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International Journal of Economics, Business and Accounting Research (IJEBAR)
Published by STIE AAS Surakarta
ISSN : 26224771     EISSN : 26141280     DOI : 10.29040/ijebar.v3i03
Core Subject : Economy,
Economics, Econometrics & Finance
International Journal of Economics, Business, and Accounting Research (IJEBAR) is a peer-reviewed, open access international scientific journal dedicated for rapid publication of high-quality original research articles as well as review articles in all areas of Economics, Business and Accounting.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 32 Documents
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Search results for , issue "Vol 8, No 3 (2024): IJEBAR, VOL. 8, ISSUE 3, September 2024" : 32 Documents clear
ANALISIS IMPLEMENTASI STRATEGI DIGITAL MARKETING DI ERA SOCIETY 5.0 PADA PRODUSEN TAHU BAKSO MAS ARTA Dinata, Arta Prawira; Istikhoroh, Siti; Lasiyono, Untung
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 3 (2024): IJEBAR, VOL. 8, ISSUE 3, September 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i3.14296

Abstract

In era society 5.0 the development of technology and information is growing very quickly and developing increasingly rapidly. Companies that can compete in the era society 5.0 are companies maximizing the benefits of information technology developments, especially in the product marketing process, digital marketing strategy is one of the most effective strategies. And efficient to carry out the product marketing process. This research aims to determine the implementation of digital marketing strategies in the era of society 5.0 in Mas Arta meatball tofu producers. The research method used is a qualitative method with an interpretive paradigm which aims to gain insight into the digital marketing strategy implemented by the Mas Arta meatball tofu producer in the era of society 5.0. The results of this research are the iImplementation of Digital Marketing Strategy in the Society 5.0 Era at the Mas Arta Bakso Tofu Producer for its consumers referring to the digital marketing marketing mix. There are several components in the digital marketing marketing mix, namely; Product, price, distribution, promotion, so that these components run well, the Mas Arta meatball tofu producer takes an integrated digital marketing approach. This approach is used to answer the implementation of digital marketing strategies in the era of society 5.0 for the Mas Arta meatball tofu producer: Using advertising/ads on the applied platform, Carrying out live/introducing products directly through the social media used, Utilizing content creators as the originator of product marketing.
Entrepreneurial Orientation and Marketing Innovation ON PERFORMANCE MARKETING WITH LEVEL OF COMPETITION AS INTERVENING VARIABLES (Survey on UMKM Actors in KUNIGAN DISTRICT) Gunawan, Wely Hadi; Novandari, Weni; Setyanto, Refius Pradipta
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 3 (2024): IJEBAR, VOL. 8, ISSUE 3, September 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i3.14105

Abstract

The phenomenon in this research is the market share, especially MSMEs in Kuningan Regency, which experienced a decline in sales from year to year. So it can be interpreted thatThe Kuningan Regency MSME market share experienced negative growth. This lessonaims to find out or analyze the influence of green marketing and corporate socialresponsibility for purchasing decisions through consumer knowledge. The sample taken was 150 MSMEs in Kuningan Regency. The research instrument was in the form of distributing questionnaires via Google from. The data analysis technique used is Structural Equation Modeling (SEM). The results of hypothesis testing show that (1) Entrepreneurial Orientation has a positive and significant influence on the Level of Competition. (2) Marketing Innovation has a significant positive impact on the Level of Competition. (3) Entrepreneurial Orientation has a positive and significant impact on Marketing Performance. (4) Marketing Innovation has no effect on Marketing Performance decisions. (5) The level of Interference has a positive effect on purchasing decisionsand has a positive effect on Important Marketing Performance. (6) Entrepreneurial Orientation has a positive effect on Marketing Performance through Marketing Innovation. (7) Marketing Innovation has a positive effect on Marketing Performance through Level
THE INFLUENCE OF COMPENSATION AND MOTIVATION ON EMPLOYEE PERFORMANCE AT THE ISLAMIC EDUCATION FOUNDATION (IEF) SIRNAMISKIN ISLAMIC BOARDING SCHOOL Azzahra, Vilda Aprisa; Wahyuningtyas, Ratri
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 3 (2024): IJEBAR, VOL. 8, ISSUE 3, September 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i3.14646

