Jurnal Riset Bisnis dan Manajemen
The journal’s aim is to foster greater understanding of advancements in all areas of business and management by providing a platform to the scholars for disseminating their research works. The journal’s welcomes empirical and theoretical research papers and literature reviews from academicians, practicing managers, and research scholars on issues of current interest in all sub-areas of business and management.
Articles
174 Documents
<![CDATA[PERSEPSI NILAI DAN KUALITAS LAYANAN TERHADAP PERILAKU KEWARGANEGARAAN PELANGGAN APLIKASI GO-JEK ]]>
<![CDATA[Trevisia Meinar]]>;
<![CDATA[Tatik Suryani]]>
<![CDATA[ Jurnal Riset Bisnis dan Manajemen Vol. 12 No. 2 (2019): Edisi Agustus ]]>
Publisher : <![CDATA[Faculty of Economic and Business, University of Pasundan ]]>
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DOI: 10.23969/jrbm.v12i2.1657
<![CDATA[This study aims to determine the effect of perceived value and perceived service quality by Go-Jek application users in Surabaya. The population in this study were all Go-Jek users throughout Indonesia. Samples were taken using a non-probability sampling method that specifically uses a purposive sampling technique. Based on the sampling technique, 200 samples were used in this study using Go-Jek in Surabaya. Data collection was carried out using a questionnaire that was distributed directly to respondents. The statistical method used as data analysis is PLS followed by WarpPLS 6.0. The results showed that customer satisfaction partially influenced mediation in service quality with customer citizenship behavior. In addition, customer satisfaction has a partial mediating effect on the perceived value by customer citizenship behavior]]>
<![CDATA[KOMPENSASI TERHADAP PRODUKTIVITAS KERJA KARYAWAN PT PRIMAJASA PERDANARAYAUTAMA CABANG SOEKARNO-HATTA BANDUNG ]]>
<![CDATA[Febby Rama Fitri]]>;
<![CDATA[Syarifuddin Syarifuddin]]>
<![CDATA[ Jurnal Riset Bisnis dan Manajemen Vol. 11 No. 2 (2018): Edisi Agustus ]]>
Publisher : <![CDATA[Faculty of Economic and Business, University of Pasundan ]]>
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DOI: 10.23969/jrbm.v11i2.636
<![CDATA[Penelitian ini dilakukan untuk mengetahui pengaruh kompensasi finansial dan non finansial terhadap produktivitas kerja karyawan PT Primajasa Perdanarayautama Cabang Soekarno-Hatta Bandung. Pengambilan sampel dilakukan dengan metode sensus sebanyak 50 responden yang merupakan karyawan tetap Primajasa. Analisis deskriptif dan regresi linier berganda digunakan. Kompensasi Primajasa dapat dikatakan baik. Pengaruh variabel kompensasi finansial dan non finansial terhadap produktivitas karyawan sebesar 50,9%. Untuk meningkatkan produktivitas kerja karyawan sebaiknya Primajasa perlu memperhatikan beberapa aspek seperti gaji yang sesuai, bonus, fasilitas kerja, pemberian program kompensasi lainnya seperti wisata bersama agar hubungan yang baik dan harmonis antar karyawan maupun dengan atasan tetap terjaga.]]>
<![CDATA[PROMOSI DAN SUMBER DAYA MANUSIA TERHADAP KEPUASAN KONSUMEN DAMPAKNYA PADA LOYALITAS KONSUMEN DI TOKO SOES MERDEKA ]]>
<![CDATA[Dina Febe Kristanti]]>;
<![CDATA[Wasito Wasito]]>
<![CDATA[ Jurnal Riset Bisnis dan Manajemen Vol. 11 No. 1 (2018): Edisi Februari ]]>
Publisher : <![CDATA[Faculty of Economic and Business, University of Pasundan ]]>
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DOI: 10.23969/jrbm.v11i1.869
<![CDATA[This study aims to determine how much influence of promotion and human resources (HR) at SoesMerdeka store towards consumer loyalty through the satisfaction of the customer as an intervening variable either partially or simultaneously. The research method used is descriptive and verification method with the number of samples counted to 98 respondents. Data collection techniques used were observation and distribution of questionnaires, and analysis methods used are path analysis, multiple correlation, and coefficient of determination. The result shows that promotion, human resource, consumer satisfaction, and consumer loyalty are in enough category. The results of verification research shows promotion and human resources to consumer satisfaction has an influence of 55%, promotion, human resources, and consumer satisfaction on consumer loyalty has an influence of 43.3%.]]>
<![CDATA[MICROCREDIT FOR MICRO-ENTREPRENEURS DEVELOPMENT IN ENDE DISTRICT ]]>
<![CDATA[Ellen Rusliati]]>;
<![CDATA[Mulyaningrum Mulyaningrum]]>;
<![CDATA[Mujibah Achyar Sufyani]]>
<![CDATA[ Jurnal Riset Bisnis dan Manajemen Vol. 11 No. 2 (2018): Edisi Agustus ]]>
Publisher : <![CDATA[Faculty of Economic and Business, University of Pasundan ]]>
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DOI: 10.23969/jrbm.v11i2.1542
