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Kepariwisataan: Jurnal Ilmiah
Published by Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta
ISSN : 19079389     EISSN : 27162664     DOI : -
Core Subject : Economy, Science, Education, Art, Social,
Arts Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Library & Information Science Social Sciences
Kepariwisataan: Jurnal Ilmiah merupakan jurnal ilmiah yang memuat artikel atau naskah yang berorientasi pada bidang kepariwisataan, dimana naskah atau artikel tersebut belum pernah dipublikasikan di media lain atau sedang dikirim ke penerbit lain. Artikel atau naskah yang dipublikasikan adalah hasil penelitian atau pendampingan/ konseptual atau studi pustaka namun bersifat obyektif dan sistematis yang ditulis dalam bahasa Indonesia atau bahasa Inggris yang standar dan baku (bisa dipahami). Artikel atau naskah diterbitkan dalam bentuk cetak dan online. Untuk versi online, Kepariwisataan: Jurnal Ilmiah sudah terindeks Google Schoolar dan Garuda. Kepariwisataan: Jurnal Ilmiah pertama kali terbit pada bulan Januari 2007 dan diterbitkan dalam 3 (tiga) edisi setiap tahunnya, yaitu diterbitkan setiap bulan Januari, Mei dan September.
Arjuna Subject : Seni dan Humaniora - Seni dan Humaniora (Lain-Lain)
Articles 299 Documents
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SI BUDUR: INDONESIAN CULTURAL TOURISM FOR DIGITAL NATIVES GENERATIONS Nur, Muhammad Rauuf Oktavian; Ramadhika, Boris
Kepariwisataan: Jurnal Ilmiah Vol. 14 No. 02 (2020): Kepariwisataan: Jurnal Ilmiah
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47256/kepariwisataan.v14i02.23

Abstract

COVID-19 outbreak has affected people's activities in Indonesia. At least people in 34 provinces should stay at home to reduce this pandemic spread. This world pandemic has a massive impact on national and international travel, gatherings, and tourism activities. This research is discussing about Si Budur application that has a new concept to bring back the cultural tourism for digital natives’ generations. Especially, in this pandemic condition, the digital natives’ generations need the appropriate media to learn about their own culture. Many cultural tourism is contain important cultural value for the digital natives’ generation. This paper is talking about the use of SI BUDUR application in order to give Indonesian cultural tourism holding a chance to use a new platform in their activities, especially to counteract the COVID-19 pandemic. This research uses a descriptive qualitative method to discuss the assumption, supporting theory, and previous research. Collecting the data from previous literature and research that talking about using the digital media to bring back the cultural tourism. Researchers analyze the data by compiling the result of some previous literatures and research then comparing with the Si Budur concept. The result is interesting which shows there are many factors that will affect the implementation of Si Budur. It is an appropriate media for the digital natives’ generation to learn and get the knowledge about cultural history around them during this Covid-19 pandemic. This concept is first and fresh concept that has goals to bring back the cultural value to the digital natives’ generations. The other literatures and previous research did not have same and specific concept like Si Budur. It is offer the combination of latest technology with the amazing cultural value. Indonesia has a lot of cultural value that should be keep in touch with the digital natives’ generations. Digital natives’ generations as the main and massive generations in this era will give necessary effect to the cultural value. Keywords: COVID-19, Culture, Tourism, SI BUDUR
AYAM TALIWANG SEBAGAI WISATA KULINER UNGGULAN DI KOTA MATARAM LOMBOK NUSA TENGGARA BARAT Insanaputra, Yanuar Satrhio
Kepariwisataan: Jurnal Ilmiah Vol. 14 No. 02 (2020): Kepariwisataan: Jurnal Ilmiah
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47256/kepariwisataan.v14i02.24

Abstract

Taliwang chicken is food originating from Taliwang, West Sumbawa, West Nusa Tenggara, whose main ingredient is young free-range chicken. Young kampung chickens are grilled with typical Taliwang spices and are usually served with lombok specialties, such as pelecing. The obstacle that appears in making Taliwang chicken as a superior culinary in the city of Mataram is the lack of appreciation of the government in making regulations for the Taliwang chicken culinary. An example is the patenting of culinary names that have been handled by managers for a long time, but are still in process. Data collection methods used in this study were interviews, observation, documentation, and questionnaires. The data was analized in the form of SWOT Analysis. Keywords: Excelent Culinary, Taliwang Chicken, Mataram City
NASI BORANAN SEBAGAI DAYA TARIK WISATA KULINER LAMONGAN JAWA TIMUR Suwandojo, Dodik Prakoso Eko Hery
Kepariwisataan: Jurnal Ilmiah Vol. 14 No. 02 (2020): Kepariwisataan: Jurnal Ilmiah
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47256/kepariwisataan.v14i02.25

