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Jurnal Ilmiah Manajemen dan Bisnis
Published by Universitas Pendidikan Nasional
ISSN : 25281208     EISSN : 25282077     DOI : -
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Jurnal ini diterbitkan dengan maksud utama mendiseminasi artikel ilmiah baik berupa hasil penelitian maupun telaah literatur (setara dengan hasil penelitian) dibidang manajemen, bisnis, pemasaran dan ilmu ekonomi. Jurnal Ilmiah Manajemen dan Bisnis menerima artikel (yang tidak dipublikasikan dalam jurnal lain) dengan ruang lingkup: Manajemen Sumber Daya Manusia, Manajemen Pemasaran, Manajemen Keuangan, Manajemen Bisnis dan Kewirausahaan, Manajemen Operasi, Manajemen Strategi, dan Manajemen Pariwisata.
Arjuna Subject : -
Articles 20 Documents
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Search results for , issue "Vol 3 No 2 (2018)" : 20 Documents clear
MENCIPTAKAN KESEIMBANGAN ANTARA PEKERJAAN DAN KEHIDUPAN (WORK-LIFE BALANCE): APAKAH FAKTOR SITUASIONAL PEKERJAAN BERPENGARUH? Putu Irma Yunita
Jurnal Ilmiah Manajemen & Bisnis Vol 3 No 2 (2018): Jurnal Ilmiah Manajemen dan Bisnis
Publisher : Universitas Pendidikan Nasional

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Abstract

Menciptakan Keseimbangan antara Pekerjaan dan Kehidupan (Work-Life Balance): Apakah Faktor Situasional Pekerjaan Berpengaruh?. Kebahagiaan dalam hidup sangat dibutuhkan oleh karyawan dalam suatu perusahaan. Hal tersebut akan tercapai jika perasaan dan emosi mereka dapat terjaga baik dalam pekerjaannya maupun di dalam rumah tangganya. Hal-hal apa saja yang mempengaruhi terciptanya kondisi tersebut? Situasi dalam pekerjaan juga sangat menentukan kesehatan jiwa dan raga para karyawannya. Dalam penelitian ini dikaji beberapa faktor situasional yaitu beban jerja, kompensasi, serta hubungan antara karyawan yang diduga mempengaruhi keseimbangan antara pekerjaan dan kehidupan para karyawannya. Penelitian ini menggunakan metode survey dalam perolehan data dan melibatkan 125 orang karyawan, di hotel yang menganut konsep yoga, di kawasan Ubud–Bali. Hasil penelitian mengindikasikan bahwa beban kerja berpengaruh signifikan terhadap work-life balance. Selanjutnya Kompensasi baik financial maupun non-financial berpengaruh signifikan terhadap work-life balance. Terakhir adalah hubungan dengan karyawan juga berpengaruh terhadap work-life balance. Kata kunci : beban kerja, kompensasi, hubungan dengan karyawan (human relation), work-life balance
STRATEGI DIGITAL MARKETING, WORD OF MOUTH (WOM), SERVICE QUALITY TERHADAP KEPUTUSAN PEMAKAIAN JASA GO-JEK Desak Made Febri Purnama Sari; Ketut Gede Sri Dwiya
Jurnal Ilmiah Manajemen & Bisnis Vol 3 No 2 (2018): Jurnal Ilmiah Manajemen dan Bisnis
Publisher : Universitas Pendidikan Nasional

