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Ekspektra : Jurnal Bisnis dan Manajemen Universitas Dr. Soetomo JL. Semolowaru No. 84 Surabaya, Jawa Timur Telp. (031) 5926116 Fax. (031) 59338935
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Ekspektra: Jurnal Bisnis & Manajemen
Published by Universitas Dr. Soetomo Surabaya
ISSN : 25496972     EISSN : 25493604     DOI : https://doi.org/10.25139/ekt.v6i2
Core Subject : Economy, Education,
Economics, Econometrics & Finance Other
Ekspektra: Journal of Business & Management (P-ISSN=2549-3604; E-ISSN=2549-6972) is a scientific peer-reviewed journal published by the Management Program for Economics and Business Faculty at Dr Soetomo University, Indonesia, in collaboration with Insan Doktor Ekonomi Indonesia, a professional organization of doctoral staff in the Indonesian economy. The journal aims to provide a platform for the dissemination of original and high-quality research in various fields of economics and business. Ekspektra invites scholarly articles in the field of management science, encompassing areas such as marketing, finance, human resources, MSMEs, and business. The journal is published twice a year, in February and August. With a rigorous peer-review process, Eksktra strives to ensure publication of relevant and impactful research that contributes to scientific discussion and advances knowledge.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Strategi dan Menejemen
Articles 182 Documents
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Promosi Dan Harga pada Kepuasan Pelanggan Restoran Fast Food Ditha, Hadita
Ekspektra : Jurnal Bisnis dan Manajemen Vol 3, No 1 (2019)
Publisher : Universitas Dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (291.607 KB) | DOI: 10.25139/ekt.v3i1.1431

Abstract

Tujuan penelitian ini untuk mengetahui pengaruh promosi, harga terhadap kepuasan pelanggan di restoran fast food CFC cabang mall Kalibata. Penelitian ini dilakukan melalui survei dengan eksplanasi secara deskriptif. Metode analisis yang digunakan dalam penelitian ini adalah metode kuantitatif. Metode pengolahan data yang digunakan penelitian adalah uji validitas, uji reabilitas, uji normalitas, uji heterokedasititas, dan uji multikolinieritas. Sampel yang digunakan dalam penelitian ini sebanyak 150 responden. Hasil penelitian ini menunjukan bahwa promosi berpengaruh secara parsial terhadap kepuasan pelanggan di restoran fast food, terbukti dalam penelitian ini bahwa t hitung 8,573 lebih besar dari t tabel 0.1603. Harga berpengaruh negatif secara signifikan terhadap kepuasan pelanggan di restoran fast food. Terbukti bahwa t hitung  3.327 lebih besar dari t tabel 0.1603. Promosi dan harga berpengaruh secara simultan terhadap kepuasan pelanggan di restoran fast food, maka berdasarkan hasil penelitian ini, dapat di simpulkan bahwa f hitung 63,737 lebih besar dari f tabel 3,115. Berdasarkan hasil penelitian tersebut maka perusahaan perlu melakukan inovasi yang berkelanjutan terutama dalam hal ini meningkatkan promosi dan harga yang lebih baik lagi sehingga dapat meningkatkan kepuasan pelanggan di restoran fast food CFC cabang mall kalibata.The Effect Of Promotions And Prices On Customer Satisfaction In Fast Food RestaurantAbstractThe purpose of this study was to determine the effect of promotion, prices on customer satisfaction at the fast food CFC restaurant, Kalibata mall branch. This research was conducted through a survey with descriptive explanation. The analytical method used in this study is a quantitative method. Data processing methods used in this research are validity test, reliability test, normality test, heterocyticity test, and multicollinearity test. The sample used in this study were 150 respondents. The results of this study indicate that promotion has a partial effect on customer satisfaction at fast food restaurants, as evidenced in this study that t count of 8.573 is greater than t table 0.1603. Price has a significant negative effect on customer satisfaction at fast food restaurants. It is proven that t count 3.327 is greater than t table 0.1603. Promotions and prices have a simultaneous effect on customer satisfaction at fast food restaurants, so based on the results of this study, it can be concluded that f count 63,737 is greater than f table 3.115. Based on the results of these studies, the company needs to carry out continuous innovation, especially in this case increasing promotion and better prices so that it can increase customer satisfaction at the fast food CFC restaurant, mall kalibata branch.
The Influence Of Financial And Non-Financial Information To Underpricing Of Stock Prices In Companies That Conduct Initial Public Offering Yuliani, Yuliani; Wahyuni, Dwi; Bakar, Samadi W
Ekspektra : Jurnal Bisnis dan Manajemen Vol 3, No 1 (2019)
Publisher : Universitas Dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (307.621 KB) | DOI: 10.25139/ekt.v3i1.1442