Abstract

Culinary is one of the essential factors of tourism activities including Indonesiantourism. Lamongan City is also one of the cities that has several types of typical culinary which is an attraction for culinary connoisseurs, especially the local communities or domestic tourists from other cities. This culinary is called Boranan rice or “sego Boranan”, which is authentic and only sold in Lamongan city. Therefore, the potential can be developed, introduced and become a special attraction for the tourists to come over Lamongan. The research method used in this scientific article is a descriptive qualitative research method using data collection techniques namely observation, interview, questionnaire, and documentation. The results of the study revealed that Boranan rice has a pretty good potential to be a culinary tourist attraction for the city of Lamongan. In addition, the promotion carried out by the Lamongan city government through the Lamongan city disparbud has also been done quite well. However, good cooperation is still needed between the government and the sellers of Boranan rice, therefore the marketing and preservation of Boranan rice can run well in the future. Keywords: culinary tourism, destination attraction, east java, boranan rice
AGROWISATA KEBUN BUAH MANGUNAN DLINGO BANTUL Sudiro, Syawal
Kepariwisataan: Jurnal Ilmiah Vol. 13 No. 03 (2019): Kepariwisataan: Jurnal Ilmiah
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47256/kepariwisataan.v13i03.28

Abstract

The aims of this research is to know agrotourism sustainable development of Mangunan Garden. The reasons of developing agrotourism as such, it educates the purpose of keeping the relationship among local societies, interest sectors, and visitors. The Agrotourism of Mangunan Garden is inspired to improve the farmers earnings and the quality of rural society lives which then expletedly represent opportunity to educate th societies on agriculture an ecosystems. Agrotourism sustainable development of Mangunan Garden, embrases: geography, topography, elimate, type of vegetation (pine forest), in addition to destination which withdraw to visit, are Elephant Dlingo Cave, Pine Forest, Gardu Pandang, Cerme Cave, Makam Raja-Raja Panjimatan. Keywords : Agrotourism, Mangunan Garden, geography, topography, climate
ANALISIS LOYALITAS PELANGGAN HOTEL SYARIAH DI DAERAH ISTIMEWA YOGYAKARTA Kristianto, Dwi Agus; Kiswantoro, Amin
Kepariwisataan: Jurnal Ilmiah Vol. 13 No. 03 (2019): Kepariwisataan: Jurnal Ilmiah
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47256/kepariwisataan.v13i03.29

Abstract

In the past the function of the hotel was only as a place to stay for consumers who travel on business or tourism and do not have a relationship or family at their destination. Sharia concept hotels continue to grow along with the needs of Muslim consumers around the world. The concept of sharia hotels also continues to grow in Indonesia, especially in the Yogyakarta region as one of the tourist destinations in Indonesia. This study aims to determine the effect of price, service quality and brand image on customer loyalty of sharia hotels in Yogyakarta Special Region both partially and simultaneously.This type of research is causally comparative. The variables in this study are price, service quality, brand image and customer loyalty. The population in this study are customers who have visited sharia hotels in Yogyakarta. Sampling was done by nonrandom sampling, specifically using purposive sampling where the sample was taken from the population, with the following criteria: 1) Customers who had stayed in sharia hotels in Yogyakarta more than twice, and 2) Respondents aged 18 years. The sample in this study was taken as many as 100 respondents. Data collection techniques using questionnaires. Data analysis used is multiple linear regression analysis.Based on the results of the study, the following conclusions are obtained: (1) Prices have a positive and significant effect on customer loyalty; (2) Service quality has a positive and significant effect on customer loyalty; (3) Brand image has a positive and significant effect on customer loyalty; and (4) Price, service quality, and brand image have a positive and significant effect on customer loyalty. Keywords: hotel, sharia, price, service quality, brand image, customer loyalty.
IMPLEMENTASI KEBIJAKAN TERHADAP PERSEPSI KONSUMEN NUART SCULPTURE PARK SEBAGAI DESTINASI WISATA MINAT KHUSUS Kristiutami, Yuliana Pinaringsih; Brahmanto, Erlangga; Pirastyo, Swastono Putro
Kepariwisataan: Jurnal Ilmiah Vol. 13 No. 03 (2019): Kepariwisataan: Jurnal Ilmiah
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47256/kepariwisataan.v13i03.30

Abstract

The aims of this research is to know agrotourism sustainable development of Mangunan Garden. The reasons of developing agrotourism as such, it educates the purpose of keeping the relationship among local societies, interest sectors, and visitors. The Agrotourism of Mangunan Garden is inspired to improve the farmers earnings and the quality of rural society lives which then expletedly represent opportunity to educate th societies on agriculture an ecosystems. Agrotourism sustainable development of Mangunan Garden, embrases: geography, topography, elimate, type of vegetation (pine forest), in addition to destination which withdraw to visit, are Elephant Dlingo Cave, Pine Forest, Gardu Pandang, Cerme Cave, Makam Raja-Raja Panjimatan. Keywords : Agrotourism, Mangunan Garden, geography, topography, climate
KAJIAN DAN PENETAPAN SEBAGAI SITUS CAGAR BUDAYA GUA JEPANG DI TRETES PRIGEN GUNA PELESTARIAN DAN PENCIPTAAN DAYA TARIK WISATA BARU Suharyono, Edy
Kepariwisataan: Jurnal Ilmiah Vol. 13 No. 03 (2019): Kepariwisataan: Jurnal Ilmiah
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47256/kepariwisataan.v13i03.31

