Agrisocionomics: Jurnal Sosial Ekonomi Pertanian
Agrisocionomics (Jurnal Sosial Ekonomi dan Kebijakan Pertanian) memuat naskah hasil penelitian bidang sosial, ekonomi dan kebijakan pertanian. Agrisocionomics diterbitkan oleh Program Studi Agribisnis, Fakultas Peternakan dan Pertanian Universitas Diponegoro. Agrisocionomics terbit dua kali setahun, yaitu pada bulan Mei dan Nopember
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<![CDATA[RELATIONSHIP BETWEEN FACTORS AND ADOPTION RATE OF CATTLE DEVELOPMENT INNOVATION IN KUANTAN SINGINGI DISTRICT ]]>
<![CDATA[Haris Susanto]]>;
<![CDATA[Meli Sasmi]]>;
<![CDATA[Eldipama Kesambamula]]>;
<![CDATA[Angga Pramana]]>;
<![CDATA[Dihan Kurnia]]>
<![CDATA[ Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Vol 6, No 2 (2022): November 2022 ]]>
Publisher : <![CDATA[Faculty of Animal and Agricultural Science, Diponegoro University ]]>
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DOI: 10.14710/agrisocionomics.v6i2.14987
<![CDATA[Kuantan Singingi Regency is one of the districts with the potential for oil palm plantations to be integrated with livestock. Innovation in using by-products from plantations and palm oil processing as animal feed and animal manure as fertilizer can be maximally applied using cheap by-product management technology. It can improve the quality and quantity of these by-products. Through the utilization of plantation by-products and palm oil processing as feed, it is predicted to be able to provide support for increasing the cattle population. This study aims to see the relationship between the factors that influence the level of adoption of innovation integration between cattle and oil palm in Kuantan Singing. The results of the study indicate that there is no significant relationship between the characteristics of innovation, breeder characteristics and the performance of the extension worker on the technological innovation of the livestock-palm integration system. With the integration of livestock and palm oil, cattle feed from processed palm oil is beneficial, and cow dung is used as fertilizer for the oil palm plant. With the palm oil program, it is hoped that it can help improve the welfare of oil palm planters and cattle breeders and improve the quality of products produced by palm oil livestock. Breeders still need regular assistance from agricultural extension workers and related agencies regarding applying components of livestock-palm integration technology. ]]>
<![CDATA[SATISFACTION LEVEL OF RICE FARMERS TOWARD PARTNERSHIP PROGRAM WITH CORPORATE LOGISTICS (PERUM BULOG) IN SEMARANG CITY, INDONESIA ]]>
<![CDATA[Adietya Muhammad Riezky]]>;
<![CDATA[Siwi Gayatri]]>;
<![CDATA[Joko Mariyono]]>
<![CDATA[ Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Vol 6, No 2 (2022): November 2022 ]]>
Publisher : <![CDATA[Faculty of Animal and Agricultural Science, Diponegoro University ]]>
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DOI: 10.14710/agrisocionomics.v6i2.13839
<![CDATA[The phenomenon of farmers selling their harvest has become a common thing. Solutions that can be offered are partnerships. Agricultural partnerships are expected to solve farmers' problems through facilitating product marketing. Partnerships between farmers and partner companies were sought out with cooperation agreements. This study aims to analyze important attributes related to the partnership program, and measure the level of farmer satisfaction with the partnership of Perum BULOG Semarang Branch Office. The study was carried out at the Ngudi Rejeki Gapoktan, Kendal Regency in November – December 2021. This study used a census, with a total of 110 farmers as respondents. The data collection method was interview. The type of data used were primary and secondary. Data analysis used were Importance Performance Analysis (IPA) and Customer Satisfaction Index (CSI). The results show that the main priorities needed by farmers were guidance on the quality of harvests, assistance for harvest, guidance to improve farmers' capability, Perum BULOG provides a forum for continuous discussion, easy access to harvest delivery, and get shipping compensation. The result of CSI calculation was 65.1%, which indicated that farmers were satisfied with the performance of Perum BULOG Semarang Branch Office. However, there are a number of things that trigger farmers' dissatisfaction, including the increase in agricultural production prices, while the selling price of farmers' harvests is not always the same, the lack of communication between Gapoktan and Perum BULOG Semarang Branch Office, and the the price of HPP is still low.]]>
<![CDATA[THE FEASIBILITY ANALYSIS OF HANJELI FARMING (CASE STUDY: WALURAN MANDIRI VILLAGE, SUKABUMI DISTRICT, WEST JAVA) ]]>
<![CDATA[Sahaya Aulia Azzahra]]>;
<![CDATA[Nabila Nur Septiani]]>;
<![CDATA[Lailatun Nikmah]]>
<![CDATA[ Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Vol 6, No 2 (2022): November 2022 ]]>
