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Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
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Core Subject : Education, Social,
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Articles 468 Documents
Celebrity Endorsers in Government Communication: A Plausible Option amidst Uncertainty and Declining Public Trust Valdez, Mohamad Alppy; Dhani, Rendro
Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Vol. 6 No. 2 (2021): December 2021 - Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jkiski.v6i2.598

Abstract

This paper examines the harness of celebrity endorsers by government organizations as a strategy of political public relations. The purpose of this study was to broaden understanding of how celebrity endorsers and key opinion leaders work in the political realm, notably in supporting government policy. This descriptive-qualitative research uses a single case study on the promulgate efforts of the government’s COVID-19 vaccination program using celebrity endorsements. Literature research and social media material from a celebrity endorser were used as data collection techniques. To discover propaganda techniques, content analysis was performed on Raffi Ahmad’s social media posts. Next, a group discussion with six key informants was held to confirm the findings. Given the context and focus of this study lies on government organizations, we offer a different approach in examining celebrity endorsements by using propaganda theories and concepts. Kahneman’s dual-system theory of fast and slow thinking was also fruitful to rationalize the work of endorsement and relevant to propaganda and other persuasion theories. We found that the key messages that Raffi Ahmad published on his social media contained propaganda elements that had the potential to influence public opinion before making a decision. Therefore, the use of celebrity endorsements by government organizations is likely to be effective in influencing public behavior, or at least in raising awareness of government policies. We conclude that celebrity endorsement can be a plausible option to be implemented in the government communication strategy to achieve certain objectives.
Social Network Strategy to Counter Acts of Terrorism in Indonesia: A Structural Hole Study Bakti, Agus Surya; Cangara, Hafied; Palubuhu, Dwia Aries Tina; Eriyanto, Eriyanto
Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Vol. 6 No. 2 (2021): December 2021 - Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jkiski.v6i2.603

Abstract

The ISIS terrorist group still poses a serious threat in Indonesia, especially because it operates in a network (net-terrorism) so that the handling of this terrorist group often does not reach its roots. The research is aimed to reveal the social network strategy in resolving terrorist acts in Indonesia using a structural hole theory. The research method is a qualitative research approach with secondary data analysis from four sources: books, journal articles, previous related research, and the Law of the Republic of Indonesia. The data above is then processed with Ucinet-Draw to calculate the linkage score between members in the network and then see the movement map for each ISIS network in Indonesia: Jakarta, Poso, and Surabaya. Thus, this study proves that there is a gap in the structure of the ISIS group's communication network in Indonesia. The research results revealed that many terrorist acts in Indonesia had the same pattern, namely the strong communication network between terrorist actors. Terrorist actors carried out at least three tertius strategies, namely tertius gaudens, tertius inguens, and a combination of the two. Through the tertius strategy, the government will be able to play its most crucial role in taking preventive actions against actors in terrorist networks. Therefore, the government needed to carry out various integration strategies with various institutions to conduct deradicalization appropriately.
Symbolic Communication of Tourism Images in Soap Opera Televisions Suryawati, I Gusti Agung Alit
Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Vol. 6 No. 2 (2021): December 2021 - Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jkiski.v6i2.604

Abstract

Tourism in Bali is growing so rapidly that it continues to increase every year. The increasing number of foreign and domestic tourist arrivals leads to an increase in domestic services and promotions. Arief Yahya assessed that film had become a useful medium and contributed greatly to promoting Indonesian tourism. The aim of this research is to know how soap opera and film could be used as a means of promotion to know about Tourism in Bali and other state  problems: (1) How Broadcasting as a mass communication activity  functions as a medium of information, education, entertainment,  health, control and social control; (2) How to carry out the function of soap opera and film as a means of   promoting Tourism inBali;(3), How broadcasting also has economic and cultural functions. Theory  and Method: Symbolic  Theory and Method use perception and qualitative analysis which explore by watching the eat, pray, and love films and some soap operas whose shooting take place in Bali. They can serve as a reference for the industrial world to make films that can inspire audiences to come to the place or location of the film, and also a reference for tourists who would come to Bali.
Social Cohesion through Social Media as Part of Disaster Information System in Disaster Prone Area Lestari, Puji; Paripurno, Eko Teguh; Surbakti, Hikmat
Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Vol. 6 No. 2 (2021): December 2021 - Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jkiski.v6i2.606

