Majalah Ilmiah Bijak
The Bijak Journal is a scientific journal of Administrative Science Business, published by the Business Administration Studies Program Faculty of Administrative Sciences Institute of Social and Management Studies STIAMI. The Journal of Business Administration is published 2 (two) times a year, every March and September, which contains the results of the study of Business Administration Studies. This journal aims to disseminate the results of thought and scientific analysis in the field of Business Administration Sciences.
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<![CDATA[Decentralization, Budget Participation and Managerial Work Achievements ]]>
<![CDATA[Urika Urika]]>
<![CDATA[ Majalah Ilmiah Bijak Vol 19, No 2: September 2022 ]]>
Publisher : <![CDATA[Institut Ilmu Sosial dan Manajemen STIAMI ]]>
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DOI: 10.31334/bijak.v19i2.2394
<![CDATA[Research on decentralization and budget participation on managerial performance lately is a field of research that many have debates, thus attracting the interest of researchers to conduct further studies of the influence. The population in this study is the manager of the Company's manufacturing industry with sampling purposive sampling techniques. The analysis tool to test the hypothesis using simple regression analysis.Research generates Decentralization positive and significant impact on Managerial Performance. meaning that the higher the decentralization of the motivation of the manager with the unmet need for self-actualization. Participation Budget negative and significant effect on Managerial Performance. This means that in the preparation of the budget involved some employees may of them have properties that are less concerned about the budget so that less cooperative. ]]>
<![CDATA[The Role of Brand Image in Mediating the Effect of Electronic Word of Mouth (E-WOM) and Social Media on Purchase Intention ]]>
<![CDATA[Dede Solihin]]>;
<![CDATA[Ahyani Ahyani]]>
<![CDATA[ Majalah Ilmiah Bijak Vol 19, No 2: September 2022 ]]>
Publisher : <![CDATA[Institut Ilmu Sosial dan Manajemen STIAMI ]]>
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DOI: 10.31334/bijak.v19i2.2384
<![CDATA[This study aimed to investigate the function of brand image in mediating the impact of social media and electronic word-of-mouth on purchase intention. Methods The causality technique is employed in this study. Customers who purchase on South Tangerang's Lazada marketplace make up the study's demographic. Purposive sampling was employed to select samples from up to 150 respondents. SEM (Structural Equation Model) analysis with the SMART PLS program was employed for the data analysis. The research showed that social media and electronic word-of-mouth (E-WOM) had a favorable and significant impact on brand perception. Brand image can act as a mediator between Electronic Word of Mouth (E-WOM) and social media factors on purchase intention. E-WOM and social media have a favorable and significant impact on purchase intention. The findings of this study suggest that social media and electronic word-of-mouth (E-WOM) can, directly and indirectly, improve purchase intention through brand image. ]]>
<![CDATA[The Weight of Product Quality and Service Quality on Customer Satisfpretense of PT. Tigabelas Pilar Mandiri in South Jakarta ]]>
<![CDATA[Siti Mariam]]>;
<![CDATA[Siti Fatimah]]>;
<![CDATA[Atong Soekirman]]>
<![CDATA[ Majalah Ilmiah Bijak Vol 19, No 2: September 2022 ]]>
Publisher : <![CDATA[Institut Ilmu Sosial dan Manajemen STIAMI ]]>
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DOI: 10.31334/bijak.v19i2.2536
<![CDATA[This investigation aims to examine and anatomize the weight of product quality and service quality variables on customer satisfpretense at PT Tigabelas Pilar Mandiri in South Jakarta. This research usual multiple linear regression method where the data was cured by SPSS program. The sample consisted of 61 respondents who were customers of PT Tigabelas Pilar Mandiri in 2020. The instrument usual to collect data was a structured questionnaire with a Likert scale consisting of 32 questions that were composed based on indicators and measurement derived from every variproof. The results showed that: (1) Product Quality impresss Customer Satisfpretense by 57.2%; (2) Service Quality impresss Customer Satisfpretense by 33.3%; (3) Product Quality and Service Quality synchronously impress Customer Satisfpretense by 57.8%.]]>
<![CDATA[Is Job productivity Determined by Incentives, Workloads, and Job Satisfaction? ]]>
<![CDATA[Ikramina Larasati Hazrati Havidz]]>;
<![CDATA[Novitasari .]]>;
<![CDATA[M. Havidz Aima]]>;
<![CDATA[Hernawati W. Retno Wiratih]]>
<![CDATA[ Majalah Ilmiah Bijak Vol 19, No 2: September 2022 ]]>
Publisher : <![CDATA[Institut Ilmu Sosial dan Manajemen STIAMI ]]>
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DOI: 10.31334/bijak.v19i2.2538
