunity so that the possibility of contracting Covid-19 infection is smaller. Jamu is a traditional medicine that is believed to increase the body's immunity. Jamu is part of traditional medicine that has been used by Indonesians for generations as a treatment. The purpose of this study was to analyze the category of attributes that became household preferences for herbal products during the Covid-19 Pandemic in RT 09 and 10 (Keluruhan Baktijaya, Kecamatan Sukmajaya RW 021) Depok City. The analytical methods used in this research are Importance Performance Analysis (IPA) and the Customer Satisfaction Index (CSI). Based on the results of IPA, it was obtained that household preferences for herbal products showed that the most important attribute categories in each attribute were herbal medicine in liquid form, the properties of herbal medicine to maintain health, the price of jamu <5,000 and 5,000 - 10,000 rupiah, and the bitter taste of herbal medicine. Based on the CSI results, the majority of household were satisfied with the performance of the attributes of the medicinal products consumed.

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