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Jurnal Maksipreneur: Manajemen, Koperasi, dan Entrepreneurship
Published by Universitas Proklamasi 45 Yogyakarta
ISSN : 2089550X     EISSN : 25276638     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Maksipreneur: Manajemen, Koperasi, dan Entrepreneurship (JMP) is a periodical scientific journal published by Universitas Proklamasi 45 (UP45) Yogyakarta, Indonesia, twice a year on December and June. This journal is intended to collect and publish a summary of research results, scientific development writings, book reviews, as well as original ideas those are fresh and challenging related to the study of development in management, cooperatives, and entrepreneurship. The JMP editor invites academicians, researchers, and practitioners who have a great interest in the development of scholarship in these fields to submit their best works.
Arjuna Subject : -
Articles 26 Documents
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Search results for , issue "Vol 13 No 2 (2024)" : 26 Documents clear
The role of Interpersonal Communication and Trust as antecedents of Organizational Citizenship Behavior (OCB) Yusnita, Nancy
Jurnal Maksipreneur Vol 13 No 2 (2024)
Publisher : Universitas Proklamasi 45

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30588/jmp.v13i2.1679

Abstract

Since Organizational Citizenship Behavior (OCB) has been found to be a factor that plays an important role in achieving organizational goals and employee work productivity, a lot of research has been conducted by scholars to show this. Social exchange theory shows that the level of employee contribution is determined, in part, by the degree of trust between organizational members. The aim of this research is to find factors that play an important role in the emergence of OCB among employees. This study involves OCB, trust, and interpersonal communication. This study was conducted on production employees at a manufacturing company engaged in the production of medical equipment, totalling 114 employees using a survey method and quantitative approach, using a questionnaire as the main instrument. In this research, it was found that interpersonal communication and trust are factors that significantly influence employee OCB. Strengthening interpersonal communication and trust will increase OCB. In this research, it was also found that trust plays a role in mediating interpersonal communication and OCB. To increase OCB, organizations should first strengthen trust among employees.
Determinants of Sharia-compliant and Non-compliant Capital Structure in the Cyclical Consumer Sector Putri, Indira Pramestya; Khairunisa, Shalsabila; Silfhia, Mega; Pramudiani, Jeni Putri; Leon, Farah Margaretha
Jurnal Maksipreneur Vol 13 No 2 (2024)
Publisher : Universitas Proklamasi 45

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30588/jmp.v13i2.1687

Abstract

Indonesia is a predominantly Muslim country, so investing in stock instruments that comply with Sharia provisions is a major concern for investors in Indonesia. This research aims to compare the determining factors of capital structure in Sharia and non-sharia companies. This research sample used a purposive sampling method to obtain 66 shariah-compliant and 30 noncompliant companies from the cyclical consumer sector listed on the Indonesia Stock Exchange form 2020-2022 and used panel data regression. Profitability and liquidity have a negative effect on shariah-compliant and noncompliant leverage. Size has a positive effect on shariah-compliant and noncompliant leverage. EVAL has a negative effect on shariah-compliant market leverage and a significant positive effect on noncompliant book leverage. In noncompliant, GDPG has a positive effect on market leverage. The novelty of this study is to add business risk as an independent variable. This study is expected to guide financial managers on the use optimal capital structure in sharia and non-sharia companies to increase the shareholders wealth. Investors are recommended to choose enterprises with high level of profitability, liquidity and size, as well as low earnings volatility.
Faktor-faktor yang Memengaruhi Ketrampilan Digital Karyawan bagi UMKM untuk Naik Kelas Petrisia, Gusti Made Cahyani; Dwiatmadja, Christantius; Margarena, Agung Novianto; Manoppo, Edward
Jurnal Maksipreneur Vol 13 No 2 (2024)
Publisher : Universitas Proklamasi 45

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30588/jmp.v13i2.1691

Abstract

This research aims to find out how technology adoption factors mediate information compatibility, organizational and environmental factors, and their influence on employee digital skills for MSMEs to advance to class. This research uses a descriptive method using a quantitative approach. Where primary data was obtained by distributing questionnaires via Google forms with a sample of 45 respondents from the total permanent employees at Naruna Keramik Salatiga. This research uses outer relation data analysis techniques or measurement models. The results of this research show that the technology adoption factor mediates the significant influence of information compatibility and organization on digital skills. Technology adoption cannot mediate the significant influence of the environment on digital skills. Information compatibility and organization have a direct influence on digital skills. The environment does not have a direct influence on digital skills.
Pengaruh Gaya Kepemimpinan Demokratis dan Motivasi Kerja terhadap Kinerja Karyawan Kantor Otoritas Bandar Udara Sam Ratulangi Manado Panggau, Sisilia Vivin; Sundari, Ocky
Jurnal Maksipreneur Vol 13 No 2 (2024)
Publisher : Universitas Proklamasi 45