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Abstract

Strategi Digital Marketing, Word of Mouth (WOM), Service Quality terhadap Kepetusan Pemakian Jasa GO-JEK. Penelitian ini dilakukan untuk menganalisa pengaruh digital marketing, word of mouth (wom), service quality terhadap keputusan pemakaian jasa GO-JEK di wilayah Denpasar. Dengan memperhatikan keputusan pemakian dari konsumen, seberapa canggih teknologi ataupun tawaran teknologi dari perusahaan namun tanpa diselaraskan dengan kebiasaan dari konsumen, gaya hidup dari konsumen serta tuntutan dari kebutuhan yang diharapkan konsumen tentu saja akan berbanding terbalik dengan harapan perusahaan, sehingga menjadi penting dapat menyedikan layanan jasa yang memberikan dorongan calon konsumen memilih serta konsumen tetap menggunakan secara berkelanjutan. Jenis data yang digunakan adalah data kualitatif dan kuantitatif. Sumber data yang digunakan adalah data primer dan data sekunder. Populasi dari penelitian ini adalah pengguna jasa GO-JEK di Denpasar. Metode yang digunakan untuk penelitian ini adalah analisis regresi linier berganda. Data yang diperoleh dianalisis menggunakan SPSS for Windows Versi 2.0. Hasil penelitian menunjukkan bahwa digital marketing berpengaruh langsung terhadap keputusan pemakaian sebesar 0,369. Word of mouth berpengaruh langsung terhadap keputusan pemakaian sebesar 0,315. Service quality berpengaruh langsung terhadap keputusan pemakaian sebesar 0,261. Digital marketing , word of mouth , service quality berpengaruh langsung terhadap keputusan pemakaian yang artinya semakin baik digital marketing , semakin baik word of mouth ,semakin baik service quality maka akan meningkatkan keputusan pemakaian jasa GO-JEK. Kata kunci: digital marketing, word of mouth, service quality, keputusan pemakaian
TRUST MEMEDIASI HUBUNGAN PERSEPSI USER DAN KOMITMEN KARYAWAN TERHADAP LOYALITAS PENGGUNA TENAGA KERJA OUTSOURCING Ida Ayu Oka Martini
Jurnal Ilmiah Manajemen & Bisnis Vol 3 No 2 (2018): Jurnal Ilmiah Manajemen dan Bisnis
Publisher : Universitas Pendidikan Nasional

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Abstract

Trust Memediasi Hubungan Persepsi User dan Komitmen Karyawan Terhadap LoyalitasPengguna Tenaga Kerja Outsourcing.This research was conducted to find out whether there was effect of user perception and commitment to user loyalty with trust as variable intervening at PT.Bali Dana Sejahtera. Bali Dana Sejahtera is one of outsourcing company with almost 300 outsourcing employees. Samples were obtained by 50 samples from 200 employees of outsourcing user at PT. Bank BPD Bali Head office, Renon dan Denpasar. The data analysis technique uses the SPSS. Analysis of the data used in this study includes instrument testing,Path Analysis. The results of this study found that user perception and commitment  was affected  on trust .The second result is user perception, commitment and trust was affected  on user loyalty. This can be seen from the results of path analysis that has been processed using SPSS. Validation test on each path for direct influence is the same as regression, using p value from t test which is testing the variable regression coefficient partially proven from user's perception (X1) of trust (Y1) is 0.294 sig 0.007, commitment (X2) to trust (Y1) is 0.649 with sig 0,000, user perception variable (X1) to user loyalty (Y2) is 0.404 with sig 0,000. Commitment variable (X2) to user loyalty (Y2) is 0.620 with sig 0,000, trust variable (Y1) to user loyalty (Y2) is 0.268 with sig 0.001.Keywords: User perception, commitment, trust, user loyalty, outsourcing
PENGARUH SHOPPING LIFESTYLE, FASHION INVOLVEMENT DAN POSITIVE EMOTION TERHADAP IMPULSE BUYING BEHAVIOR I Gusti Ayu Imbayani; Ni Nyoman Ari Novarini
Jurnal Ilmiah Manajemen & Bisnis Vol 3 No 2 (2018): Jurnal Ilmiah Manajemen dan Bisnis
Publisher : Universitas Pendidikan Nasional