Publisher : <![CDATA[Faculty of Animal and Agricultural Science, Diponegoro University ]]>
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DOI: 10.14710/agrisocionomics.v6i2.13494
<![CDATA[The development of alternative staple foods is a solution to achieve food security and overcome dependence on rice imports. One of the local plants that has the potential to support food diversification programs is hanjeli (Coix lacryma-Jobi. L). On the other hand, hanjeli cultivation is almost extinct due to the conversion of agricultural land. The purpose of this study was to analyze the feasibility of hanjeli farming as an alternative food to support food security and to develop strategies for developing hanjeli farming to increase the profits of hanjeli farming. The data used is primary data through interviews with eight key figures. In addition, secondary data was obtained through literature study with the keywords "hanjeli", "agriculture", "agrotourism", "tourism village", and so on. The data analysis method used the R/C ratio to identify the feasibility of hanjeli farming. The results showed that hanjeli farming was feasible with an R/C ratio of 1.59, but efforts were still needed to increase the profits of hanjeli farming. The strategy to increase profits in hanjeli farming is the need to apply technology in hanjeli farming, improve the quality of human resources, add value to hanjeli products, and develop hanjeli agro-tourism sites.]]>
<![CDATA[A COMPARISON OF ECONOMIC EFFICIENCY RATE IN THE JAJAR LEGOWO AND TEGEL PLANTING SYSTEMS: A CASE OF THE RICE FARMING IN EAST MANGGARAI REGENCY, INDONESIA ]]>
<![CDATA[Willybrordus Lanamana]]>;
<![CDATA[Imaculata Fatima]]>
<![CDATA[ Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Vol 6, No 2 (2022): November 2022 ]]>
Publisher : <![CDATA[Faculty of Animal and Agricultural Science, Diponegoro University ]]>
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DOI: 10.14710/agrisocionomics.v6i2.15319
<![CDATA[Escalating rice production through technical efficiency becomes an essential alternative as the extensification path is getting tough to take. Rice productivity declines while the consumption rate continues to rise. This study aims to analyze the technical, allocative, and economic efficiency rates of the Jajar Legowo and Tegel Planting Systems. Factors of efficiency are included in the research. The research was conducted in the village of Nanga Buntal, East Manggarai, a rice production centre district in the Province of NTT. Among 152 rice farmer respondents, 102 are from the Jajar Legowo planting system and 50 from the Tegel planting system. The stochastic frontier Cobb-Douglass method is used in data analysis. The allocation and economic efficiency are analyzed using the Stochastic frontier cost function. This analysis also uses multiple linear regression analysis. The average rates of technical, allocative, and economic efficiency of the Tegel planting system are respectively 72 %, 76 % and 56 %. These rates are lower than that of the Jajar Legowo Planting system (84 %, 86 %, and 73%). The periods of farming, land area, dummy of farmer group members, and the dummy of planting systems are factors that significantly and positively influence technical and allocative efficiency. Factors that negatively affect efficiency are farmers' age and credit access dummy. Further intensive training for the Jajar Legowo planting system is needed.]]>
<![CDATA[ANALYSIS OF SOYBEAN INVENTORY CONTROL AS RAW MATERIAL FOR KIZZ CRUNCHY TEMPE CHIPS ]]>
<![CDATA[Annisa Agustina]]>;
<![CDATA[Pandi Pardian]]>;
<![CDATA[Yayat Sukayat]]>
<![CDATA[ Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Vol 6, No 2 (2022): November 2022 ]]>
Publisher : <![CDATA[Faculty of Animal and Agricultural Science, Diponegoro University ]]>
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DOI: 10.14710/agrisocionomics.v6i2.13878
<![CDATA[Inventory control of raw materials is very important at Zanada Tempe House so that soybeans can always be available without the need for additional inventory costs due to excess orders with an irregular schedule. Soybean raw materials that will be processed by Zanada Tempe House are only ordered based on estimated production needs, but have not implemented a certain inventory control model to maintain production success so that it remains economical. This study aims to determine the performance of the production process and control of soybean inventory as raw material for economical "Kizz Crunchy" chips at Zanada Tempe House. This research uses a qualitative design and case study method. All data were analyzed using descriptive analysis and the Economic Order Quantity (EOQ) method. The results showed that the total cost of inventory based on company policies was almost two times greater than the calculation using the Economic Order Quantity (EOQ) method. If the EOQ method can be applied, it is able to provide benefits because it can spend costs accurately and to a minimum, cost savings can be made up to 63%.]]>
