Journal of Multidisciplinary Academic
Journal of Multidisciplinary Academic is published bimonthly by the Kemala Publisher, Indonesia. Journal of Multidisciplinary Academic publishes original work of importance in any field which will interest readers from more than one discipline. Authors are requested to write their papers and reports in a manner and style that is intelligible to specialists and non-specialists alike. Research contributions, which are peer reviewed, are of three kinds: Review Articles, Research Articles and Research Letters. Our second important function is to serve as a forum for debate about recent developments in research and in higher education. (The last category comprises articles which opine on important recent developments either in the published literature or at conferences.) These contributions are not peer reviewed, and potential authors are encouraged to liaise with the Editor-in-Chief before submitting work of this nature to the Journal
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<![CDATA[Human Capital for Start-up Business Implementation over Home Care “4 Care” Application Programs ]]>
<![CDATA[Wisnu Budi Prasetyo]]>;
<![CDATA[Tantri Yanuar Rahmat Syah]]>;
<![CDATA[Semerdanta Pusaka]]>;
<![CDATA[Dadan Ramdhani]]>
<![CDATA[ Journal of Multidisciplinary Academic Vol 3, No 5 (2019): Science, Engineering and Social Science Series ]]>
Publisher : <![CDATA[Penerbit Kemala Indonesia ]]>
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<![CDATA[At present, business competition in the health care industry is getting tighter and encouraging companies to plan innovative HR fulfillment strategies. To capture market needs, companies must have added value to their human resources. In addition, PT Rembaka Catur Sekawan as a company that has the 4 Care brand must also have a good HR strategy to be able to compete with competitors. To compete and survive, the company's focus activities and business processes must concentrate on dynamic customer needs until the goals of meeting customer needs and customer satisfaction are met. Therefore, our initial business focused on how to educate about the importance of mobile-based health services so that customers are provided with ease in determining services without having to leave home or residence, but health workers are present before customers. To meet the dynamic needs of customers, a Human Capital Strategy is needed strong and capable and always follows the times]]>
<![CDATA[Effect Of Distributive Justice And Procedural Justice On Work Engagement ]]>
<![CDATA[Muhamad Yusuf Firdaus]]>;
<![CDATA[Evi Susanti]]>;
<![CDATA[Tantri Yanuar Rahmat Syah]]>
<![CDATA[ Journal of Multidisciplinary Academic Vol 3, No 5 (2019): Science, Engineering and Social Science Series ]]>
Publisher : <![CDATA[Penerbit Kemala Indonesia ]]>
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<![CDATA[The purpose of this paper aimed to explore whether perceptions of distributive and procedural justice are related to work engagement and possible relationship assessment between these two dimensions of justice. Here, we have 120 firefighters correspondent from the North Jakarta Fire Department. We analyse the observation data, using WarpPLS 6.0 software. The results showed that distributive justice and procedural justice were interrelated with one another. Furthermore, the procedural justice takes precedence over distributive justice in determining work engagement, followed by distributive justice. By highlighting the inter-relationships between the two dimensions of Justice, we offers useful insights into the underlying processes through which work can be improved through this interrelation. The findings also highlight the application of concepts such as relative deficiencies in the North Jakarta fire department to increase their level of work engagement.]]>
<![CDATA[Marketing Mix Strategy Implementation for Business Plan at LH Hotel ]]>
<![CDATA[Jodi Widardi]]>;
<![CDATA[Tantri Yanuar Rahmat Syah]]>;
<![CDATA[Rhian Indradewa]]>;
<![CDATA[Semerdanta Pusaka]]>
<![CDATA[ Journal of Multidisciplinary Academic Vol 3, No 5 (2019): Science, Engineering and Social Science Series ]]>
Publisher : <![CDATA[Penerbit Kemala Indonesia ]]>
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<![CDATA[Business in the field of hospitality services is indeed the main attraction for investors and entrepreneurs in starting a business. Hospitality is a business company that provides room accommodation for a place to rest. Usually the hospitality services those who come to go on vacation, meetings, or work. Hotel is one of the supporting factors of tourism to increasing a number of hotel populations’ makes hoteliers have to compete to make more value offered to customers from other hotels. It’s not only buildings and services offered also marketing factors also affect the success of the hotel business, including promotion, communication to the community through events and campaigns using digital marketing. Various existing hotels each has advantages, from building infrastructure, hotel functions, hotel location, services, to the theme they have. All of these factors are strengths and uniqueness that distinguishes them from others. However, how to convey this uniqueness to the community is not an easy mission. There is a need for market research to determine existing needs and strategies for market penetration.]]>