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Abstract

The Influence of Shopping Lifestyle, Fashion Involvement and Positive Emotion on Impulse Buying Behavior. In making purchases, consumers prefer modern shopping to traditional shopping places. It is often done unplanned. Currently, type of modern shopping spot that is popular is lifestyle shopping center. Increased lifestyle shopping center in Badung regency from year to year makes business opportunities for business people, especially in fashion field. Shopping lifestyle reflects a person's choice of spending time and money. With the availability of time, consumers will have plenty of time to shop. And with their money, they will have a high purchasing power. Fashion involvement refers to one's involvement in a fashion product that is driven by the need and interest in the product. Impulse buying experienced by consumers can be influenced by positive emotion. This research was conducted to find out the influence of shopping lifestyle, fashion involvement and positive emotion toward impulse buying behavior. There were 220 respondents. The sampling method was purposive sampling method. The analysis technique used in this research is Multiple Linear Regression Analysis. The results with multiple linear regression analysis showed that shopping lifestyle, fashion involvement and positive emotion had a significant positive effect on the impulse buying behavior. Keywords: fashion involvement, impulse buying, positive emotion, and shopping lifestyle.
PENGARUH LOKASI MALL DAN TATA LETAK GERAI TERHADAP LOYALITAS TENANT DI DENPASAR Ni Made Dhian Rani Yulianti; Ketut Gede Sri Dwiya
Jurnal Ilmiah Manajemen & Bisnis Vol 3 No 2 (2018): Jurnal Ilmiah Manajemen dan Bisnis
Publisher : Universitas Pendidikan Nasional

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Abstract

The influence of mall location and store lay out to tenant loyalty in Denpasar. The existence of tenants is one factor in the success of a mall. There are many factors that are considered by tenants before deciding to choose a Mall, some of which are the location and layout of the Mall. The decision to choose a business location and layout will lead to tenant loyalty to the Mall. The purpose of this research is to find out how the influence of location and layout on tenant loyalty through election decisions at a mall. The data used in this study is primary data through the distribution of questionnaires to 72 tenants. The data analysis technique used is path analysis (path analysis) with SmartPLS version 3.0.m3 software. The results of the study show that the location of the mall has no direct effect on the decision to choose the mall, while the layout has a direct effect. Decision variables have a direct and significant effect on loyalty. While the influence of location and layout variables on tenant loyalty is not significant, so it is true that the decision on business location selection as a full mediation variable. The Square Adjusted R value for the decision variable is only explained by 22.7% of the location and layout variables. Whereas the loyalty construct is only explained by 18.7% of the decision construct. The calculation results from Q Square can be seen that the value 0.108 is greater than 0, which means that the model has a good predictive relevance value. Keywords: Location, lay out, decision, loyalty
ADAPTASI MODEL BISNIS UNIQLO DENGAN MENGADOPSI CANVAS BUSINESS MODEL DAN 360? BUSINESS MODEL Gusi Putu Lestara Permana; I Made Sindhu Yoga
Jurnal Ilmiah Manajemen & Bisnis Vol 3 No 2 (2018): Jurnal Ilmiah Manajemen dan Bisnis
Publisher : Universitas Pendidikan Nasional

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Abstract

Adaptasi Model Bisnis Uniqlo Dengan Mengadopsi Canvas Business Model Dan 360? Business Model. Tujuan dari penelitian ini adalah untuk membandingkan model bisnis yang digunakan oleh salah satu perusahaan retail multinasional yang bergerak pada bidang fashion, yaitu UNIQLO. Secara gambaran besar model bisnis yang digunakan oleh UNIQLO mencakup pada tiga bidang utama, yaitu desain, produksi, dan penjualan. Melalui pendekatan dua model bisnis lainnya, penelitian ini membedah komponen-komponen dalam model bisnis UNIQLO sebagai sebuah gambaran dari sudut pandang lainnya. Beberapa penelitian terdahulu tentang model bisnis mengartikan model bisnis sebagai konsep secara ekonomi untuk menghasilkan keuntungan yang didasarkan pada kombinasi antara proses bisnis dan teknologi yang digunakan, namun pada akhirnya hal tersebut belum mampu mewakili sudut pandang yang lebih kompleks dalam perusahaan. Model bisnis seharusnya juga mampu menangkap sisi lain dari perusahaan, selain tentang pendapatan hasil dari produksi dan biaya-biaya, juga tentang bagaimana menciptakan nilai untuk ditawarkan kepada konsumen dan nilai bagi perusahaan itu sendiri. Hal ini dilakukan untuk memberi pertimbangan bagi perusahaan dalam menghadapi perubahan lingkungan bisnis yang dinamis. Model pertama yang diadopsi adalah canvas business model. Melalui canvas business model maka dapat diketahui secara lebih jelas siklus bisnis yang telah digunakan oleh UNIQLO. Lebih lanjut, model bisnis kedua yang digunakan adalah 360? business model. Model ini digunakan untuk membantu melihat proses aktivitas bisnis, mulai dari penciptaan nilai di hulu proses bisnis sampai dengan bagaimana nilai dalam perusahaan mampu menjadi sebuah keunggulan yang dapat disampaikan di hilir dari sebuah proses bisnis.Kata kunci: Model bisnis, canvas business model, 360? business model, UNIQLO. 
PENGARUH PENGEMBANGAN KARIR, STRES KERJA DAN PEMBERDAYAAN KARYAWAN TERHADAP TURNOVER INTENTION DI KAYUMANIS NUSA DUA PRIVATE VILLA & SPA BALI Ni Kadek Sudnanti; Ni Wayan Wijayanti
Jurnal Ilmiah Manajemen & Bisnis Vol 3 No 2 (2018): Jurnal Ilmiah Manajemen dan Bisnis
Publisher : Universitas Pendidikan Nasional

