cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Maya Sandra Rosita Dewi
Contact Email
are.me9@gmail.com
Phone
+6282136316001
Journal Mail Official
profetik.jurnalkomunikasi@gmail.com
Editorial Address
Communication Science Departement Faculty of Social Sciences and Humanities UIN Sunan Kalijaga Yogyakarta
Location
Kab. sleman,
Daerah istimewa yogyakarta
INDONESIA
Jurnal Profetik
Published by Universitas Islam Negeri Sunan Kalijaga Yogyakarta
ISSN : 19792522     EISSN : 25490168     DOI : -
Core Subject : Humanities, Education,
Humanities Languange, Linguistic, Communication & Media
Profetik: Jurnal Komunikasi is a peer-reviewed journal, published biannually by Communication Science Department, State Islamic University (UIN) Sunan Kalijaga Yogyakarta. It is available online as open access sources and printed. The main focus of the journal is researches in communication studies which is integrated with Islamic perspective. PJK focuses on disseminating researches, especially related to issue of strengthening civil society in its various aspects. Besides, PJK also receive an article based on a library research, which aims to develop integrated communication theories, such as a discourse on Social Science, and other perspectives
Arjuna Subject : Ilmu Sosial - Komunikasi
Articles 257 Documents
 22   23   24   25   26 
Internalizing The Values of Bhinneka Tunggal Ika among The Mediatized Young Generation Ahead of The 2024 Elections Ririt Yuniar; Meydisah Olivia
Profetik: Jurnal Komunikasi Vol. 18 No. 1 (2025): Vol. 18 No. 1 (2025)
Publisher : Faculty of Social Sciences and Humanities Universitas Islam Negeri Sunan Kalijaga Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/pjk.v18i1.3162

Abstract

Internalizing the values of Bhinneka Tunggal Ika is crucial to explore further, especially in the context of Indonesia's diverse society. Various perspectives of young people in considering the 2024 presidential candidates in Indonesia have the potential to cause division. This article addresses three key points: firstly, the importance of internalizing the values of Bhinneka Tunggal Ika in creating a peaceful elections atmosphere; secondly, factors influencing the young generation’s responses to the 2024 elections; thirdly, implications of implementing the values of Bhinneka Tunggal Ika on the behavior of young voters in the 2024 elections. Using a mixed method approach, with data collected through surveys and analyzed qualitatively, this study revealed three key points. First, internalizing the values of Bhinneka Tunggal Ika is essential to foster peaceful elections in 2024. Second, socializing the implementation of the values of Bhinneka Tunggal Ika is one of factors that could influence the behavior of young voters in creating peaceful elections in 2024. Third, the internalization of these values could lead the young generation to adopt more inclusive and tolerant perspective on political issues. However, the complexity produced by mediatization do not fully reflect the high awareness of the values of Bhinneka Tunggal Ika. Best practices for the young generation are expected to be able to implement the values of Bhinneka Tunggal Ika consistently in social life and the democratic process, including tolerance for differences of opinion, diversity, and harmony in various perspectives
Digital Literacy as a Tool for Countering Radicalism Among Islamic Boarding School Students (Santri) Chotijah Fanaqi; An-Nisa Aina Nurwaidi; Ayu Sri Wahyuni
Profetik: Jurnal Komunikasi Vol. 18 No. 1 (2025): Vol. 18 No. 1 (2025)
Publisher : Faculty of Social Sciences and Humanities Universitas Islam Negeri Sunan Kalijaga Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/pjk.v18i1.3167

