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Dekave : Jurnal Desain Komunikasi Visual

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Published by Universitas Negeri Padang

ISSN : - EISSN : 23023228 DOI : -

Core Subject : Humanities, Art,

Arts Humanities

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Articles 545 Documents

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PERANCANGAN BUKU MANFAAT BUAH DAN SAYUR PADA ANAK USIA 10-15 TAHUN DHELLA ANDHIKA PRATIWI, Drs. Syafwan, M.Si., Ir. Drs. Heldi, M.Si., Ph,.D.
DEKAVE : Jurnal Desain Komunikasi Visual Vol 9, No 1 (2019): Seri B
Publisher : DEKAVE : Jurnal Desain Komunikasi Visual

Mostechildren do not like fruits and vegetables because childreneprefer fast food and packaged drinks, due to the lack of print media that introduce the benefits of fruits and vegetables for children. The purpose of the design is to produce a book on the benefitseof fruits and vegetables in children aged 10-15 years in order to provide knowledge about the importance of the benefitseof fruits and vegetables and increase the desire of children to consume fruits and vegetables. This design uses visual communication design theory, print media theory, book theory, layout theory, illustration theory, and typographic theory. The design method uses theeglass box method, a research-based design, with a 5W + 1H analysis approach (what, who, where, when, why and how) to find solutions to the problems encountered. The design produces the main media of books about the benefits of fruits and vegetables in children aged 10-15 years and is also supported by several other media namely: e-books, posters, t-shirts, key chains, stickers, x-banners, and totabag as media support main and as a promotional media.Keywords: Books, benefits, fruits, vegetables

PERANCANGAN PROMOSI GRUP MUSIK LALANG MELALUI VIDEO KLIP HARDIAN TOMMY, Hendra Afriwan, S.Sn., M.Sn., Riri Trinanda, S.Pd., M.Sn.
DEKAVE : Jurnal Desain Komunikasi Visual Vol 8, No 1 (2018): Seri B
Publisher : DEKAVE : Jurnal Desain Komunikasi Visual

Lalang is an indie folk band formed in padang with an exploration of local music of indonesia that contributed for the musics of indonesia. Lalang is an indie band that has it’s own characteristic where the lyric vocalize about nature and life. This things makes their character even stronger.The purpose of designing promotion lalang music group thought video clip to be expected that lalang would be more known in the public.Designed method of video clip is using descriptive qualitative method it means that the datas collected are not in the form of number, but the datas form an interviews ans documentation.This video clip is designed using visual communications of design theory, cinematography, audio visual, illustration, typography and colours. Datas collection was carried out using observation, interview and documentation methods. Data analysis method uses 5w+1h (why, when, where, why, who + how). Video clip design as the main media are also supported by another supporting medias, such as cd covers, posters, t-shirts, drumsticks, guitar picks, key chains and stickers. Which is useful as a supported of the main media and promotion.Keyword : Band, Indie, Folk, Lalang, dan Video Clip.

VISUAL BRANDING RAJUT LASNA ICE RAMAYANI, Dr. M. Nasrul Kamal, M.Sn., Riri Trinanda, S.Pd., M.Sn.
DEKAVE : Jurnal Desain Komunikasi Visual Vol 8, No 2 (2018): Seri A
Publisher : DEKAVE : Jurnal Desain Komunikasi Visual

The purpose of this design is to design a visual branding of Mrs. Lasnawinda’s knitting business by using ‘lasna’ as a brand identity, which is taken from the owner’s own name. Brand Lasna hopefully will make the consumers can recognize lasna’s products easily from other competitors. This visual branding is designed to help the company introduces Lasna ‘s product to their potential consumers. An appropriate strategy shall be made to express characteristic from Lasna’s Product So that lasna can build consumer awareness and also be able to loyal to the brand. the design stages start with research, data analysis, and design. The research data were done by interviews, observation, and documentation. These data were analyzed by using S.W.O.T analysis.The main media for the visual branding of lasna is a manual book, which is useful as a guide for lasna company to apply the brand so that lasna can always keep consistent with their image and characteristic. Also, promotional media such as stationery set, exhibition poster, X-banner, T-shirt, Paper bag, Tags, and social media pages. Every promotional media has an important role in raising awareness to the consumers.Keywords : knitting, Lasna knitting , Manual book, Brand.