Abstract

An artificial cave site that is suspected of being a relic of the Japanese army located in the Tretes, Prigen, Pasuruan, East Java Region has long been known by the public, this Cave is located in a resort and famous tourist destination. But the community tends to leave this site unempowered and covered by bushes or buried in the ground, even though if developed this cave will be a very interesting historical tourism attraction. For this reason, it is necessary to conduct a study, assisted by a team of experts from the Archaeological Center to ensure the authenticity and feasibility of the cave as a cultural heritage site and can be developed as one of the tourist attractions in the Tretes region. Keywords : Japanese artificial cave , Tourist attractions, Tourism Development
PERENCANAAN STRATEGI BISNIS HOTEL GRAND KEISHA YOGYAKARTA Novel, Ibnu; Moertono, Bambang
Kepariwisataan: Jurnal Ilmiah Vol. 13 No. 03 (2019): Kepariwisataan: Jurnal Ilmiah
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47256/kepariwisataan.v13i03.32

Abstract

Tight competition among hotels in Special Region of Yogyakarta requires each hotel to implement its best business strategy to guarantee their business goals as targeted. The hotels, therefore, needs to manage their strategy. Strategy management is a science that learn how to manage a company in a comprehensive and integrated way; it provides reasons what make some companies achieve their glorious time and some companies do not. This research aims to formulate Business Strategic Planning for Hotel Grand Keisha in order to win competition. This research employs analytical methodology of PESTLE (Politic, Economic, Social, Technology, Legal and Environment), SWOT (Strengths, Weakness, Opportunity, Threats) by using EFAS (External Factor Analysis Summary) matrix, IFAS (Internal Factor Analysis Summary) matrix, SWOT matrix, and Grand Strategy matrix. This is qualitative descriptive research. Data collection is conducted through observation, interviews, documentation, triangulation, and literature study. Quality and rating of this research is gained through Focused Group Discussion. This research shows that Hotel Grand Keisha obtains 2.56 of EFAS – 2.52 of IFAS and place Hotel Grand Keisha on Quadrant 1 with alternative strategies of market penetration, market development, and product development. Keywords: PESTLE Analysis, SWOT Analysis, SWOT Matrix, Grand Strategy Matrix
STRATEGI PROMOSI DESTINASI WISATA YOGYAKARTA DALAM AKUN INSTRAGRAM @thepotraitjogja Yogyanti, Devita Widyaningtyas; Atiqah, Annisaa Nurul
Kepariwisataan: Jurnal Ilmiah Vol. 13 No. 03 (2019): Kepariwisataan: Jurnal Ilmiah
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47256/kepariwisataan.v13i03.33

Abstract

This research is a study that took @thepotraitjogja instagram account as the research object. This research focuses on how instagram @thepotraitjogja accounts promote the city of Yogyakarta to tourism. The method used in this research is descriptive qualitative method. The results of the study it is known that instagram accounts @theportraitjogja image use a variety of language styles in their caption to influence readers' feelings. The feeling that you want to cause is a feeling of love and missing to Yogyakarta. Therefore, through the style of the language used, the instagram seeks to bring the image of a lover who is warm, charming and longed for in the city of Yogyakarta. The emotional closeness that is expected to be difficult after reaching the image is expected to strengthen the readers' desire to come to visit the city of Yogyakarta, just like coming to visit a lover. There are three styles of language used to bring up the image, among others: (1) comparative language style consisting of litotes, personification, metaphor, hypocorism, hyperbole, allegari and simile language styles, (2) affirmation language style consisting of language style repitition, parallelism and silepsis; and (3) the opposing language style consisting of the pardox language style. Keywords : promotion strategy, language style, tourism destination
ANALISA TINGKAT KEPUASAN WISATAWAN TERHADAP SARANA TRANSPORTASI DALAM UPAYA MENCIPTAKAN KAWASAN WISATA TERINTEGRASI DI YOGYAKARTA (STUDI KASUS) TAMANSARI, KRATON, TITIK NOL KILOMETER DAN MALIOBORO Sulistyo, Agung; Ayu Salindri, Yerika
Kepariwisataan: Jurnal Ilmiah Vol. 13 No. 02 (2019): Kepariwisataan: Jurnal Ilmiah
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47256/kepariwisataan.v13i02.45

Abstract

The process of assessing the satisfaction of tourists must be done an organization or business. By knowing the attitude of tourists, Local Government can issue policies related to services for tourists and can find out how far the level of customer satisfaction with the service. Fishbein method is used to determine the attitude of tourists to a particular object or product (such as brand, service, etc.). Based on data analysis that has been done, it can be concluded that Si Thole tourism service is considered good based on tourist attitude. with attributes include: low cost, ease of access, precise purpose, quality human resources services and provide comfort for tourists. This can be seen through Fishbein analysis that has been done and obtained the mean value of 79.49. The mean values are at neutral answer intervals and agree or are on the right side indicating a positive value.Keywords: Transportation Performance Tourism, Si Thole, Fishbein Method

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