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Journal of Humanities and Social Studies
Published by Universitas Pakuan
ISSN : 2598117X     EISSN : 2598120X     DOI : https://doi.org/10.33751/jhss
Core Subject : Economy, Humanities, Education, Art, Social,
Arts Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences
Journal of Humanities and Social Studies is an academic journal that publishes scientific papers in the field of humanities and social studies. This journal is published two times a year (March and September) by Lembaga Penelitian dan Pengabdian Pada Masyarakat, Universitas Pakuan Bogor since 2017. The scope of journal are: humanities; Social studies; Management; Education; Teaching; Learning
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Articles 1,292 Documents
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Business Development Strategy of Putri Mas Awal in Tegal Sari Mandala III Medan Denai District Shintia Putri Aisyah; Annaisaburi Annaisaburi
JHSS (JOURNAL OF HUMANITIES AND SOCIAL STUDIES) Vol 7, No 1 (2023): JHSS (Journal of Humanities and Social Studies)
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jhss.v7i1.8681

Abstract

Putri Mas business is a restaurant named "Putri Mas," operating from 5:00 PM to 4:30 AM WIB (Western Indonesian Time), located in Medan City. The initial establishment of Putri Mas restaurant encountered challenges during its inception as it was relatively unknown and adapting to the surrounding environment while maintaining the distinctiveness of its food offerings. The purpose of this research is to analyze the early development of Putri Mas restaurant, assess its internal and external environment, and identify the strategies that have enabled the business to thrive and endure for 18 years. This study aims to uncover the journey of Putri Mas restaurant from its humble beginnings to gaining a substantial number of patrons. The research methodology employed in this study is qualitative descriptive, utilizing interview as the data collection technique. The research is conducted to share the business development strategies that have contributed to the sustained success of Putri Mas restaurant over time.
ANALYSIS OF THE EFFECT OF COMPETENCE, PHYSICAL ENVIRONMENT AND HUMAN RELATIONSHIP ON TEACHER PERFORMANCE ANDINTRINSIC MOTIVATION AS INTERVENING VARIABLES Muh Habib; Kusuma Chandra Kirana; Syamsul Hadi
JHSS (JOURNAL OF HUMANITIES AND SOCIAL STUDIES) Vol 7, No 3. (2023): JHSS (Journal of Humanities and Social Studies)
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jhss.v7i3.8002

Abstract

The purpose of this study is to analyze the  influence of competence, physical environment  and human relationship on teacher performance andintrinsic motivation as intervening variables. Methodology The population of this study is all teachers at SMK Ma'arif Salam Magelang, sampling  techniques using saturated samples  of 62 teachers through questionnaires,  as well as data  analysis tools using SmartPLS software Version 3.2.9.   The results showed that teacher competence has a significant influence on intrinsic motivation, physical environment  has a significant influence on intrinsic motivation, relationships have a  significant influence on   intrinsic motivation, teacher competence has a  significant influence on teacher performance, l physical environment has a significant influence on teacher performance, lphysical environment   has a significant influence on teacher performance, mintrinsic activation has a significant influence on  teacher performance.  Future research  is expected to build similar studies by adding research variables, such as handling compensation, performance appraisal systems, and others that can affect teacher performance.
The Influence Of Airport Experience On Passenger Satisfaction And Behavioral Intentions (Case Study: Yogyakarta International Airport) Zarra Isyana
JHSS (JOURNAL OF HUMANITIES AND SOCIAL STUDIES) Vol 7, No 3. (2023): JHSS (Journal of Humanities and Social Studies)
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jhss.v7i3.8772

Abstract

airport has undergone a business transformation, from its previous focus solely on providing public facilities to becoming a multi-service provider by offering various activities, services, processes, and technologies that ultimately create an airport experience for passengers. As a result, airport management has begun implementing the concept of airport experience through the creation of desired passenger experience. The objective of study is analyse the factors of airport experience and its influence on passenger satisfaction, revisit intention, and positive word of mouth. A quantitative research approach was employed, and primary data collected from sample of 670 passengers at Yogyakarta International Airport through the use of online questionnaires. The research hypothesis tested using Structural Equation Modeling to determine whether the various factors related to airport experience have a positive influence on passenger satisfaction. The findings of the study indicate that security, airport facilities, serviscape, sense of place, finding way, and check-in have a positive influence on passenger satisfaction. Furthermore, passenger satisfaction also positively influences their intentions to revisit and their likelihood of spreading positive word-of-mouth information. 
The Influence Of Celebrity Endorsers On Social Media Instagram On Buying Interest In Avoskin Alvionita, Audy; Tantra, Tarandhika
JHSS (JOURNAL OF HUMANITIES AND SOCIAL STUDIES) Vol 8, No 3 (2024): JHSS (Journal of Humanities and Social Studies)
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jhss.v8i1.8737

