cover
Contact Name
Prof. Dr. H. Jufriadif Na`am, S.Kom, M.Kom
Contact Email
jufriadifnaam@upiyptk.ac.id
Phone
+6287895670026
Journal Mail Official
infeb@upiyptk.ac.id
Editorial Address
Kampus Universitas Putra Indonesia YPTK Padang Jl. Raya Lubuk Begalung Padang, Sumatera Barat - 25221
Location
Kota padang,
Sumatera barat
INDONESIA
Jurnal Informatika Ekonomi Bisnis
ISSN : 27148491     EISSN : -     DOI : https://doi.org/10.37034/infeb
Core Subject : Economy,
Jurnal Informatika Ekonomi Bisnis adalah Jurnal Nasional, yang didedikasikan untuk publikasi hasil penelitian yang berkualitas dalam bidang Informatika Ekonomi dan Bisnis, namun tak terbatas secara implisit. Jurnal Informatika Ekonomi Bisnis menerbitkan artikel secara berkala 4 (empat) kali setahun yaitu pada bulan Maret, Juni, September, dan Desember. Semua publikasi di jurnal ini bersifat terbuka yang memungkinkan artikel tersedia secara bebas online tanpa berlangganan. Jurnal Informatika Ekonomi Bisnis sebagai media kajian ilmiah hasil penelitian, pemikiran dan kajian analisis-kritis dalam bidang informatika ekonomi dan bisnis. Sebagai bagian dari semangat menyebarluaskan ilmu pengetahuan hasil dari penelitian dan pemikiran untuk pengabdian pada masyarakat luas, serta sebagai sumber referensi akademisi dalam bidang informatika ekonomi dan bisnis.
Articles 616 Documents
The Influence of Live-Streamers on Somethinc’s Purchase Intention at Tiktok Shop Mediated by Consumer Trust Liizza Diana Manzil; Amelindha Vania
Jurnal Informatika Ekonomi Bisnis Vol. 5, No. 1 (March 2023)
Publisher : SAFE-Network

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37034/infeb.v5i1.225

Abstract

The trend that is happening nowadays is online transactions through live-streaming or what is commonly known as live-streaming shopping. This study aims to determine the effect of live-streamers on purchase intention with consumer trust as an intervening variable. This research uses descriptive quantitative method. The population in this study are state university students who use social media TikTok in Malang City. The sample in this study amounted to 195 respondents, determined using a purposive sampling technique with criteria such as students aged 18-28 years who are TikTok social media users in Malang City who have watched live-streaming on the official TikTok account of @Somethincofficial, and have ever used TikTok Shop feature. The data analysis technique used in this study is Structural Equation Modeling (SEM) Partial Least Square (PLS) or SEM-PLS with the help of SmartPLS 3.0 software. The results of this study indicate that live-streamers have a positive and significant effect on consumer trust, live-streamers have a positive and significant effect on purchase intention, consumer trust has a positive and significant effect on purchase intention, and live-streamers have a positive and significant effect on purchase intention through consumer trust.
IoT-Based Integrated Marketing Communication in Closing Quality Agent Marketing Program Nova Jelita Desilia Ajeng; Endy Gunanto Marsasi
Jurnal Informatika Ekonomi Bisnis Vol. 5, No. 1 (March 2023)
Publisher : SAFE-Network

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37034/infeb.v5i1.229

Abstract

The researcher examines a digital economy-based manufacturing industry company where the company has a Closing Quality Agent program that aims to screen the network below, namely screening Closing Quality Agent program that aims to filter the network under it, namely screening qualified and serious agents in running this business. The applicable Closing Quality Agent will have an impact on the entire network if the agent does not pass the qualification. This research was conducted to try to help and evaluate existing programs in the company The method for analyzing this research is qualitative by direct observation, in-depth interviews, collection of documentation, and secondary data of the company. Research is carried out in the company through the marketing division. Based on research that has been carried out, this program is less effective in maximizing its digital system. This research resulted in a program evaluation using the theory of Integrategrated Marketing Communication with the implementation of the Internet of Things which is expected to be implemented in the company system in supporting the Closing Quality Agent program is carried out.
Pemanfaatan Marketplace Shopee dalam Peningkatan Volume Penjualan Jaket Hoodie Toko Mikayla Shop Rissa Amelia; Tiris Sudrartono
Jurnal Informatika Ekonomi Bisnis Vol. 5, No. 1 (March 2023)
Publisher : SAFE-Network