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30588/jmp.v13i2.1696

Abstract

Performance is a result of the actions of employees who have completed a job within the scope of an organization or company. This research aims to examine the influence of employee performance at the Kantor Otoritas Bandar Udara Wilayah VIII Manado through democratic leadership style and work motivation. The sample used was 64 employees. The sampling technique used in this research was saturated sampling. The analysis technique used to answer the hypothesis is multiple linear regression, the processing process is assisted by the software Statistical Package for the Social Sciences (SPSS) version 23. Data collection techniques were obtained from questionnaires. Based on testing, research results show that leadership style and work motivation influence employee performance at the Kantor Otoritas Bandar Udara Wilayah VIII Manado.
Pengaruh Brand Ambassador NCT Dream, E-WOM, dan Brand Image terhadap Purchase Intention pada Produk Mie Instan Lemonilo Lukitaningsih, Ambar; Cahya, Agus Dwi; Octavian, Pingky
Jurnal Maksipreneur Vol 13 No 2 (2024)
Publisher : Universitas Proklamasi 45

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30588/jmp.v13i2.1708

Abstract

This research aims to determine the influence of the NCT Dream Ambassador brand, e-WOM, Brand image on Purchase Interest. This research uses four variables, namely brand ambassador, e-WOM, and brand image as independent variables, and purchase intention as the dependent variable. The population in this research are K-pop fans who live in the Special Region of Yogyakarta who are familiar with Lemonilo instant noodle products, with a sample of 100 respondents. The sampling method uses purposive sampling with data collection using a questionnaire. The research results show that the Ambassador brand, e-WOM, and Brand Image together (simultaneously) have a significant effect on intention to buy Lemonilo instant noodle products, the Ambassador brand does not have a significant effect on the intention to buy Lemonilo instant noodle products, e-WOM has a significant effect on Lemonilo instant noodle products, and brand image have a significant effect on purchase intentions for Lemonilo instant noodle products.
Job Boredom, Work Overload, dan Cyberloafing: Uji Peran Mediasi Rumination dan Job Stress Pada Karyawan Generasi Milenial Prabaratri, Lintang; Ekowati, Dian
Jurnal Maksipreneur Vol 13 No 2 (2024)
Publisher : Universitas Proklamasi 45

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30588/jmp.v13i2.1795

Abstract

Internet usage at the workplace has the potential for misuse with employees engaging in cyberloafing activities. Therefore, this research was conducted to examine the relationship between job boredom and work overload on cyberloafing with the mediation of rumination and work stress. This research uses quantitative methods and respondents were selected using a purposive sampling technique, namely workers belonging to the millennial generation and working using internet technology from various industrial sectors, totaling 311 respondents. The data testing technique used is SmartPLS 3.2.9 software. There are five hypotheses accepted out of eight hypotheses in total. Excessive workload has a negative and significant effect on cyberloafing. Work boredom has a positive and significant correlation with rumination. Meanwhile, workload has a negative and significant influence on work stress. Rumination has a positive but not significant relationship with cyberloafing. Job stress has a positive and significant effect on cyberloafing. Meanwhile, for the mediation results, it was found that work boredom had a negative and significant effect on cyberloafing if mediation was carried out with rumination. Excessive workload has a positive but not significant correlation with cyberloafing if mediated by work stress.
A Theoretical Analysis of Consumer Behaviour for Voters in Ghana Glate, Stanley Nelvis; Onojaefe, Darlington Peter; Dzansi, Dennis Yao; Amoakoh, Edmund Owusu
Jurnal Maksipreneur Vol 13 No 2 (2024)
Publisher : Universitas Proklamasi 45

