Jurnal Administrasi Bisnis
Jurnal Administrasi Bisnis (JAB), accredited SINTA 3 by Kemenristek Dikti, is published by Diponegoro University, Semarang. This publication contains various scientific writings in the form of research result, theoretical and conceptual studies, practical applications from academics and business practitioners. We welcome novel, innovative, and ground-breaking contributions, the focus of authors’ work must be on addressing the Business Administration issues. The following are suggested areas of interest: Marketing Human resources Financial Management information system Entrepreneurship Operation Management Consumer behavior Service marketing Corporate Governance Business Ethics Leadership Strategic Management Knowledge Management Taxation
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KARAKTERISTIK KEWIRAUSAHAAN DAN LINGKUNGAN BISNIS SEBAGAI FAKTOR PENENTU PERTUMBUHAN USAHA (Studi IKM di Sentra Kerajinan Rotan Amuntai Kab. Hulu Sungai Utara, Provinsi Kalimantan Selatan)
Edwin CahyaNingrum Setyawati;
Nugraha Susanta Hari;
Ilham Ainuddin
Jurnal Administrasi Bisnis Vol 2, No 1 (2013)
Publisher : Universitas Diponegoro
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DOI: 10.14710/jab.v2i1.5353
The purpose of this research is to know the characteristic of enterpreneurial business owners, conditions of business environment and the role of the business environment in the development of industries of rattan furniture, rattan weaving and lampit in Amuntai HSU, South Kalimantan. Population in this research is all businesses in Rattan Crafts Center in Amuntai HSU South Kalimantan. Sample in this research is taken using purposive and snowbal sampling. Data collecting is done by interview, observation and documentation methods. The result showed that enterpreneurship characteristics owned by the business owners are attitude of product innovation and authenticity, the willingness to take risk in having product diversity, and strong leadership in having harmonious relations with employees. The business owners have not yet had an attitude toward duties and maximum profit results within the internal and external business environment. Furniture and webbing rattan producers should be able to build duty-oriented attitude and an attitude towards maximum profit. They need to also be a risk-taker and a leader in facing the challenges of business world within internal and external business environment.
ANALISA KINERJA KARYAWAN PT. PLN (PERSERO) DISTRIBUSI JAWA TENGAH DAN DAERAH ISTIMEWA YOGYAKARTA DITINJAU DARI PERAN PELATIHAN KERJA DAN PENGEMBANGAN KARIR
Lyta Karina;
Handoyo Djoko Waluyo
Jurnal Administrasi Bisnis Vol 5, No 2 (2016)
Publisher : Universitas Diponegoro
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DOI: 10.14710/jab.v5i2.16232
Human resource is a valuable asset for performance’s organization and because employees work and act dedicated for the achievement of organization’s goals through good performance. Employee performance improvement will bring progress for the company to survive in a global competitive business environment. The purpose of this research is to discover the effect of job training and career development toward employee performance in PT. PLN (Persero) Central Java & Special District of Yogyakarta Region. The type of research is explanatory research. The sampling technique is using Proportionate Stratified Random Sampling method. The total of samples was 136 respondents. Computer programs SPSS 22.0 is used for data processing in this research. Based on the results of descriptive analysis, 60,3 percent indicates that variable job training is in quite well category. Then, 58,1 percent indicates that variable career development is in quite well category too and variable employee performance is in the high category, amounting to 50,0 percent. Based on the multiple correlation coefficient calculation, it shows value 0,815 which means the variables have a strong correlation. Based on the calculation of the determination coefficient it indicates that the variable in this research which is job training and career development contributed as much as 66,4% for employee performance. Suggestions in this research are to conduct perform a thorough evaluation to every employee after training. PT. PLN (Persero) could utilize Kirkpatrick’s four level evaluation training programs in reactions and learning level. Adjustment between trainees learning style with the trainee is also very necessary. In addition, more proactive action is needed from the mentors to share knowledge in the context of career development of employees in the company in order to achieve better common goals.
THE INFLUENCE OF BRAND IMAGE AND PRODUCT QUALITY CONCERNING AUTOMOBILE BUYING DECISION OF ISUZU PANTHER AT PT. ASTRA ISUZU SEMARANG
Ardhi Wahyu Saputra;
Dinalestari P.
