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Asia-Pacific Management and Business Application
Published by Universitas Brawijaya
ISSN : 22528997     EISSN : 26152010     DOI : -
Asia-Pacific Management and Business Application journal (APMBA) is a scholarly journal, publishing internationally leading research across all areas of management. APMBA continuously seeking articles that challenge the affect of globalization through business world through critically informed empirical and theoretical investigations, and present the latest thinking and innovative research on major management topics, while still being accessible and interesting to non-specialists.
Arjuna Subject : -
Articles 439 Documents
Review of Industry 4.0 Strategy and Organization Readiness Level of Automotive SME’s in Indonesia Tama, Ishardita Pambudi; Tantrika, Ceria Farela Mada; Hardiningtyas, Dewi; Mohamad, Effendi
APMBA (Asia Pacific Management and Business Application) Vol. 9 No. 3 (2021)
Publisher : Department of Management, Faculty of Economics and Business, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.apmba.2021.009.03.9

Abstract

The focus of Industry 4.0 concept is to integrate production, information technology and the optimal usage of internet. It includes set of tools and applications that utilizing a smart embedded system of machines to perform a certain level of autonomous tasks in industrial system. The ideal infrastructure to perform such concept is remain a big challenge, especially for Small and Medium Enterprises (SMEs). In order to develop strategies which SMEs can get the maximum benefit from Industry 4.0, this study aims to measure their readiness level to adopt the concept. This study was conducted to fill the gap in such area of study, by adopting the “Industrie 4.0 Readiness model” by VDMA. Using survey and interview from 57 SMEs in Indonesia. Various data related with current state of knowledge and strategy implementation of Industry 4.0 were collected. The study concluded that most of the SMEs beyond the sample (56%) were still in the beginner level of adoption, 14% were even in the outsider level, and the rest of them still had no plan for the implementation. This data shows us that the implementation and adoption of Industry 4.0 in SMEs in Indonesia is still at the beginning, which need more attention from the policy and strategy maker to get to more mature level.
Operatıon and Management of Trıcycle (Keke Napep) As a Mean of Publıc Transport in Mınna, Nıgerıa Ajiboye, Araoye Olarinkoye; Ohida, Muhammed Etudaiye; Abdullahi, Muhammed Itopa; Komolafe, Bolaji Olaide
APMBA (Asia Pacific Management and Business Application) Vol. 9 No. 2 (2020)
Publisher : Department of Management, Faculty of Economics and Business, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.apmba.2020.009.02.8

Abstract

Tricycle (KEKE NAPEP) as a mean of public transport in Nigeria has come to stay and becoming a dominant mean for public transport in Minna, Nigeria. This paper aimed to assess the operation and management of Tricycle as a means of public transport in Minna. Two separate structured questionnaires were used to collect data on the operators and passengers perceptions on the tricycle operations. The result was subjected to a hypothetical test, using ANOVA and Chi-Square, and descriptive technique as a method of analysis. The findings reveal that a high percentage (38.2%) of KEKE NAPEP ownership is on the hire purchase agreement, and there are high maintenance expenses (67.6%). Also, possible recommendations were provided on how to curb the identified challenges, which include; ACOMORAN should mediate between her members and investors in seeking loans and conclusion of hire purchasing agreement. Furthermore, they should ensure favourable loan tenure for her members; the government should subsidise spare parts and ensure proper road maintenance so that the rates of wear and tear of vehicles part are reduced.
Measurıng Consumer-Based Brand Equıty: Evıdence From Indonesıa's Athletıc Footwear Market Fakhri, Erie Awalil
APMBA (Asia Pacific Management and Business Application) Vol. 9 No. 3 (2021)
Publisher : Department of Management, Faculty of Economics and Business, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.apmba.2021.009.03.2

Abstract

Premium athletic footwear products provided by global apparel brands instead of cheap and generic products due to recent trends such as athleisure is becoming trend in Indonesia in the last decades. This occurring phenomenon creates new opportunities for multinational apparel brands to further explore the Indonesian market. Therefore, it is crucial for such companies to understand how Indonesians view sports brands by measuring brand equity and what factors influence it. This study aims to examine the effects of brand awareness, brand loyalty, brand association and perceived quality on consumer-based brand equity. The research objects of this study are Indonesians who live in Java and have purchased athletic footwear products from multinational sportswear brands. A total of 275 data was collected using mail survey method. Data analysis was performed using Partial Least Square (PLS) with the SmartPLS software. The study revealed that brand loyalty and brand association influence consumer-based brand equity, while brand awareness and perceived quality did not obtain enough evidence to support their influence on consumer-based brand equity. Practical implications also discussed in this article.
The Effect of Online Shopping and E-Wallet on Consumer Impulse Buying Sari, Risca Kurnia; Utama, Satria Putra; Zairina, Anisa
APMBA (Asia Pacific Management and Business Application) Vol. 9 No. 3 (2021)
Publisher : Department of Management, Faculty of Economics and Business, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.apmba.2021.009.03.3