<![CDATA[Most of the retail industry at current time tend to utilize the advance technology adoption to enhance their job productivity. Advance technology utilization might lead to business competition in the retail industry. Thus, the study would like to analyse the determinants of job productivity at PT XYZ Department Store. The study aims to framed out the determinants factor of job productivity and to find out the mediating role of job satisfaction on incentives and workloads to job productivity. The study applies non-probability sampling method with 145 respondents collected. Smart-PLS is the statistical tools that is used to analyse the collected data. The proposed hypotheses in the study are all accepted. The results of this study prove that Incentives and Workloads have a positive and significant effect on Job Satisfaction; Incentives and Job Satisfaction have a positive and significant effect on Job Productivity; Workload has a negative and significant effect on Job Productivity; Job satisfaction plays a partial mediator role from incentives to Job Productivity; Last but not least, Job Satisfaction plays a full mediator role from Workload to Job Productivity]]>
<![CDATA[Increasing the Tourists' Revisit Intention by Paying Attention to Tourist Satisfaction at The Gong Cave Pacitan Tourist Destination ]]>
<![CDATA[Sulih Wahyudiono]]>;
<![CDATA[Soerjanto ,]]>
<![CDATA[ Majalah Ilmiah Bijak Vol 19, No 2: September 2022 ]]>
Publisher : <![CDATA[Institut Ilmu Sosial dan Manajemen STIAMI ]]>
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DOI: 10.31334/bijak.v19i2.2558
<![CDATA[This study explores empirical evidence of the relationship between tourist attractions and service quality and the revisit intention to Gong Cave Pacitan Tourist Destination by considering the mediation effect of tourist satisfaction. A total of 155 tourists who visited Gong Cave Tourism Object voluntarily at least twice participated in this study. Smart PLS 3.0 software is used to perform modelling of Least Squares Partial structure equations and hypothesis testing. The results show that tourist attractions and service quality do not affect tourists' revisit intention. Tourist satisfaction significantly and positively impacted the revisit intention. Tourist attractions do not affect tourist satisfaction. The service quality significantly and positively impacts tourist satisfaction. Tourist satisfaction cannot mediate the relationship between tourist attractions and tourist revisit intention. Tourist satisfaction is a variable that can mediate the relationship between service quality and tourist revisit intention.]]>
<![CDATA[Recruitment Capabilities and Attractive Compensation in Supporting of the Employee Retention Paradigm ]]>
<![CDATA[Dipa Teruna]]>;
<![CDATA[Tedy Ardiansyah]]>
<![CDATA[ Majalah Ilmiah Bijak Vol 19, No 2: September 2022 ]]>
Publisher : <![CDATA[Institut Ilmu Sosial dan Manajemen STIAMI ]]>
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DOI: 10.31334/bijak.v19i2.2452
<![CDATA[Generally, employees who have high skills always accept offers from other companies or what we call "high caliber" or "potential" employees. These employees often go in and out of the company, which causes problems for every company. The purpose of this research is to determine the relationship between recruitment, compensation, and employee retention and to determine the most dominant indicators of the three variables mentioned above. The research uses a qualitative approach with a phenomenological approach. The sample is taken from 3 informants, where the average status is as a company leader. nvivo as a tool in analyzing the paradigm or employee retention model. There are four analyses carried out where, in the cluster analysis, it is found that there is a moderate relationship between recruitment, compensation, and employee retention. On the recruitment map for recruitment analysis, the most dominant indicators are competency-based recruitment and online recruitment. For compensation analysis, the most dominant indicators are salary and bonus. The last analysis map for employee retention shows the most dominant career path. It is these dominant indicators that are expected to help with the problem of employee retention in the company.]]>
<![CDATA[The effect of financial literacy and entrepreneurship orientation on the performance of small-medium enterprise ‘tenun gringsing’ in tenganan village, karangasem regency ]]>
<![CDATA[Ade Maharini Adiandari]]>;
<![CDATA[Ni Luh Komang Purnama Yanti]]>
<![CDATA[ Majalah Ilmiah Bijak Vol 19, No 2: September 2022 ]]>
Publisher : <![CDATA[Institut Ilmu Sosial dan Manajemen STIAMI ]]>
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DOI: 10.31334/bijak.v19i2.2555