Abstract

It is estimated that the beauty product sector will continue to experience growth every year, especially in the skin care category which has become the most popular. In fact, Avoskin's achievement in becoming one of the best-selling skin care brands in ecommerce demonstrates this trend. This study aims to evaluate the effect of Celebrity Endorser on the Instagram social media platform on the intention to buy Avoskin products. There are three dimensions to the Celebrity Endorser variable, namely attractiveness, trustworthiness, and expertise. This study aims to identify whether there is a positive and significant effect of Celebrity Endorsers on Instagram on the intention to buy Avoskin products, and to consider the influence of each dimension. This type of research is quantitative and descriptive. Primary data was collected by distributing questionnaires via Google Form to 385 respondents. Based on the results of simultaneous hypothesis testing, the use of Celebrity Endorser on Instagram social media has a significant effect on Avoskin's purchase intention. This is evidenced by the value of Fcount (43,042) Ftable (3.089) with a significance level of 0.000 0.05. Based on the results of partial hypothesis testing (t test) it is found that the attractiveness, trustworthiness, and expertise variables have a significant effect on Avoskin's buying interest. Based on the coefficient of determination, it is found that celebrity endorsers are able to explain buying interest by 59% and the remaining 41% is explained by other factors outside the research variables. In this study, the variable trustworthiness was obtained as the variable with the highest value. It is necessary to emphasize the value of honesty in Celebrity Endorsers because it has a high influence on consumer buying interest
The Influence Of Competence, Training, And Career Development On Job Satisfaction And Employee Performance Sanggar Ayu Prayoga; Minto Waluyo
JHSS (JOURNAL OF HUMANITIES AND SOCIAL STUDIES) Vol 7, No 3 (2023): JHSS (Journal of Humanities and Social Studies)
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jhss.v7i3..8183

Abstract

The study examined how employee performance and job satisfaction at XYZ Company are impacted by competence, training, and career development. Data are taken from the sample at this point in the data collection process. Purposive sampling is the technique employed to collect the data. In order to determine whether there is a relationship or influence between the two variables (independent variable and dependent variable), this study employs a technique. This study includes the whole population of 43 persons from XYZ company who have engaged in employee development activities in the last year. The Partials Least Squares test is used to test hypotheses. According to the findings of this study, competence has a positive and significant impact on job satisfaction, training has a positive and significant impact on job satisfaction, career development has a positive and significant impact on job satisfaction, and job satisfaction has a positive and significant impact on employee performance at XYZ company. The relationship model equation between exogenous and endogenous variables is hence Y2= 0,371 X1 + 0,202 X2 + 0,286 X3.
The Law Of Removing Watermarks On Short Videos According To The Perspective Of Wahbah Az Zuhaili (Case Study Of Remove Watermark Tiktok Application) Pradana, Rio; Iwan, Iwan
JHSS (JOURNAL OF HUMANITIES AND SOCIAL STUDIES) Vol 6, No 3 (2022): JHSS (Journal of Humanities and Social Studies)
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jhss.v8i1.9600

Abstract

Cases of removing watermarks on creative videos on Tiktok often harm content creators because the videos are taken unfairly. Researchers identified a problem in this that was found to be a short video from TikTok that was uploaded back to TikTok and other platforms without including a watermark where the watermark was a sign of protection of intellectual property rights of the original video owner. This research uses research methods Normative legal research or library research is research that examines document studies using various secondary data such as laws and regulations, court decisions, legal theories, and can be in the form of scholars' opinions. The form of loss felt by the content creator himself to the exploration of his videos without watermarks is certainly the most detrimental to the identity of his work and the economic value that makes the content creator himself decrease his income. Not only that, but actually the Copyright Law has carried out legal protection for content creators whose videos are deliberately removed watermarks on the video. Wahbah Zuhaili himself views the case as a form of idea theft and can be subject to civil and administrative sanctions. In this case Wahbah Zuhaili himself is in line with copyright law.
Dividend Policy Determinants: Study in Manufacturing Companies Listed on the Indonesia Stock Exchange Silaban, Adanan; Nathanael, Adriel Yakobus
JHSS (JOURNAL OF HUMANITIES AND SOCIAL STUDIES) Vol 7, No 3 (2023): JHSS (Journal of Humanities and Social Studies)
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jhss.v7i3.9328

Abstract

Dividend policy is a policy that gives a signal to investors to invest in shares in a company. Therefore, research on the determinants of dividend policy is an interesting issue to research. This research aims to determine the influence of managerial ownership, institutional ownership and debt policy on dividend policy. The population in this research is food and beverage sub-sector manufacturing companies listed on the Indonesia Stock Exchange in 2020-2022, namely 16 observations from 38 companies with an observation period of 3 years so that the data used is 48 data. The sampling technique uses a purposive sampling method, the type of data used is secondary data in the form of company financial reports, this research uses the multiple linear regression analysis method. The research results show that managerial ownership has a positive and significant effect on dividend policy, while institutional ownership has no significant positive effect on dividend policy, and debt policy has a significant negative effect on dividend policy. The results of this research support the results of previous research. For future research, it is recommended to add factors that are thought to influence dividend policy, and add years of research observation.
Marketing Digital And Social Media Improve Content Quality And Implicate The Performance Of Ayobandung.Com Zulfikar, Taufik; Yudha, Firman Mighty; Kosasih, Kosasih
JHSS (JOURNAL OF HUMANITIES AND SOCIAL STUDIES) Vol 6, No 3 (2022): JHSS (Journal of Humanities and Social Studies)
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jhss.v8i1.8538

