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Contact Name
Andi Wijayanto
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juradbis@gmail.com
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+628563569992
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Jl. Prof. H. Soedarto, S.H. Tembalang, Tembalang, Kota Semarang, Jawa Tengah 50275
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Jawa tengah
INDONESIA
Jurnal Administrasi Bisnis
Published by Universitas Diponegoro
ISSN : 22523294     EISSN : 25484923     DOI : 10.14710
Jurnal Administrasi Bisnis (JAB), accredited SINTA 3 by Kemenristek Dikti, is published by Diponegoro University, Semarang. This publication contains various scientific writings in the form of research result, theoretical and conceptual studies, practical applications from academics and business practitioners. We welcome novel, innovative, and ground-breaking contributions, the focus of authors’ work must be on addressing the Business Administration issues. The following are suggested areas of interest: Marketing Human resources Financial Management information system Entrepreneurship Operation Management Consumer behavior Service marketing Corporate Governance Business Ethics Leadership Strategic Management Knowledge Management Taxation
Articles 8 Documents
Search results for , issue "Vol 9, No 1 (2020)" : 8 Documents clear
The Effect Of Brand Image And Perception Of Products On The Purchase Decisions Of Matic Motorcycle In East Belitung Ahmad Azmy; Dery Nauyoman; Muhammad Zakky
Jurnal Administrasi Bisnis Vol 9, No 1 (2020)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jab.v9i1.25278

Abstract

This study aims to analyze the effect of brand image and product perception on purchasing decisions of automatic motorcycles in East Belitung. Motorbikes are vehicles that are in demand by consumers with a number of factors considering purchasing as needed. The object of this study analyzes how consumers consider a number of factors that serve as motorcycle purchasing decisions. This research was conducted for three months starting from August-October 2018. The location of the study was East Belitung with a total sample of 100 people. The variables used are brand image and product perception as an independent variable, while purchasing decisions as the dependent variable. The statistical method used to test data in this study is the method of multiple linear regression analysis. The results of this study are partially brand image has a significant influence on purchasing decisions, product perception has a significant influence on purchasing decisions. Simultaneously brand image and product perception have a joint influence on purchasing decisions.
Determinasi Minat Beli pada Industri Kecil Menengah di kota Malang Mochammad Lukman Zaini Kurniawan
Jurnal Administrasi Bisnis Vol 9, No 1 (2020)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jab.v9i1.27695

Abstract

This study aims to determine the extent to which the variable store image, trust and brand recognition influences the purchase intention of consumers at SME’s in Malang city. The location of research are two shops in the Sanan area that produce tempe chips, two stores in the Pandanwangi area that produce corn chips, one store in the Polowijen area and one store in Ciliwung that produces fruit chips. The population is all consumers that can’t known with certainty. Samples are consumers who visited in six stores. The sampling technique is purposive sampling. Data analysis using SEM GSCA. The results of this study are (1) store image has a positive not significant correlation on trust; (2) store image has a positive significant correlation on purchase intention; (3) store image has a positive significant correlation on brand recognition; (4) brand recognition has a positive significant correlation on trust; (5) brand recognition has a positive not significant correlation on purchase intention; (6) trust has a positive significant correlation on purchase intention; (7) store image has a positive significant correlation on purchase intention through in trust.
Analisis Faktor yang Mempengaruhi Behavior Intention (Studi pada Wisatawan di Objek Wisata Puthuk Setumbu Borobudur) Eny Endah Pujiastuti; Lukmono Hadi; Siti Aminatul Zahro
Jurnal Administrasi Bisnis Vol 9, No 1 (2020)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jab.v9i1.27927

Abstract

Behavior intention is a key indicator that shows the success of tourism marketing strategies. The study is aimed to explain the effect of tourist experiences, satisfaction, trust, and behavior intention. Research location in the destination of Puthuk Setumbu, Borobudur. The research sample is the tourists who have visited Puthuk Setumbu Borobudur once, in Kurahan, Karangrejo Village, Borobudur District, Magelang Regency. The sample is the first time tourists because the research variable used is the intention to repurchase behavior. Data collected through a questionnaire. A total of 119 questionnaires were returned and data were analyzed using SEM AMOS. This research uses a relationship marketing approach. The results showed that there was a direct influence between tourist experience, satisfaction, trust and behavior intention.
Strategi Peningkatan Ekuitas Merek di Indonesia Kussuyatmono Bagus Wardianto; Damayanti Damayanti; Mediya Destalia; Supriyanto Supriyanto
Jurnal Administrasi Bisnis Vol 9, No 1 (2020)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jab.v9i1.26097