Abstract

Underpricing is a condition which shows that stocks price at primary market is lower than the stocks price at secondary market. This research was aimed to find out the influence of financial and non-financial information in the form of Debt to Equity Ratio (DER), Return on Equity (ROE), underwriter reputation, and the percentage of stocks offering to underpricing of stock prices in companies that conducted Initial Public Offering (IPO). The population in this research were the companies that conduct IPO listed in the Indonesian Stock Exchange in the period time of 2013-2017. The sampling technique was purposive sampling method and there were obtained 52 companies as the samples. The used data were the secondary data in the form of the data of companies that carry out IPO and listed in IDX in 2013-2017and the prospectus of the companies.The data analysis technique was multiple linier regression. The result of this reseach showed that Return on Equity (ROE) and Underwriter Reputation has a negative significant effect to underpricing, while Debt to Equity Ratio (DER) and Percentage of Stocks Offering doesn’t have significant effect to underpricing.
Liquidity Ratio, Profitability, And Solvency On Stock Returns With Capital Structure As An Intervening Variable (Study On Food And Beverage Sub Sector Listed In Indonesia Stock Exchange (Idx) Period 2013-2017) Chasanah, Nailul; Sucipto, Agus
Ekspektra : Jurnal Bisnis dan Manajemen Vol 3, No 1 (2019)
Publisher : Universitas Dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (264.499 KB) | DOI: 10.25139/ekt.v3i1.1476

Abstract

The stock market is a business field of securities trading one of them stock. For prospective investors, investment decisions in stock must be preceded by a process of analysis of variables which can influence the price of a stock. Investors need to have benchmarks in order to know whether if he invested in a company he would benefit if the shares are sold. Salaah one factor to be a benchmark investor is knowing the financial condition of the company where it can be seen with the financial ratio analysis and management of an optimal capital structure. This study aims to determine the effect of the ratio of liquidity, profitability, and solvency to return stock with a capital structure as an intervening variable.This study uses a quantitative approach. The research method using the method of documentation. Samples were company food and beverage sub-sectors listed in Indonesia Stock Exchange 2013-2017 period. The sampling technique used purposive sampling method with predetermined criteria obtained 11 samples of the company. This study uses data analysis Partial Least Square (PLS).These results indicate that liquidity ratios have a negative impact on stock returns, while the profitability and solvency ratios have no effect on stock returns. The results also show the liquidity ratio and solvency ratio has a negative effect on the capital structure, profitability ratios while not having capital structure. And capital structure has a negative impact on stock returns. The results also show the ratio of liquidity, profitability, and solvency partially no effect on stock returns with the capital structure as an intervening variable.
E-Money As A Payment System Tool In Flazz Bca Card Users In Surabaya Rizqi, Muhaimin Nur; Ady, Sri Utami
Ekspektra : Jurnal Bisnis dan Manajemen Vol 3, No 1 (2019)
Publisher : Universitas Dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (200.426 KB) | DOI: 10.25139/ekt.v3i1.1519