Jurnal Administrasi Bisnis Vol 6, No 2 (2017)
Publisher : Universitas Diponegoro
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DOI: 10.14710/jab.v6i2.16611
Tranport equipment is badly needed in this era of fast-paced as it is, particularly cars. Competition in the automotive world is so tight. Therefore, businesses are required to be able to increase sales in order to survive in the business worlds. Specifically, this research was discuss about automobile buying of Isuzu Panther brand at PT Astra Isuzu Semarang during 2012-2015 keep have sale descending. If that case wasn’t improve and solve, probably will presense problem for PT. Astra Isuzu Semarang next.Aim of this research was to found brand image and product quality concerning automobile buying decision of Isuzu Panther Semarang. This research type was explanatory, with data collection technique by questionaire. The population in this research is consemers who use and bought Isuzu Panther automobile on PT Astra Isuzu Semarang with the number of samples taken was 72 respondents. Sampling using purposive sampling technique. Measurement scale using Likert scale. The analytical method used is the determination, simple linear regression, multiple liniear regression, t-test, and F-test using SPSS program version 16.Based on the results of the research, revealed that the partially, brand image and product quality has positive influence on the purchasing decision which is indicated by result of the value of t test bigger than t table. Significantly, variable brand image and product quality has positive influence towards purchasing decision indicated by value of F test larger than F table.And the advice that can be given is keeping a good image with a way keep it always communicate with consumers and customers. Besides continuing and improving product quality as well as improving its shortcomings, adding interior and exterior facilities and applying innovation to its products so as not to have the impression of monotonous and outdat
Pengaruh Peran Ganda, Stres Kerja dan Motivasi Kerja Terhadap Kinerja Karyawan Perempuan
Rina Indra Iswari;
Ari Pradhanawati
Jurnal Administrasi Bisnis Vol 7, No 2 (2018)
Publisher : Universitas Diponegoro
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DOI: 10.14710/jab.v7i2.22693
The work force in indonesia along the development of the changes. One of the amendments that is an influx of women in the work force. PT Phapros Tbk is one of the companies in Semarang have female employees who in 2013 until 2016 an up and down in attendance or absentee fluctuant. Both are permitted employee performance can be seen from the dual role, job stress and motivation work.The purpose of this research is to find influence the dual role, job stress and motivation work on performance female employees in PT Phapros Tbk Semarang City. Type research is explanatory research, to technique data collection through the questionnaire and interview. The sample techniques used technique purposive sampling. Sample 100 respondents were is an employee women PT. Phapros Tbk Semarang. This data analyzed using regression analysis. This research result indicates that there was a correlation in the category of strong between variables the dual role, job stress, and motivation work of the performance of employees. Variable free third was proven have a positive influence and significantly to employee performance. The researchers suggest PT Phapros tbk. to be able to create a pleasant working environment, manage stress well, pay attention to the quality and quantity of results of work of employees.Angkatan kerja di Indonesia seiring dengan perkembangan perubahan. Salah satu amandemen tersebut adalah masuknya perempuan dalam angkatan kerja. PT Phapros Tbk adalah salah satu perusahaan di Semarang yang memiliki karyawan wanita yang pada tahun 2013 hingga 2016 tingkat kehadiran atau absen mengalami fluktuasi. Kinerja karyawan dapat dilihat dari peran ganda, stres kerja dan motivasi kerja. Tujuan penelitian ini adalah untuk mengetahui pengaruh peran ganda, stres kerja dan motivasi kerja terhadap kinerja karyawan wanita di PT. Phapros Tbk Kota Semarang. Tipe penelitian adalah penelitian eksplanatori, dengan teknik pengumpulan data melalui angket dan wawancara. Teknik sampel menggunakan teknik purposive sampling. Sampel 100 responden adalah karyawan wanita PT. Phapros Tbk Semarang. Penelitian ini menggunakan teknik analisis regresi. Hasil penelitian ini menunjukkan bahwa terdapat korelasi kuat antara variabel peran ganda, stres kerja, dan motivasi kerja terhadap kinerja karyawan. Variabel bebas ketiga terbukti memiliki pengaruh positif dan signifikan terhadap kinerja karyawan. Peneliti menyarankan PT Phapros tbk. untuk dapat menciptakan lingkungan kerja yang menyenangkan, mengelola stres dengan baik, memperhatikan kualitas dan kuantitas hasil kerja karyawan.