Abstract

This research examines the influence of On-line Shopping and E-wallet on Impulse Buying. The existence of an online shopping phenomenon using digital wallet payments (e-wallets) is prevalent among the public recently. This study adopted a survey method with 200 respondents selected purposively from two large cities in East Java, Indonesia namely malls located in Malang and Surabaya. Using variables that consist of shopping variables consisted of: variety of choices, price level, sensory attribute, utilitarian browsing, and hedonic browsing. Moreover the E-wallet variables consist of: effect of service features, advertising, benefit perceptions, perceived usefulness, consumer attitude, security, risk, and discount. Findings revealed that price level, hedonic browsing, benefit perceptions, perceived usefulness, consumer attitude, security, risk, and discount had a significant positive correlation with impulse buying; while the variety of choices, utilitarian browsing, effect of service features, and advertising had a significant negative correlation with impulse buying. Online shopping and e-wallet variables simultaneously affect impulse buying. Practical implications are also discussed in this article. 
The Effect of Perceived Usefulness, Perceived Ease of Use, and Social Influence on the Use of Mobile Banking through the Mediation of Attitude Toward Use Prastiawan, Denny Indra; Aisjah, Siti; Rofiaty, Rofiaty
APMBA (Asia Pacific Management and Business Application) Vol. 9 No. 3 (2021)
Publisher : Department of Management, Faculty of Economics and Business, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.apmba.2021.009.03.4

Abstract

Mobile banking is one of the channels of banking service provided by banking institutions in forms of modern platforms that are fully based on digital technology and displace physical interaction between banks and their customers. For banking industry, mobile banking is more than a service option; it is a strategic plan to facilitate customer’s changes in behavior. However, the acceptance of such platform by the public, particularly micro entrepreneurs, is still in question. The objective of this research is to identify factors influencing the use of mobile banking based on the perception of micro customers of Bank DKI in Surabaya. The variables used in this study were developed from previous researches that also examined the same matter with adjustment on the characteristics of micro customers. The variables, developed through the theoretical review, were then empirically assessed using SEM-PLS. the data was collected from questionnaires distributed to 266 micro customers who received financing from Bank DKI. The surcey discovered that perceived usefulness, perceived ease of use, and social influence are empirically proven to have both direct effects on the use of mobile banking and indirect effects through attitude toward use. Practical implications also discussed in this paper. 
Service Quality, Institutional Image and Satisfaction : Can Drivers Student Loyalty? Wijaya, Evelyn; Junaedi, Achmad Tavip; Hocky, Agus
APMBA (Asia Pacific Management and Business Application) Vol. 9 No. 3 (2021)
Publisher : Department of Management, Faculty of Economics and Business, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.apmba.2021.009.03.7

Abstract

Education is dynamic and always developing to keep it up to date with today's condition. The government always puts an effort so that the education quality in Indonesia will not be left behind compared to other countries in the world. One of the aspects stimulating the changes is customer demand over the quality of the education system. This study also aimed at analyzing the influence of service quality on the satisfaction and loyalty of senior high school or SMA students. The data used in this study were primary data with a total respondent of 88 students. The technique for data analysis used in this study was path analysis assisted by Smart PLS. The research findings showed that service quality and institutional image significantly influenced satisfaction, yet they did not influence loyalty significantly. Meanwhile, satisfaction directly influenced loyalty. Further study is suggested to add several variables, such as perceived value, perceived quality, and the like that are considered giving an influence on creating student’s loyalty. Practical implications also drawn to conclude this study.
Constructıng a Sustaınabılıty Busıness Model of a Fertılızer Industry Based on Pentaple Bottom Lıne: an Imagınary Research Dıalogue Sukoharsono, Eko Ganis
APMBA (Asia Pacific Management and Business Application) Vol. 9 No. 3 (2021)
Publisher : Department of Management, Faculty of Economics and Business, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.apmba.2021.009.03.6