<![CDATA[RELATIONSHIP MARKETING BASED ON LINKS BETWEEN AGRIBUSINESS ACTORS AND EDUCATION (CASE STUDY AT PT. TANIKOTA AGRICULTURAL EDULESTARI) ]]>
<![CDATA[Shelsiya Nikela]]>;
<![CDATA[Agriani Hermita Sadeli]]>;
<![CDATA[Mahra Arari Heryanto]]>;
<![CDATA[Sulistyodewi Nur Wiyono]]>
<![CDATA[ Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Vol 6, No 2 (2022): November 2022 ]]>
Publisher : <![CDATA[Faculty of Animal and Agricultural Science, Diponegoro University ]]>
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DOI: 10.14710/agrisocionomics.v6i2.13631
<![CDATA[The competition between business actors in the agricultural sector with almost the same form of business triggers competition between business actors. Companies compete with each other through their strategies in order to maintain the existence of their business and consumers, such as using relationship marketing strategy. This study aimed to understand the pattern of relationship marketing and value exchange at PT. Edusustainable Agricultural Tanikota in Dago, Bandung City. This study adopted a qualitative method with a case study design. The model used to identify stakeholder relationships was the six market models and the exchange of values between actors uses holo mapping. The results of the study indicated that PT. Tanikota Agriculture Edulestari already had five market models, namely the customer market, internal market, referral market, influence market, and recruitment market and do not yet have the potential stakeholders of supplier/alliance market. The exchange of value that occurs in this relationship is the exchange of products and services that generate income. Exchange of value in knowledge that were analyzed were in the form of cultivation insight, agro-education development, marketing and technology. The exchange of value on intangible benefits includes a sense of trust and commitment. Exchange of value in knowledge that were analyzed were in the form of cultivation insight, agro-education development, marketing and technology. ]]>
<![CDATA[THE INFLUENCE OF INTERNAL AND EXTERNAL FACTORS ON ENTREPRENEURSHIP BEHAVIOR IN IMPROVING CLOVE FARMING PERFORMANCE IN CENTRAL MALUKU DISTRICT, MALUKU PROVINCE ]]>
<![CDATA[Gloria Matital]]>;
<![CDATA[Wiludjeng Roessali]]>;
<![CDATA[Vitus Dwi Yunianto]]>
<![CDATA[ Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Vol 6, No 2 (2022): November 2022 ]]>
Publisher : <![CDATA[Faculty of Animal and Agricultural Science, Diponegoro University ]]>
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DOI: 10.14710/agrisocionomics.v6i2.9810
<![CDATA[The clove is one of many commodities that have economic value and contributes to improving government revenues. This research aimed to determine the influence of internal factors and external factors on entrepreneurship behavior in improving farming performance. Studies were conducted on 100 sampling farmers, with data collection techniques of interviews and using questionnaires. The data was analyzed using Structural Equation Model (SEM) with Lisrel software. The results showed that internal factors (X1) which consisted of age, education level, length of business, motivation, business scale simultaneously had a positive effect on entrepreneurship behavior. External factors (X2) consisting of the availability of inputs and institutions simultaneously have a positive influence on entrepreneurship behavior.]]>
<![CDATA[ANALYSIS OF BREEDER MOTIVATION IN RAISING MADURA CATTLE AT WEST WARU VILLAGE, WARU DISTRICT, PAMEKASAN REGENCY ]]>
<![CDATA[Melisa Hayatul Maryam]]>;
<![CDATA[Teti Sugiarti]]>;
<![CDATA[Taufik Rizal Dwi Adi Nugroho]]>
<![CDATA[ Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Vol 6, No 2 (2022): November 2022 ]]>
Publisher : <![CDATA[Faculty of Animal and Agricultural Science, Diponegoro University ]]>
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DOI: 10.14710/agrisocionomics.v6i2.13997
<![CDATA[The motivation of farmers to raise cattle in Waru Barat Village is only done as a side business and fill their spare time for useful activities, because each farmer has a specific goal of raising cattle according to their respective needs and hobbies. The aims of this study were (1) to analyze the characteristics of farmers (2) to analyze the level of motivation of farmers in raising cattle (3) to analyze the effect of farmer characteristics on the motivation of farmers to raise cattle. The research location was chosen deliberately, namely in the Waru Barat Village, the sample used was 43 respondents. Data were collected by simple random sampling technique, then quantitative descriptive analysis and statistical analysis were performed using multiple linear regression. The results showed that the average age of the breeder was 30-40 years, elementary school education level, experience raising 21-30 years, the number of cattle kept 1-3 heads, the number of family dependents as many as 3-4 people, with the level of knowledge about AI technology within the medium category, and the intensity of communication in the high category, the level of motivation of farmers is in the very high category, the motivation comes from the motivation of raising livestock for the needs of existence, connection, development and entertainment. The characteristics of breeders that have a significant effect on motivation are the number of cattle kept, the number of dependents in the family, and the intensity of communication.]]>
