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Jurnal Ekonomi, Manajemen Akuntansi dan Perpajakan (Jemap)

jemap
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Published by Universitas Katolik Soegijapranata

ISSN : - EISSN : 2622612X DOI : 10.24167/jemap

Core Subject : Economy,

Economics, Econometrics & Finance

Jurnal Ekonomi, Manajemen, Akuntansi, dan Perpajakan menyajikan tulisan publikasi dosen dan mahasiswa di bidang kajian ekonomi dan kajian bisnis meliputi manajemen, akuntansi dan perpajakan

Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)

Articles 132 Documents

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Pengaruh Kualitas Produk, Kualitas Layanan, Dan Harga pada Kepuasan Konsumen (Studi Empiris pada Masyarakat Middle Income Pelanggan Gerai Ritel Jejaring Modern di Yogyakarta) Lukas Agung Heriputranto
JEMAP Vol 1, No 2: Oktober 2018
Publisher : Universitas Katolik Soegijapranata, Semarang

The purpose of the study is to know the influence of product quality, service quality, and price on customer satisfaction on the middle income society the customers of modern networking outlets retail in Yogyakarta. The population of this research are middle income society ascustomer of modern networking outlets retail in Yogyakarta. The sample of this research as much as 100 respondents. The sampling technique is purposive sampling. Data collection is done by questionnaire. Data analysis techniques using multiple linear regression analysis. The results showed that: (1) the product quality, service quality, and prices simultaneouslyinfluence on customer satisfaction. (2) the product quality, service quality, and price partially positive influenc on customer satisfaction.

Pengaruh Percaya Diri Dan Keberanian Mengambil Risiko Terhadap Keberhasilan Usaha Pada Umkm Makanan Ringan Di Kota Semarang; Studi Kasus Pada Sentra Industri Kerupuk, Keripik, Peyek dan Sejenisnya di Kota Semarang Galuh Oktavia DS; Eny Trimeiningrum
JEMAP Vol 1, No 1: April 2018
Publisher : Universitas Katolik Soegijapranata, Semarang

Penelitian ini bertujuan untuk mengetahui seberapa besar pengaruh dari jiwa kewirausahaan yang diukur dengan percaya diri dan keberanian mengambil risiko terhadap keberhasilan usaha pada UMKM makanan ringan di Kota Semarang. Subjek dalam penelitian ini sebanyak 56 UMKM makanan ringan pada sentra industri kerupuk, keripik, peyek dan sejenisnya yang terdaftar pada Dinas Perindustrian dan Perdagangan Kota Semarang Tahun 2013. Metode analisis data yang digunakan adalah analisis deskriptif dan inferensial dengan menggunakan alat analisis regresi linier berganda. Ditemukan bahwa percaya diri berpengaruh positif terhadap keberhasilan usaha dengan nilai koefisien regresi sebesar 9,777. Variabel keberanian mengambil risiko juga berpengaruh positif terhadap keberhasilan usaha dengan koefisien regresi sebesar 2,585. Bila dilakukan pengujian secara bersama keduanya berpengaruh terhadap keberhasilan usaha. Dari hasil temuan tersebut, diharapkan dapat bermanfaat pengusaha UMKM dalam membantu peningkatan keberhasilan usaha dengan menerapkan indikator pada percaya diri dan keberanian mengambil risiko dalam berusaha.

Kapabilitas Pemasaran Absorptif, Adaptif, dan Inovatif terhadap Kinerja Pemasaran pada Online Shop Pakaian Wanita di Instagram Elia Resha Fatmawati; Sentot Suciarto Athanasius
JEMAP Vol 3, No 1: April 2020
Publisher : Universitas Katolik Soegijapranata, Semarang

This study aims to analyze the effect of absorptive marketing capabilities, adaptive marketing capabilities, and innovative marketing capabilities to marketing performance simultaneously and partially on women's clothing online shops on Instagram. Respondents in this study were the owners of women's clothing online shop on Instagram, amounting to 96 respondents. This research was conducted quantitatively by testing the hypothesis using multiple regression that showed the results of the capabilities of absorptive, adaptive, and innovative marketing simultaneously had significant effect on marketing performance; but partially only innovative marketing capabilities had significant effect on marketing performance.

