Jurnal Komunikasi Profesional
Jurnal Komunikasi Profesional adalah Jurnal Daring (Online) yang mengeksplorasi pertanyaan kritis dan pertanyaan yang konstruktif dalam berbagai bidang studi Ilmu Komunikasi. Secara khusus pada bidang Kajian Profesional dalam Ilmu Komunikasi. Kajian - kajian Komunikasi Profesional dapat dikaji secara luas namun tidak terbatas pada bidang - bidang Komunikasi Negosiasi, Budaya Korporat, Public Relations, Marketing Communications, Branding, Periklanan, Pengembangan Kepribadian, dan Komunikasi Antar Personal. Jurnal ini juga memiliki Rubrikasi publikasi Pengabdian Masyarakat yang berkaitan dengan Ilmu Komunikasi, Sosio-Humaniora, dan Pengembangan Masyarakat
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<![CDATA[Adult humour in advertisement: a semiotic study of don’t aviation and mint video ]]>
<![CDATA[Gemilang Bayu Ragil Saputra]]>;
<![CDATA[Edi Santoso]]>
<![CDATA[ Jurnal Komunikasi Profesional Vol. 5 No. 5 (2021) ]]>
Publisher : <![CDATA[Fakultas Ilmu Komunikasi Universitas dr. Soetomo ]]>
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DOI: 10.25139/jkp.v5i5.3913
<![CDATA[Humour was and is commonly used as a creative means in advertisements. Adult humour specifically commonly used in mature focused products advertisements or in a restrictive timeslot. Don’t Aviation and Mint itself was an advertisement for both an alcohol beverages and mobile phone services with plenty of sexual innuendos that uploaded in Ryan Reynolds’ Youtube channel in which could be accessed even in restricted mode of Youtube. Thus, this study aims to (1) analyse the Don’t Aviation and Mint video for semiotic patterns and (2) elaborate how humour is used in the aforementioned video. It was carried out using a descriptive qualitative approach with semiotic analysis based on the Saussure model of sign. The narrative analysis of the signs unravels the use of humour as an explanatory tool, creative ways in structuring the advertisement and inciting audiences’ attraction. This study also shows that Don’t Aviation and Mint used adult humour in various ways in both monologue and visual aspects. The adult humour itself was presented with varying degree of clarity through farce, slangs, a swear word and emojis.]]>
<![CDATA[Adaptasi dan komunikasi mahasiswa asal papua dalam interaksi sosial di kota malang ]]>
<![CDATA[Abdul Hakim]]>
<![CDATA[ Jurnal Komunikasi Profesional Vol. 5 No. 5 (2021) ]]>
Publisher : <![CDATA[Fakultas Ilmu Komunikasi Universitas dr. Soetomo ]]>
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DOI: 10.25139/jkp.v5i5.4029
<![CDATA[When people from different cultural backgrounds talk to each other, this is known as intercultural communication. These differences can cause problems such as culture shock. The use of communication patterns in the context of cultural diversity among ethnic Papuan students at Kanjuruhan University Malang is quite diverse, including multidirectional communication patterns. The purpose of this study is to find out how ethnic Papuan students who experience culture shock communicate in social situations. The objects used in this study are ethnic Papuan students in semester 2, 4, 6 and 8 at Kanjuruhan University Malang, with each taking two students in each semester. Interviews, observations, literature studies, and documentation were used as data collection techniques. From the results of the study, it can be concluded that the culture shock of Papuan students affects how communication patterns are used. One-way communication patterns are applied by 2nd semester students with culture shock experienced such as language barriers or accents as well as self-conditions that include feelings of fear, inferiority or lack of confidence. Furthermore, two-way communication patterns are applied by 4th semester students and 6th semester students, students who use this communication pattern have begun to be able to overcome the culture shock they experienced. And finally, the multidirectional communication pattern was applied by 8th semester and 6th semester students, students who applied this pattern were able to overcome the culture shock they had previously experienced.]]>
<![CDATA[Model Belajar E-learning di Usia Dini: Sebuah Literatur Review ]]>
<![CDATA[Cecep Kustandi]]>;
<![CDATA[Abd. Syakur]]>;
<![CDATA[Faisal]]>;
<![CDATA[Nuryati]]>;
<![CDATA[Fauzi Aldina]]>
<![CDATA[ Jurnal Komunikasi Profesional Vol. 5 No. 5 (2021) ]]>
Publisher : <![CDATA[Fakultas Ilmu Komunikasi Universitas dr. Soetomo ]]>
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DOI: 10.25139/jkp.v5i5.4079