Abstract

Penelitian ini bertujuan untuk menguji apakah struktur modal, profitabilitas dan investasi secara signifikan mempengaruhi ekuitas merek. Ekuitas merek dalam penelitian ini diukur dengan menggunakan nilai merek yang dihitung melalui Metode Hirose (2002). Struktur modal diukur dengan menggunakan jumlah utang, profitabilitas diukur dengan menggunakan jumlah laba bersih dan investasi diukur dengan menggunakan jumlah acquisitions of fixed assets. Sampel yang diteliti adalah Perusahaan Sektor Barang Konsumsi yang terdaftar di Bursa Efek Indonesia periode 2012-2017. Hasil pengujian statistik menunjukkan bahwa profitabilitas dan investasi berpengaruh signifikan terhadap ekuitas merek. Sedangkan struktur modal berpengaruh tidak signifikan terhadap ekuitas merek.
Pengaruh Komitmen Perusahaan Terhadap Loyalitas Pelanggan Supermarket di Kota Manado Robby Tanod Mamusung; Effendy Rasjid
Jurnal Administrasi Bisnis Vol 9, No 1 (2020)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jab.v9i1.26085

Abstract

The research objective was to test and to analyze the influence of corporate commitment towards customer loyalty, especially in the retail industry. In such an industry, corporate commitment is the key to improve competitiveness. The research was carried out in Manado City with 70 supermarket customer as the sample. The sampling technique was purposive sampling. The research result showed that corporate commitment had significantly positive influence on customer loyalty. Such finding was in line with the concept of Commitment - Trust Theory, stating that Commitment-Trust is two based factors relationship marketing interaction would give a success relationship so that it would improve customer trust and eventually they would be back to shop more. The implication of such managerial research was that the supermarket leader in Manado city must focus more and emphasize more on the dimension of corporate commitment especially in terms of room is roomy or not cramped in the supermarket. Once they could be met, then costumer trust would increase, and it led to an increase in customer loyalty to shopping more and invites others to shop at the supermarket. The limitation of this research was the limited area of research, therefore, the area scope should be broader for the next research so that the conceptual model could be generalized. Tujuan penelitian ini adalah untuk menguji dan menganalisis pengaruh komitmen perusahaan terhadap loyalitas pelanggan, terutama di industri ritel. Dalam industri seperti itu, komitmen perusahaan adalah kunci untuk meningkatkan daya saing. Penelitian ini dilakukan di Kota Manado dengan sampel 70 pelanggan supermarket. Teknik pengambilan sampel adalah purposive sampling. Hasil penelitian menunjukkan bahwa komitmen perusahaan berpengaruh positif signifikan terhadap loyalitas pelanggan. Temuan tersebut sejalan dengan konsep Teori Komitmen - Kepercayaan, yang menyatakan bahwa Komitmen-Kepercayaan adalah dua faktor yang mendasari interaksi pemasaran yang akan memberikan hubungan yang sukses sehingga akan meningkatkan kepercayaan pelanggan dan akhirnya mereka akan kembali berbelanja lebih banyak. Implikasi dari penelitian manajerial tersebut adalah bahwa pemimpin supermarket di kota Manado harus lebih fokus dan lebih menekankan pada dimensi komitmen perusahaan terutama dalam hal ruang yang lapang atau tidak sempit di supermarket. Begitu mereka dapat bertemu, maka kepercayaan pelanggan akan meningkat, dan itu menyebabkan peningkatan loyalitas pelanggan untuk berbelanja lebih banyak dan mengundang orang lain untuk berbelanja di supermarket. Keterbatasan penelitian ini adalah bidang penelitian yang terbatas, oleh karena itu, ruang lingkup wilayah harus lebih luas untuk penelitian berikutnya sehingga model konseptual dapat digeneralisasi.
Management Entrenchment, Firm Characteristics and Earnings Management Of Conglomerate Companies In Nigeria Temitope Olamide Fagbemi; Olubunmi Florence Osemene; Oyinlade Agbaje
Jurnal Administrasi Bisnis Vol 9, No 1 (2020)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jab.v9i1.28576