Abstract

The purpose of this research is to understand and analyze to find out the e-money wisdom in Indonesia as a new payment system tool for users of BCA Flazz cards. This research uses Purposive Sampling techniques, namely the method of determining the sample with specific considerations ". Considerations in determining the example in this study are BCA Customer Service Bank and users who use the BCA Flazz Card. The process of collecting data in this study carried out by interview. The author selects the data obtained during the survey of E-Money Policy as a new payment system tool; then the data is categorized according to the details of the problem. The information is connected so that conclusions drown quickly in response to the focus of the existing research. The research observation method is carried out by recording when the event occurred or specific symptoms according to the discussion under study. Observation activities of researchers do provide and convey a realistic picture of data presentation. The results of this study indicate that regarding the management of the handling of Flazz BCA products, it immediately ignored by Customer Service. The FLAZZ BCA card is very profitable because it is practical and efficient, but the use of FLAZZ BCA itself still cannot cover the entire country, there are several regions and some traders who still use conventional sales transactions. It is better to have socialization activities for E-money users an explanation of features that make it easier for users to use E-money facilities, and need to be rearranged about terms and regulations that e-money owners must comply with so that E-money publishers are more careful - careful and selective in giving permission to use facilities to E-money users. E-Money Sebagai Alat Sistem Pembayaran Pada Pengguna Kartu Flazz Bca Di SurabayaAbstrakPenelitian ini bertujuan untuk mengetahui kebijakan e-money  di Indonesia sebagai alat sistem pembayaran yang baru pada pengguna kartu flazz BCA.Penelitian ini menggunakan teknik Purposive Sampling yaitu teknik penentuan sampel dengan pertimbangan tertentu”. Pertimbangan dalam penentuan sampel pada penelitian ini adalah Customer Service Bank BCA dan pengguna yang menggunakan Kartu Flazz BCA. Proses pengumpulan data dalam penelitian ini, dilakukan dengan wawancara. Penulis melakukan pemilihan data yang diperoleh pada saat penelitian mengenai Kebijakan E-Money sebagai alat sistem pembayaran yang baru, kemudian data tersebut dikategorikan sesuai dengan rincian masalahnya. Data tersebut dihubungkan antara satu dengan yang lainnya sehingga mudah ditarik simpulan sebagai jawaban terhadap fokus penelitian yang ada. Metode observasi penelitian ini dilakukan dengan cara mencatat pada saat peristiwa terjadi atau gejala tertentu sesuai dengan pembahasan yang diteliti. Kegiatan observasi peneliti lakukan untuk memberikan dan menyampaikan gambaran penyajian data yang realistis. Hasil penelitian ini menunjukkan bahwa mengenai pengelolaan produk Flazz BCA penanganannya langsung di lakukan oleh Customer Service. Kartu FLAZZ BCA sangat menguntungkan karena praktis dan efiesien, Tetapi penggunaan FLAZZ BCA sendiri masih belum dapat mencakup seluruh negeri, ada beberapa daerah dan beberapa pedagang yang masih menggunakan transaksi penjualan secara konvensional. Sebaiknya perlu diadakan kegiatan sosialiasasi terhadap pengguna E-money penjelasan fitur-fitur yang memudahkan pengguna dalam menggunakan fasilitas E-money, dan perlu di atur kembali tentang syarat- syaratdan peraturan yang harus dipatuhi oleh pemilik e-money sehingga penerbit E-money lebih berhati- hati dan selektif dalam  memberikan izin penggunaan fasilitas kepada pemilik E-money.
Faktor-Faktor Pembentuk Komitmen Profesional Siswa Seminari Menengah St. Vincentus A Paulo Blitar Yuniarto, Antonius
Ekspektra : Jurnal Bisnis dan Manajemen Vol 3, No 1 (2019)
Publisher : Universitas Dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (388.096 KB) | DOI: 10.25139/ekt.v3i1.1522