Kualitas Produk, Kesadaran Merek dan Harga serta Pengaruhnya Terhadap Kepuasan Pelanggan
Didit Darmawan
Jurnal Administrasi Bisnis Vol 8, No 2 (2019)
Publisher : Universitas Diponegoro
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DOI: 10.14710/jab.v8i2.25267
The growing of restaurant industry is causing high competition among business competitor, each business is required to create competitive advantage to satisfy customers and increase the level of sales. Business people in this industry strive to achieve maximum satisfaction for their customers and not only to achieve profits. This is because satisfied customers will determine the sustainability of the relationship with the restaurant. Every effort should be made to get satisfied customers with restaurant services. This study aims to analyze and discuss the influence of product quality, brand awareness and price on customer satisfaction in Dewi Kahyangan restaurant in Jombang City. The three independent variables involved in this study are product quality, brand awareness and price. One dependent variable is customer satisfaction. The research method used was qualitative. The sampling technique used wasnon-probability sampling. The population in this research all custumes who had eaten at the Dewi Kahyangan restaurant in Jombang City, with 100 respondents of sample size.The technique for taking samples is used non probability sampling techniques with accidental sampling method. The analytical tool used was multiple linearregression with SPSS 24.0 for windows. The results showed that product quality, brand awareness and price had a significant partial and simultaneous effect on customer satisfaction.
Iklim Organisasi dan Kepuasan Kerja Sebagai Strategi Mempertahankan Karyawan: Studi Pada Perusahaan Dealer Mobil Pekanbaru
Kasmiruddin Kasmiruddin;
Ruzikna Ruzikna;
Lie Othman;
Nurjanah Nurjanah
Jurnal Administrasi Bisnis Vol 10, No 1 (2021)
Publisher : Universitas Diponegoro
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DOI: 10.14710/jab.v10i1.34080
The desire to leave the company or called turnover intention will interfere with organizational performance in realizing the company's goals to win business competition. Turnover intention is likened to a disease that is difficult to cure by a company so that it becomes a challenge for companies to try to retain experienced employees. It is important for leaders to create an organizational climate and employee job satisfaction so that it can be a strategy for maintaining employee presence in the company. This study aims to analyze the influence of organizational climate and job satisfaction on the desire to leave the company. The population or research object is one of the dealer companies that are experienced in the city of Pekanbaru, namely Truck Car Dealers. Data collection using a questionnaire, and data analysis using SmartPLS 2.0 analysis. The results showed that the coefficient of determination (R2) for the variable willingness to leave was 0.589. This means that the output desire construct variable can be explained by the variability of organizational climate and job satisfaction of 58.90% while the remaining 41.10% is explained by other variables outside the research model. It is proven that there is a significant influence of organizational climate on the desire to leave the company and job satisfaction on the desire to leave the company. Recommendations that it is important for company leaders to improve the quality of the organizational climate by providing better work facilities and employee job satisfaction through increasing the provision of more attractive incentives or bonuses.Penelitian ini bertujuan untuk menganalisis apakah iklim organisasi dan kepuasan kerja berpengaruh signifikan terhadap keinginan keluar karyawan, dan menentukan apakah iklim organisasi dan kepuasan kerja efektif sebagai strategi mempertahankan karyawan pada Perusahaan Dealer Mobil di Pekanbaru. Metode penelitian yang digunakan metode kuantitatif dengan tipe penelitian eksplanatori, dan menggunakan data primer yang diperoleh dari responden. Data dikumpulkan melalui kuesioner yang terdiri dari 32 pertanyaan; Sampel terdiri dari 100 responden karyawan dari populasi sebesar 118 karyawan dengan menggunakan teknik purposive smpling. Data yang dikumpulkan dari kuesioner menggunakan pengukuran skala likert dan pengolahan data menggunakan statistik regresi liner berganda melalui SPSS versi 22.0. Temuan hasil penelitian: 1) iklim organisasi dan kepuasan kerja berpengaruh signifikan negatif terhadap keinginan karyawan keluar dari perusahaan; 2)Ikllim organisasi tidak berpengaruh signifikan negatif terhadap keinginan karyawan keluar dari perusahaan; 3)kepuasan kerja memiliki pengaruh signifikan terhadap keinginan karyawan keluar perusahaan. Implikasi hasil penelitian, iklim organisasi dan kepuasan kerja sebagai strategi mempertahankan karyawan sudah tepat secara kolaborasi, tapi tidak efektif sebagai strategi tunggal.