Abstract

Social media is one of the disaster communication means for social cohesion in information retrieval. However, Karo Regency has limitedly use WhatsApp, Instagram, and Facebook. This study aimed to evaluate social media Instagram and Facebook as part of the disaster information system in disaster-prone areas to improve social cohesion in Karo Regency, North Sumatra, Indonesia. This study combined qualitative and quantitative evaluation. Qualitative evaluation steps consist of (1) setting goals; (2) classification; (3) stating structured goals; (4) collecting data; (5) analyzing results of observations and measurements. Based on the evaluation, Instagram has been inactive since April 1, 2020, and Facebook has been inactive on August 17, 2017, due to the absence of competent human resources (HR). The use of internal WhatsApp groups is due to the unpreparedness in dealing with public comments. Based on a survey in early June 2021 to the Karo community showed that 56.3% of respondents were familiar with the Karo BPBD social media. The trust level of social media users for social cohesion in the disaster-prone area of Karo Regency was very high at 56.3%. Respondents believed that information conveyed through social media uploads is able to improve social cohesion in dealing with various disasters. This is formed because of the sense of belonging, social trust, generalized reciprocity, and social harmony. This study contributed in the form of BPBD policies in managing social media as an information system to improve social cohesion in the disaster-prone area ofKaro Regency. The new findings theoretically added caring in Johnson's Social Cohesion Theory.
Building Social Capital Online During the COVID-19 Transition in Indonesia Baharuddin, Tawakkal; Sairin, Sjafri; Nurmandi, Achmad; Qodir, Zuly; Jubba, Hasse
Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Vol. 7 No. 1 (2022): June 2022 - Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jkiski.v7i1.607

Abstract

The COVID-19 pandemic  not only causes health problems but also affects the level of social trust. Low social trust occurs in the public sphere and transforms in the digital space. This situation was then deemed necessary to rebuild social capital. This study aims to prove that there are still opportunities in times of crisis  where social capital can be re-formed, depending  on how social networks initiate voluntary activism on social media. This study used a quantitative approach. Data were collected from Twitter using Ncapture.  The data including information on COVID-19 cases were later analysed using the Nvivo 12 Plus software.  This study found that there is a possibility and opportunity  that  low social trust caused by  the COVID-19 pandemic can still be restored in times of crisis, at least by utilizing social media as a social networking center. Social networks on Twitter slowly shape cooperative behavior and social trust, and influence collectivities in rebuilding social capital.
Freedom of the Press Regulations in Indonesia and Sweden: Limited but Free Amrihani, Haresti Asysy; Ritonga, Rajab
Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Vol. 6 No. 2 (2021): December 2021 - Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jkiski.v6i2.609

Abstract

Freedom of the press regulations are adhered to by various countries, including Indonesia and Sweden. Every nation wants their country to be free, and uphold freedom of expression and human rights. Sweden is the first country to regulate freedom of expression by enacting Freedom of the Press Act in 1766, while Indonesia has so far implemented Law No. 40 of 1999 on the Press. This article highlights how freedom of the press is implemented in Indonesia so that its index of democracy and freedom of the press is equal to that of Sweden.  This research applies a literature study method and uses secondary data from various books, journals and legislations. The researcher concludes that some groups encourage the revision of Law No. 40 of 1999 with certain conditions, while others are opposed to it. The other groups stated that the law is lex specialis derogate legi geneari and is used in case of press dispute so that journalists can no longer be imprisoned due to their profession.
Privacy Crisis on Instagram: a Factor Analysis Approach on Motivation Behind Privacy Disclosure in Adolescents Varlina, Vivi; Duma, Thesalonika Lefanya Kara
Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Vol. 7 No. 1 (2022): June 2022 - Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jkiski.v7i1.613

Abstract

Instagram is one of the most preferred social media platforms in Indonesia. Based on the survey, Instagram users in Indonesia are dominated by teenagers aged between 18 and 24 years. Instagram is used by teenagers as a medium to create self-image, show existence, and do self- disclosure. The disclosure of privacy by teenagers is very risky and has negative impacts, such as provocation, data manipulation, and other cybercrime. This study aims to confirm the factors that motivate teenagers to disclose personal information on Instagram. By using communication privacy management theory and quantitative methodology, this research found interesting insights. Researchers surveyed 100 Instagram users who use public mode accounts. Through a series of factor analyses it was found that out of 17 indicators of the 7 main motivational factors formulated in the initial research framework, only 15 indicators were valid because the significance value of the other 2 indicators did not meet the requirements. These 15 indicators formed 6 new motivational main factors that influence teenagers to disclose their personal information on Instagram. These factors are self-presentation, information storage, emotional support, relationship development, entertainment, and information sharing. This finding also confirmed the novelty of the research that there are some similarities and differences in the factors that motivate Instagram users and Facebook users when disclosing their personal information on both social media platforms.
Strategy and Function of Perfect Health's Public Relations Activities in Enhancing a Positive Image through Philanthropic Corporate Social Responsibility Razali, Geofakta; Hidayat, Rizki
Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Vol. 7 No. 1 (2022): June 2022 - Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jkiski.v7i1.616