<![CDATA[Sosialisasi anak-anak memiliki pengaruh yang kuat pada perilaku mereka. Kedewasaan dan kesempatan untuk belajar dari banyak rangsangan di sekitar mereka membantu anak-anak mengembangkan keterampilan sosial mereka. Kemandirian adalah salah satu dari banyak komponen kecerdasan emosional. Selain itu, tingkat kemandirian seseorang mempengaruhi tingkat pencapaian hidup mereka. Pendidikan anak usia dini dapat membantu anak memperoleh berbagai keterampilan, termasuk kompetensi sosial. Tujuan dalam penelitian ini adalah untuk mengetahui model belajar e-learning di usia dini. Metode penelitian dalam penelitian ini adalah dengan menggunakan literature review atau kajian pustaka dengan menggunakan data berupa artikel terpublikasi yang diperoleh melalui Google Scholar. Kesimpulan dari penelitian ini terkait model belajar e-learning bagi anak usia dini yaitu dengan melibatkan pendamping dan guru untuk memfasilitasi anak usia dini dalam melakukan belajar online.]]>
<![CDATA[Menelaah kembali perilaku belanja makanan online di era pandemi covid-19 ]]>
<![CDATA[Rio Satria Nugroho]]>
<![CDATA[ Jurnal Komunikasi Profesional Vol. 5 No. 5 (2021) ]]>
Publisher : <![CDATA[Fakultas Ilmu Komunikasi Universitas dr. Soetomo ]]>
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Full PDF (410.214 KB)
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DOI: 10.25139/jkp.v5i5.4117
<![CDATA[The COVID-19 pandemic has changed the social order of human life, public health, and business operations with so many social restrictions that occur. The phenomenon has changed food shopping behaviour in society. This article aims to analyze changes in food shopping due to the limited space for human mobility and cause all aspects of life to depend on internet technology in Indonesia. Online food delivery platforms or Mobile Food Ordering Applications (MFOA) provide an accessible marketplace for any restaurant which is significantly utilized during the pandemic era. Online food delivery services also carry out advertising activities through internet marketing. The method used in this article is a literature review. The results show that this change in spending patterns is supported by many official policies to stay at home. Advertising messages with content showing sympathy and solidarity are the most sought after by consumers in the pandemic era. The implications of this research can be initial research to conduct more in-depth research in terms of consumer behaviour, internet marketing, and advertising in the context of digital media during the pandemic. Understanding the consumer landscape will enable online food delivery platforms to fulfill their full potential in terms of impacting people's economies, businesses, and quality of life.]]>
<![CDATA[Anotasi Rasa Empati selama Pandemi COVID-19 pada Konten Digital Pariwara Youtube Rosalia Indah ]]>
<![CDATA[Lieta Septiarysa]]>;
<![CDATA[Rustono Farady Marta]]>;
<![CDATA[Halim Agung]]>
<![CDATA[ Jurnal Komunikasi Profesional Vol. 5 No. 5 (2021) ]]>
Publisher : <![CDATA[Fakultas Ilmu Komunikasi Universitas dr. Soetomo ]]>
Show Abstract
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Download Original
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Full PDF (888.75 KB)
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DOI: 10.25139/jkp.v5i5.4125
<![CDATA[Media sosial menjadi teknologi digital dengan memberikan kebebasan bagi semua kalangan dalam mengekspresikan informasi. Selain digunakan untuk keperluan pribadi, Youtube juga diminati oleh korporasi. Youtube menjadi salah satu media sosial terpilih dalam penyebaran pesan selama era pandemi COVID-19. Korporasi transportasi Rosalia Indah juga turut menggunakan Youtube dalam menyampaikan pelayanan dalam masa pandemi. Selain terus meningkat angka penularan virus, kekhawatiran masyarakat dalam penggunaan transportasi umum juga menjadi alasan tersendiri bagi Rosalia Indah untuk menjaga kepercayaan pelayanan. Penelitian ini menggunakan logika produksi pesan dari Barbara O’Keefe yang terlihat dalam penggunaan proses pemikiran bertitik pada bagaimana penyampaian rasa empati Rosalia Indah. Penelitian yang menggunakan paradigma interpretif ini menjadikan penulis mampu menganotasikan makna dibalik setiap konten dari Youtube Rosalia Indah pada masa pandemi. Beralaskan metode analisis konten kualitatif dari Philip Mayring, peneliti melihat bagaimana proses anotasi Rosalia Indah menggunakan Youtube dalam menyuarakan rasa empati yang diberikan kepada penumpang. Beberapa proses yang diteliti yaitu seputar abstraksi, eksplikasi, dan strukturasi. Hasil penelitian menunjukkan bahwa konten pertama dan kedua yang diteliti, proses abstraksi dan eksplikasi semakin terlihat bahwa korporasi begitu dalam memaknai rasa empati atas pandemi COVID-19. Pada proses strukturasi, Rosalia Indah juga ingin menunjukkan dalam akun media sosial Youtube bahwa didalam masa sulit ini, korporasi selalu mengedepankan kualitas pelayanan dan menjadikan keselamatan penumpang adalah nomor satu.]]>