Abstract

The use of digital media to spread extremism and radicalism is the driving force behind this research. This research aims to examine how the information literacy model counters radicalism narratives. A counter narrative is a narrative that is deliberately framed with the intention of countering or minimizing the influence of negative narratives that are intolerant and extreme (Wahid Foundation, 2021). This research method uses descriptive qualitative and verification testing to look at the information literacy model in counter narrative efforts carried out by four pesantren. Collective Data  through interviews, FGDs, observations, and literature studies. Informants in this research include pesantren leaders and Santri representatives. The resource persons include the Head of the Garut Ministry of Religion Representative Office, the Head of the Garut National and Political Unity Office (Kesbangpol), the Garut MUI Board, and the Garut NU Fatayat Board. Result of this research showed that pesantren information literacy is effective in countering narratives of radicalism through interpretation to re-frame the meaning of jihad and da'wah that has been used as an argument by radical groups, strengthening national insight, pesantren entrepreneurship, and digital media literacy for santri. In solving the problem of radicalism, it is necessary to look at economic and  religious factors. This is so the government can find the right reformulation to prevent radicalism and extremism. In addition, the role of women as the first school for children must be an important factor
Integrating Local Culture into Digital Creativity (A Study on Digital Creative Economy Actors in Banda Aceh) Taufik; Hermin Indah Wahyuni; Muhamad Sulhan
Profetik: Jurnal Komunikasi Vol. 18 No. 1 (2025): Vol. 18 No. 1 (2025)
Publisher : Faculty of Social Sciences and Humanities Universitas Islam Negeri Sunan Kalijaga Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/pjk.v18i1.3275

Abstract

Although the digital infrastructure in Banda Aceh City is adequate, the growth of the digital creative economy in this region is still limited, especially in terms of integrating local culture into digital content. This study explores how cultural elements are involved in digital creative works by digital creative economy actors in Banda Aceh, with a primary focus on the sources of creative ideas and the mechanisms for implementing cultural elements. The novelty of this study lies in the use of Creative System Theory with an autopoiesis approach, which views creativity as an emerging process that arises from the interaction between external (hetero-referential) and internal (self-referential) elements. This study uses a qualitative approach with in-depth interview techniques with 19 digital creative economy actors from the music, film, animation, and application and game development sub-sectors. The results show that the sources of creative ideas include collaborative discussions, involvement in traditional practices, historical research, personal experiences, social anxiety, spiritual inspiration, studies of existing works, participation in creative communities, and institutional support. This diversity triggers an autopoietic cycle in the formation of ideas, where the relationship between internal interactions and external stimuli produces creative works that are full of cultural values. Cultural integration is realized through the digitalization of traditional music, culturally nuanced storytelling in films, folklore-based animations, and local-themed applications and games. Keywords: Digital Creativity, Digital Creative Economy, Creative Ideas, Creative System, Local Cultural.
Framing Political Identity on Instagram: Personal Branding and Public Engagement in the 2024 Indonesian Presidential Election Frizki Yulianti Nurnisya; Mohd Faizal Kasmani
Profetik: Jurnal Komunikasi Vol. 18 No. 1 (2025): Vol. 18 No. 1 (2025)
Publisher : Faculty of Social Sciences and Humanities Universitas Islam Negeri Sunan Kalijaga Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/pjk.v18i1.3350

Abstract

Instagram has become a crucial platform for political communication, allowing candidates to connect with voters through visual content and interactions. This study examines the Instagram activity of six candidates in Indonesia’s 2024 Presidential Election—three presidential and three vice-presidential candidates—using content analysis to assess their campaign strategies, audience engagement, and public sentiment. The findings indicate significant variations in social media usage among the candidates. Notably, @prabowo and @gibran_rakabuming posted the least but achieved the highest engagement, suggesting that factors beyond posting frequency—such as algorithmic reach, supporter enthusiasm, and external political dynamics—played a crucial role in visibility and interaction. However, despite high engagement levels, public sentiment toward these candidates on Instagram was predominantly negative, highlighting the complex nature of digital influence. This study underscores Instagram’s dual role as both a mobilization tool and a contested space for political discourse, revealing how the interplay between engagement metrics, sentiment trends, and strategic content choices shapes political narratives in Indonesia’s evolving digital democracy.
Exploring Communication and Cultural Adaptation Practices Among Indonesian Diaspora Students at McGill University, Canada Muhammad Rifa'at Adiakarti Farid; Latutik Mukhlisin; Fajar Junaedi; Eka Anisa Sari
Profetik: Jurnal Komunikasi Vol. 18 No. 2 (2025): Vol. 18 No. 2 (2025)
Publisher : Faculty of Social Sciences and Humanities Universitas Islam Negeri Sunan Kalijaga Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/pjk.v18i2.2796