<![CDATA[MARKETING COMMUNICATION STRATEGY CONDUCTED BY KOLTIVARE HYDROPONIC FARM BEKASI, WEST JAVA ]]>
<![CDATA[Sonia Az Zahra]]>;
<![CDATA[Hepi Hapsari]]>;
<![CDATA[Mahra Arari]]>;
<![CDATA[Pandi Pardian]]>
<![CDATA[ Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Vol 6, No 2 (2022): November 2022 ]]>
Publisher : <![CDATA[Faculty of Animal and Agricultural Science, Diponegoro University ]]>
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DOI: 10.14710/agrisocionomics.v6i2.13670
<![CDATA[The Covid-19 pandemic has had an impact on changing people's consumption patterns to become healthier as seen from the increase in sales of vegetables by 1,900% during the PPKM 2021 period. This is an opportunity for vegetable entrepreneurs, such as the Koltivare Hydroponic Farm company. This study aimed to analyze: 1) The use of marketing communication strategies used by Koltivare Hydroponic Farm, 2) The impact of marketing communications on the volume of demand for vegetables. This research used a qualitative design with the analysis technique of the Miles and Huberman models based on triangulation of data collection techniques. The results of this study indicate that the Koltivare Hydroponic Farm company uses six forms of marketing communications: 1)Advertising which is a form of non-personal communication that aims to provide information and persuasion, both goods and services, 2) Direct marketing is communication that focuses more on direct relationships that are very close to the target market, 3) Interactive marketing is marketing that utilizes technological developments, such as internet, 4) Personal selling is a form of direct communication carried out by sellers to prospective buyers, 5) Sales promotion, namely attracting buyers to make purchases, and 6) Public relations is the creation of a positive image in maintaining relations between business companies and the community. Marketing communication activities that had the most impact on increasing sales volume and market expansion are personal selling, namely activities that meet directly with the target market so that consumers can immediately see the quality of the products purchased and interactive marketing through social media because this activity is able to attract buyers.]]>
<![CDATA[INCOME ANALYSIS OF POOR HOUSEHOLDS DURING COVID-19 PANDEMIC IN THE COASTAL AREA OF SOUTH SULAWESI ]]>
<![CDATA[Nursini Nursini]]>;
<![CDATA[Mardiana E. Fachry]]>;
<![CDATA[Sri Undai Nurbayani]]>
<![CDATA[ Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Vol 6, No 2 (2022): November 2022 ]]>
Publisher : <![CDATA[Faculty of Animal and Agricultural Science, Diponegoro University ]]>
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DOI: 10.14710/agrisocionomics.v6i2.12721
<![CDATA[The policy of limiting population mobility during the Covid-19 pandemic caused a slow economic turnaround. The economic slowdown has had an impact on the economic conditions of the poor, especially in coastal areas. This research aimed to analyze the income of poor households during the co-19 pandemic and analyze the effect of the large-scale social restriction (PSBB) policy and cash social assistance on poor household income. This study used a survey method in Makassar City and Pangkep Regency. Determination of the location used stratified random sampling. Unit of analysis of this research was the head of a poor household whose source of income is more dependent on fisheries and marine resources. This study used primary data and secondary data. Primary data was obtained from in-depth interviews with respondents and secondary data was obtained from the publication of the Central Bureau of Statistics (BPS). The data were analyzed using a statistical-descriptive model and multiple regression. This study found that the average income of respondents during the Covid-19 pandemic decreased by 14.5%. The PSBB policy variable significantly reduced the income of poor households in the study locations, but the cash social assistance variable did not significantly affect income because the amount was quite low and the value of cash social assistance received by poor households was uneven. To encourage poor households in coastal areas to get out of poverty problems.]]>