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37034/infeb.v5i1.237

Abstract

This research was conducted to find out the problem of decreasing sales volume that occurred at the Mikayla Shop Store in 2022 by making several efforts by carrying out effective and efficient marketing strategies and implementing even better utilization of the marketplace. A descriptive qualitative method with which to do observations and interviews with the owner of the Mikayla Shop Store, to find out in more detail what problems are being faced, and in the end researcher will provide and explain what efforts the owner should make. The results of the study stated that the use of the right marketing strategy and an application of effective utilization of the shopee marketplace carried out by the Mikayla Shop Store could increase sales volume in January 2023 with the percentage of sales increasing by 5.45% from December 2022. The results of the research conducted there are problems faced by the owner, namely a lack of understanding in carrying out marketing strategies to compete with others such as a lack of promotion on social media, and not making good use of marketplace features, therefore owners must be able to be consistent in promoting on social media and using marketplace features shop is even better.
Analisis Disiplin Kerja pada PT. X Gresik Sri Wulan Eka Dwiyanti; Roziana Ainul Hidayati
Jurnal Informatika Ekonomi Bisnis Vol. 5, No. 1 (March 2023)
Publisher : SAFE-Network

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37034/infeb.v5i1.238

Abstract

The purpose of this research is useful in identifying causes and solutions to employee discipline applied in daily work activities. This study processes data from respondents and informants who were asked for information or extracted data. The data processed from the research object is an indicator of employee work discipline with a qualitative descriptive method. Collection techniques with interviews, observation and collection of documentation. The data is analyzed against the problems encountered. The research results obtained from all indicators that affect discipline have been carried out well, but leaders need to improve in giving appreciation. Other factors that cause employees to be late for work are overtime activities and work environment or congested road access. The solution that can be done is by carrying out direct supervision or by utilizing technology (systems) that can monitor employee activities from the daily reports that employees work on. Conditions must be created in a comfortable work environment by improving road access, transferring attendance media (fingerprints) near the parking area. Continuous work evaluation is the provision of direction and motivation and the provision of periodic sanctions in order to achieve a higher level of discipline and to have a positive impact on the company.
Influence of Liquidity, Dividend Policy and Profitability on Company Value in Manufacturing Companies Listed on the Indonesia Stock Exchange for the 2017-2021 Dodi Suryadi; Olandari Mulyadi
Jurnal Informatika Ekonomi Bisnis Vol. 5, No. 1 (March 2023)
Publisher : SAFE-Network

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37034/infeb.v5i1.231

Abstract

This study aims to determine the effect of liquidity, dividend policy and profitability on company value in manufacturing companies listed on the Indonesia Stock Exchange for the 2017-2021 period. The population used in this study was Manufacturing Companies listed on the Indonesia Stock Exchange (IDX) for the 2017-2021 period while the sample of this study was 65 companies in manufacturing companies listed on the Indonesia Stock Exchange. The sample selection technique in this study used purposive sampling technique with the aim of obtaining a representative sample according to predetermined criteria. The amount of data used by each company is as much as 5 years multiplied by 65 companies, so that 325 financial statements of manufacturing companies are obtained. The type of data used is secondary data obtained from www.idx.co.id. The analysis method used is multiple linear regression analysis using IBM SPSS Statistics software version 25. This study obtained the result that Likuditias partially had a positive and significant effect on the value of the company with a significant value of 0.005. The dividend policy partially has a positive and significant effect on the value of the company with a significant value of 0.257. Profitability partially has a positive and significant effect on the value of the company with a significant value of 0.000. Liquidity, dividend policy and profitability together have a positive and significant effect on the value of the company with a significant value of 0.000. The results of the R2 test (coefficient of determination) on the adjusted r-square showed that the percentage of contribution of independent variables to the dependent variables was 0.226 or 22.6%.
The Effect of Work Environment, Work Ability, and Work Discipline on Work Performance in Companies of BPJS Kesehatan Elvina Rosida; M. Farid Wajdi
Jurnal Informatika Ekonomi Bisnis Vol. 5, No. 1 (March 2023)
Publisher : SAFE-Network

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37034/infeb.v5i1.239

Abstract

The aim of this research is to investigate the effect of the work environment, employee ability, and work discipline on Work Performance. This study employed a quantitative approach using non-probability sampling and a method of purposive sampling. This study's samples consisted of one hundred respondents who were disseminated by Google from the BPJS offices in Surakarta and Sukoharjo. Using the smartPLS application, outer model and inner model analysis are used to handle these study data. The results of this research show that the work environment, work ability, and work discipline have a positive and statistically significant effect on Work Performance.
Analisis Faktor-Faktor yang Memengaruhi Tingkat Non-Performing Financing (NPF) di Bank Umum Syariah Indonesia Periode 2015-2021 Syahrifa Dwi Fitri; Jaka Sriyana
Jurnal Informatika Ekonomi Bisnis Vol. 5, No. 1 (March 2023)
Publisher : SAFE-Network