Abstract

This research emphasizes the vital role of teachers within the education system, specifically at the Islamic Education Foundation (IEF) Sirnamiskin Islamic Boarding School, and explores how compensation and motivation influence their performance. The study aims to evaluate compensation, motivation, and employee performance, along with the effects of compensation and motivation on performance. Compensation and motivation are the independent variables, while employee performance is the dependent variable. Utilizing a quantitative research approach with Stratified Random Sampling and Partial Least Square Modelling (PLS-SEM) for analysis, the study investigates the relationships among these variables. The results indicate that both compensation and motivation are rated positively, and employee performance is also satisfactory. These results indicate that both compensation and motivation substantially influence employee performance. Hence, assessing and improving compensation and motivation at IEF Islamic Boarding School Sirnamiskin is essential for further enhancing teacher performance.
EVALUATION OF LOCAL PUBLIC SERVICE AGENCY FINANCIAL MANAGEMENT PATTERN (PPK-BLUD) IMPLEMENTATION AT PUSKESMAS IN KARANGANYAR REGENCY Sutaryo, Sutaryo; Arifin, Taufiq; Aryani, Y Anni; Rahmawati, Isna Putri; Nurrahmawati, An
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 3 (2024): IJEBAR, VOL. 8, ISSUE 3, September 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i3.14134

Abstract

This study aims to evaluate the implementation of the Local Public Service Agency Financial Management Pattern (PPK-BLUD) at Community Health Center (Puskesmas) in Karanganyar Regency. This research uses secondary data from documentation of local financial management regulations, organizational structure and profile of BLUD, financial management documents, unaudited and audited financial reports, as well as management letters from the audit of BLUD financial statement. Our analysis was carried out with an in-depth overview of PPK-BLUD implementation that has been running until 2023 and evaluating its implementation based on the applicable regulations and best business practices. This research found that the implementation of PPK-BLUD at Puskesmas in Karanganyar Regency has been implemented quite well in terms of legality, human resources, and the BLUD financial management process. However, there are still several limitations in terms of human resources competency in the financial sector, there are no technical regulations, and coordination and review are not yet optimal. Due to the limitations still being faced, the BLUD Puskesmas in Karanganyar Regency is recommended to develop technical regulations for BLUD financial management guidelines, increase human resources and/or provide adequate training, as well as improve coordination, monitoring and review with vertical agencies. Finally, it can be expected that the implementation of PPK-BLUD will be more established, orderly, and accountable.
COGNITIVE BIAS AND BEGINNER INVESTORS Trisilo, Rismanto Gatot; Christanti, Paramita Lea; Sulistyowatie, Syska Lady
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 3 (2024): IJEBAR, VOL. 8, ISSUE 3, September 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i3.14853

Abstract

Forex investment is one of the investment instruments that is popular among the people of Indonesia. However, forex investment also has high risks, so it is important for investors to understand the factors that can affect their investment decisions, this study aims to test the influence of recency bias and familiarity bias on the decision-making of beginner investors in forex investment, this study uses a quantitative method with a survey design and the population of this study is students of the management study program UNIWDHA Klaten who have received learning about the stock market and forex and becoming a beginner investor, the research sample amounted to 47 people. From the results of this study, recency bias and familiarity bias are equally significant in influencing the decisions of novice investors, although recency bias has a greater influence than familiarity bias, from this result hopefully it can help in making investment decisions in the future
DETECTION OF FINANCIAL STATEMENT FRAUD: STUDY IN INDONESIA BANKING AND ENERGY SECTOR COMPANIES Santini, Gilang Jelita; Maha Putra, Donny
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 3 (2024): IJEBAR, VOL. 8, ISSUE 3, September 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i3.13797

Abstract

Fraud potential in financial statements often occurs. For this reason, this study identifies aspects that cause financial statement fraud (FOFS), including financial targets (FTs), total accruals, and total assets (TATAs), and the industries' nature (NOIs) in the banking and energy sector companies in Indonesia. The data sample is the financial and annual reports of 122 banking and energy companies. The purposive sampling is used for the selection of the data. The analysis uses different test analysis methods and panel data regression tests. The results prove that FTs prove to be a strong predictor of FOFS in banking companies, while in energy companies it is not proven. Furthermore, TATAs have not been proven to affect FOFS in companies in both sectors. Meanwhile, NOIs have a negative effect on FOFS. The implication is for the banking sector, the potential for FOFS is more due to the disclosure of high Return on assets (ROA) and low-income ratios. In contrast, in the energy sector, companies are strongly influenced only by low-income ratios.
THE BUSINESS MODEL CANVAS TO DEVELOP ENTREPRENEURIAL MINDSET IN ONLINE LEARNING Nurseto, Tejo; Sulasmi, Sulasmi; Alwi, Ahmad Chafid
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 3 (2024): IJEBAR, VOL. 8, ISSUE 3, September 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i3.14879