Abstract

In the current digital era, the performance of an application can determine the success of a company in competition. The better the performance of an application it will create a competitive advantage or stronger competitiveness. Companies that dominate the market will be guaranteed their survival. Ayobandung.com is a news channel website that uses social media and digital marketing through quality content to improve performance. The purpose of this study is to examine the influence of social media and digital marketing on content quality which has implications for performance. Quantitative methods are used in this study using path analysis as an analytical tool. A sample of 100 people who are viewers. The results of the study show that digital marketing and social media have an influence on content quality both partially and together, digital marketing and content quality have an influence on performance, while social media has no effect on performance.
FINANCIAL PERFORMANCE BY INSTITUTIONAL OWNERSHIP, EARLY WARNING SYSTEM (EWS), AND RISK BASED CAPITAL (RBC) (Case in Insurance Companies Listed on The Indonesia Stock Exchange, 2018-2021) Muhamad Muslih; Prima Insan Kumala
JHSS (JOURNAL OF HUMANITIES AND SOCIAL STUDIES) Vol 7, No 3. (2023): JHSS (Journal of Humanities and Social Studies)
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jhss.v7i3.7956

Abstract

A company's financial performance, which measures its level of soundness through time, is an accomplishment that can be made. High financial success reflects a company's strong reputation and might inspire investors to make an investment. Corporate governance processes and financial analysis play a significant role in managerial performance. It can be used to determine the financial strengths and weaknesses of an organization. For this reason, the purpose of  this study is to know the effect of institutional ownership, the Early Warning System (EWS), which is measured by the liquidity ratio, the claims expense ratio, and the premium growth ratio, and Risk Based capital (RBC) on financial performance that proxied by Return on Equity (ROE) for insurance sub-sector companies listed on the Indonesia Stock Exchange (IDX) in 2018–2021. Using the purposive sampling method, 15 samples were gathered. With Eviews 12, data analysis methods such as descriptive statistical analysis, the traditional assumption test, and panel data regression analysis were used in this study. The findings demonstrated that institutional ownership, the Early Warning System (EWS), and Risk Based Capital (RBC) all had an impact on company’s financial performance simultaneously. The claim expense ratio has a negative significant impact on company’s financial performance. Aside from institutional ownership, Risk Based Capital (RBC), premium growth ratios, and liquidity ratios have no impact on financial performance.
THE INFLUENCE OF ILLUSION OF CONTROL BIAS, OVERCONFIDENCE, HERDING AND REPRESENTATIVE ON STOCK INVESTMENT DECISION MAKING IN PONTIANAK CITY INVESTORS Desya Prasasni; Dedi Hariyanto
JHSS (JOURNAL OF HUMANITIES AND SOCIAL STUDIES) Vol 8, No 1 (2024): JHSS (Journal of Humanities and Social Studies)
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jhss.v8i1.9343

Abstract

This research aims to determine the influence of Illusion of control bias, overconfidence, Herding and Representative on stock investment decision making among investors in Pontianak City. The sampling technique used in this research was the Purposive Sampling technique. The population in this study amounted to 150 respondents. The analytical tools used in this research are instrument tests consisting of validity and reliability tests, for classical assumption tests consisting of normality tests, linearity tests and multicollinearity tests, then for statistical analysis consisting of multiple linear regression analysis, correlation coefficient (R) analysis. , analysis of the coefficient of determination (R2), simultaneous influence test (F statistical test), partial influence test (t statistical test). The validity test results show that the data is valid, the reliability test results show that the data is reliable. Then the results of the normality test show that the data is normally distributed, the results of the linearity test show that the model used has a linear relationship, and the results of the multicollinearity test show that there is no multicollinearity in this study. Based on the results of multiple linear regression analysis, Y = 2.288 + 0.350X1 + 0.312X2 + 0.408X3 + 0.016X4 + e is 0.370, meaning that the variables illusion of control bias, overconfidence, herding, representativeness and stock investment decision making have a weak relationship. Analysis of the coefficient of determination (R2) is 0.137, meaning that illusion of control bias, overconfidence, herding and representativeness have an influence of 13.7% on stock investment decision making, while the remaining 86.3% is influenced by other variables. Simultaneous test results (F test) illusion of control bias, overconfidence, herding and representation simultaneously influence stock investment decision making. The results of the illusion of control bias t test partially have no significant effect on stock investment decision making for investors, partial overconfidence has a significant effect on stock investment decision making for investors, partial herding has a significant effect on stock investment decision making for investors, and partial representativeness does not have a significant effect on stock investment decision making among Pontianak City investors.

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