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Abstract

The Influence of Career Development, Work Stress, and Employe Empowerment on Turnover Intention at Kayumanis Nusa Dua Private Villa & Spa Bali. This research is motivated by the problem of turnover intention which is increasing annually at Kayumanis Nusa Dua Private Villa & Spa. This study aims to determine the impact of career development, work stress, the influence of employee empowerment on turnover intention, also the influence of career development, work stress, and employee empowerment on turnover intention at Kayumanis Nusa Dua Private Villa & Spa. This research was conducted at Kayumanis Nusa Dua Private Villa & Spa, using Kayumanis Nusa Dua Private Villa & Spa employees as respondents. The number of respondents in this study were 80 people taken by saturated sample techniques. The types of data are quantitative data. Sources of data are primary data and secondary data. Data collection techniques used a questionnaire with closed questions as measured by the Likert scale. The data analysis technique used in this study is a multiple linear regression analysis technique which operated by the SPSS version 23.0 program. The results of indicate that career development has a negative effect on turnover intention, work stress has a positive effect on turnover intention, employee empowerment has a negative effect on turnover intention, and career development, work stress and employee empowerment significantly influence turnover intention on Kayumanis Nusa Dua Private Villa & Spa. Keywords: career development, work stress, employee empowerment, turnover intention
PENGARUH BRAND AWARENESS, PERCEIVED QUALITY DAN WORD OF MOUTH (WOM) TERHADAP KEPUTUSAN PENGGUNAAN GO-JEK DI DENPASAR I Putu Dharmawan Pradhana; Yunia Sallyana
Jurnal Ilmiah Manajemen & Bisnis Vol 3 No 2 (2018): Jurnal Ilmiah Manajemen dan Bisnis
Publisher : Universitas Pendidikan Nasional

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Abstract

Pengaruh Brand Awareness, Perceived Quality dan Word of Mouth (WOM) Terhadap Keputusan Penggunaan Go-Jek di Denpasar. Tujuan dari penelitian ini adalah untuk mengetahui pengaruh brand awareness, perceived quality, dan word of mouth terhadap keputusan penggunaan layanan GO-JEK di Denpasar. Data yang digunakan dalam penelitian ini adalah data primer yang diperoleh dari hasil kuesioner kepada responden. Populasi dalam penelitian ini adalah pengguna layanan GO-JEK di Denpasar. Teknik pengambilan sampel adalah non-probability sampling. Ada 112 responden untuk penelitian ini. Metode analisis data yang digunakan adalah analisis regresi linier berganda. Penelitian ini menggunakan uji t untuk mengetahui pengaruh variabel independen secara parsial terhadap variabel dependen dan uji F untuk mengetahui pengaruh semua variabel independen secara simultan terhadap variabel dependen. Hasil penelitian ini menunjukkan bahwa variabel brand awareness berpengaruh positif dan signifikan terhadap keputusan penggunaan, variabel perceived quality berpengaruh positif dan signifikan terhadap keputusan penggunaan, word of mouth berpengaruh positif dan signifikan terhadap keputusan penggunaan, kesadaran merek, kualitas persepsi, dan dari mulut ke mulut. secara simultan berpengaruh positif dan signifikan terhadap penggunaan keputusan. Kata kunci: kesadaran merek, persepsi kualitas, dari mulut ke mulut, menggunakan keputusan, layanan GO-JEK
KEPUASAN KERJA, KOMITMEN ORGANISASIONAL, DAN ORGANIZATIONAL CITIZENSHIP BEHAVIOR TERHADAP KINERJA KARYAWAN HOTEL BALI RELAXING RESORT & SPA, NUSA DU Ni Wayan Lasmi; Ni Kadek May Fang Deliana Fungky
Jurnal Ilmiah Manajemen & Bisnis Vol 3 No 2 (2018): Jurnal Ilmiah Manajemen dan Bisnis
Publisher : Universitas Pendidikan Nasional