Abstract

This article aims to describe the implementation of the Business Model Canvas (BMC) in developing an entrepreneurial mindset (EM) within an online learning environment. This study employed a descriptive observational analytic method within a one-shot case study design. The subjects were 29 Economic Education students from the Faculty of Business and Economics at Yogyakarta State University who participated in an entrepreneurship practicum course. Data were analyzed using descriptive analysis. The results indicate that (1) The implementation of BMC effectively develops an entrepreneurial mindset. (2) The students' entrepreneurial mindset following the BMC online learning is characterized by the following indicators: motivation (66%), intention (52%), decision-making (48%), job experience (45%), friendly personality (41%), risk-taking and effective communication (38%), organizational experience (14%), active in organizing (10%), business experience (9%), and leadership (7%). (3) The entrepreneurial mindset of students who have participated in BMC-based learning is categorized as high (72.41%) and medium (27.59%).
THE EFFECT OF WORKLOAD, JOB SATISFACTION AND JOB STRESS ON EMPLOYEES' TURNOVER INTENTION PT. SURYAMAS CIPTA SENTOSA SURABAYA Pranoto, Eko Adi; Miradji, Mohammad Afrizal; Estiasih, Soffia Pudji
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 3 (2024): IJEBAR, VOL. 8, ISSUE 3, September 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i3.15048

Abstract

Human resources are a very crucial asset for a company. How well the resources are managed will determine the success of the Company in the future. Companies need healthy and motivated human resources to become more advanced, develop and survive in a changing business environment. The purpose of this study is how the influence of turnover intention on workload, job satisfaction and work stress on employees of PT. Suryamas Cipta Sentosa Surabaya. Quantitative research methods are one of those used. The population of the study was 124 and a sample of 75 respondents was used as a sample, namely as participants. The sample was taken using a purposive sampling technique. Instruments testing, hypothesis testing, multiple linear regressions analysis, and classical assumptions testing through the SPSS version 22 application are some of the data analysis methodology. The results of the study showed that the variables of workload, job satisfactions and work stress partially had a positive and significant effect on turnover intention on employees of PT. Suryamas Cipta Sentosa Surabaya. Then workload, job satisfactions and stress simultaneously had a positive and significant effect on turnover intention on employees of PT. Suryamas Cipta Sentosa Surabaya. Keywords: Workload, job satisfaction, job stress and turnover intention
ASSESSING REVIEW CONSISTENCY, PRODUCT INFORMATION QUALITY, AND ONLINE IMPULSIVE BUYING TENDENCY: THE MEDIATING PATHWAY OF CUSTOMER ENGAGEMENT Toding, Luciana Alriani; Wirawan, Kevin; Gaitedy, Novyanti; Syarif, Siti Fadilah; Willar, Ayumi Elizabeth Pricillia; Ardyan, Elia
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 3 (2024): IJEBAR, VOL. 8, ISSUE 3, September 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i3.14080

Abstract

This study examines the influence of review consistency and product information quality on customer engagement and impulsive buying tendencies. The participants in this study consisted of 57 individuals who spontaneously bought on a live-streaming platform. The analytical technique employed in this study is Structural Equation Modeling - Partial Least Squares (SEM-PLS), and the data processing is conducted using WarpPls version 8. The findings of this study suggest that maintaining consistency in reviews and ensuring high-quality of product information might enhance consumer involvement. Additional findings indicate that client contact has the potential to enhance consumers' inclination towards impulsive buying. An important management conclusion of this study is that organizations must guarantee the accuracy, comprehensiveness, and clarity of the product information they supply. This will help to enhance customer engagement and promote impulsive purchase behavior.
BRIDGING PUBLIC PERCEPTION: BARRIERS TO ISLAMIC BANKING ADOPTION Wahidullah, Wahidullah; Jumaiyah, Jumaiyah
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 3 (2024): IJEBAR, VOL. 8, ISSUE 3, September 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i3.13414

Abstract

This study aims to assess the current views of the Jepara community towards sharia banking products, as well as the factors that influence these perceptions. This thesis was prepared using descriptive-qualitative research methods. A study of citizens' perceptions shows that sharia banking products are considered easy to use, cost-effective, and convenient. They appreciate the availability of ATM cards and BSI banking facilities for transactions anytime and anywhere. For interbank transfers, the administration fee is cheap—only 2,500. Sharia People's Economic Bank (SPEB) products are not subject to any administration fees or deductions, thus ensuring security, reliability, and compliance with Islamic principles. Factors that influence public perception of sharia banking products include understanding determinants, motivation factors, size factors, and movement factors. These factors have contributed to the perception that people are reluctant to use Islamic banks due to a lack of understanding of banking products. Compliance with Sharia is now very minimal.

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