Abstract

This study discusses the communication and cultural adaptation of Indonesian diaspora students who are studying abroad. The background of this research is rooted in the need to understand how students adjust to their surrounding environment and how they experience cultural adaptation while pursuing education overseas, where the culture and language differ from those of their hometowns. It is undeniable that Indonesian students face various challenges when studying abroad, such as adapting to a new environment, unfamiliar habits, and different patterns of interaction with groups or individuals. These challenges are influenced by several factors, including time, climate, academic environment, food, ethics, language, location, and cultural values, all of which have distinct characteristics. Barriers to communication adaptation can be observed in the ongoing communication process. The influencing factors include the communicators’ linguistic ability, the clarity of messages, the communication media used, the characteristics of the communicants, and the level of reciprocity within the communication interaction. This study employs a qualitative descriptive method, with Indonesian doctoral diaspora students at McGill University, Canada, serving as the research subjects. The results show that respondents needed time to adjust to their environment before they were eventually able to adapt well. The study concludes that adaptation, particularly the ability to understand the local culture and language plays a crucial role in enabling students to adjust successfully.
The Collaborative Model In Indonesia Digital Media Landscape: Study Of Institutional Innovation In 'Close The Door’ Mufti Nurlatifah
Profetik: Jurnal Komunikasi Vol. 18 No. 2 (2025): Vol. 18 No. 2 (2025)
Publisher : Faculty of Social Sciences and Humanities Universitas Islam Negeri Sunan Kalijaga Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/pjk.v18i2.3173

Abstract

The digital environment provides opportunities for everyone and is anticipated to create more equitable sharing of power in society.  Unfortunately, with the growth of capital and monetization issues in the digital environment, control of the digital landscape by a number of parties is inevitable. This condition was identified in YouTube, one of the most influential digital platforms in Indonesia. Deddy Corbuzier is now known as the most popular YouTuber in Indonesia. Not only in terms of subscriber count and channel views, but also the composition of his institutional collaborator through Close The Door. A model that can be elaborated to describe how collaboration is created in the landscape of digital content producers in Indonesia. The institutional track record leveraging Deddy Corbuzier's fame has impacted  the development of the digital content industry.  From a political economy of media perspective, this condition portrays the paradoxical condition of content creators in Indonesia. First, similar to what happened in the traditional media business, the institutional ruler was established in Indonesia's digital landscape. Second, in the middle of uncertain conditions for content providers to survive, the institution creates a solution for digital media with a collaboration mechanism. This research was conducted through a desk study to examine how innovation was formed through collaboration among digital content creators. This study illustrates that while the digital media ecosystem helps content producers thrive initially, in the long run, it also promotes digital capitalization and the emergence of new rulers.
Toward Just Participation: Dynamics Of Empowerment Communication In Tourism-Village Dvelopment Yuli Setyowati; Fadjarini Sulistyowati; Habib Muhsin
Profetik: Jurnal Komunikasi Vol. 18 No. 2 (2025): Vol. 18 No. 2 (2025)
Publisher : Faculty of Social Sciences and Humanities Universitas Islam Negeri Sunan Kalijaga Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/pjk.v18i2.3234