<![CDATA[The Influence of Relationship Marketing, Service Quality, and Customer Satisfaction on Customer Loyalty Over B2B Companies ]]>
<![CDATA[Ikraman Ikraman]]>;
<![CDATA[Tantri Yanuar R. Syah]]>
<![CDATA[ Journal of Multidisciplinary Academic Vol 3, No 5 (2019): Science, Engineering and Social Science Series ]]>
Publisher : <![CDATA[Penerbit Kemala Indonesia ]]>
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<![CDATA[Customer loyalty is very important in a company to retain customers with customer loyalty function to reduce competition between competitors and reduce marketing costs. Customer loyalty can be affected by relationship marketing, service quality, and customer satisfaction. This study aims to find out how the influence of relationship marketing, service quality and customer satisfaction toward customer loyalty at PT. Alam Neur Nusapermai. In this study, we used a questionnaire which was distributed to 145 customers at PT. Nusapermai Neur, Nature of the data processed using SPSS 23 and AMOS 23. Here, we use secondary and primary data also data analysis using the SEM method. The result indicates that relationship marketing does not affect customer satisfaction, quality services to customer satisfaction, but satisfaction does not influence toward customer loyalty, relationship marketing does not have an effect on customer loyalty and service quality does not affect customer loyalty.]]>
<![CDATA[Five Success Stages in Human Capital Planning Over LH Hotel Business ]]>
<![CDATA[Lelly Cholilah Hasyim]]>;
<![CDATA[Tantri Yanuar R Syah]]>;
<![CDATA[Rhian Indradewa]]>;
<![CDATA[Semerdanta Pusaka]]>
<![CDATA[ Journal of Multidisciplinary Academic Vol 3, No 5 (2019): Science, Engineering and Social Science Series ]]>
Publisher : <![CDATA[Penerbit Kemala Indonesia ]]>
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<![CDATA[The impact of globalization has made by business development in Indonesia. This condition have opportunities for entrepreneurs in industrial sectors to compete in attracting consumers. This condition is also caused by hospitality service industry to face intense competition and experience rapid growth and development. In addition, the competition formed spurred hospitality companies to further enhance their role in serving consumers. Based on the results, a market share survey by the LH Hotel consumers team only need clean, comfortable, and affordable rooms and good service. Consumers no longer need too many hotel facilities such as a variety of restaurants or rooms that are too large at high prices. Consumers are getting smarter in planning their trips so that there is a trend of hotels that have basic facilities needed by consumers but at low prices. The phenomenon and facts of the development of the hospitality business make the main foundation for LH Hotel in building a hospitality property that focuses on the needs of consumers for a 3-star hotel class. The hospitality industry that is cultivated by LH Hotel is a service industry that cannot be separated from the importance of managing human resources to be able to create maximum service quality. Therefore LH Hotel must implement a good human capital system in order to obtain and prepare competent human resources.]]>
<![CDATA[The Employee Innovation Intervening Role on Relationship between Work Engagement and Employee Performance ]]>
<![CDATA[Agus Diyanto]]>;
<![CDATA[Evi Susanti]]>;
<![CDATA[Tantri Yanuar R Syah]]>
<![CDATA[ Journal of Multidisciplinary Academic Vol 3, No 5 (2019): Science, Engineering and Social Science Series ]]>
Publisher : <![CDATA[Penerbit Kemala Indonesia ]]>
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<![CDATA[The main objective of this study is to examine the effect of work engagement on employee performance through employee innovation as an intervening variable. 167 employees from the health and beauty retail industry in Indonesia were used as correspondent, while the WarpPLS 6.0 analysis showed that work engagement was positively related to employee innovation and performance. Other results also confirm that innovation mediates the relationship between work engagement and employee performance. Thus, the effect of performance engagement on employee performance is very good, not only by examining how work engagement affects employee performance, but also by revealing how this relationship depends on innovation.]]>
<![CDATA[Implementation of Quality Management for Food Combining on Startup Business PT. Beras Jagung Nusantara ]]>
<![CDATA[Abu Naim]]>;
<![CDATA[Tantri Yanuar R. Syah]]>;
<![CDATA[Semerdanta Pusaka]]>;
<![CDATA[Dadan Ramdhani]]>
<![CDATA[ Journal of Multidisciplinary Academic Vol 3, No 5 (2019): Science, Engineering and Social Science Series ]]>
Publisher : <![CDATA[Penerbit Kemala Indonesia ]]>