<![CDATA[Small-medium business enterprises play an important role in the national economics. As such, the performance of small-medium enterprises should be optimized through various efforts among others; increasing financial literacy and entrepreneurship orientation of the businessman/woman themselves. The current research was conducted because there are some performance issues with the small-middle enterprise ‘Tenun Gringsing’ in Tenganan Village, Karangasem. In an effort to optimize and increase performance of the small-middle enterprise, there needs to be a competent financial literacy and a strong entrepreneurship orientation. The purpose of the current study is to study the effect of financial literacy and entrepreneurship orientation on the performance of small-medium enterprise “Tenun Gringsing” in Tenaganan Village Karangasem partially and simultaneously. This research applied a quantitative method. Population studied is 80 businesspeople of the small-medium “Tenun Gringsing” enterprise. Saturated sampling technique was used. Data was collected using interview, observation, survey, and documentation study methods. Data was analyzed using a Mutiple Regression Analysis. The results of the study indicated that there is a positive and significant effect (partially and simultaneously) of financial literacy (X1) and entrepreneurship orientation (X2) towards performance (Y).]]>
<![CDATA[Analysis of The Effect of Service Quality and Product Quality on Consumer Loyalty ]]>
<![CDATA[D. Purnomo]]>;
<![CDATA[Dingot Hamonangan Ismail]]>;
<![CDATA[Verus Hardian]]>
<![CDATA[ Majalah Ilmiah Bijak Vol 19, No 2: September 2022 ]]>
Publisher : <![CDATA[Institut Ilmu Sosial dan Manajemen STIAMI ]]>
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DOI: 10.31334/bijak.v19i2.2576
<![CDATA[The purpose of this study is to obtain valid and reliable empirical data, facts, and information regarding the analysis of product quality factors and customer loyalty service quality of fast food restaurant consumers. This research is a quantitative research. There are two independent variables, namely product quality (X1), Service Quality (X2) and one dependent variable, namely Consumer Loyalty (Y). Data was collected by means of a survey. The data analysis technique used multiple linear regression analysis. The population in this study were all consumers who had bought fast food using an online application, where there were 142 respondents who gave answers to questionnaires via google forms which were distributed online. The results showed that there was an effect of service quality on customer loyalty, amounting to 51.9.%, there was an effect of product quality on customer loyalty of 59.8% and there was an effect of service quality and product quality together in influencing consumer loyalty by 61, 5%.]]>
<![CDATA[The Effect of Career Development on Employee Performance (Case Study at CV Anggara Prima) ]]>
<![CDATA[Aspizain Caniago]]>;
<![CDATA[Agung Edi Rustanto]]>
<![CDATA[ Majalah Ilmiah Bijak Vol 19, No 2: September 2022 ]]>
Publisher : <![CDATA[Institut Ilmu Sosial dan Manajemen STIAMI ]]>
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DOI: 10.31334/bijak.v19i2.2311
<![CDATA[This research is motivated by the phenomenon of a decrease in the level of work productivity in Indonesia which has an impact on employee performance. One of the efforts made by the company in order to increase employee productivity and performance is through employee career development through training activities. Through employee career development, employee knowledge, abilities and skills will increase and will have an impact on employee productivity and performance. This study aims to determine the effect of career development on employee performance. Population is the total number of objects of a study. The population in this study were employees of PT Anggara Prima, totaling 99 people. While the sample in this study were 80 people. Data analysis technique using simple linear regression analysis. The results showed that there was a positive influence between career development on employee performance when viewed from the t-test with a t-count value (7.185 > 1.988) with a significant level of 0.05. Based on the analysis of the coefficient of determination, it can be seen that the R Square value of 0.398 or 39.8% of employee performance variables can be explained by career development variables while the remaining 60.2% is influenced by other variables not explained by the author in this study.product quality) to the dependent variable (purchase interest) is 58.9%]]>
<![CDATA[Improving Customer Satisfaction Through the Role of Mediation Word of Mouth Case Study at Mcdonald's Cut Meutia Bekasi ]]>
<![CDATA[Mohammad Dandy Kurniawan]]>;
<![CDATA[Parlagutan Silitonga]]>
<![CDATA[ Majalah Ilmiah Bijak Vol 19, No 2: September 2022 ]]>
Publisher : <![CDATA[Institut Ilmu Sosial dan Manajemen STIAMI ]]>
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DOI: 10.31334/bijak.v19i2.2574
<![CDATA[This . study aims to analyze and determine the effect of product quality and brand image on customer satisfaction through word of mouth mediation at McDonald's Cut Meutia Bekasi. Respondents in this study were McDonald's customers who had visited at least 2 times and bought McDonald's food products. This sampling technique is purposive sampling with a total of 150 respondents. The analytical method used is descriptive and quantitative methods. The results of this study indicate that product quality and brand image have a significant effect on customer satisfaction, product quality and brand image have a significant effect on word of mouth, word of mouth has a significant effect on customer satisfaction and there is an indirect effect on product quality and brand image on customer satisfaction through word of mouth has a significant effect.]]>
