Humaniora
The journal invites professionals in the world of education, research, and entrepreneurship to participate in disseminating ideas, concepts, new theories, or science development in the field of Language, Culture, Visual Communication Design, Interior and Furniture Design, Character Building, Law, International Relations, Psychology, and Communications through this scientific journal.
Articles
1,770 Documents
Audit Komunikasi Pemasaran Motion Radio: Analisis Media Organizational Model melalui Metode Sostac
Anathasia Citra
Humaniora Vol. 2 No. 2 (2011): Humaniora
Publisher : Bina Nusantara University
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DOI: 10.21512/humaniora.v2i2.3187
This research is about the marketing communication audit of Otomotion FM that re-branding into Motion Radio by analyzing Media Organizational Model through SOSTAC method, Situation-Objective-Strategy-Tactics-Action-Control. This research is also to see the contribution of Reputation Marketing Strategy to achieve the goals of re-branding, This is a descriptive research with qualitative approach by using in depth interviews by using marketing communication audit format that operates Media Organizational Model and SOSTAC. The result of Marketing Communication Audit shows the effectiveness, strength and weakness of the previous and ongoing marketing communication as a guide to make marketing communications plan and as an input to the marketing communication study because increasingly competitive media business.
Implikasi Organisasi dan Sosial Manajemen Pengetahuan
Lianna Sugandi
Humaniora Vol. 2 No. 2 (2011): Humaniora
Publisher : Bina Nusantara University
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DOI: 10.21512/humaniora.v2i2.3188
Competitive management and organization theorists must be able to manage and publish the knowledge management concept as competitive advantages. They suggest that in order to keep on competing, the organization must efficiently and effectively create, locate, gather, and share knowledge and skills to apply knowledge in solving problems and exploiting chances. The purpose of this article is to identify that organization culture has a close relationship with knowledge management in supporting environment or situation having a high possibility of sharing knowledge. If the organization does not assume that sharing knowledge is one important thing for organization development, then the inside culture will not support knowledge sharing atmosphere.
Sinematografi dengan Kamera DSLR
Tunjung Riyadi
Humaniora Vol. 5 No. 2 (2014): Humaniora
Publisher : Bina Nusantara University
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DOI: 10.21512/humaniora.v5i2.3189
Estetika visual dalam film ditentukan oleh aspek sinematografi. Kemampuan seorang sineas dalam sinematografi menjadi kunci kualitas estetika visual. Dalam sejarah perfilman, peranan kamera perekam adegan tidak terlepas dari sejarah fotografi. Dalam kaitan ini, memahami fotografi menjadi dasar seseorang mempelajari sinematografi yang lebih mudah. Tujuan penelitian ini untuk membantu memahami sinematografi dari sudut pandang fotografi dengan kamera dslr (digital single-lens reflex). Metodenya berupa paparan teknis kaidah fotografi yang dibandingkan dengan kaidah teknis sinematografi yang berbasis kamera dslr. Pemahaman aspek teknis meliputi aspek ratio bidang frame, sistem pembacaan visual secara digital, ukuran sensor, exposure dan shutter, lensa beserta dampaknya, faktor iso dan noise. Faktor kompresi gambar dalam penyimpanan juga menjadi pembahasan. Hasilnya berupa pemahaman yang mengkorelasikan & perbandingan teknis fotografi dengan sinematografi untuk video atau film. Sehingga pengguna fotografi dengan dslr pun bisa memanfaatkan fasilitas video membuat karya sinematografi.
Dampak Pelaksanaan Sistem Pemerintahan Feodalisme terhadap Pembentukan Sistem Stratifikasi Sosial (Shinokosho) pada Zaman Edo
Sri Dewi Andriani
Humaniora Vol. 2 No. 2 (2011): Humaniora
Publisher : Bina Nusantara University
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DOI: 10.21512/humaniora.v2i2.3190
Tokugawa governance is military rezime government in Japan during 17th to 19th century. The governance was led by a general or known as shogun helped by daimyo or the head of district governance or han. Shogun was held hereditary by Tokugawa family. Japan military governance applied tightened inspection for the people to maintain the power. One of well-known stratification community social system is shinokosho, which divided people into four social classes: military, farmer, trader, and artisan. The research will discuss problems in the effects of feodalism governance system towards the formation of social stratification system shinokosho. The research methods used are descriptive, analitic and qualitative. The result is that the application in this tightened system made people could not change status that finally made Tokugawa family hereditary could have the governance power for more than 250 years.
Green Design dalam Desain Interior dan Arsitektur
Sri Rachmayanti;
Christianto Roesli
Humaniora Vol. 5 No. 2 (2014): Humaniora
Publisher : Bina Nusantara University
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DOI: 10.21512/humaniora.v5i2.3191
The purpose of this paper is to investigate the aspects that influence the interior and architecture that meet green design standards. Activities that supports environmentally friendly actions (Green Design will be assessed both in terms of function, space and material selection program or other efforts. The other thing is to analyze whether there are other efforts such as the using of sustainable materials or the using some types of plants to help revitalize the fresh air in the room. This journal is made based on the literature data and the results of interviews with Green Building Association. Green Design in the Planning office interiors is an effort that should be done together. If this effort is done collectively, the expected negative impact of global warming can be reduced.