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30588/jmp.v13i2.1797

Abstract

This paper identifies evidence of political marketing and, more specifically, consumer-oriented political marketing to analyse the theories of consumer behaviour and identify evidence of consumer behaviour in marketing in the behaviour of Ghanaian voters. The examination used quantitative research to analyse the relationship between three elements: (1) psychology, (2) personal and (3) social to understand the theory of the relationships between campaign messages and voters’ behaviour. Data were collected through a cross-sectional survey with semi-structured questionnaires administered to 7203 randomly selected respondents from participating political parties and voters in Accra, Ghana. Data received were analysed using descriptive statistics and Structural Equation Modelling (SEM). Findings revealed a statistically significant relationship between the behaviour of voters in Ghana and the campaign messages of political parties. This paper concludes that there are opportunities for political marketing and change in voter behaviour. Still, sufficient attention should be given to the understanding of consumer behaviour theory that recognizes the behavioural dynamic of voters in the design of effective campaign messages that are responsive to voters’ needs.
Performance Measurement in Service and Consultant Company with Balanced Scorecard-AHP Afifah, Belia; Muflihat, Syakia
Jurnal Maksipreneur Vol 13 No 2 (2024)
Publisher : Universitas Proklamasi 45

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30588/jmp.v13i2.1228

Abstract

PT XYZ is a services and consulting firm that wants to measure the company's overall performance. Currently, the company only measures financial aspects and cannot describe the company's overall performance. It was conducted to measure the company’s performance by identifying key metrics from three perspectives: financial, customer, internal processes, and learning and growth. Underpinned by the Analytical Hierarchy Process weighting system, the Objective Matrix, and the Traffic Light System rating system, the company's performance achieved an overall index score of 9.15. Of a total of 30 KPIs, 10 are yellow KPIs, which means the company's performance is in line with realistic goals, and the remaining 20 are green KPIs. It shows that the company's overall performance is in line with company goals. The 30 KPIs consist of 4 KPIs for financial, 8 KPIs for customer, 12 KPIs for business internal process, and 6 KPIs for learning and growth.
Investigation of Employee Performance Determinants Reviewing Competence and Organizational Culture with Performance Satisfaction as Intervening Variable Hasugian, Sustih; Absah, Yeni; Sembiring, Maximus Gorky
Jurnal Maksipreneur Vol 13 No 2 (2024)
Publisher : Universitas Proklamasi 45

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30588/jmp.v13i2.1246

Abstract

This research intends to collect empirical data, facts, and information that are valid, accurate, and trustworthy regarding the Influence of Organizational Culture, Competence, and Learning on Employee Performance, causal studies at the Sibolga Navigation District Office Class III. This study was conducted from January to March 2022 utilizing a quantitative research strategy and survey methodology. This study's sample consists of 109 state civil servants and 86 state civil servants from the Class Navigation District Office. III Sibolga. Using a Likert Scale, the researchers determined the value of each question item across all variables, as well as the amount of the value provided in each statement. Path Analysis is used to assess data gathered via questionnaire distribution. Competence has a good and considerable impact on job satisfaction, organizational culture has a big impact on job satisfaction, and job satisfaction has a significant impact on performance, according to the findings of this study.
The Influence of Perceived Quality, Perceived Value of Cost, Brand Identification, and Brand Trust on Brand Loyalty Mediated by Customer Satisfaction in Batam City Engelina, Jerly; Laulita, Nasar Buntu
Jurnal Maksipreneur Vol 13 No 2 (2024)
Publisher : Universitas Proklamasi 45

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30588/jmp.v13i2.1329

Abstract

Due to technology steadily developing at a rapid pace, it gave rise to many new businesses one of which is smartphone products. This study aims to analyze the effect of perceived quality, perceived value of cost, brand identification, trust, and lifestyle congruence on brand loyalty mediated by customer satisfaction with using Samsung smartphones in Batam City. The sample size was 378 respondents using purposive sampling. Empirical data was obtained through the distribution of online questionnaires with Google Forms. Testing research data using Structural Equation Modeling, Smart PLS 3 software. The results confirm that variables perceived quality, perceived value of cost, brand identification, and brand trust have a significant positive effect on customer satisfaction. The perceived value of the cost value variable, brand identification, and customer satisfaction have a significant positive impact on the brand loyalty variable. In contrast of the perceived quality variable, brand trust has no significant effect on brand loyalty. The variables perceived quality, perceived cost value, brand identification, and brand trust have a significant positive impact on brand loyalty mediated by customer satisfaction. The purpose of this research is to contribute to literature and marketing strategies to be more efficient as a decision-making tool in companies.

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