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Eka Askafi
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Revitalisasi : Jurnal Ilmu Manajemen
Published by Universitas Islam Kadiri
ISSN : 23015179     EISSN : 26571684     DOI : https://doi.org/10.32503
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal REVITALISASI mulai tahun 2019 terbit 2 (dua) kali dalam setahun pada bulan Juni dan Desember, jurnal ini dimaksudkan sebagai sarana publikasi karya ilmiah para pakar, peneliti dan ahli dalam bidang yang terkait dengan masalah manajemen.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 27 Documents
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Search results for , issue "Vol 13 No 2 (2024): REVITALISASI : Jurnal Ilmu Manajemen" : 27 Documents clear
Pengaruh Digital Marketing, Kualitas Pelayanan, dan Kualitas Produk terhadap Keputusan Pembelian di CV. Ifastore Fadhli, Khotim; Ibrahim, Muhamad
REVITALISASI : Jurnal Ilmu Manajemen Vol 13 No 2 (2024): REVITALISASI : Jurnal Ilmu Manajemen
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/revitalisasi.v13i2.6525

Abstract

This paper investigates CV. ifastore consumer purchase decisions in relation to digital marketing, service quality, and product quality. The study approach is quantitative; data collected via a questionnaire comprising 89 respondents is followed by data analysis employing multiple linear regression with the SPSS program. With a t value of 7.551, which exceeds the t table value of 1.988 and a significance of 0.000, the study shows that digital marketing greatly influences buying decisions. Service quality also clearly influences the t value of 6.285 above the t table and the significance of 0.000. Product quality also significantly affects the t-value of 6.446 above the t-table, with a significance of 0.000. The computed F value 26.364 exceeds the F table. With a value of 0.000, it reveals that concurrently, digital marketing elements, service quality, and product quality significantly influence purchase decisions. This study concludes that customer purchase decisions are driven significantly by integrated marketing techniques. These results give CV. I fast strategic direction to enhance the quality of marketing strategies, products, and services to preserve competitiveness in the market.
Pengaruh Disiplin, Motivasi Kerja Dan Kerjasama Tim Terhadap Kinerja (e-Kinerja) DiKantor Polsek Ngantru Kabupaten Tulungagung Sumaji, Sumaji; Arisyahidin, Arisyahidin; Rusandy, Deby Satyo
REVITALISASI : Jurnal Ilmu Manajemen Vol 13 No 2 (2024): REVITALISASI : Jurnal Ilmu Manajemen
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/revitalisasi.v13i2.6451

Abstract

The purpose of this research is to know and analyze the influence of discipline, the team work and cooperation on performance in ( e-kinerja ) Ngantru Police Tulungagung District. This study using descriptive quantitative methods. With a population and those members of the Police Ngantru District Tulungagung totaling 28 respondents. A method of collecting the data using a questionnaire, literature and methods of observation field. While the data analysis using analysis linear regression. The results of this study show that discipline, work motivation and teamwork against performance (e-kinerja). It is supported by the result of r square or coefficient determination (KD ) shows 83.8 % so interpreted if variable X1 (work discipline ), X2 (work motivations) and X3 (team cooperation ) have a contribution of 83.8 % to variable Y the performance (e-kinerja ) and 16.2% others are influenced by other factors besides variable X. In addition, in the f count 18,077 receive is worth of 0,000 sig. Thus showing that the f count greater than f table or 18,077 > 2,99 with the sig 0,000< 0,05 Thus received hypothesis, while on the outcome of the t known for partial that discipline, the team work and cooperation on performance ( e-kinerja ) Ngantru Police Officer At Tulungagung District.
Pengaruh Kualitas Produk, Citra Merek, dan Kepercayaan Merek Terhadap Loyalitas Merek Sepeda Motor Merek Honda Amelia, Meita; Herawati, Sri
REVITALISASI : Jurnal Ilmu Manajemen Vol 13 No 2 (2024): REVITALISASI : Jurnal Ilmu Manajemen
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/revitalisasi.v13i2.5814

Abstract

This research purposely to analysis the impact of product quality, brand image also brand trust towards brand loyalty in Honda motorbike products in the city of Bandung. The research has been tested using multiple regression, descriptive analysis, classical assumption, validity also reliability methods. This instrument were to ultilized as an information assortment device from respondents matured something like 17->31 years who utilizedHonda brand motorbikes. The softwareversion 25 of SPSS was using as the analytical tool to test the data instrument. This research was using secondary data from the Top Brand Index and AISI data for 2022 and 2023, as well as primary data from online questionnaire distribution to 120 respondents. Of the four proposed research hypotheses, the yield this research shown that the variables of brand quality, brand image, also brand trust has a positive impact towards brand loyalty. It was hoping that the yields of this research would be provide benefits for further research also benefits for the Honda Company
Implementasi Enterprise Risk Management pada Proyek-Proyek Strategis Daerah oleh Inspektorat Daerah Kota Blitar Indarti, Ratih Dewi; Arisyahidin, Arisyahidin
REVITALISASI : Jurnal Ilmu Manajemen Vol 13 No 2 (2024): REVITALISASI : Jurnal Ilmu Manajemen
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/revitalisasi.v13i2.6457