The Effectiness of Train to Train Game in The Improvement of Speaking Skills of English Course Students: A Case Study at Ef Tanjung Duren
Muhartoyo Muhartoyo;
Meilina Meilina
Humaniora Vol. 2 No. 2 (2011): Humaniora
Publisher : Bina Nusantara University
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DOI: 10.21512/humaniora.v2i2.3192
Article clarifies on how the students’ speaking abilities can be stimulated by Train to Train game. The writers create Train to Train game which covers three activities, those are drawing, explaining, and making chain story that can be done individually and also in a team. Twenty-four students have participated in this research and the writers use Train to Train game as an experimental tool in the class for forty-five minutes in each meeting. The writers collect the data from eight meetings inside the classroom twice a week in each class. The beneficial impact of the Train to Train game is evaluated by comparing the results of the pre-test and post-test. The questionnaires distributed to the students is used to obtain insights/ feedback from the students The result of the research proves that Train to Train game can stimulate the students to speak English more confidently, clearly, corectly, and fluently than before they practice the game.
Analisis Industri Retail Nasional
Handy Martinus
Humaniora Vol. 2 No. 2 (2011): Humaniora
Publisher : Bina Nusantara University
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DOI: 10.21512/humaniora.v2i2.3193
Fast moving in retail industry is the latest trading industry in trading chain. The study is to identify the condition of retail industry in Indonesia. This uses normative juridical approach. The research material is gathered by literature or document review. The analysis for modern retail industry is conducted through qualitative, thus explaining law material gathered from library being selected, arranging systematically, and finally getting conclusion figured to answer problems related to the rules for monopoly and dysfunction business competition in retail industry. The study result showed that modern market, which so far having a good performance, will have challenges. One biggest challenge is the potential for slow-moving revenue growth as the effects of slow-moving economic caused by global crisis.
Effective Nation Characters Leaders in Connection with Inclusive Design for Preparing The Visionary and Effective of Youth Leaders for Urban Society
Nuah Perdamenta Tarigan
Humaniora Vol. 5 No. 2 (2014): Humaniora
Publisher : Bina Nusantara University
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DOI: 10.21512/humaniora.v5i2.3194
While we are looking for a leadership in Jakarta Municipal City from time to time, it is already worsening and not look good for many people, the author is very keen to conduct a research, starting from 2012 up to 2013. There are many degradation already appear in Jakarta in these years, especially for the disappearance of humility, urban genuine life vanish and social alienation, more specific for Jakarta Youth People who will be receiving the next turn of leadership position for Indonesia development and city of Jakarta and its surrounding areas. Before this is too late, the author make a small steps for the development and to transform this situation with the approach of Emphatic Leadership and Management related to CRPD (Convention on The Rights for People with Disability) to enrich and develop the existence of the Youth and the future generation of Indonesia. The approach of this research based on various literatures and journals which are relevant to Community Development, Leadership, Social Entrepreneurship and Management with the depth approach with.
Namestyle sebagai Pencitraan Visual Sebuah Film Animasi
Rina Kartika;
Tunjung Riyadi
Humaniora Vol. 2 No. 2 (2011): Humaniora
Publisher : Bina Nusantara University
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DOI: 10.21512/humaniora.v2i2.3195
Animation movie is one communication media. Image shape that could give reality impression to be interested message sender. History showed that special animation movie gives its own space and style to impress the audience. It is factual that audiences in any ages could acknowledge and enjoy animation moview. The fast-moving development of animation is along with the development of animation technology. Other factor is about promotion and story appeal of related movie. Promotion and story will give identity towards movie title. The movie title, which written suitably, has different appeal that will approach audience to watch the movie. In defining title and identity, there are different ways and designs, so the identity will last remain in the mind of the reader. The article describes namestyle and its relation with characters in some movies, especially Hollywood animation movie.
Kiprah Agama Melawan Terorisme
Frederikus Fios
Humaniora Vol. 2 No. 2 (2011): Humaniora
Publisher : Bina Nusantara University
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DOI: 10.21512/humaniora.v2i2.3196
Religion and terrorism are the two (2) terms that go hand in hand with each other throughout the history of our humanity. Religion and terrorism became a classic story that characterizes the dynamics of human history from time to time. Safe and peaceful situation was far from our social reality. It should not be allowed. Need to be reconstructed in ways and surefire strategies to restore the condition of Indonesian people towards good and true. It takes a critical awareness of the depth of every religion in Indonesia to be inclusive towards others of other faiths. It is worth noting that terrorism is often the name of religion as an ideology behind the movement.