Perencanaan Strategis Untuk Pengembangan Bisnis Fitness Center di Semarang Angelica Mega Nanda; Sentot Suciarto Athanasius; Thomas Indrajaya
JEMAP Vol 2, No 2: Oktober 2019
Publisher : Universitas Katolik Soegijapranata, Semarang

Competition in markets creates rivalry between businesses. A company should be able to pass the competitive environment and have competitive advantage with better strategic planning. The fast growing business in Semarang was the body-fitness service business. Consumers select fitness center venues by the company's image, facilities and services. Strategic planning is related to fulfilling the needs of fitness members and customer decisions and becoming success in business. This research objective was to create strategic planning in the field of marketing and operations that focuses primarily on market penetration and developing products to be competitive. The method used was a qualitative and quantitative method of using the IE matrix. The results of the research was corporate strategic planning. In marketing management function, the strategies were to increase number of classes variations in the form of Yoga, TRX and Zumba dance and improve the quality of equipment; and reactivate healthy cafe. In the operational management function, the strategies were perfecting the company's operational program system, improving the quality of equipment and fitness room, provide space, equipment and a new class variation needs, providing the needs of Healthy Café.

Pengaruh Corporate Social Responsibility Dan Mekanisme Corporate Governance Terhadap Nilai Perusahaan Rika Astrinika; H. Sri Sulistyanto
JEMAP Vol 1, No 2: Oktober 2018
Publisher : Universitas Katolik Soegijapranata, Semarang

This study examines the influence of CSR and the mechanism of GCG on firm value. The main reasons are, first, disclosure of social responsibility is very important for the company's reputation. Second, CSR is no longer voluntary. Third, CSR disclosure can be linked to corporate governance. By using a sample of manufacturing companies listed on the Stock Exchange in 2011-2015, this study provides results that (1) disclosure has a positive and significant influence on firm value, (2) managerial ownership has a positive and insignificant influence on the value of the company, ( 3) institutional ownership has a negative and insignificant effect on the value of the company, (4) an independent board of directors has a positive and significant influence on the value of the company, and (5) the audit committee has a positive influence and significant influence on the value of the company

Akuntansi Forensik Untuk Bedah Kasus Korupsi Gita Claudia
JEMAP Vol 1, No 1: April 2018
Publisher : Universitas Katolik Soegijapranata, Semarang

This study aims to see corruption case of driving license simulator procurement project from the forensic accounting side. The number of corruption cases in Indonesia has prompted the government to order all central and regional authorities to carry out any measures to combat corruption. The role of forensic accountants is needed in order to dismantle the number of fraud that comes from corruption. Forensic accounting provides an accounting analysis that can be used for debates in court which are the basis for discussion and resolution in court.A forensic accountant is someone who understands forensic accounting. Forensic accountants have specialized expertise in accounting, auditing, finance, quantitative methods, specific areas of law, research, and investigative skills in gathering evidences, analyzing evidence, evaluating evidence, interpreting and communicating the results of the findings. This research explains the corruption case of driving license simulator project procurement of document evidence, physical evidence, testimonial evidence, and personal observation. From the findings of evidence by the forensic accountant, that can help solve the case of corruption driving license simulator procurement project.

Perencanaan Pengendalian Kualitas Produk Pakaian Bayi dengan Metode Six Sigma Pada CV. AGP Albertus Reynaldo Kurniawan; Bayu Prestianto
JEMAP Vol 3, No 1: April 2020
Publisher : Universitas Katolik Soegijapranata, Semarang