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Abstract

Job Satisfaction, Organizational Commitment, and Organizational Citizenship Behavior on Employee Performance of Hotel Bali Relaxing Resort & Spa, Nusa Dua.This study aims to determine the impact of job satisfaction, organizational commitment, and organizational citizenship behavior on employee performance. This research is conducted at Hotel Bali Relaxing Resort & Spa, Nusa Dua by using its employees, especially Room Attendants and Stewards as respondents. The number of respondents in this study are 35 employees, which 25 employees are Room Attendants and 10 employees are Stewards. The data analysis technique used is multiple linier regression analysis technique which are operated through the SPSS version 23.0 program. The results of the analysis show that job satisfaction has a positive and significant effect on employee performance, organizational commitment has a positive and significant effect on employee performance, and organizational citizenship behavior also has a positive and significant effect on employee performance. Based on the significant value of 0,000 < 0,50, means that there is a significant simultaneous influence between job satisfaction, organizational commitment, and organizational citizenship behavior on employee performance at the Hotel Bali Relaxing Resort & Spa, Nusa Dua especially in the Room Attendats and Stewards section. The coefficient of determination (Adjusted R square) in this study is 0,792 or 79,2%, means that the employee performance variables can be explained by the job satisfaction, organizational commitment, and organizational citizenship behavior variables. While the remaining 20,8% is explained by other variables not examined in this study. Keywords: job satisfaction, organizational commitment, organizational citizenship behavior, employee performance.
PENGARUH SHOPPING LIFESTYLE, FASHION INVOLVEMENT DAN POSITIVE EMOTION TERHADAP IMPULSE BUYING BEHAVIOR I Gusti Ayu Imbayani; Ni Nyoman Ari Novarini
Jurnal Ilmiah Manajemen & Bisnis Vol 3 No 2 (2018): Jurnal Ilmiah Manajemen dan Bisnis
Publisher : Universitas Pendidikan Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (597.028 KB)

Abstract

Consumers in making purchases are not often done unplanned and in general consumers prefer a place to shop modern compared with traditional shopping places. Currently the type of modern shopping spot that is popular in the midst of society is the lifestyle shopping center. Increased lifestyle shopping center in Badung regency from year to year make business opportunities for business people, especially in the field of fashion. Shopping lifestyle reflects a person's choice of spending time and money, with the availability of time consumers will have plenty of time to shop and with consumer money will have a high purchasing power               Fashion involvement refers to one's involvement in a fashion product that is driven by the need and interest in the productImpulse buying experienced by consumers can be influenced by positive emotion. This research was conducted to find out the influence of shopping lifestyle, fashion involvement and positive emotion toward impulse buying behavior. Samples taken as much as 220 respondents with the method of purposive sampling                The analysis technique used in this research is Multiple Linear Regression AnalysisThe results with multiple linear regression analysis showed that shopping lifestyle, fashion involvement and positive emotion had a significant positive effect on the impulse buying behavior Keywords :      Shopping Lifestyle, Fashion Involvement, Positive Emotion dan Impulse Buying

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