<![CDATA[Adult humour in advertisement: a semiotic study of don’t aviation and mint video ]]>
<![CDATA[Saputra, Gemilang Bayu Ragil]]>;
<![CDATA[Santoso, Edi]]>
<![CDATA[ Jurnal Komunikasi Profesional Vol. 5 No. 5 (2021) ]]>
Publisher : <![CDATA[Fakultas Ilmu Komunikasi Universitas dr. Soetomo ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (1906.291 KB)
|
DOI: 10.25139/jkp.v5i5.3913
<![CDATA[Humour was and is commonly used as a creative means in advertisements. Adult humour specifically commonly used in mature focused products advertisements or in a restrictive timeslot. Don’t Aviation and Mint itself was an advertisement for both an alcohol beverages and mobile phone services with plenty of sexual innuendos that uploaded in Ryan Reynolds’ Youtube channel in which could be accessed even in restricted mode of Youtube. Thus, this study aims to (1) analyse the Don’t Aviation and Mint video for semiotic patterns and (2) elaborate how humour is used in the aforementioned video. It was carried out using a descriptive qualitative approach with semiotic analysis based on the Saussure model of sign. The narrative analysis of the signs unravels the use of humour as an explanatory tool, creative ways in structuring the advertisement and inciting audiences’ attraction. This study also shows that Don’t Aviation and Mint used adult humour in various ways in both monologue and visual aspects. The adult humour itself was presented with varying degree of clarity through farce, slangs, a swear word and emojis.]]>
<![CDATA[Adaptasi dan komunikasi mahasiswa asal papua dalam interaksi sosial di kota malang ]]>
<![CDATA[Hakim, Abdul]]>
<![CDATA[ Jurnal Komunikasi Profesional Vol. 5 No. 5 (2021) ]]>
Publisher : <![CDATA[Fakultas Ilmu Komunikasi Universitas dr. Soetomo ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (280.355 KB)
|
DOI: 10.25139/jkp.v5i5.4029
<![CDATA[When people from different cultural backgrounds talk to each other, this is known as intercultural communication. These differences can cause problems such as culture shock. The use of communication patterns in the context of cultural diversity among ethnic Papuan students at Kanjuruhan University Malang is quite diverse, including multidirectional communication patterns. The purpose of this study is to find out how ethnic Papuan students who experience culture shock communicate in social situations. The objects used in this study are ethnic Papuan students in semester 2, 4, 6 and 8 at Kanjuruhan University Malang, with each taking two students in each semester. Interviews, observations, literature studies, and documentation were used as data collection techniques. From the results of the study, it can be concluded that the culture shock of Papuan students affects how communication patterns are used. One-way communication patterns are applied by 2nd semester students with culture shock experienced such as language barriers or accents as well as self-conditions that include feelings of fear, inferiority or lack of confidence. Furthermore, two-way communication patterns are applied by 4th semester students and 6th semester students, students who use this communication pattern have begun to be able to overcome the culture shock they experienced. And finally, the multidirectional communication pattern was applied by 8th semester and 6th semester students, students who applied this pattern were able to overcome the culture shock they had previously experienced.]]>
<![CDATA[Model Belajar E-learning di Usia Dini: Sebuah Literatur Review ]]>
<![CDATA[Kustandi, Cecep]]>;
<![CDATA[Syakur, Abd]]>;
<![CDATA[Faisal, Faisal]]>;
<![CDATA[Nuryati, Nuryati]]>;
<![CDATA[Aldina, Fauzi]]>
<![CDATA[ Jurnal Komunikasi Profesional Vol. 5 No. 5 (2021) ]]>
Publisher : <![CDATA[Fakultas Ilmu Komunikasi Universitas dr. Soetomo ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (486.921 KB)
|
DOI: 10.25139/jkp.v5i5.4079