Quality control becomes an important key for companies in suppressing the number of defective produced products. Six Sigma is a quality control method that aims to minimize defective products to the lowest point or achieve operational performance with a sigma value of 6 with only yielding 3.4 defective products of 1 million product. Stages of Six Sigma method starts from the DMAIC (Define, Measure, Analyze, Improve and Control) stages that help the company in improving quality and continuous improvement. Based on the results of research on baby clothes products, data in March 2018 the percentage of defective products produced reached 1.4% exceeding 1% tolerance limit, with a Sigma value of 4.14 meaning a possible defect product of 4033.39 opportunities per million products. In the pareto diagram there were 5 types of CTQ (Critical to Quality) such as oblique obras, blobor screen printing, there is a fabric / head cloth code on the final product, hollow fabric / thin fabric fiber, and dirty cloth. The factors caused quality problems such as Manpower, Materials, Environtment, and Machine. Suggestion for consideration of company improvement was continuous improvement on every existing quality problem like in Manpower factor namely improving comprehension, awareness of employees in producing quality product and improve employee's accuracy, Strength Quality Control and give break time. Materials by making the method of cutting the fabric head, the Machine by scheduling machine maintenance and the provision of needle containers at each employees desk sewing and better environtment by installing exhaust fan and renovating the production room.

Deskripsi Pelaksanaan Kesehatan Dan Keselamatan Kerja (K3) Di Perusahaan Panca Jaya Wulan Ningsih; Agatha Ferijani
JEMAP Vol 2, No 2: Oktober 2019
Publisher : Universitas Katolik Soegijapranata, Semarang

This research aimed to know how is the description of Occupational Health and Safety in Panca Jaya Company. The research subject was one as the owner of this noodle company. The primary data was about occupational health and safety of the company employees, taken by in depth interview. Based on data obtained, it was concluded that the program was conducted but still can be developed. The company provided medecines and first aid for accidents, work health and safety socialization. They also gave the employees BPJS and JAMSOSTEK (social security services), and the tool for fire extinguisher and first aid help (P3K). The company pro actively protect the employees but the first aid tools remained not in good condition and needed maintenance.

Faktor Yang Mempengaruhi Keputusan Konsumen Menggunakan Kartu Kredit di Mall Semarang Calvin Suryo Wibowo; Sentot Suciarto Athanasius
JEMAP Vol 2, No 1: April 2019
Publisher : Universitas Katolik Soegijapranata, Semarang

This research aimed to know and analyze what factors affect the decision in using credit card and to know which factor was the most dominant in purchase decision using credit card of Paragon City Mall consumers in Semarang City. Research method conducted was quantative research, which variables measured by questionnaires by Likert scale. Data collection was conducted with list of questions or questionnaires. Data processing used SPSS software version 19, with factor analysis. Research result showed that 5 factors which influenced purchase decision using credit card mall consumers, namely transaction and promotion factor, credit card advantage factor, extra factor, having credit card factor, and prestige factor. The dominant factor among five factors was transaction and promotion factor which consisted variables easing transaction, discount in transaction, buy one get one, and point from transaction.

Analisis Kinerja Pemasaran PT. NSS Edwin Kanadi; M.Y. Dwi Hayu Agustini
JEMAP Vol 1, No 2: Oktober 2018
Publisher : Universitas Katolik Soegijapranata, Semarang

NSS Limited Liability Company (NSS LLC) is a lubricant product distributor which has distribution permit from principal of a certain area. The company should maintain a certain performance as the principal’s criteria. Effort to maintain company’s marketing performance always should be conducted sothat to hold the distribution permit. This research aimed to analyze the marketing performance of NSS LLC based on 4Ps elements of marketing mix. Data were collected from 50 active consumers which routinely purchase in six month lately with questionnaires. Desciptive analyze was used to depict the company’s marketing performance with tables and using average. Overall, results showed that NSS LLC’s marketing performance were good. Each marketing mix element was scored good by consumers. Place distribution element was scored the best compared to other elements, especially related to product guarentee to reach the consumers’ hands in good condition and on exact time. Whilst promotion as the marketing mix element was scored the lowest, though promotion programs were scored interesting and frequently conducted.

Page 2 of 14 | Total Record : 132

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Fakultas Ekonomi dan Bisnis, Unika Soegijapranata Semarang Gedung Yustinus Lantai 2 Jl. Pawiyatan Luhur IV/1 Bendan Duwur Semarang 50234

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Kota semarang,

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INDONESIA