PERANCANGAN VIDEO DOKUMENTER PELESTARIAN NILAI-NILAI TRADISI DIKIE PANO KECAMATAN BONJOL KABUPATEN PASAMAN SYNTHIA MAYOLAN, Dr. Syafwandi, M.Sn., Dr. Budiwirman, M.Pd.
DEKAVE : Jurnal Desain Komunikasi Visual Vol 7, No 2 (2018): Seri B
Publisher : DEKAVE : Jurnal Desain Komunikasi Visual

Dikie Pano Tradition is one of tradition located in the District Bonjol Pasaman regency that has the uniqueness of how to play it, the lack of information and the introduction of the tradition dikie pano starts form history, the ins and outs and the uniqueness of the main factor of the authors make Video Documentary Design Conservation Tradition values Dikie Pano to provide information about the tradition dikie panoVideo documentary is one of the effective media because the delivery of information through documentary video more easily attract the target audience the purpose of the documentary video is to preserve the history of tradition dikie pano and tradition Ambiak Abuak.This design method begins by pen a collection of data consisting of the main data: in the form of observation, interviews, and documentation, while additional data in the form of studies of various theories obtained through the internet. The data analysis approach uses 5W+1H analysis (what, where, when, who, why, how) with a set of question and answers as key troubleshooting. Video documentary selected as main media and supporting media: video posters, CD Label, Cover CD, T-shirt, Totbag, Stickers, Pin.Keywords: Video Documentary, Preservation, Dikie Pano

VIDEO PROMOSI WISATA KABUPATEN KERINCI HARI YOGA PRATAMA, Dr. Syafwandi, M.Sn., Riri Trinanda, S.Pd., M.Sn.
DEKAVE : Jurnal Desain Komunikasi Visual Vol 8, No 3 (2019): Seri A
Publisher : DEKAVE : Jurnal Desain Komunikasi Visual

This article is intended to get an effective and communicative video design to introduce and provide information about tourism in Kerinci District through promotional videos. Kerinci is the main tourist destination owned by Jambi Province, is an interesting tourist attraction in Kerinci, such as Mount Kerinci tourism, Khayangan Hill, Lake Kerinci tourism, Telun Berasap waterfall tour, and also agro tourism, Tea Plantation. Tourism development is inseparable from communicative and informative promotions to be accessible to the wider community. Additional information about Kerinci tourism objects and also no use of visual communication media which consists of videos about the management of Kerinci attractions, making tourists or people outside the area do not know the details about tourism and what activities can be done on the tour.This promotional video was made using a qualitative research method using 5W + 1H analysis (what, who, when, where, why and how). This promotional video is also supported with several supporting media such as posters, x banners, T-shirts, totebags, stickers, mugs and backdrops.Keywords: Video, Promotion, Tourism, Kerinci

PERANCANGAN VISUAL BRANDING “RUMAH POHON LAING PARK” SITI FADHILAH GOBAH, Riri Trinanda, S.Pd. M.Sn., Elia Pebriyeni, S.Pd., M.Sn.
DEKAVE : Jurnal Desain Komunikasi Visual Vol 7, No 2 (2018): Seri C
Publisher : DEKAVE : Jurnal Desain Komunikasi Visual

Laing Park tree house is the first tourism destination in Solok Town using tree house theme. Laing Park tree house has many potentials, started from the pleasantness, naturalness, peacefulness and creativity. Up until now, the potentials of Laing Park tree house have not been known and realized by the majority people caused by the lack of promotion by the owner. Thus, it is needed to design the visual branding to give certain identity so that the target audience or the visitor can see and feel what image that the Laing Park tree house presents. Designing the visual branding of Laing Park tree house started with establishing the visual identity of that tourism destination such as logo, promotion media that has not been used before, and resetting the layout and the typography that will be used in the visual communication media. Those are the backgrounds that based this visual branding design.The analysis methods that is chosen in designing the visual branding od Laing Park tree house is Swot (strengths, weakness, opportunities, and threat). This method is used to find the strengths, weakness, potentials, and the danger that Laing Park tree house has also to find the distinguishing factors it has with other tourism destination.The result of designing the visual branding of Laing Park tree house is a logo that is applied in the prime media, which is a manual book of Laing Park tree house, also with the supporting media such as stationary set namely name card, envelope, letter sheet, file folder, and other supporting media such as sign syatem, infographic, safety sign, sticker, ticket, dlyer, scarf, and pin.Key search: Visual Branding, Laing Park Tree House, Logo, Sign System

PERANCANGAN BUKU CERITA BERGAMBAR PENCEGAHAN PELECEHAN SEKSUAL PADA ANAK PAMELLA RESTI UTAMI, Drs. Syafwan, M.Si., Riri Trinanda, S.Pd., M.Sn.
DEKAVE : Jurnal Desain Komunikasi Visual Vol 9, No 1 (2019): Seri A
Publisher : DEKAVE : Jurnal Desain Komunikasi Visual