<![CDATA[This study aims to examine the use of microcredit to improve business. Developing micro-entrepreneurs can create jobs to prevent urbanization and reduce poverties. The problems are micro-entrepreneur which are less professional to manage and low productivity. This study uses descriptive and qualitative analysis for 18 micro-entrepreneurs which got machine from Industrial Ministry. The largest contribution of Gross Regional Domestic Product of Ende District is the agricultural sector by 61.35%; its largest productions are cassava, rice, coffee, hazelnut, cashew, and cocoa. The results showed that contribution margin is still low, highly dependent on the season and manually processed; marketing are mostly done by direct sales, and shortage of capital. They need loan to increase the business, but improper utilization of capital can bring some difficulties. They must get some trainings and consultations either before get or used micro credit, because made micro-entrepreneurs have higher risk although they give higher profitability.]]>
<![CDATA[KUALITAS LAYANAN TIKET ELEKTRONIK TERHADAP KEPUASAN KONSUMEN ]]>
<![CDATA[Rezki Orientani]]>;
<![CDATA[Helni Mutiarsih Jumhur]]>
<![CDATA[ Jurnal Riset Bisnis dan Manajemen Vol. 10 No. 2 (2017): Edisi Agustus ]]>
Publisher : <![CDATA[Faculty of Economic and Business, University of Pasundan ]]>
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DOI: 10.23969/jrbm.v10i2.469
<![CDATA[PT. Kereta Api Indonesia has transformed business and information technology applied to electronic ticket. Based on reports complaints from July to December 2016, there were total of 31 complaints on Customer Service about electronic tickets. This research aimed to determine consumer responses about the service quality of electronic ticket and find out how much influence the service quality of electronic ticket to consumer satisfaction of PT Kereta Api Indonesia. The method used in this research was quantitative, while the purpose of the study is descriptive. The sampling technique used in this research is Non Probability Sampling by purposive sampling technique and use 384 respondents. Overall, the service quality and customer satisfaction of electronic ticket were considered good. The influence of service quality of electronic ticket to customer satisfaction was amounted to 55.2%. To improve quality service, PT. Kereta Api Indonesia needs to provide a guarantee.]]>
<![CDATA[PEMINAT APLIKASI BLIBLI.COM DENGAN MENGGUNAKAN MODEL UNIFIED THEORY OF ACCEPTANCE AND USE OF TECHNOLOGY (UTAUT) ]]>
<![CDATA[Resti Anindya Putri]]>;
<![CDATA[Helni Mutiarsih Jumhur]]>
<![CDATA[ Jurnal Riset Bisnis dan Manajemen Vol. 12 No. 1 (2019): Edisi Februari ]]>
Publisher : <![CDATA[Faculty of Economic and Business, University of Pasundan ]]>
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DOI: 10.23969/jrbm.v12i1.762
<![CDATA[The purpose of this study to determine the effect of variables Performance Expectancy, Effort Expectancy, Trust, and Social Influence to Behavioral Intention. In addition to know the influence of Performance Expectancy and Effort Expectancy to Trust mobile application Users in Blibli.com and to know the effect of Facilitating Conditions and Behavioral Intention towards Use in Blibli.com application Users. Data collection was performed on Blibli.com application users across Indonesia with 300 respondents by using purposive sampling method, and analyzed by structural equation model (SEM). Performance Expectancy has significant effect to Trust, Social Influence significant to Behavioral Intention, and Behavioral Intention Significant towards Use. The variable that does not affect is the Effort Expectancy towards Trust, Effort Expectancy and Trust to Behavioral Intention, and Facilitating Conditionss against Use. This research is expected to be Useful for PT Global Digital Niaga (GDN) in order to achieve the increasing interest of Blibli.com application Users.]]>
<![CDATA[PERILAKU MASYARAKAT SUNDA MUSLIM DALAM MENGONSUMSI PRODUK HALAL DI KOTA BANDUNG ]]>
<![CDATA[Mulyaningrum Mulyaningrum]]>;
<![CDATA[Erik Syawal Alghifari]]>
<![CDATA[ Jurnal Riset Bisnis dan Manajemen Vol. 11 No. 1 (2018): Edisi Februari ]]>
Publisher : <![CDATA[Faculty of Economic and Business, University of Pasundan ]]>
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DOI: 10.23969/jrbm.v11i1.870