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<![CDATA[PT. Beras Jagung Nusantara. This research aims to make the business activities to be conducted are in accordance with the plan; and to be able to find out the company's current position, the direction of the company's goals and how to achieve the target market that the company wants to achieve. This research is also influenced by the strategy that we choose. The companies must be aware due to the amount of demand for the products which are being made, by looking at market conditions and corporate strategy. The results shows the company are trying to offer Food Combining products, which are different from the products that are already on the market; both in terms of taste, quality and more affordable prices. The company's operational activities are very possible to be conducted, therefore the company can offer more competitive prices compared to the imported products that have already entered the market. This Type One Waste activity must be eliminated, or at least reduced. Type One Waste is often referred to as Incidental Activity or Incidental Work, which is a non-value adding work or activity. The next type of waste is Type Two Waste, which is an activity that does not create added value and can be eliminated immediately. For example, produce product defects or make mistakes (errors). Type Two Waste is often referred to only as 'waste', because it is wasteful and must be identified and eliminated at once. The relationship between Sigma and DPMO of PT. Beras Jagung Nusantara began in February.]]>
<![CDATA[Carrier Development Effect on Work Satisfaction and Employee Performance ]]>
<![CDATA[Anisa Noviyanti]]>;
<![CDATA[Dian Alfia Purwandari]]>;
<![CDATA[Tantri Yanuar R Syah]]>
<![CDATA[ Journal of Multidisciplinary Academic Vol 3, No 5 (2019): Science, Engineering and Social Science Series ]]>
Publisher : <![CDATA[Penerbit Kemala Indonesia ]]>
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<![CDATA[This study aims to analyse career development influencing turnover on reward over career development affecting on job satisfaction. The correspondent survey was used in this study over contract employees in the Indonesian Conventional Bank, which is have 25 million employees. The number of correspondent survey was used to analyse using SEM method with LISREL 8.0 program over 255 employees. The analytical model was used in this research to descriptive the analysis result. The results of this study are expected to be able to prove the relationship between career development and reward for the turnover intention in Indonesian contract employees in the Conventional Bank with job satisfaction by intervening variable. The result shows the basis of company policy to reduce the level of turnover intention in contract employees through by improving career development, giving fair rewards, and creating satisfactory working conditions.]]>
<![CDATA[Marketing Plan for SILC Lasic Center ]]>
<![CDATA[Ratih Pratiwi]]>;
<![CDATA[Tantri Yanuar Rahmat Syah]]>;
<![CDATA[Semerdanta Pusaka]]>;
<![CDATA[Ratna Indrawati]]>
<![CDATA[ Journal of Multidisciplinary Academic Vol 3, No 5 (2019): Science, Engineering and Social Science Series ]]>
Publisher : <![CDATA[Penerbit Kemala Indonesia ]]>
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<![CDATA[Lasic is a permanent solution to overcome refractive disorders in humans. In Indonesia, the general eye hospital is providing lasic surgery as well as other related procedures. The absence of special clinics that exclusively serve lasic, in addition to the imbalance between the number of patients with refraction disorders who have been treated with lasic surgery and the popular notion that lasic procedures are expensive, offers a business opportunity to open a lasic-specialized clinic which will be named SILC Lasic Center. SILC Lasic Center will offer cost-effective lasic surgery with flexible payment programs while still prioritizing quality and patient safety. In order to introduce and expose SILC Lasic Center so that the community takes notice, there needs to be a proper marketing plan so that the purpose of SILC Lasic Center will be in accordance with its vision and its mission can be achieved.]]>
<![CDATA[Transactional Leadership, Motivation and Employee Performance ]]>
<![CDATA[Ni Putu Diah Wahyuni]]>;
<![CDATA[Dian Alfia Purwandari]]>;
<![CDATA[Tantri Yanuar Rahmat Syah]]>
<![CDATA[ Journal of Multidisciplinary Academic Vol 3, No 5 (2019): Science, Engineering and Social Science Series ]]>
Publisher : <![CDATA[Penerbit Kemala Indonesia ]]>
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<![CDATA[This study aimed to explain and analyze the influence of transactional leadership on employee performance through motivation as an intervening variable. This research was conducted over manufacturing company. Here, we use 140 correspondents to take the data observation. In order to analyze the data hypotheses, we use exploratory method over AMOS software. The results shows that the significant and positive relationship exists between transactional leadership on motivation, motivation on employee performance, and transactional leadership on employee performance with motivation as intervening have positive correlation. If the transactional leadership and organizational culture are supported by high work motivation, a company will be able to improve performance action]]>