Abstract

The government's internal oversight apparatus has a strategic role in supporting and strengthening the effectiveness of the internal control system in order to ensure effective, efficient, and accountable governance. Blitar District Inspectorate, in its role as Quality Assurance, is able to bring the Government of Blitar to the Warrant Opinion Without Exclusion (WTP) for 13 consecutive times from BPK RI on inspection of the Financial Report of the Regional Government (LKPD). However, in the implementation of the duties and maintenance of the government, there are still findings and recommendations of the results of inspection from BPC RI as well as BPKP and other APIPs that are included in the Examination Results Report. This descriptive qualitative research was conducted aimed at studying the implementation of enterprise risk management in the Blitar District Inspectorate and conducting an analysis of the factors that are inhibiting the supervision of the inspectorate as an APIP in order to strengthen the control of the risk of fraud on strategic projects in Blitar City. The results of the research showed that the Inspectorates of Blitar Region Inspection have implemented Enterprise Risk Management (ERM) in the supervision of the strategic project of the City of Blitar in five (5) aspects of the ERM. Nevertheless, based on the observation data, interviews, and documentation, there are still challenges faced by the Blutar District Inspection in its task of supervising and managing the risk of the strategic projects of the city of Blitar.
Analisis Keputusan Pembelian Smartphone pada Generasi Z Habibie, Fachrul Husain; Aryapranata, Ariawan; Sakti, Pricilia Johani
REVITALISASI : Jurnal Ilmu Manajemen Vol 13 No 2 (2024): REVITALISASI : Jurnal Ilmu Manajemen
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/revitalisasi.v13i2.6286

Abstract

Technological developments have brought significant changes to consumption patterns, especially among Generation Z who are known to be very technology savvy. One of the important consumption decisions for them is choosing a smartphone. This research aims to analyze the factors that influence smartphone purchasing decisions among Generation Z students at the Trisakti Tourism Institute, with a focus on four main variables, namely price, quality, features and brand. The approach used is quantitative with multiple regression analysis methods. Data collection was carried out by distributing questionnaires to 150 student respondents, which were analyzed using classical assumption tests, validity and reliability tests, and multiple regression. The research results show that price, quality, features and brand have a significant influence on smartphone purchasing decisions, with brand having the greatest influence. Generation Z tends to choose smartphones that offer a combination of affordable prices, good quality and advanced features, and prefers well-known brands. In conclusion, smartphone manufacturers need to consider these four factors when designing marketing strategies. Advice for students to be wiser in choosing products that suit their needs and budget. For manufacturers, it is important to continue to innovate and strengthen their brand image. Lecturers are expected to be able to use these findings in teaching related to consumer behavior.
Pengaruh Motivasi, Disiplin Kerja dan Kepemimpinan terhadap Kinerja Karyawan Coffee Shop di Kota Batam Setiawan, Kendri; Sentoso, Antony
REVITALISASI : Jurnal Ilmu Manajemen Vol 13 No 2 (2024): REVITALISASI : Jurnal Ilmu Manajemen
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/revitalisasi.v13i2.5786

Abstract

The purpose of the study was to determine the effect of motivation, work discipline and leadership on the performance of Coffee Shop employees in Batam City. Employee performance is very much needed by a coffee shop to improve operational efficiency so that it can maximize profits. The research method used is quantitative, the technique in data collection uses sampling techniques by distributing questionnaires with a sample of 250 respondents. Data analysis techniques use SPSS. 25 with several tests. The results of the study indicate that there is a significant effect of motivation on employee performance, there is a significant effect of work discipline on employee performance and a significant effect of leadership on employee performance.
Pengaruh Perceived Value Dan Purchase Attitude Terhadap Purchase Intention Pada Produck Mcdonald’s Pada Saat Melakukan Palestine Washing Dan Dimediasi Oleh Word Of Mouth Anjani, Nadila; Lidiawati, Lindiawati
REVITALISASI : Jurnal Ilmu Manajemen Vol 13 No 2 (2024): REVITALISASI : Jurnal Ilmu Manajemen
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/revitalisasi.v13i2.6434

Abstract

The research aims to test perceived value, purchase attitude, purchase intention, and word of mouth in McDonald's products that carry out humanitarian programs or so-called Palestine Wasing. The study involved 322 respondents who consumed McDonald's products, and used a questionnaire through google from for data collection. This study uses a quantitative method and the analysis technique uses WarpPLS software. The results of the study showed that perceived value had a significant positive effect on purchase attitude, purchase attitude had a significant positive effect on purchase word of mouth, and word of mouth had a significant positive effect on purchase intention, then purchase attitude had a significant positive effect on purchase intention and then mediated with word of mouth.

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