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37034/infeb.v5i1.240

Abstract

The development of Islamic banking in Indonesia continues to increase. The Islamic banking industry has a bright future, one of which is supported by most of the Indonesian people who are Muslims so that the market share they have is also large. To maintain its existence, of course, Islamic banking must maintain the trust given by the community to collect and distribute funds back to the community. This study aims to examine the factors that influence the level of Non-performing Financing (NPF) in Islamic Commercial Banks, because the higher the NPF of a bank indicates poor or unhealthy banking performance. This research data is secondary data obtained from the Islamic Banking Statistics (SPS) report on the page of the Financial Services Authority (OJK). The analytical method used is the Vector Error Correction Model (VECM) with the help of an analytical tool, namely E-views.10. The results of this study indicate that in the short term the only significant variable is the NPF variable itself. While in the long term the ASSET variable has a negative and significant effect, the CAR variable has a positive and significant effect on the NPF in BUS. Then, FDR and BOPO have no effect in the long term or in the short term.
Analisa Dampak Keberadaan Safari Lagoi terhadap Pariwisata di Kawasan Wisata Terpadu Maria Regina Nansi; Minarni Anita Gultom; Susetyo Rohadi; Dion Dewanto T
Jurnal Informatika Ekonomi Bisnis Vol. 5, No. 1 (March 2023)
Publisher : SAFE-Network

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37034/infeb.v5i1.241

Abstract

Safari Lagoi is a 8 year old tourism destination in an integrated tourism area Bintan Resort. The good fact can be found that Safari Lagoi had atracted almost 4,000 tourists in 2018 that increased significantly to 30,000 tourists in 2019. As a part of an integrated tourism destionation in Bintan Resort, Safari Lagoi gives a positive impact both direct or indirectly to the existing stakeholders. Thus, it is important to do an observation upon the correlation and impact that arise in this area. This impact analysis reletad to dual role of Safari Lagoi as tourism destination as well as nature conservation. Observation used is an analyses of primary and secondary data, includes tourists visiting data, investment, using quetionair and/or direct interview to get a feedback that will be analysed using SWOT to identify strategic recommendation for further development of Safari Lagoi. Bintan Resort has a big potential for ecotourism. The presence of Safari Lagoi offer a special attractiveness for tourists with their Flora and Fauna concervation and can become a key driver for ecotourism development in this integrated area. Safari Lagoi gives a positive impacts towards economy, social and culture, and environment. Safari Lagoi needs to make use the momentum of high tourists' animo and other stakeholder's positive feedback to expedite further development through good synergy with Bintan Resorts Master Developer.
Pengaruh Social Media Marketing Tiktok dan Kualitas Produk terhadap Keputusan Pembelian Produk Camille Beauty Aulia Nur Indah Permatasari; Agus Maolana Hidayat
Jurnal Informatika Ekonomi Bisnis Vol. 5, No. 2 (June 2023)
Publisher : SAFE-Network

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37034/infeb.v5i2.250

Abstract

Currently, the trend of the Indonesian cosmetic industry is growing quite rapidly, especially in the skin care sector, so that competition in the skincare sector is becoming very tight. continue to increase. Camille Beauty is a beauty production company founded in 2018 and is one of the recommended products. Using Tiktok as a social media marketing platform to promote products sold to attract consumers to decide to buy Camille Beauty products. The purpose of this research was to find out and analyze how Tiktok's Social Media Marketing and Camille Beauty's Product Quality, to find out the Purchase Decision on Camille Beauty's Products, and to find out the Effect of Tiktok's Social Media and Product Quality on Camille Beauty's Purchase Decisions. This type of research is a quantitative method and uses descriptive data analysis. Sampling using non-probability sampling method. A total of 100 respondents. The data analysis technique used in this study is multiple linear regression analysis using IBM SPSS Statistics 26 software. The results obtained based on this research are that the social media marketing platform TikTok has a significant effect on purchasing decisions, product quality has a significant effect on purchasing decisions, and social media marketing on the tiktok platform and product quality have a significant effect on purchasing decisions.
Pengaruh Environmental Regulation terhadap Environmental Performance Melalui Mediasi Corporate Social Responsibility Ryanda Luthfi Zaim; Syukri Lukman; Syafrizal
Jurnal Informatika Ekonomi Bisnis Vol. 5, No. 2 (June 2023)
Publisher : SAFE-Network

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37034/infeb.v5i2.257

Abstract

Efforts to realize a sustainable palm oil industry from upstream to downstream encourage companies to implement environmental regulations and corporate social responsibility that are carried out by multiple parties in the palm oil industry sector. This study aims to prove the effect of environmental regulation and corporate social responsibility on environmental performance, as well as to provide a mediating effect of corporate social responsibility on the relationship between environmental regulation and environmental performance. Data collection is done through the sustainability report of each company. Based on the results of testing the hypothesis found that environmental regulations have a positive but not significant effect on environmental performance, environmental regulations have a positive and significant effect on corporate social responsibility, corporate social responsibility has a positive and significant effect on environmental performance, and corporate social responsibility mediates the relationship between environmental regulations with environmental performance in oil palm plantation companies in Indonesia.