Abstract

Efforts to reduce poverty rate are still a highlighted issue almost in every country. Especially during the COVID-19 pandemic, there is increasing attention to corporate social responsibility (CSR) around the world, to find out the magnitude of its influence on corporate image as can be seen from its  sustainable, accountable and transparent implementation. Perfect Health carries out several strategies to realize  the function of Public Relations activities through CSR Philanthropy in the program "compensation for orphans, disaster donations, social action”, with the aim of  influencing  other people through cognitive, affective and conative aspects. The researchers use a qualitative research method approach to collect data from some relevant sources for analysis through public relations theoretical approach. Informants in this study comprise community members, philanthropic institutions, and perfect health public relations officers. Data are collected through observation, interviews, questionnaires and literature study techniques. The results show that the implementation of CSR has a positive impact on company image. Furthermore, this study proposes that CSR philanthropy helps promote positive attitudes which in turn increase people’s behavioral interests.
Bogor City Government’s Communication Crisis in Handling Covid-19 Putri, Tri Isniarti; Lubis, Djuara Pangihutan; Budianto, Heri
Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Vol. 7 No. 1 (2022): June 2022 - Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jkiski.v7i1.620

Abstract

The massive transmission of Covid-19 has spread in various regions, causing negative trends in various aspects of life. Bogor, West Java, which recorded 1,484 cases  is one of the areas that has  high Covid-19 transmission rate.  In addition, the Bogor City Government as a stakeholder has a large responsibility for overcoming a crisis in the midst of  uncertain situation. This study aims to analyze the development of the Covid-19 crisis communication message in the Bogor city government. This research method uses a qualitative descriptive approach. The data collection is conducted  through interviews, observation and documentation through photos and videos of the COVID-19 Task Force, government regulations and other sources. Based on the crisis emergency risk communication (CERC) model used by the researcher, the results show that the crisis communication process carried out by the Bogor City Government affects five phases, including: Pre-crisis, initial occurrence, maintenance, resolution, and evaluation, each of which has its own application and different handling such as in the pre-crisis phase, the Bogor  City Government presented a crisis message and formed a crisis team as part of preparation to deal with a crisis, the period of initial events, information in terms of meeting the public’s  needs for accurate, timely, credible, and consistent information. Then the stage of maintaining the form of communication is more tangible in the form of action, while the stage of creating new efforts to deal with new risks and the final evaluation, assessing the programs that have been run to get new innovations.
Distinction, Trajectory, Aromatherapy as Capital Distribution on AgroTourism Destinations Bukit Waruwangi, Serang-Banten Angeliqa, Fitria; Satyanti, Ucca Widya; Achmad, Zalfadianti Khairunnisa
Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Vol. 7 No. 1 (2022): June 2022 - Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jkiski.v7i1.621

Abstract

Agrotourism and ecotourism immediately became a trend when the Covid-19 pandemic began to increase and social activity restrictions took effect. This particular market requires the foresight of tourism actors and local governments to provide an open interaction space for residents. This article aims to explain how the postmodern approach with its vision of empowerment is used in agro-tourism destination brands by finding typical behavior in its operations. Using the capital and distinction terminology of Pierre Bourdieu, this study uses a mixed-method approach in the form of network analysis in social media (Youtube, Instagram, and online media coverage) to obtain quantitative data. At the same time, in-depth interviews and observation explored qualitative data. The results show that data on all social media platforms showed positive sentiment. Meanwhile, the results of in-depth interviews show how visitors are willing to take the difficult path to get the essential experiences conveyed in their social media accounts. Data observations also provide an overview of herbal plants cultivation as a way of land use and reflect the habits of residents involved in this agrotourism operation. Thus, the location is the cultural capital, while the natural scenery is Bukit Waruwangi (BWW) symbolic capital as an agro-tourism destination. The voluntary testimonials of visitors in social media accounts are proof of BWW's extensive and networked social capital. While cultivating aromatherapy as a natural product beneficial for health, it is BWW's distinction to differentiate itself in the competitive arena. Aromatherapy and essential oil products are the trajectories of plants that are closely related to palliative medicine in the context of Indonesian culture.

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