Cause-Related Marketing Sebagai Kampanye Solidaritas dan Dampaknya Pada Perilaku Konsumen di Masa Pandemi Covid-19
Nurkholish Majid;
Nanik Hariyana
Jurnal Administrasi Bisnis Vol 10, No 1 (2021)
Publisher : Universitas Diponegoro
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DOI: 10.14710/jab.v10i1.36364
Covid 19 Desease has impact for society purchase power decrease for product and service ini several sectors especially fastfood restaurant services. Burger King as one of fastfood restaurant sector make a strategy to attract consumer intention to buy its competitors’and several local brand culinary product through social media campaign. Purpose of this research examine how effect of Burger King campaign which formed as Caused Related Marketing (CrM) to Brand Image, Attitude and Purchase Intention. Research using structural analysis with GeSCA method. Research sample are 120 respondents who know Burger King campaign from social media. Result presents that CrM has impact on Brand Image and Attitude. Then Brand Image has impact on Attitude. Attitude has impact on Purchase Intention. But CrM and Brand Image has no effect on Purchase Intention.Pandemi Covid 19 memberikan dampak pada penurunan daya beli masyarakat terhadap produk dan jasa di berbagai sektor tak terkecuali layanan jasa restoran cepat saji. Burgerking sebagai salah satu pelaku usaha restoran cepat saji membuat sebuah strategi guna menarik minat pembelian konsumen melalui kampanye di sosial media untuk melakukan pembelian di restoran cepat saji pesaing dan beberapa pelaku usaha kuliner merek lokal. Kegiatan kampanye yang dikategorikan sebagai aktivitas Caused Related Marketing (CrM) tersebut menjadi kajian bagaimana dampaknya terhadap brand image, sikap dan minat pembelian konsumen. Berdasarkan hasil analisis GESCA dengan melibatkan 150 Sampel yang mengetahui kampanye Burgerking melalui sosial media maka dapat diketahui bahwa CrM memberikan dampak pada peningkatan Brand Image dan Sikap secara langsung dan juga berdampak secara tidak langsung terhadap minat pembelian.
Relationship Between Employee Engagement and Innovative Behavior: Empirical Study of PT Bank BRI Syariah Tbk in DKI Jakarta, West Java, and Banten
Syahid Izzatuddin;
Retno Kusumastuti
Jurnal Administrasi Bisnis Vol 10, No 2 (2021)
Publisher : Universitas Diponegoro
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DOI: 10.14710/jab.v0i0.36684
The innovative behavior of employee is one of the important triggers in the production of company innovation. Employee engagement is an important factor in encouraging employees to behave innovatively. This study focuses on the relationship between employee engagement and innovative behavior of Bank BRI Syariah employees in the provinces of DKI Jakarta, West Java and Banten. The purpose of this study was to examine the relationship between employee engagement and innovative behavior. This study used a quantitative research approach with data collection techniques through online questionnaire. The sample in this study were 98 permanent employees of Bank BRI Syariah from various areas of responsibility within the provinces of DKI Jakarta, West Java, and Banten. This study used several data analysis techniques, namely the reliability and validity of the questionnaire, descriptive analysis, and the coefficient of correlation test between variables. The results showed a positive and significant relationship between employee engagement and innovative behavior. This study recommends that companies pay more attention to the level of their employee engagement as it has a positive relationship with innovative behavior of the employees, which in turn can increase the company’s innovation potential.