Abstract

Sustainable tourism development requires community participation as local involvement contributes to community welfare as is the case in Sambirejo Village  Tebing Breksi (Breksi Cliff) tourism. The study aims to: 1) explore and interpret the dynamics of empowerment communication in the development of the Sambirejo tourism village seen from the aspects of participation, utilization of community potential, and empowerment communication efforts that have been carried out; 2) the dynamics of empowerment communication from the perspective of sustainable tourism. This research employs a descriptive qualitative research design, with data collected through observation, interviews, focus group discussions (FGDs), and documentation. Informants were selected purposely, consisting of Village Heads, Village Secretaries, BUMDes (Village Owned Enterprises) managers, tourism actors, and community members. The results indicate that community participation in Sambirejo Village is quite high, but this involvement is not fair and equitable. Further efforts are needed to encourage broader  and more inclusive participation Community Empowerment is carried out based on the principles of community-based tourism namely empowerment in economic, social, political, cultural, and environmental aspects
The Quran In Designing Mass Communication (Study Of Interpretation Of Al Misbah's) Cindenia Puspasari; Muhammad Syahrial Razali Ibrahim; Danial
Profetik: Jurnal Komunikasi Vol. 18 No. 2 (2025): Vol. 18 No. 2 (2025)
Publisher : Faculty of Social Sciences and Humanities Universitas Islam Negeri Sunan Kalijaga Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/pjk.v18i2.3286

Abstract

  The Qur'an in designing mass communication does not only convey messages to a wide audience, but also emphasizes the values of ethical norms, truth, and justice. This article aims to deeply examine the design of mass communication from the Qur'an as interpreted in Al Misbah by M Quraish Shihab. The Al-Misbah interpretation emphasizes that the ultimate goal of mass communication design in the Qur'an is Akhlak and involves a combination of universal messages, delivery methods appropriate to the audience's context, and ethics in conveying information. This article also analyzes a pattern of prophetic communication in the Qur’an perspective that is integrated with the study of communication science that has developed previously. By referring to these principles, communication design in Islam can be relevantly applied in modern life, including through mass media. The Shannon and Weaver model is related to understanding mass communication design in the Qur'an. This article categorizes the mass communication design in the Qur'an into three models: the Story model, the Repetition model, and the Gradation model. Next, it takes four Ayahs from the Qur'an categorized into three models in the mass communication design in the Qur'an, namely: QS.An-Naml: 30, QS.Ar-Rahman: 13, QS.Al-Anbiya: 92, and QS.Al-Mu'minun: 52. Next, it is analyzed using the tahlili method based on the Al Misbah interpretation by M. Quraish Shihab. It was found that the Qur'an designs its messages broadly as a form of mass communication, aimed at achieving the ultimate intercession, which is the pleasure in understanding the meaning of the messages in the Qur'an, in order to improve human morals in leading a peaceful life
Bridging Imagination and Reality: Value Co-Creation and Interactive Storytelling in Bali's Marketing Putri Ekaresty Haes; I Putu Yoga Purnama Wijaya; Ni Made Dhian Rani Yulianti; Sahri Aflah Ramadiansyah
Profetik: Jurnal Komunikasi Vol. 18 No. 2 (2025): Vol. 18 No. 2 (2025)
Publisher : Faculty of Social Sciences and Humanities Universitas Islam Negeri Sunan Kalijaga Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/pjk.v18i2.3328

