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Bisnis Tani
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Fakultas Pertanian Universitas Teuku Umar Jl. Alue Peunyareng, Kecamatan Meureubo, Kabupaten Aceh Barat
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INDONESIA
Jurnal Bisnis Tani
Published by Universitas Teuku Umar
ISSN : 24773468     EISSN : 27147479     DOI : 10.35308
Core Subject : Economy, Agriculture, Social,
Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Social Sciences
Jurnal Bisnis Tani (Bistan) merupakan majalah ilmiah yang terbit dua kali dalam setahun dibulan April dan Desember dan berisi artikel-artikel ilmiah dibidang sosial ekonomi pertanian dengan fokus pada kajian bidang agribisnis, ekonomi pertanian, komunikasi pembangunan pertanian dan pedesaan serta kajian makro dan mikro dari ilmu sosial ekonomi pertanian.
Arjuna Subject : Ilmu Pertanian dan Biologi (Semua) - Ilmu Pertanian dan Biologi (Lain-Lain)
Articles 5 Documents
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Search results for , issue "Vol 6, No 1 (2020): Jurnal Bisnis Tani April 2020" : 5 Documents clear
PREFERENSI KONSUMEN DALAM MENGONSUMSI PRODUK NUGGET OLAHAN AMPAS TAHU DI BOGOR DAN IMPLIKASINYA TERHADAP STRATEGI PEMASARAN (STUDI KASUS PRODUK NUGGET OKARA) Yuli Sugiarti; Nia Rosiana
Jurnal Bisnis Tani Vol 6, No 1 (2020): Jurnal Bisnis Tani April 2020
Publisher : Universitas Teuku Umar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35308/jbt.v6i1.3154

Abstract

Okara nugget is a new product that still on introducing stage, therefore it needs adjustments toward consumer preferences in order to fit its marketing target. This research is proposed to describe the characteristics of Okara nugget's Consumers and to know the consumer preferences towards nugget products based on the attribute importance level that considered in the nugget product buying process, in order to increase the marketing. The characteristic of Okara Nugget's consumers is dominated by women who are 18-25 years old and not married yet. The consumers buy the product based on their desire and attain the information from their friends. The consumers prefer nugget from other product brands than the Okara nugget. According to multi-attribute Fishbein analysis, the attribute which has highest importance evaluation score is taste attribute. The other brands of nugget product attain the highest behavior score on the attribute that is appropriate, meanwhile Okara nugget attains the highest score at the price attribute. Taste quality needs to be upgraded before the Okara nugget producer try to do other upgrading steps. The price needs to be consistent in order to maintain the willingness to buy of its consumers.
PENGARUH TENAGA KERJA DAN MODAL TERHADAP PRODUKSI IKAN ASIN DI DESA KUALA BUBON KECAMATAN SAMATIGA KABUPATEN ACEH BARAT Jelliani Jelliani; Rina Syafitri; Raidayani Raidayani
Jurnal Bisnis Tani Vol 6, No 1 (2020): Jurnal Bisnis Tani April 2020
Publisher : Universitas Teuku Umar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35308/jbt.v6i1.3326

Abstract

Themainpurposeofthisstudywere to analyze the influence of capital, labor, raw material, price and demand factors on salted fish production in Kuala Bubon Village, Samatiga District, West Aceh Regency. The results showed that based on the results of the Fcount analysis obtained 224314.905 with a significant number of 0.000, a significant level of 95% (α = 0.05). This shows that the variables of capital, labor, raw materials, price and demand simultaneously have a significant effect on the production of salted fish in Kuala Bubon Village, Samatiga District, and West Aceh Regency. Meanwhile, based on the results of the t test, it can be concluded that individual labor and price factors have the most influence on salted fish production. 
PERUBAHAN ATRIBUT KONSUMEN DALAM MEMILIH COFFEE SHOP PROVINSI ACEH PADA MASA PANDEMI Dedy Darmansyah; Devi Agustia; Yoga Nugroho
Jurnal Bisnis Tani Vol 6, No 1 (2020): Jurnal Bisnis Tani April 2020
Publisher : Universitas Teuku Umar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35308/jbt.v6i1.3241