<![CDATA[Sosialisasi anak-anak memiliki pengaruh yang kuat pada perilaku mereka. Kedewasaan dan kesempatan untuk belajar dari banyak rangsangan di sekitar mereka membantu anak-anak mengembangkan keterampilan sosial mereka. Kemandirian adalah salah satu dari banyak komponen kecerdasan emosional. Selain itu, tingkat kemandirian seseorang mempengaruhi tingkat pencapaian hidup mereka. Pendidikan anak usia dini dapat membantu anak memperoleh berbagai keterampilan, termasuk kompetensi sosial. Tujuan dalam penelitian ini adalah untuk mengetahui model belajar e-learning di usia dini. Metode penelitian dalam penelitian ini adalah dengan menggunakan literature review atau kajian pustaka dengan menggunakan data berupa artikel terpublikasi yang diperoleh melalui Google Scholar. Kesimpulan dari penelitian ini terkait model belajar e-learning bagi anak usia dini yaitu dengan melibatkan pendamping dan guru untuk memfasilitasi anak usia dini dalam melakukan belajar online.]]>
<![CDATA[Menelaah kembali perilaku belanja makanan online di era pandemi covid-19 ]]>
<![CDATA[Nugroho, Rio Satria]]>
<![CDATA[ Jurnal Komunikasi Profesional Vol. 5 No. 5 (2021) ]]>
Publisher : <![CDATA[Fakultas Ilmu Komunikasi Universitas dr. Soetomo ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (410.214 KB)
|
DOI: 10.25139/jkp.v5i5.4117
<![CDATA[The COVID-19 pandemic has changed the social order of human life, public health, and business operations with so many social restrictions that occur. The phenomenon has changed food shopping behaviour in society. This article aims to analyze changes in food shopping due to the limited space for human mobility and cause all aspects of life to depend on internet technology in Indonesia. Online food delivery platforms or Mobile Food Ordering Applications (MFOA) provide an accessible marketplace for any restaurant which is significantly utilized during the pandemic era. Online food delivery services also carry out advertising activities through internet marketing. The method used in this article is a literature review. The results show that this change in spending patterns is supported by many official policies to stay at home. Advertising messages with content showing sympathy and solidarity are the most sought after by consumers in the pandemic era. The implications of this research can be initial research to conduct more in-depth research in terms of consumer behaviour, internet marketing, and advertising in the context of digital media during the pandemic. Understanding the consumer landscape will enable online food delivery platforms to fulfill their full potential in terms of impacting people's economies, businesses, and quality of life.]]>
<![CDATA[Anotasi Rasa Empati selama Pandemi COVID-19 pada Konten Digital Pariwara Youtube Rosalia Indah ]]>
<![CDATA[Septiarysa, Lieta]]>;
<![CDATA[Marta, Rustono Farady]]>;
<![CDATA[Agung, Halim]]>
<![CDATA[ Jurnal Komunikasi Profesional Vol. 5 No. 5 (2021) ]]>
Publisher : <![CDATA[Fakultas Ilmu Komunikasi Universitas dr. Soetomo ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (888.75 KB)
|
DOI: 10.25139/jkp.v5i5.4125
<![CDATA[Media sosial menjadi teknologi digital dengan memberikan kebebasan bagi semua kalangan dalam mengekspresikan informasi. Selain digunakan untuk keperluan pribadi, Youtube juga diminati oleh korporasi. Youtube menjadi salah satu media sosial terpilih dalam penyebaran pesan selama era pandemi COVID-19. Korporasi transportasi Rosalia Indah juga turut menggunakan Youtube dalam menyampaikan pelayanan dalam masa pandemi. Selain terus meningkat angka penularan virus, kekhawatiran masyarakat dalam penggunaan transportasi umum juga menjadi alasan tersendiri bagi Rosalia Indah untuk menjaga kepercayaan pelayanan. Penelitian ini menggunakan logika produksi pesan dari Barbara O’Keefe yang terlihat dalam penggunaan proses pemikiran bertitik pada bagaimana penyampaian rasa empati Rosalia Indah. Penelitian yang menggunakan paradigma interpretif ini menjadikan penulis mampu menganotasikan makna dibalik setiap konten dari Youtube Rosalia Indah pada masa pandemi. Beralaskan metode analisis konten kualitatif dari Philip Mayring, peneliti melihat bagaimana proses anotasi Rosalia Indah menggunakan Youtube dalam menyuarakan rasa empati yang diberikan kepada penumpang. Beberapa proses yang diteliti yaitu seputar abstraksi, eksplikasi, dan strukturasi. Hasil penelitian menunjukkan bahwa konten pertama dan kedua yang diteliti, proses abstraksi dan eksplikasi semakin terlihat bahwa korporasi begitu dalam memaknai rasa empati atas pandemi COVID-19. Pada proses strukturasi, Rosalia Indah juga ingin menunjukkan dalam akun media sosial Youtube bahwa didalam masa sulit ini, korporasi selalu mengedepankan kualitas pelayanan dan menjadikan keselamatan penumpang adalah nomor satu.]]>