Abstract

This study examines how interactive storytelling functions as an operational mechanism of value co-creation within the digital marketing practices of Bali's tourism industry. In an increasingly competitive digital environment, tourism brands must move beyond one-way promotional messages and shift toward collaborative narrative experiences that actively involve consumers. This research aims to analyze how tourism actors in Bali design and implement interactive storytelling to strengthen engagement, enhance experiential value, and build destination competitiveness. Employing a qualitative case study method, data were gathered through observations, detailed interviews with five key informants, and an analysis of digital campaign documents. The analysis employed the Miles and Huberman framework, supported by data triangulation to ensure validity. The research is based on the Value Co-Creation theory by Prahalad and Ramaswamy, along with the Service-Dominant Logic proposed by Vargo and Lusch, which views consumers as active participants in creating meaning and experiences. The findings reveal that interactive storytelling enables consumers to become protagonists in destination narratives through participatory content, user-generated storytelling, and technology-driven interactions. However, several challenges persist, including cultural sensitivity issues, limited technological capabilities, algorithmic constraints, and budget limitations for high-quality content creation. The study concludes that interactive storytelling offers a powerful strategy to enhance emotional engagement, strengthen brand identity, and create personalized tourism experiences that support long-term loyalty.
Constructing Brand Credibility Through Influencer Personal Branding on Instagram:A Semiotic and Qualitative Analysis Joko Suryono; Tsalasa An Nisaa; Bono Setyo; Rosninawati Hussin; Hariyanto Hariyanto
Profetik: Jurnal Komunikasi Vol. 18 No. 2 (2025): Vol. 18 No. 2 (2025)
Publisher : Faculty of Social Sciences and Humanities Universitas Islam Negeri Sunan Kalijaga Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/pjk.v18i2.3360

Abstract

The rapid growth of social media has transformed advertising strategies, particularly for micro, small, and medium enterprises (MSMEs) seeking to build brand credibility in highly competitive digital environments. As audiences increasingly trust individual figures over corporate messages, influencer-based personal branding has emerged as a strategic form of digital marketing communication. This study aims to analyze how personal branding–based advertising strategies contribute to brand credibility and sales performance, using the Instagram endorsement of the Healthy Water brand by food content creator Rimbang Rayya as a case study. This research employs a qualitative phenomenological approach. Data were collected through in-depth interviews with the influencer, MSME brand owners, and active followers, complemented by Instagram content analysis and participant observation. Data validity was ensured through source and method triangulation. The analysis was guided by Peter Montoya’s Eight Laws of Personal Branding, encompassing specialization, leadership, personality, distinctiveness, visibility, unity, persistence, and goodwill. The findings indicate that Rimbang Rayya’s personal branding is constructed through consistent food-focused content, experiential product engagement, storytelling techniques, and authentic, informative communication. The integration of the eight personal branding elements successfully fosters audience trust, emotional connection, and perceived credibility, which are subsequently transferred to the endorsed brand. This strategy not only enhances the brand image of Healthy Water but also generates measurable outcomes, including increased audience engagement and significant growth in product sales. The study concludes that influencer personal branding functions as a relational and symbolic advertising mechanism capable of converting personal credibility into brand equity for MSMEs. Theoretically, this research extends the application of the Eight Laws of Personal Branding within digital influencer advertising contexts. Practically, it offers a strategic model for MSMEs to develop sustainable, trust-based advertising through authentic personal branding on social media platforms.

Page 24 of 26 | Total Record : 257

 22   23   24   25   26 

Filter by Year

2013 2026


Reset
Filter By Issues
All Issue Vol. 19 No. 1 (2026): Vol.19 No.1 (2026) Vol. 18 No. 2 (2025): Vol. 18 No. 2 (2025) Vol. 18 No. 1 (2025): Vol. 18 No. 1 (2025) Vol. 17 No. 1 (2024): Vol. 17 No. 1 (2024) Vol. 17 No. 2 (2024) Vol. 16 No. 2 (2023) Vol. 16 No. 1 (2023) Vol. 15 No. 2 (2022) Vol. 15 No. 1 (2022) Vol 14, No 2 (2021) Vol. 14 No. 1 (2021) Vol 13, No 2 (2020) Vol. 13 No. 1 (2020) Vol 13, No 1 (2020) Vol. 12 No. 2 (2019) Vol 12, No 1 (2019) Vol 11, No 2 (2018) Vol 11, No 1 (2018) Vol 10, No 2 (2017) Vol 10, No 1 (2017) Vol 9, No 2 (2016) Vol 9, No 1 (2016) Vol 8, No 2 (2015) Vol 8, No 1 (2015) Vol 7, No 2 (2014) Vol 7, No 1 (2014) Vol 6, No 2 (2013) Vol 6, No 1 (2013) More Issue