Abstract

Abstract This research aims to examine and analyze the influence of Motivation, Transformational Leadership and Service Quality towards Satisfaction and Professional Commitment of Minor Seminary’ Students of  St. Vincentius A Paulo at Blitar. The population of this research is Minor Seminary’ Students of St. Vincentius A Paulo at Blitar. The research sampling method used census method. The instrument of this research was questioners. The data were collected from the questioners which were distributed to 115 students at Minor Seminary of St. Vincentius A Paulo at Blitar, tested by Structural Equation Modelling (SEM). Motivation measured by three indicators (ERG theory) which introduced by Alderfer (Gibson et al., 2006:94). Transformational Leadership measured by four indicators which introduced by Robin and Judge (2011: 391). Service Quality based on Lovelock & Wright (2002: 266: 267); Satisfaction based on Westbrook and Oliver (1991); Professional Commitment based on Kalbers and Fogarty (1995).In measuring the data, this research used Likert Scale, while in measuring the validity and reliability, this research was used validity and reliability test based on Crombach’s Alpha to the internal consistence by using SPSS program version 22 with Analysis of Moment Structure (AMOS) version 23. The model of relationship between the variables studied shown that Motivation, Transformational Leadership and Service Quality have significant influence to Satisfaction and Professional Commitment of Minor Seminary’ Students of St. Vincentius A Paulo at Blitar.Based on the result of this research,  Rector of Minor Seminary of  St. Vincentius A Paulo at Blitar suggested to give comprehensive attention to the variables that influenced Professional Commitment: Motivation, Transformational Leadership, Service Quality, Satisfaction of Minor Seminary’ Students of  St. Vincentius A Paulo at Blitar. 
Analysis Level of Digital Literacy of Digital Natives: How The Impact On Their Self-Regulated Learning? Jannah, Syayyidah Maftuhatul
Ekspektra : Jurnal Bisnis dan Manajemen Vol 3, No 2 (2019)
Publisher : Universitas Dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (149.744 KB) | DOI: 10.25139/ekt.v3i2.1756

Abstract

This study aims to analyze the level of digital literacy of millennial generation and how it affects their abilities in their learning process (self-regulated learning). Data were obtained through an online questionnaire distributed to students at several universities in Yogyakarta. The number of questionnaires that can be processed is 100 questionnaires. Furthermore, the collected data is then analyzed using Structural Equation Modeling (SEM). The results showed that the level of digital literacy of female students could be said to be higher than that of male students. However, both male and female students have not so high scores on the dimensions of critical understanding as one dimension of digital literacy. The results of this study also show that digital literacy has a positive effect on self-regulated learning.
BUYING EXPERIENCE: THE IMPACT OF TRUST AND SATISFACTION OF GRAB FOOD CUSTOMERS IN SURABAYA Iristian, Jovi; Irdiana, Sukma
Ekspektra : Jurnal Bisnis dan Manajemen Vol 3, No 2 (2019)
Publisher : Universitas Dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (110.552 KB) | DOI: 10.25139/ekt.v3i2.1844

Abstract

This study aims to determine and explain the influence of buying experience on customer trust and customer satisfaction in Grab Food customers in Surabaya. The selection of the location of this study considered that the customers who usually bought food using Grab Food were customers whose market segments were in the big city community. The exogenous variables in this study were buying experience, while the endogenous variables were trust and customer satisfaction. The type of research used was explanatory research. The sample were 140 respondents with a sampling technique using purpose sampling. The data collection method used a questionnaire. The validity test and reliability test were used to test the instrument. The result of testing the instrument indicated that the entire instrument was valid and reliable. Data analysis used descriptive analysis and path analysis. The results of this study indicated that buying experience had a significant effect on trust with the contribution of 26.9%. Buying experience had a significant effect on customer satisfaction with a contribution of 22.1%, and trust had a significant effect on customer satisfaction with a contribution of 17.1%.This study aims to determine and explain the influence of buying experience on customer trust and customer satisfaction in Grab Food customers in Surabaya. The selection of the location of this study considered that the customers who usually bought food using Grab Food were customers whose market segments were in the big city community. The exogenous variables in this study were buying experience, while the endogenous variables were trust and customer satisfaction. The type of research used was explanatory research. The sample were 140 respondents with a sampling technique using purpose sampling. The data collection method used a questionnaire. The validity test and reliability test were used to test the instrument. The result of testing the instrument indicated that the entire instrument was valid and reliable. Data analysis used descriptive analysis and path analysis. The results of this study indicated that buying experience had a significant effect on trust with the contribution of 26.9%. Buying experience had a significant effect on customer satisfaction with a contribution of 22.1%, and trust had a significant effect on customer satisfaction with a contribution of 17.1%. Keywords: Buying Experience, Trust, Customer Satisfaction
Selection of IPM Geothermal Drilling Contractor Through a Merit Point System Using the Analytical Hierarchy Process Effendi, Afif
Ekspektra : Jurnal Bisnis dan Manajemen Vol 3, No 2 (2019)
Publisher : Universitas Dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (120.37 KB) | DOI: 10.25139/ekt.v3i2.1951