<![CDATA[This study aims to analyze the relationship between the level of knowledge and behavior of the Sundanese Muslim community in Bandung about halal food and beverage products. The method used in this research is descriptive and verifikatif. The data were collected using questionnaires, completed with observation. Data analysis using validity test, reliability test, linear regression, correlation, hypothesis test, and coefficient of determination. The correlation test result is 0.376, which shows that it is in the interval 0.20 - 0.399, and the coefficient of determination test shows the influence of 0.142. This means that the influence of knowledge level on the behavior of Muslim sunda society is 14.2%. The difference of 85.8% is the influence of other factors not examined. This figure indicates that the increased knowledge of respondents on halal products will increase the behavior in consuming halal products.]]>
<![CDATA[Peranan Serikat Pekerja Dalam Meningkatkan Kepuasan Kerja Karyawan (Studi Kasus pada PT INTI (Persero) Bandung) ]]>
<![CDATA[Sintania Syifa Nurul Aini]]>;
<![CDATA[Yahya Arwiyah]]>
<![CDATA[ Jurnal Riset Bisnis dan Manajemen Vol. 11 No. 2 (2018): Edisi Agustus ]]>
Publisher : <![CDATA[Faculty of Economic and Business, University of Pasundan ]]>
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DOI: 10.23969/jrbm.v11i2.741
<![CDATA[Pentingnya peranan SDM dalam pencapaian tujuan organisasi mengharuskan perusahaan untuk memperhatikan beberapa aspek, salah satunya ialah kepuasan kerja karyawannya. Kepuasan kerja dapat tercipta bila perusahaan memenuhi hak-hak karyawan, terkadang timbul perbedaan antara keinginan karyawan dan perusahaan, maka disinilah dibutuhkan pihak lain sebagai penengah dari hubungan antara perusahaan dan karyawan yang disebut dengan serikat pekerja. Penelitian ini bertujuan untuk mengetahui peranan serikat pekerja dalam meningkatkan kepuasan kerja karyawan di PT INTI (Persero) Bandung. Metode yang digunakan adalah kuantitatif. Teknik analisis data yang digunakan adalah analisis regresi linear sederhana dengan sampel sebanyak 86 karyawan PT INTI (Persero) Bandung menggunakan teknik probability sampling. Hasil penelitian menunjukkan bahwa tanggapan responden terhadap variabel serikat pekerja dan variabel kepuasan kerja berada pada kategori baik. Kesimpulan dari penelitian ini adalah Serikat Pekerja mempunyai pengaruh secara positf dan signifikan dalam meningkatkan Kepuasan Kerja Karyawan di PT INTI (Persero) Bandung sebesar 13,2%.]]>
<![CDATA[RASIO KEPEMILIKAN DAN RASIO EFISIENSI TERHADAP PROFITABILITAS DAMPAKNYA PADA NILAI PERUSAHAAN ]]>
<![CDATA[Ulfa Ika Putri]]>;
<![CDATA[Azhar Affandi]]>
<![CDATA[ Jurnal Riset Bisnis dan Manajemen Vol. 11 No. 1 (2018): Edisi Februari ]]>
Publisher : <![CDATA[Faculty of Economic and Business, University of Pasundan ]]>
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DOI: 10.23969/jrbm.v11i1.871
<![CDATA[This study aims to determine the condition of ownership ratio proxyed by equity, the efficiency ratio proxyed by BOPO, profitability ratios proxied with Return On Asset, and company value and to find out how much influence of variable ownership and efficiency to profitability impact on firm value at 18 banking companies listed on the BEI period 2008-2015. This research uses descriptive and verificative methods. Data analysis methods used are multiple regression, multiple correlation, and coefficient of determination. The results showed that the ratio of ownership and efficiency ratio simultaneously and partially have significant effect on profitability. The dominant variable is the ownership ratio. Profitability has a significant effect on corporate value.]]>
<![CDATA[Determinan Net Interest Margin pada Bank Perkreditan Rakyat Indonesia ]]>
<![CDATA[Rahmat Setiawan]]>;
<![CDATA[Nindhita Rafianti Putri]]>;
<![CDATA[Adyanto Budi Rachmansyah]]>
<![CDATA[ Jurnal Riset Bisnis dan Manajemen Vol. 12 No. 2 (2019): Edisi Agustus ]]>
Publisher : <![CDATA[Faculty of Economic and Business, University of Pasundan ]]>
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DOI: 10.23969/jrbm.v12i2.1666
<![CDATA[The purpose of this research is to analyze the determinants of net interest margin (NIM) at Bank Perkreditan Rakyat (BPR) or rural banks in Indonesia 2016. This research uses multiple linear regression model. Data was obtained from Infobank magazine published in July 2016-2017. This research uses 269 BPR or rural banks in Indonesia. Dependent variable in this research is Net Interest Margin (NIM). Independent variables use credit risk proxied with non-performing loan (NPL), liquidity risk proxied by loan to deposit ratio (LDR), capital adequacy proxied with capital adequacy ratio (CAR), the efficiency ratio proxied by BOPO, and bank size proxied by logarithm of total asset (SIZE). The results showed that liquidity risk, and capital adequacy have significant positive affect on net interest margin while the credit risk, efficiency ratio, and bank size affect inversely on net interest margin]]>