Penerapan Pengendalian Intern pada 13 UMKM di Bandung
Samuel Wirawan;
Hamfri Djajadikerta;
Amelia Setiawan
Jurnal Administrasi Bisnis Vol 10, No 1 (2021)
Publisher : Universitas Diponegoro
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DOI: 10.14710/jab.v10i1.34009
Micro, small and medium enterprises (MSMEs) as a business sector that supports the country's economy are required to have adequate internal controls to support the achievement of company goals. This research was conducted with a case study approach on culinary business. In general, the companies in this study have implemented adequate internal control components. In terms of achieving company goals, namely financial reporting, the MSMEs studied have made financial reports independently because they consider the cost factor when using expensive consultants and also most of the MSME actors already have accounting skills. However, for tax reports in general, make and reported with the help of consultants due to lack of tax regulations that often change. Regarding the achievement of operating objectives regarding the effectiveness and efficiency of operations, the MSMEs studied are still focused on production activities because production activities are the main activity to provide satisfaction to consumers by utilizing Standard Operating Procedures. Compliance with the applicable rules and laws of the 13 companies studied is varied because it depends on the presence of regulators and whether or not there are strict sanctions and involvement of related parties and bargaining power of stakeholders.Usaha mikro, kecil dan menengah (UMKM) sebagai suatu sektor usaha yang menunjang perekonomian negara dituntut untuk memiliki pengendalian intern yang memadai untuk menunjang pencapaian tujuan perusahaan. Penelitian ini dilakukan dengan melakukan pendekatan studi kasus pada UMKM yang bergerak di bidang usaha kuliner. Secara umum, perusahaan yang diteliti telah menerapkan komponen pengendalian intern yang secara memadai karena adanya keterlibatan pemilik secara langsung pada usaha tersebut. Dalam hal pencapaian tujuan perusahaan yaitu pelaporan keuangan, UMKM yang diteliti sudah membuat laporan keuangan secara mandiri karena mempertimbangkan faktor biaya jika menggunakan pihak konsultan yang mahal dan juga sebagian besar pelaku UMKM sudah memiliki kemampuan akuntansi. Namun untuk laporan pajak pada umumnya, UMKM yang diteliti membuat dan melaporkannya dengan bantuan konsultan karena mereka kurang memahami peraturan perpajakan yang seringkali berubah. Terkait pencapaian tujuan operasi tentang efektivitas dan efisiensi operasi, UMKM yang diteliti masih berfokus pada aktivitas produksi karena aktivitas produksi merupakan aktivitas utama untuk memberikan kepuasan pada konsumen dengan memanfaatkan Prosedur Operasi Baku. Kepatuhan pada aturan dan hukum yang berlaku dari 13 perusahaan yang diteliti bersifat variatif karena tergantung dari adanya pihak regulator dan juga ada atau tidaknya sanksi yang tegas serta keterlibatan pihak – pihak terkait serta daya tawar dari para pemangku kepentingan.
Pengaruh Manajemen Talenta terhadap Employee Engagement dan Work From Home sebagai Variabel Moderasi
Christian Daniel Mende;
Yustina Erti Pravitasmara Dewi
Jurnal Administrasi Bisnis Vol 10, No 1 (2021)
Publisher : Universitas Diponegoro
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DOI: 10.14710/jab.v10i1.36055
The work from home phenomenon due to the pandemic triggers doubts on the governance of employee talent, including efforts to maintain its attachment or called employee engagement. Reduced direct interaction between employees or between leaders and employees leads to doubts on attachment to the organization, especially if it is associated with employees in Generation Y. Generation Y is expected to show the same employee engagement between working in the office or when doing its work from home. This research aims to test the relationship of talent management to employee engagement generation Y with work from home as a moderation variable. The sampling technique was accidental sampling of 201 Generation Y employees in Indonesia who practice work from home were involved as research samples. Data analysis techniques used analysis based on SEM (Structural Equation Model) with an evaluation of measurement and structural models for hypothesis testing. The results of this study indicate that talent management has a significant and positive effect on generation Y employee engagement and work from home has no significant and positive effect on the relationship between talent management and generation Y employee engagement.Fenomena work from home akibat pandemi mendorong terjadinya perubahan pada tata kelola karyawan, termasuk mempertahankan keterikatannya atau disebut dengan employee engagement. Karyawan yang memiliki keterikatan dengan organisasinya dikenali dengan perilaku sadar, waspada yang secara emosi terhubung dengan organisasi dan berkomitmen melakukan perannya dengan kemampuan terbaiknya. Generasi Y diharapkan menunjukkan employee engagementnya ketika melakukan pekerjaannya dari rumah. Penelitian ini bertujuan untuk menguji hubungan manajemen talenta terhadap employee engagement generasi Y dengan work from home sebagai variabel moderasi. Sebanyak 201 karyawan Generasi Y di Indonesia yang mempraktikkan work from home terlibat sebagai sampel penelitian. Teknik analisis data menggunakan analisis berbasis SEM (Structural Equation Model) dengan evaluasi model pengukuran dan struktural untuk uji hipotesis. Hasil penelitian ini menunjukkan manajemen talenta berpengaruh signifikan dan secara positif terhadap employee engagement generasi Y dan work from home berpengaruh tidak signifikan dan secara positif terhadap hubungan antara manajemen talenta dan employee engagement generasi Y.