Abstract

Sometimes the rivalry between shareholders and management is an indication of the level of entrenchment within the corporate environment. Managers are believed to routinely manipulate earnings in order to mislead shareholders about their company's actual economic outlook or performance. As a result, the study investigated the impact of managerial entrenchment, firm characteristics and earnings management of conglomerate companies in Nigeria. Employing the ex-post facto research design, the data was gathered from secondary source of the 6 listed conglomerate companies for the 11-year period running (2008-2018). The study used discretionary accruals a proxy for earnings management and to calculate discretionary accruals, the study used modified Jones model. The result showed that management entrenchment and firm characteristics have Impact on multinational firms ' earnings management in Nigeria. Specifically, from the conglomerate’s entrenchment proxies, CEO’s tenure has a positive and significant impact on earnings management (coff. =1.062821, p-value =0.0367) and management entrenchment as measured by CEO’s shareholding has a negative and insignificant effect on earnings management (coff. =-6252391, p-value = 0.4090) while firm size, profitability and leverage indicated a significant and positive impact on earnings management (coff, = 0.124587, p-value = 0.0000; coff. = 0.006647, p-value = 0.0431 and coff. = 0.032065, p-value = 0.0000). The study therefore recommended among others that management should reduce the debt in their capital structure in order to improve their companies’ value and their capital structure should be majorly financed by equity rather than debt and reduce CEOs tenure to minimise earnings management practices.
Analisis Model Struktural Hubungan Pelatihan, Pemberdayaan, Kepuasan Kerja dan Kinerja Karyawan Meilan Sugiarto; Marni Ningsih; Lukmono Hadi
Jurnal Administrasi Bisnis Vol 9, No 1 (2020)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jab.v9i1.27875

Abstract

Employee performance has a crucial and decisive role in achieving an organization's success. This research conducted at PT. Madubaru Yogyakarta to investigate the impact of training that employees have participated in and empowerment on performance mediated by job satisfaction. Fifty employees of PT. Madubaru Yogyakarta used as a sample during this study. Data analysis and hypothesis testing using SEM-PLS 3.2.8. This study found that training that had been attended by employees and empowerment had a significant positive effect on performance, yet as on job satisfaction. Job satisfaction alone features a significant positive impact on performance. Indirectly, job satisfaction is in a position to mediate the effect of training and individual empowerment on indirect performance, and the indirect effect is essential and decisive. PT. Madubaru Yogyakarta is suggested within the use of coaching methods to be more accurate in order to achieve the training objectives and therefore the direction of employee empowerment is more emphasized on improving performance instead of merely increasing employee satisfaction at work. Realize the targets set by the corporate within the future, the amount of employee satisfaction at work and current performance still has to be improved in order that employee contributions recover.Kinerja karyawan memiliki peran penting dan menjadi penentu untuk mencapai kesuksesan suatu organisasi, Penelitian ini dilakukan di PT. Madubaru Yogyakarta untuk menganalisis dampak pelatihan yang pernah diikuti karyawan dan pemberdayaan terhadap kinerja yang dimediasi oleh kepuasan kerja. Limapuluh karyawan PT. Madubaru Yogyakarta dijadikan sampel dalam penelitian ini. Analisis data dan pengujian hipotesis menggunakan SEM-PLS 3.2.8. Penelitian ini menemukan bahwa pelatihan yang pernah diikuti karyawan maupun pemberdayaan berdampak signifikan yang positif terhadap kinerja, demikian pula terhadap kepuasan kerja. Kepuasan kerja sendiri, memiliki dampak signifikan yang positif terhadap kinerja. Secaara tidak langsung, kepuasan kerja mampu menjembatani pengaruh pelatihan maupun pemberdayaan secara individual terhadap kinerja secara tidak langsung, pengaruh tidak langsung tersebut bersifat signifikan dan positif. PT. Madubaru Yogyakarta disarankan dalam penggunaan metode pelatihan untuk lebih akurat agar tujuan pelatihan dapat tercapai serta arah pemberdayaan karyawan lebih ditekankan pada peningkatan kinerja bukan sekedar meningkatkan rasa puas karyawan dalam bekerja. Untuk mencapai target yang ditetapkan perusahaan di masa depan, maka tingkat kepuasan karyawan dalam bekerja maupun kinerja yang ada saat ini masih perlu ditingkatkan agar kontribusi karyawan semakin baik.
Investigasi Pengaruh Luasnya Pengungkapan Sukarela atas Keberadaan Komite Pengawas Manajemen Pada Perusahaan Manufaktur Di Indonesia Dinalestari Purbawati; Agung Budiatmo
Jurnal Administrasi Bisnis Vol 9, No 1 (2020)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jab.v9i1.25911

Abstract

This study investigated the impact the existence from the oversight committee on the extent from voluntary disclosure of manufacturing company in Indonesia. The oversight committee consist of risk management committee and nomination and remuneration committe. The existence from the oversight committee of manufacturing companies who have never been broad mandatory will have an influence on the differences in the voluntary disclosure between the company which one with a company that other. Data was collected used a documentation technique from the annual reports manufacturing companies listed on the Indonesian Stock Exchange period 2015 until 2017. Sampling method used purposive sampling. The number of samples were 81 companies each year. Multiple linear regression analysis is tools used in this model. The final results showed that in parsial the existence from the risk management committee (RMC) had a positive significant effect of the extent from voluntary disclosure. In simultan test showed that oversight committee had a positive significant effect on the extent of voluntary disclosure. Suggestions for further research is to be able to add the use of data collection method as questionnaires and interviews in knowing more information about the existence of an oversight committee.

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