Abstract

The Government of Indonesia has announced plans to implement a new normal scenario taking into account epidemiological studies and regional readiness. The pandemic experienced by the world changed the purchasing patterns of people, one of which is indonesian society. Indonesians who are dominant have a penchant for consuming coffee outside the home every day, now the habit must adjust to pandemic conditions. The data collected in this study consists of primary data and secondary data. Primary data is data obtained through obeservation, questionnaires, interviews with consumers. Secondary data is obtained from library research and documentation studies. Data obtained from consumers through questionnaire questions will be analyzed at three stages, namely reduction, display data and draw conclusions. This attribute is based on previous research conducted by Darmansyah 2019 before the pandemic only about 11 attributes, while the results of this study found 13 attributes. There has been an increase in the number of percentages in the nearby distance and location attributes, well-known brands and friend recommendations. This is part of the impact of the pandemic so that consumers who respond to the spread of corona prioritize distance and close location. Meanwhile, for well-known brands and friend recommendations increased because consumers began to see products consumed hygienically.
PROSPEK USAHA PEMBENIHAN IKAN NILA GIFT (Oreochomis nilotikus,sp) DI KABUPATEN NAGAN RAYA PROPINSI ACEH T. Amarullah; Zuriat Zuriat; Syarifah Zuraidah; Dewi Mustika
Jurnal Bisnis Tani Vol 6, No 1 (2020): Jurnal Bisnis Tani April 2020
Publisher : Universitas Teuku Umar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35308/jbt.v6i1.3308

Abstract

Fish hatchery is one of the stages in fish farming. Fish hatcheries are carried out in an effort to obtain seed candidates to be marketed in the community fish rearing business. The research was carried out on the Beumaju partner hatchery business in Blang Padang Dalam village with the aim of knowing the income and the feasibility of the gift tilapia hatchery business. The research method uses quantitative descriptive analysis to provide a discussion using calculations on the production which is displayed in tabular form. The results of this study indicate that the business parameters of tilapia hatchery are TC, TR, Profit, R / C Ratio, Playback Period, Break Event Point and Profitability in Blang Dalam Village, Beutong District, Nagan Raya Regency as follows: TC (total cost) ranges from 190,173 .000, TR (revenue) ranged from 3113,950,000, Profit ranged from 123,777,000, R / C Ratio ranged from 1.65, payback period ranged from 1.12 and Break Event Point 724,468 and Rentability ranged from 89.21. The conclusion and result of this research is that the tilapia hatchery business in Blang Dalam Village is feasible to be implemented.
PERANAN EKOWISATA BERBASIS MASYARAKAT TERHADAP PERUBAHAN KONDISI EKONOMI MASYARAKAT DESA MON IKEUN KECAMATAN LHOKNGA KABUPATEN ACEH BESAR Mujiburrahmad Mujiburrahmad
Jurnal Bisnis Tani Vol 6, No 1 (2020): Jurnal Bisnis Tani April 2020
Publisher : Universitas Teuku Umar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35308/jbt.v6i1.3433

Abstract

Word Travel Tourism Council (WTTC) in 2019 stated that Indonesia on averaged contributed 10% of per year. As a form of tourism, ecotourism has its own specificities that is promoting environmental conservation, the welfare of local residents and respect for local culture. So that ecotourism is much in demand by tourists, this is because of a shift in the paradigm of international tourism from the form of mass tourism to special interest tourism, namely ecotourism. The research objectives are (1) to determine the relationship between the role of community-based ecotourism and community economic conditions, (2) to determine changes in community economic conditions before and after the existence of community-based ecotourism. The method used in this research is survey method. The object of this study was the Head of the Mon Ikeun Village Family, Lhoknga District, Aceh Besar District. The number of respondents taken at 10% of the total population of 38 people. The analytical method used in this study is the Spearman Correlation Rank Test statistic, and the T-Paired Test, and descriptive analysis. The results showed that the role of Community-Based Ecotourism there was a significant relationship between the economic conditions of the community and the role of ecotourism. This is indicated by the correlation value of 0.651, which is included in the high category. Changes in Economic Conditions of the community before and after the existence of community-based ecotourism experienced changes in economic conditions with a Sig value: the level of significance of the relationship: Results 0,000 means significant at the 0.01 level. And for Sig. (2- tailed): Probability value or P test value T Paired: Result = 0,000. Meaning: there is a difference between before and after the existence of community-based ecotourism. Because: P value> 0.05 (95% trust). Mean: 84032.5 Positive Value: This means that there is a trend of changes in economic conditions after the community-based ecotourism. Correlation value between changes in economic conditions and the role of ecotourism results 0.811 means a strong and positive relationship.

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