Pelecehan seksual terhadap anak terjadi karena komunikasi antara orang tua dan anak tidak terjalin dengan baik, mudahnya orang tua mempercayai orang lain, dan tidak memiliki pengetahuan untuk pencegahannya. Dibutuhkan media kreatif yang komunikatif untuk mengedukasi orang tua dan anak dalam melakukan pencegahan pelecehan seksual itu.Perancangan Buku Cerita Bergambar Pencegahan Pelecehan Seksual pada Anak, penulis menggunakan Teori Desain Komunikasi Visual, Teori Ilustrasi, Teori Media, Teori Cerita Bergambar, Teori Pelecehan Seksual terhadap Anak, dan Teori Psikologi Anak. Metode Perancangan yang dipakai adalah metode kotak kaca (Glass Box Method). Penulis mengumpulkan data melalui observasi, wawancara, dan studi literatur. Data diolah melalui metode analisis SWOT. Hasil Analisis digunakan sebagai acuan dalam merancang buku cerita bergambar yang bergenre Chapter Book sesuai umur audience yang ditargetkan Gaya gambar yang digunakan adalah gaya cartoon style.Buku cerita bergambar ini memiliki judul Tobi, Unis dan Peri Biru. Perancangan ini memiliki media pendukung berupa e-book, x-banner, pin, stiker, kaos, tumbler, gantungan kunci, totebag, bag tag.Kata kunci : Buku, Cerita Bergambar, Edukasi, Anak.

PERANCANGAN MAJALAH SIMANIS EDISI PANDUAN PEMELIHARAAN DAN PERAWATAN KUCING ASMA DEWI, Ir. Drs. Heldi, M.Si., Ph.D., Dra. Lisa widiarti, M.Sn.
DEKAVE : Jurnal Desain Komunikasi Visual Vol 8, No 1 (2018): Seri A
Publisher : DEKAVE : Jurnal Desain Komunikasi Visual

Not all of the cat owners know how to treat and take care of the cats correctly. It might cause the cats become sleazy. Meanwhile, the cat magazines with the edition how to treat and take care of the cats are still rarely found in Indonesia. The purpose of "majalah simanis" in the guidance to treat and take care of the cats edition is to give an informative and communicative information so that the information can be understood easily.This design methodology through the qualitative descriptive method. This means that data collected is not a number, but data derived from interviews, field notes, documentation, and official documents.Magazine is designed by using the theory of visual communication design, media, books, animal magazines, colors, photography, layouts, and typography. The data were collected by using observation method, interview and documentation method. Method of data analysis by using the technique of 5W+1H ( what, when, where, why, who + how).The design of the magazine as the main media is also supported by several media such as posters, x-banners, bookmarks, cat eating places, tota bags, small towels and medicine boxes that are useful as main media supporters and as promotional media.Key Words : Maganize, Guidance, Breeding, Treatment, Cats

VISUAL BRANDING BROWNIES NONA VITA DI RIMBO BUJANG Iqbal Lupi Maulana, Dra. Jupriani, M.Sn.
DEKAVE : Jurnal Desain Komunikasi Visual Vol 9, No 2 (2019): Seri A
Publisher : DEKAVE : Jurnal Desain Komunikasi Visual

Brownies is one product that is highly developed and favored by all circles. But in Rimbo Bujang, Brownies are still considered expensive food or rich people's food, besides people are very interested in foods that have a modern feel. Brownies can also be used as a home-based business field. Mrs. Vita is a person who saw the opportunity. For this reason, Mrs. Vita enthusiasticed to asked for help from the writer in comparing her products. The main purpose of the brand design is to build, increase or increase brand equity, the main dimensions of which are brand awareness (brand awareness) and brand loyalty by consumers. Stages of design starts from data collection, data analysis and design.The process of collecting data through observation, interviews and documentation, while the process of data analysis using the SWO T method. The design produces a Manual Book design as the main media, and some supporting media, namely:business cards, sales invoices, letterhead, envelopes, stamps, posters, x banners, t-shirts, Apron, Chef hats, napkins, packaging, stickers, and social media pages.Key Words : Visual Branding, Brownies, Rimbo, Brand.

PERANCANGAN VISUAL IDENTITY MAMA SPREY KOTA PADANG ARIEF FEBRIANTO YUNUS, Dr. M. Nasrul Kamal, M.Sn., Riri Trinanda, S.Pd., M.Sn.
DEKAVE : Jurnal Desain Komunikasi Visual Vol 8, No 4 (2019): Seri A
Publisher : DEKAVE : Jurnal Desain Komunikasi Visual

Mama Sprey is a sprey and bed cover industry. The lack of prominent visual identity of Mama Sprey's products, so consumers from Mama Sprey do not know the name or brand of the products they buy.Mama Sprey needs a design of a visual identity to increase consumer attractiveness, form an identity for Mama Sprey and inform the products sold by Mama Sprey. Design goals so that people are more familiar with, understand and can attract consumers' attention to products marketed by Mama Sprey,The method used is Glass Box with 5W + 1H analysis (what, who, where, when, why and how) to find a solution to the problem at hand. This design resulted in a Manual Book design as the main media, and also supported by several other media namely: sales invoices, business cards, letters, envelopes, stamps, x-banners, totebags, stickers, posters and t-shirts.Keywords: Visual Identity, Sprey, Brands

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