Abstract

Sustainability as a business model is a strategic tools to obtain company long term goals. This study is a postmodern imaginary research dialogue. The dialogue is between two people: Sustainable Accountant, and Senior Businessman. This research dialogue is based on the uses content analysis to analyze the practice of building strategic management sustainability through sustainability reports in a main fertilizer company in Indonesia. Next, the result of content analysis is compared to the Pentaple Bottom Line values: Planet, People, Profit, Phenotechnology and Prophet, in form of imaginary research dialogue too. This study found that the fertilizer company as the object of this study has implemented well the Pentaple Bottom Line values from the strategical step to the implementation step, and finally, it is reflected in the sustainability report.
Guest Satisfaction on Star Hotel Preparedness In New Normal Era of Covid-19 Ervina, Ersy; Taufiq, Riza; Masatip, Anwari
APMBA (Asia Pacific Management and Business Application) Vol. 10 No. 1 (2021)
Publisher : Department of Management, Faculty of Economics and Business, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.apmba.2021.010.01.2

Abstract

Implementing health protocols is one of the hotel industry's survival strategies in response to the Covid-19 pandemic. Although many studies have examined the importance of management strategies in dealing with disasters in the context of the Covid-19, there has been no study analyse the level of guest satisfaction on the preparedness of star hotels during the 'New Normal Era in Bandung, West Java. This research was conducted to evaluate guest satisfaction on star hotels' preparedness by collecting data from guests who had stayed during the pandemic. Importance-Performance Analysis (IPA) by sampling 100 respondents was used to assess guest satisfaction with performance, especially within the star hotel section, then dividing the results into four quadrants (Priority, Maintain, Low priority, and Excessive) and Guest satisfaction determine by using Customer Satisfaction Index (CSI). IPA analysis results show most of hotel section have implemented the preparedness health protocol that exceeds guests' expectations. Measurement of the guest satisfaction index shows guests are very satisfied with star hotels' preparedness in reducing the risk of the Covid-19 pandemic. However, star-hotels still need improve the preparedness by adapting and innovating service through technology.
The Mediating Role of Commitment Organizational Dimensions Between Job Involvement on Employee Performance: A Cross-Sectional Study Suparna, Dade; Noor, Juliansyah
APMBA (Asia Pacific Management and Business Application) Vol. 9 No. 3 (2021)
Publisher : Department of Management, Faculty of Economics and Business, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.apmba.2021.009.03.8

Abstract

Organizations often cite high job involvement as a critical success factor in achieving higher performance, and it is reinforced by three dimensions of engagement. Therefore, this study was performed to evaluate the functions of three dimensions of organizational commitment regarding employee performance and job involvement. This research was performed via a survey of 346 National Private Banks' supervisors and employees in Banten Province, Indonesia. Then, the hypothetical relationship of the collected data was tested by applying the partial least-squares structural equation. Consequently, the results showed that job involvement influenced normative and affective commitment. These two dimensions were also noted to significantly affect employee performance. Finally, the association between employee performance and job involvement was shown to be influenced by affective commitment. On the contrary, normative and continuance commitment did not mediate this relationship. There was also no support for continuance and normative commitments nor the relationship of job involvement with employee performance. Therefore, job involvement improves employee performance through affective commitment. This implies that human resources managers need to through available resources to promote job involvement and the three dimensions of organizational commitment in their employees. Further study is recommended to test the mediating effect on this relationship
The Role of Leadership and Decision-Making under Crisis: A bibliometric analysis and scientific evolution from 1962 to 2020 Patria, Harry
APMBA (Asia Pacific Management and Business Application) Vol. 10 No. 1 (2021)
Publisher : Department of Management, Faculty of Economics and Business, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.apmba.2021.010.01.3

Abstract

The unprecedented importance of leadership and decision-making under recent pandemic and economic crises boosts the development of this research domain. This study shed light on the published works of leadership and decision-making under crises which have had the greatest contribution and evolutionary scientific paths over the decades, which are: (1) inspect the scientific anatomy of earlier works and their main structures; (2) scrutinize the scientific trends and the evolutionary path, and (3) recognize theoretical and practical implications. This study generates its analysis based on R programming language with a package of ‘bibliometrix’ (a) multidimensional data analysis, (b) intellectual structure and network analysis, (c) conceptual structure and factorial analysis, (d) strategic diagrams and evolution maps, and (e) historical citation network and research collaboration across the world. From this bibliometric study covering 692 articles published in the academic journal from 1962 to 2020, the findings open up an opportunity of how leaders overcome plausible crises by making the right decision through organizational resources, technological capability, people management. Subsequently, the findings can explain the way decisions are made so that prevent the potential crisis in the stage of planning and lessening the harm in the stage of crisis intervention. For theoretical contributions, it appears that future research needs to explore the emerging themes of data mining, artificial intelligence, information system, and information management. In the era of the COVID-19 pandemic, healthcare and crisis management are likely to be addressed by unleashing cutting-edge digital technology such as Artificial Intelligence (AI), Machine Learning (ML), and Internet of Things (IoT).

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