Abstract

One method of evaluating the procurement is a merit point system (value system). In a merit point system price is one of the evaluation criteria, with the understanding that the more complex technical requirements and the more difficult to compare bid proposals, the lower the price weights. In general, the total value for technical bids is higher than price bids. At the auction using the merit point system, there are two main things that greatly affect the results of procurement, namely the determination of technical weighting and the price that will be used when evaluating bids and the method of weighing technical bids. When this is done correctly and appropriately, the company will get the right contractor in accordance with needs and can avoid the opportunity to commit fraud or corruption in the process of procurement. For this reason, the authors conduct research on the determination of technical weight and price as well as the method of weighting technical offerings with a case study of the selection of contracting IPM Geothermal Drilling through the Analytical Hierarchy Process (AHP) approach where the results of the study indicate that the AHP can assist the Procurement Planner to determine the technical weight and price as a reference for evaluating bids through the Merit Point System. AHP also helps the Procurement Implementer to rank technical bids during the technical evaluation. Keywords: merit point system, analytical hierarchy process, IPM Geothermal Drilling
EFFECT OF QUALITY SERVICE, PRICE AND STORE ATMOSPHERE ON CUSTOMER SATISFACTION (STUDY ON CANGKIR COFFEE SHOP IN SURABAYA) effendy, faries hizrian
Ekspektra : Jurnal Bisnis dan Manajemen Vol 3, No 2 (2019)
Publisher : Universitas Dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (195.581 KB) | DOI: 10.25139/ekt.v3i2.2033

Abstract

This is study aimed to investigate the effect of service quality, price and store atmosphere on customer satisfaction. The research object was Cangkir Coffee in Surabaya. The population of this study were customer of cangkir Coffee Surabaya. The sampling technique was incidental sampling technique; thus the samples were 100 customers who were unintentionally met at Cangkir Coffee Surabaya. Moreover, the analysis technique for this research data applied multiple regression models.The result of classic assumption test that were obtained from normality, multicollinearity and heteroscedasticity indicated that all variables did not contravene the specified condition. While, the result of feasibility test, the regression model that was utilized in this study was feasible. As the result of multiple determination coefficient, the variables of sevice quality, price, and store atmosphere were about 58.8%, indicating the customer satisfaction variable. Furthemore, the partial test result found that the service quality, price and store atmosphere variables had significant and positive effects on customer satisfaction.
Leverage and Real Earning Management Nantyah, Idzal Dwi
Ekspektra : Jurnal Bisnis dan Manajemen Vol 3, No 2 (2019)
Publisher : Universitas Dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (120.41 KB) | DOI: 10.25139/ekt.v3i2.2042

Abstract

Every firms needs capital in carrying out its business activities, this is very related to the firm's funding decisions. This funding decision raises leverage if the firms in its operations uses a source of funds that creates a fixed burden, namely debt, with the expectation of additional benefits in the form of tax savings greater than the fixed costs that must be incurred, thereby increasing firm profits. Profit becomes very important for creditors and shareholders, because profits are used as a reference used to evaluate the condition of the company. But in practice, managers take certain actions by manipulating financial statements to mislead those who have an interest in the firm, especially the firm's performance. The purpose of this study is whether leverage affects the real earnings management by using three measurements, namely Abnormal Cash Flow, Abnormal Production Cost, Abnormal Discretionary Expenses using Multiple Linear Regression. Regression results show that leverage has a significant positive effect on abnormal cash flow, leverage has a significant negative effect on abnormal discretionary expenses, leverage has a significant negative effect on abnormal production costs.

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